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SUMMARY:Lunch and Learn: How to use AI in marketing ethically and responsibly
DESCRIPTION:Want to create high-quality content faster without losing your brand’s voice or accuracy? \nJoin expert marketer Martin Wilde for a fast\, hands-on session for organisations on using AI across your marketing and comms. \nFrom website content and email marketing to social posts and promotional materials\, learn how to ideate\, draft\, localise and repurpose quickly without the risk of creating generic content\, losing accuracy and your unique tone of voice. \nLeave with a pre-publish checklist\, challenge prompts and a process that keeps content accurate. \nTopics covered in this session: \n\nA practical\, end-to-end workflow\, from idea to publication\, with clear approval steps that protect accuracy\, tone and reduce bias\nA copy-and-paste prompt pack to ideate\, outline\, draft and publish repurpose across web\, email and social\nEthical guardrails and quick tests (cite-or-strike\, five-second clarity\, bias scan)
URL:https://investinangus.com/event/lunch-and-learn-how-to-use-ai-in-marketing-ethically-and-responsibly/
CATEGORIES:Marketing,Technology
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