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X-WR-CALDESC:Events for Invest in Angus
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DTSTART;TZID=UTC:20221128T110000
DTEND;TZID=UTC:20221128T123000
DTSTAMP:20260421T234438
CREATED:20221024T114100Z
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UID:10085764-1669633200-1669638600@investinangus.com
SUMMARY:Search Engine Optimisation (SEO) for tourism businesses – Part 2
DESCRIPTION:In part 1\, we saw how search engines work and how to find out what people are searching for. \nIn part 2\, we’ll look at the many factors that influence how far up the search rankings you go. \nYou’ll see how to optimise these factors and how to keep up with future changes in the algorithms that search engines use. You’ll be shown how use tools and plug-ins such as Google Search Console\, Google Business Profile and robots.txt \nWe’ll then demonstrate how to avoid ‘violations’ and their consequent penalties.
URL:https://investinangus.com/event/search-engine-optimisation-seo-for-tourism-businesses-part-2-3/
CATEGORIES:Digital Marketing
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DTSTART;TZID=UTC:20221128T140000
DTEND;TZID=UTC:20221128T160000
DTSTAMP:20260421T234438
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LAST-MODIFIED:20221024T114149Z
UID:10085766-1669644000-1669651200@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid-for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-18/
CATEGORIES:Digital Marketing
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