Learning Zone - How to run a more efficient business
2022-09-26 10:00 - 11:00 UTC
We will explore they ways you can improve your efficiency with the least business impact and at a low cost, covering:

Governance and process
Good financial management
Understanding your sales and costs
Targeting only profitable customers
Reducing stock
Cutting wastage (process, people, and projects)

How to write and develop your business plan
2022-09-27 14:00 - 16:00, 2022-10-27 08:00 - 10:00
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is used to improve your prospects for a loan or a grant, and how you can develop a business plan to meet your needs.
We will:

Provide a structure for a business plan
Review each section of what should be included within the business plan
Explain when and how to use a business plan
Explore the connections (and importance) between the words and the numbers
Look at how to identify and manage cashflow within the business planning process

The business benefits of running a sustainable business
2022-09-28 13:00 - 15:00
It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits.
We will look at:
Understanding the problem
What is sustainability and why it is important
Innovation
Profiting from being a green business
Embracing a purpose beyond profit
The sustainability triple bottom line
Developing your own green charter
Examples of those practicing this way of growth with remarkable success
Top tips for going green

Build an effective strategy to grow your business
2022-09-29 10:00 - 12:00, 2022-10-17 14:00 - 16:00, 2022-11-09 14:00 - 16:00
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan.
We will look at:

Your business today – identifying your strengths and areas for development
The key pillars of a business and why balancing all areas is essential for success
Personal and business ambitions and using these to guide strategy development
Ansoff’s Matrix as a tool for identifying core growth strategies
The core components of your business delivery
How to develop a methodical, strategic approach to developing your business for future success

After the webinar, you will understand:

How to undertake a balanced review of where your business is that helps identify areas for development
Ansoff’s Matrix and how to use it as a core strategic planning tool
How to create a strategic plan for growing your business

Scottish Business Week 2022
2022-10-03 09:00 - 2022-10-07 17:00
Registrations are now open for Scottish Business Week 2022 – a virtual week-long event between the 3rd – 7th October, run in partnership with Scottish Enterprise, Highlands and Islands Enterprise, South of Scotland Enterprise and Skills Development Scotland.
This free event is open to all businesses in Scotland and anyone thinking about starting up. There will be inspirational speakers, webinars and masterclasses offering support and guidance to help increase efficiency and build resilience.
Keynote speakers include:

Councillor Gail Macgregor, Environment and Economy Spokesperson, COSLA
Carolyn Currie, Chief Executive, Women’s Enterprise Scotland
Andrew Dobbie, Founder/CEO, MadeBrave
Dr Martin Valenti, Director of Net Zero, SOSE
Ivan McKee, Minister for Business, Trade, Tourism and Enterprise, Scottish Government

There will also be panel webinars on business support, starting up, women in business, digital transformation and sustainability; together with webinars and masterclasses on a variety of topics from how to make your business more efficient to writing a business plan. Plus, you can learn the fundamentals of resource efficiency and become a Green Champion through Business Energy Scotland’s CPD-certified training course.
Sign up to guarantee your place, and for more information on the programme.

Learning zone: Managing risk – How to prepare for the unexpected
2022-10-17 18:30 - 19:30, 2022-11-02 14:00 - 15:00
Having risk is not good, however letting it become an issue is worse. From financial to resource to supply issues, all can have a major impact on your businesses. Therefore, you need to start planning and monitoring well in advance to help you prepare for change
We will discuss:

Risk vs issue
What risks could your business have (people, fraud, flood, late payments, utility issues)?
Financially understand each risk – will it cost you?
What would you do differently if there was another pandemic (paperwork, reserves, processes, accounts)?
Reputational risk

Customer Persona: Identify the tools to help uncover insights about people
2022-10-18 14:00 - 16:00
Customer Personas are used to help you understand key traits, behaviours, goals, responsibilities, and needs of a specific type of user and then look at how you will attract the best customer segments for your business.
This is a two part reservation for the events listed below.
Week 1: Tuesday 18th October 2pm – 4pm
Roddy McLean will be talking about the universal challenges of digital marketing / the importance of content marketing as a brand building tool and the corresponding need for deep understanding of the target audience followed by introduction of the audience persona roadmap process.
Week 2: Tuesday 25th October 2pm – 4pm
This will be a practical session focusing on the persona roadmap process itself and how to walk through the various steps.
Booking this event will automatically reserve your space for both webinars.

Build a customer focused business
2022-10-18 14:00 - 16:00
Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one?
Did you know that retaining just 5% of your customer base can give an increase of over 20% in profits for your business?
Having an effective strategy in place for your business to deliver great customer service is critical for your business.
We will cover:

Why good customer service is critical for business growth
What are the essentials of delivering great customer service and how should this be delivered?
How to effectively manage different types of customers and their expectations
How, why, and when you should measure the service a business delivers
How to use the service provided to promote a business and enable growth

Market Research Made Easy
2022-10-18 18:00 - 20:00, 2022-11-08 18:00 - 20:00
The workshop will look at:

the role of marketing in your business
identifying your target customers
identifying the strengths and weaknesses of your competitors
market research

There will also be information on additional services from Business Gateway and details of other webinars which may be appropriate for you.
This webinar is for businesses based in Dundee, Angus and Perth.

Webinars, live streams, and video conferences: Running a business remotely
2022-10-20 10:00 - 12:00
There are many tools available to allow you to communicate with people online. Whether you are trying to run a workshop or seminar, hold a meeting or just communicate. Many of these digital tools are easy to use and offer some powerful facilities. Let us guide you through:

What webinars, live streams and video conferences are and what is right for your business
Case studies and examples of how they are used
An overview of the tools and platforms currently available

How to write a Business Plan and why you need one
2022-10-20 18:00 - 20:00, 2022-11-10 18:00 - 20:00
This webinar will help you create a robust business plan.
The webinar will look at:

creating a description for your business
the business planning process
efficient ways of obtaining skills and resources
presenting your business plan

There will also be information on additional services from Business Gateway and details of other webinars which may be appropriate for you.
This webinar is for businesses based in Dundee, Angus and Perth.

Upgrade your business marketing with a CRM system
2022-10-20 18:00 - 20:00
From organising how you reach new customers to tracking the new deals you close, a Customer Relationship Management (CRM) system is a great tool to help your business grow. In this webinar, we’ll show you how to connect a CRM to your website, track potential new customers, manage your business activities, nurture your leads and track successful, new business.
By the end of this webinar, you will understand:

What a CRM is, why they’re important and the difference between some of the best CRMs offered to businesses.
How to use HubSpot, a free CRM, for managing contacts, organising sales processes and creating reports.
How to improve your sales and marketing processes by using CRM task management, meeting scheduling and email marketing.
Your legal responsibilities when capturing customer information.

Cloud for business
2022-10-24 14:00 - 16:00, 2022-11-04 14:00 - 16:00
Your digital back office is the technology and tools that you use to manage and grow your business. In this webinar, we’ll look at back-office strategies and explore the range of cloud services on the market that can support you with keeping great customer relations, managing resources, keeping organised and communicating efficiently.
By the end of this webinar, you will be able to:

Understand the areas of your digital back-office and the impact each area can have on the efficiency and growth of your business.
Use up-to-date knowledge on current cloud services and tools to help you with upgrading your digital back office to be more secure, scalable and efficient.
Use real-world examples to help you understand different cloud-based platforms, their functions, and their costs.
Make informed decisions about improving your digital back-office in the future based on scalability, security, efficiency and affordability.

Learning Zone - How to run a more efficient business
2022-10-24 18:30 - 19:30
We will explore the ways you can improve your efficiency with the least business impact and at a low cost, covering:

Governance and process
Good financial management
Understanding your sales and costs
Targeting only profitable customers
Reducing stock
Cutting wastage (process, people, and projects)

Build your brand and promotional graphics
2022-10-25 10:00 - 12:00
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make more sales.
This session will:

Provide you with a clear understanding of the difference between brands and branding
Help you understand what a brand is
Show you why branding is important
Look at your brand strategy, brand identity and action
Help you learn how to develop your brand’s positioning, character, and purpose to differentiate your business from its competitors
Demonstrate how to set up a brand kit and style guide to ensure consistency across websites, social media, business cards, posters etc.
Teach you how to create simple promotional graphics using a variety of tools including Canva
Highlight a variety of free tools including Google Drive, Hubspot and Mailchimp that can save time and simplify marketing tasks

Overcome Growth Frustrations With Funded Training For Your Business
2022-11-03 17:30 - 20:00 | Dundee & Angus College, Gardyne Campus, Dundee, DD5 1NY
Speaking with businesses across Dundee & Angus the barriers to growth are very similar, with access to skilled employees often right at the heart of the problem. Up until recently companies have often fought their way out of situations through recruitment of experienced staff; however, this is becoming increasingly difficult due to the competitive employment market.
On the 3rd November, join us at Dundee and Angus College Training Restaurant to hear directly from businesses who have tackled their staffing problem in a more proactive manner, and seen tangible results from funded training and recruitment academies.
Who should attend?
Business owners and employees who are committed to improving staff performance and overcoming recruitment issues.
What will I get from attending the event ?
Hear first-hand about local businesses who have benefited from funded training opportunities and the impact it has made commercially in their business.
Find out about the Flexible Workforce Development Fund and how it can be used to upskill your team to get your business in shape for future growth.

Business Finance Week 2022
2022-11-07 09:00 - 2022-11-11 17:00
Throughout the week of 7-11 November 2022 the British Business Bank, along with well-respected business support partners from across the UK, are working together to host Business Finance Week 2022.
During five days of nation-wide and regional in-person events, webinars and more, we’re helping smaller businesses learn all about the different finance options available to them to support their individual needs.
Each day will be centred round a key theme, giving you the opportunity to hear from experts in their field on a varied range of subjects.
See the events calendar on the British Business Bank website.

Scottish Careers Week
2022-11-07 09:00 - 2022-11-11 17:00
Scottish Careers Week is back for its second year on  7 to 11 November 2022 — and you can get involved!
With even more events, activities and resources, we invite people of all ages to take part. Discover the opportunities and career support available in Scotland to help shape your future.
The week is about all things skills, jobs and careers.
If you’d like to deliver activity during the week, read our ‘Get Involved’ toolkit for ideas.

Dundee and Angus Exporting Roadshow
2022-11-08 09:00 - 17:00 | Hampton by Hilton, 1 Aryllgait, Dundee, DD1 1PZ
Thinking about exporting? Not sure how to get started or where to get answers? Dundee and Angus Chamber of Commerce have partnered with The Department for International Trade to deliver an informative event talking about how to export. Join us at the Exporting Roadshow in Dundee on 8 November at 9am.
This series of events showcases the support available to Scottish companies ready to start or expand their business overseas. Led by the UK Government Department for International Trade (DIT), working in partnership with Scottish Development International (SDI), UK Export Finance (UKEF), the Scottish Chambers of Commerce and local Chambers of Commerce, this roadshow will set out the fundamentals of how to grow a business internationally.
At the roadshow, you will:

Hear local business leaders explain how exporting has helped their companies to grow
Learn from trade specialists around the world about the opportunities that are out there
Get information on the free tools and support available to you
Have the opportunity to discuss your needs 1 to 1 with one of our trade experts

We’re delighted that we’ll be hearing from Rautomead and ATL Turbine Services who will tell us more about the markets that they export to and their experiences.
You can register here: https://www.events.great.gov.uk/ereg/newreg.php?eventid=200250386&

Digital Water Opportunities
2022-11-08 15:00 - 16:00
The digitalisation of the water sector provides significant opportunities for water companies and digital solution providers to work together on water specific challenges.
The webinar will look at drivers such as Net Zero, digital capabilities and technology development.

Living Wage Week
2022-11-14 09:00 - 2022-11-20 17:00
Living Wage Week will be held this year from the 14th to the 20th of November.
It is the annual celebration of the Living Wage movement across the UK.
See the programme of events for businesses on the Scottish Living Wage website.

Tourism businesses: Turn your customer reviews into increased customers
2022-11-14 11:00 - 12:00
During this session, we’ll cover:

How to manage your online reputation proactively.
How to deal with customer or client feedback, both positive and negative.

How the importance of reputation has changed since the pandemic.

What cost-effective reassurance tools have increased in importance.
What cost-effective reassurance tools are available to tourism businesses such as VisitScotland’s Quality Assurance schemes.

An update on low cost Visa routes
2022-11-15 11:00 - 12:00
There are lots of low-cost visa routes under the UK’s points-based system.
Join TalentScotland for an update on affordable visa options, including the Graduate, High Potential Individual and Youth Mobility routes.
