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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T090000
DTEND;TZID=UTC:20230404T110000
DTSTAMP:20260421T094253
CREATED:20230306T133646Z
LAST-MODIFIED:20230306T133646Z
UID:10086687-1680598800-1680606000@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-10/
CATEGORIES:Digital Marketing,Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T100000
DTEND;TZID=UTC:20230404T110000
DTSTAMP:20260421T094253
CREATED:20230306T145753Z
LAST-MODIFIED:20230306T145753Z
UID:10086723-1680602400-1680606000@investinangus.com
SUMMARY:An Introduction to Chinese E-Commerce and Marketing
DESCRIPTION:Thanks to Ecommerce platforms\, businesses are no longer limited to certain markets by proximity. From wherever you are\, you can access the world’s biggest markets. \nThis event will explore the opportunities associated with the Chinese market for internationally ambitious businesses\, and cover everything you need to know to start trading with it. \nPresenter James Buchanan will provide practical guidance on how to reach Chinese consumers through effective digital and eCommerce strategies\, as well as sharing some first-hand experiences from Scottish companies. \nThe session will also dive into: \n\nWhy you should trade with China\nCultural differences\nDigital differences\nPayments – Alipay\, WeChat Pay\nDigital platforms\neCommerce and Cross-Border – Tmall\, JD.com\, Taobao\, WeChat Shops\, Little Red Book\nDigital marketing – WeChat\, Weibo\, Douyin\, Baidu\, Zhihu\, RED
URL:https://investinangus.com/event/an-introduction-to-chinese-e-commerce-and-marketing/
CATEGORIES:Digital Marketing,International Trade
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T100000
DTEND;TZID=UTC:20230404T110000
DTSTAMP:20260421T094253
CREATED:20230306T145840Z
LAST-MODIFIED:20230306T145840Z
UID:10086725-1680602400-1680606000@investinangus.com
SUMMARY:Leading Through Turbulent Times
DESCRIPTION:The events of the last three years – COVID-19\, the war in Ukraine\, and the risks of another global recession – have all stretched leaders and forced them to develop new skills to lead their teams through shock\, crisis\, and uncertainty. While keeping the basics of leadership\, such as strategizing and executing for results\, placing human-centric traits at the core of leadership is a long-term win-win for organizations. \nDelivered by Senior Researcher in Human Capital at the Conference Board Marion Devine\, this webinar will provide insights into the skills needed to lead through turbulent times\, and offer practical steps for organizations that face challenges in equipping their leaders with the right skills.
URL:https://investinangus.com/event/leading-through-turbulent-times/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T100000
DTEND;TZID=UTC:20230404T120000
DTSTAMP:20260421T094253
CREATED:20230313T104753Z
LAST-MODIFIED:20230313T104753Z
UID:10086758-1680602400-1680609600@investinangus.com
SUMMARY:Keep your business safe online
DESCRIPTION:Join us to find out how criminals are targeting small businesses online\, the risks you face\, and what you can do to minimise your exposure to online crime. \nThis webinar includes a number of live demos\, covering the following areas: \n\nWhat are the main online threats to your business?\nThe 5 pillars of prevention (Backup\, Malware prevention\, Securing your hardware\, Passwords & Phishing attacks)\nSimple and practical measures you can implement to protect yourself and your business\nBest practice recovery steps for your business if the worst should happen\n\nAs a result of attending this webinar\, you will gain a deeper understanding of the digital threats facing your business and what you need to do to secure your website\, social media and company data from cyber criminals.
URL:https://investinangus.com/event/keep-your-business-safe-online-4/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T180000
DTEND;TZID=UTC:20230404T200000
DTSTAMP:20260421T094253
CREATED:20230313T104857Z
LAST-MODIFIED:20230313T104857Z
UID:10086760-1680631200-1680638400@investinangus.com
SUMMARY:Digital tools to help run your business remotely
DESCRIPTION:Are you ready to ‘go live’ and engage your audience with a live stream? What about running webinars or working remotely with clients or collaborators on the other side of the world? Let us guide you through: \n\nHow to use video live streaming\, webinars and remote collaboration tools to get results for your business\nEquipment you need to get started\nAn overview of the tools and platforms currently available\nExamples of what others are doing\nHow to monetise this way of working
URL:https://investinangus.com/event/digital-tools-to-help-run-your-business-remotely-4/
CATEGORIES:Business Planning,Technology
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230404T180000
DTEND;TZID=UTC:20230404T200000
DTSTAMP:20260421T094253
CREATED:20230327T080916Z
LAST-MODIFIED:20230327T080916Z
UID:10086848-1680631200-1680638400@investinangus.com
SUMMARY:An Introduction to Self-Employment and Starting your own Business
DESCRIPTION:This workshop will be held online via zoom. Joining instructions will be shared with you once you have booked your space. \nThe workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information\, advice and guidance. \nThere will also be information on additional services from Business Gateway and details of other workshops and webinars which may be appropriate for you. \nIf you would prefer an in person / interactive workshop\, we will be hosting this event in Monifieth on the 12th April.
URL:https://investinangus.com/event/an-introduction-to-self-employment-and-starting-your-own-business-12/
CATEGORIES:Business Start-up
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