BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Invest in Angus - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20220101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T080000
DTEND;TZID=UTC:20230321T100000
DTSTAMP:20260421T145218
CREATED:20230220T101706Z
LAST-MODIFIED:20230220T101706Z
UID:10086542-1679385600-1679392800@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-9/
CATEGORIES:Business Planning,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T093000
DTEND;TZID=UTC:20230321T130000
DTSTAMP:20260421T145219
CREATED:20230220T111029Z
LAST-MODIFIED:20230220T111029Z
UID:10086607-1679391000-1679403600@investinangus.com
SUMMARY:Build Your Own Silk Road to China - Practical A-Z of Business
DESCRIPTION:China\, the world’s largest consumer economy\, presents a significant opportunity for Scottish businesses\, particularly with the recent lifting of Covid-19 restrictions. \nIn this engaging online event\, Scottish businesses will gain a detailed knowledge of business\, digital and eCommerce\, along with some practical tips on how to break into and grow sales within the market. \nThe information gained within this Masterclass can be utilised to further business opportunities in China.
URL:https://investinangus.com/event/build-your-own-silk-road-to-china-practical-a-z-of-business/
CATEGORIES:Business Planning,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T093000
DTEND;TZID=UTC:20230321T170000
DTSTAMP:20260421T145219
CREATED:20230116T091633Z
LAST-MODIFIED:20230116T091633Z
UID:10086213-1679391000-1679418000@investinangus.com
SUMMARY:Marketing 1-2-1 Surgery Sessions
DESCRIPTION:Whether you’d like to discuss market research\, marketing strategy or would even just like an impartial review of your website or social media page\, this is an opportunity to book a one to one appoint either from our Dundee office or over Zoom with our marketing specialist\, Stuart Milne. \nOnce you have booked your space online\, one of the team will be in touch to discuss an appointment time with you and send you further information. These sessions can take place online via Zoom or alternatively\, face to face in our Dundee Business Gateway Office. \nThese appointments are aimed at businesses based in Dundee\, Angus\, and Perth.
URL:https://investinangus.com/event/marketing-1-2-1-surgery-sessions-9/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T100000
DTEND;TZID=UTC:20230321T120000
DTSTAMP:20260421T145219
CREATED:20230220T101759Z
LAST-MODIFIED:20230220T101759Z
UID:10086544-1679392800-1679400000@investinangus.com
SUMMARY:Photography for online business
DESCRIPTION:An image is everything. Learn how to shoot\, edit and upload photos for use online and to showcase your business. \nDuring this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms.\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses.
URL:https://investinangus.com/event/photography-for-online-business-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T100000
DTEND;TZID=UTC:20230321T130000
DTSTAMP:20260421T145219
CREATED:20230206T093754Z
LAST-MODIFIED:20230206T093754Z
UID:10086443-1679392800-1679403600@investinangus.com
SUMMARY:How To Get Found Online
DESCRIPTION:Within the busy digital environment\, ensuring that you are prominently positioned is key to attracting people that have a genuine interest in your products or services. SEO is the process of optimising your website so that search engines can find you. \nThis masterclass will cover the following areas: \nHow will customers find you? \nSEO best practice \nThe major ranking factors for search engine optimisation \nOrganic Search v Pay Per Click – Which is right for your business? \nGoogle Business Profile and Google Search Console \nAs a result of attending this Masterclass you will gain a deeper understanding of how to utilise SEO to build your online sales and increase your website visibility. \nThis webinar is for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/how-to-get-found-online/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T100000
DTEND;TZID=UTC:20230321T140000
DTSTAMP:20260421T145219
CREATED:20230117T091359Z
LAST-MODIFIED:20230117T091359Z
UID:10086239-1679392800-1679407200@investinangus.com
SUMMARY:Meet the Buyer Tayside
DESCRIPTION:Dundee City Council\, Perth & Kinross Council\, and Angus Council\, in partnership with the Supplier Development Programme\, invites businesses of all sizes to a free in-person Meet the Buyer event on 21 March 2023 at the Invercarse Hotel in Dundee. \nNew and existing suppliers are invited to this free event to chat about upcoming contracts\, procurement processes\, and what an organisation looks for when buying goods and services\, be it personal care\, building works\, transport\, catering\, and more. \nMeet the Buyer Tayside will give businesses of all sizes the opportunity to meet buyers from most of the Public Sector organisations in and around Tayside\, including: \n\nAngus Council\nDundee City Council\nFife Council\nPerth & Kinross Council\nNHS Tayside\nUniversities\nColleges\nTayside Contracts\nSupplier Development Programme\nand more!\n\nIn addition to networking opportunities about upcoming contracts\, there will also be some optional short informational sessions delivered throughout the day\, covering topics including Quick Quotes for smaller contracts and understanding the Public Contracts Scotland (PCS) website. \nThis is the first in-person event since the Tay Cities Meet the Buyer prior to the outbreak of the COVID-19 pandemic.  It is an unmissable opportunity to engage with business opportunities related to the local public sector. \nAttendance at this event is free\, but we ask that you please book your place in advance. \nBe sure to use the hashtag #MeetTheBuyerTayside to get the latest information on exhibitors and workshops\, and share your photos on the day!
URL:https://investinangus.com/event/meet-the-buyer-tayside/
LOCATION:Invercarse Hotel\, Perth Road\, Dundee\, DD2 1PG
CATEGORIES:Networking,Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T110000
DTEND;TZID=UTC:20230321T123000
DTSTAMP:20260421T145219
CREATED:20230220T101855Z
LAST-MODIFIED:20230220T101855Z
UID:10086546-1679396400-1679401800@investinangus.com
SUMMARY:Tourism businesses – Use analytics to evaluate your digital platforms and get customers
DESCRIPTION:By the end of this webinar\, you will understand how to find out (for Google\, Instagram & Facebook Analytics): \n\nThe characteristics of people who are accessing your online presence.\nWhat people are doing when they access your website/s or social accounts.\nHow to set goals and objectives on each platform.\nThe art of measuring the effectiveness of websites and social posts.\nHow to continuously improve digital activities – measures to monitor and actions to take.\n\nThere will be particular emphasis on cost-effective/free ways to do the above.
URL:https://investinangus.com/event/tourism-businesses-use-analytics-to-evaluate-your-digital-platforms-and-get-customers-5/
CATEGORIES:Digital Marketing,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T140000
DTEND;TZID=UTC:20230321T160000
DTSTAMP:20260421T145219
CREATED:20230220T101943Z
LAST-MODIFIED:20230220T101943Z
UID:10086548-1679407200-1679414400@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230321T180000
DTEND;TZID=UTC:20230321T200000
DTSTAMP:20260421T145219
CREATED:20230220T102033Z
LAST-MODIFIED:20230220T102033Z
UID:10086550-1679421600-1679428800@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-13/
CATEGORIES:Business Start-up
END:VEVENT
END:VCALENDAR