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DTSTART;TZID=UTC:20260318T090000
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SUMMARY:The Amazon Pulse: 24 Months of Demand\, Behaviour Shifts & the 2026 Outlook
DESCRIPTION:Free masterclass on Amazon’s shifting consumer ecosystems. Learn how customer behaviour is changing and build a clear plan for 2026. \nAmazon isn’t a single marketplace. It’s a set of distinct consumer ecosystems that share the same interface. \nJoin us for a free\, in-person masterclass. In this two-hour session\, we’ll look at two years of sales data across multiple categories in the United Kingdom\, Germany and the United States. We’ll explore where demand is genuinely growing\, where it is plateauing\, and where structural shifts are taking shape. \nWe’ll examine how consumers behave across these markets – daily\, weekly and monthly. We’ll also identify purchasing patterns\, timing effects and category specific patterns that materially impact pricing\, advertising and inventory strategy. \nFinally\, we’ll introduce proprietary AI modelling\, which helps uncover behavioural shifts hidden within raw sales data. Using a structured hypotheses rather than guesswork\, we explore why behaviour is changing and what this means for brands in 2026. \nThis session is designed for decision‑makers who want forward insight\, not just historical reporting.
URL:https://investinangus.com/event/the-amazon-pulse-24-months-of-demand-behaviour-shifts-the-2026-outlook/
LOCATION:Barclays Eagle Labs\, Kinning Park\, Glasgow
CATEGORIES:Marketing
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DTSTART;TZID=UTC:20260318T110000
DTEND;TZID=UTC:20260318T120000
DTSTAMP:20260404T002102
CREATED:20260312T154315Z
LAST-MODIFIED:20260312T154315Z
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SUMMARY:Opening the first door: Build a brand that opens opportunities – with Google
DESCRIPTION:Your brand is your first impression. \nLearn how to craft a professional presence that attracts advisers\, builds credibility and opens doors. \nWhat you’ll learn: \n\nHow to optimise your LinkedIn and social media presence\nStrategies for building a strategic board of advisers\nLive exercises to shape your digital first impression\nHomework: AI-powered outreach to your dream mentors
URL:https://investinangus.com/event/opening-the-first-door-build-a-brand-that-opens-opportunities-with-google/
CATEGORIES:Marketing
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DTSTART;TZID=UTC:20260318T120000
DTEND;TZID=UTC:20260318T123000
DTSTAMP:20260404T002102
CREATED:20260312T154410Z
LAST-MODIFIED:20260312T154410Z
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SUMMARY:Three cost-effective growth strategies that actually work | Lunch and Learn
DESCRIPTION:Think websites are expensive? Email’s dead? AI’s going to steal your job? Wrong\, wrong and wrong. \nIf you’re relying solely on social media\, wondering why you’re working flat out but not seeing growth\, or convinced these “big business” strategies aren’t for you\, this Lunch and Learn led by Kathy Ennis will change your mind. \nShe’ll cut through the myths and show you exactly why three foundations – a website that works 24/7\, email marketing that converts and AI tools that save you hours – aren’t optional extras. They’re your ticket to consistent sales and sustainable growth. \nYou’ll walk away with practical tools\, real-world examples and a clear plan for what you need (and what you don’t) to build a business that actually makes money. \nTopics covered in this session: \n\nWhy a website isn’t an expense – it’s your 24/7 sales team (and how to build one that actually converts without spending thousands)\nHow email marketing delivers £36 for every £1 spent – and the simple automations that turn subscribers into customers while you sleep\nWhich AI tools save you hours every week on content creation\, admin and customer engagement
URL:https://investinangus.com/event/three-cost-effective-growth-strategies-that-actually-work-lunch-and-learn/
CATEGORIES:Marketing
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DTSTART;TZID=UTC:20260318T130000
DTEND;TZID=UTC:20260318T133000
DTSTAMP:20260404T002102
CREATED:20260312T154541Z
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SUMMARY:How to sell more via WhatsApp and messaging apps
DESCRIPTION:As customer expectations shift toward “instant” communication\, your business’s inbox is no longer just for support – it’s your newest shop-front. \nIn this updated session\, Emma Watson dives into how small businesses are moving beyond basic chat to close real sales on the apps customers use every day. \nWhether you’re a retailer\, maker or service provider\, you’ll learn how to transform a “how much is this?” query into a “payment received” notification – all from your smartphone. \nTopics covered in this session: \n\nWhy messaging matters: Why customers prefer messaging over email and how to capitalise on it\nThe art of the soft sell: Techniques to recommend products naturally within a conversation\nTaking orders in-app: Practical workflows for capturing order details and sending secure payment links\nEfficiency hacks: How to use catalogues\, quick replies and templates to manage 10 times the enquiries in half the time\nTrust and personalisation: Delivering concierge-level service that builds lifelong loyalty
URL:https://investinangus.com/event/how-to-sell-more-via-whatsapp-and-messaging-apps/
CATEGORIES:Digital Marketing,Marketing
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