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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20210101T000000
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DTSTART;TZID=UTC:20220112T140000
DTEND;TZID=UTC:20220112T160000
DTSTAMP:20260403T211636
CREATED:20220105T154531Z
LAST-MODIFIED:20220105T154531Z
UID:10083830-1641996000-1642003200@investinangus.com
SUMMARY:Marketing your business on a budget
DESCRIPTION:When budgets are tight it can be difficult to find the funds for marketing. This webinar will help you use marketing to increase customer engagement. We will offer marketing tips and advice that you can then use across your business. Without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how that provides opportunities for businesses to make transformational change with little or no extra spend.\nIdentifying Marketing Priorities and using these to reshape your business.\nThe Marketing Mix as a tool for reviewing how your business plans and delivers its marketing activity.\nHow your marketing activity is delivered successfully and effectively in your business.\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding and the power of of a clear focus and creativity.\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online.
URL:https://investinangus.com/event/marketing-your-business-on-a-budget-19/
CATEGORIES:Marketing
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DTSTART;TZID=UTC:20220117T093000
DTEND;TZID=UTC:20220117T113000
DTSTAMP:20260403T211636
CREATED:20211122T132748Z
LAST-MODIFIED:20211122T132748Z
UID:10083595-1642411800-1642419000@investinangus.com
SUMMARY:Business Start-Up: Marketing
DESCRIPTION:This webinar aims to help you identify your customers\, understand your competitors and plan an effective marketing strategy. \nThe workshop will look at: \n\nthe role of marketing in your business\nidentifying your target customers\nidentifying the strengths and weaknesses of your competitors\n\n\nmarket research\n\nThere will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you. \nThis webinar is aimed at businesses based in Dundee\, Angus and Perth. 
URL:https://investinangus.com/event/business-start-up-marketing-16/
CATEGORIES:Business Start-up,Digital Marketing,Marketing
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DTSTART;TZID=UTC:20220117T180000
DTEND;TZID=UTC:20220117T200000
DTSTAMP:20260403T211636
CREATED:20220110T110613Z
LAST-MODIFIED:20220110T110613Z
UID:10083876-1642442400-1642449600@investinangus.com
SUMMARY:How to do Market Research and The Secret to Marketing Success for Your Business
DESCRIPTION:This webinar aims to help you identify your customers\, understand your competitors and plan an effective marketing strategy. \nThe workshop will look at: \n\nthe role of marketing in your business\nidentifying your target customers\nidentifying the strengths and weaknesses of your competitors\nmarket research
URL:https://investinangus.com/event/how-to-do-market-research-and-the-secret-to-marketing-success-for-your-business/
CATEGORIES:Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220128T110000
DTEND;TZID=UTC:20220128T130000
DTSTAMP:20260403T211636
CREATED:20220117T163157Z
LAST-MODIFIED:20220117T163157Z
UID:10083915-1643367600-1643374800@investinangus.com
SUMMARY:Building your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis webinar will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/building-your-brand-and-promotional-graphics-10/
CATEGORIES:Digital Marketing,Marketing
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