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SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-7/
CATEGORIES:Business Planning,Technology
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SUMMARY:Tourism Experiences: Discover the Travel Trade
DESCRIPTION:Join VisitScotland’s last webinar of the series and discover the world of travel trade. \nLearn about the landscape of travel distribution\, market insights and trends. Explore the opportunities of working with the travel trade and how diversifying routes to market can help you grow business year-round. \nThis free\, hour-long webinar takes place on 7 November from 11am – 12pm. \nWhat is today’s visitor expecting? What is tomorrow’s visitor looking for? Find out more about travel and booking preferences of UK and international visitor markets. \nDiscover how to work with travel trade to bring to market new bookable products and experiences and explore how you can engage in regional and sectoral collaboration to accelerate business growth. \nAlso covered in this session – a product sheet for travel trade\, with industry experts to help you navigate this. \nThis webinar is not to be missed\, packed full of support\, insights and practical tips that you can implement within your business.
URL:https://investinangus.com/event/tourism-experiences-discover-the-travel-trade/
CATEGORIES:Business Planning,Tourism
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