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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20241205T093000
DTEND;TZID=UTC:20241205T110000
DTSTAMP:20260406T160708
CREATED:20241125T102028Z
LAST-MODIFIED:20241202T091542Z
UID:10090356-1733391000-1733396400@investinangus.com
SUMMARY:Improving Your Business Using Lean and Digital Tools
DESCRIPTION:This event will give you an overview of the support and guidance available from the Scottish Manufacturing Advisory Service (SMAS). \nThis will be followed by a case study of ACS Clothing Ltd that details how it created its roadmap for success. We’ll look at various traditional Lean Tools and how these can effectively solve business problems. \nFinally\, we’ll discuss digital technologies\, their potential limits\, and provide examples of where they can help bridge gaps. \nWho should attend? \nAnyone who has responsibility for driving business improvement within the workplace should join our event. We invite people who are involved in the implementation of new processes and new ways of working. This includes those who have responsibility for the financial side of business improvement and expenditure.
URL:https://investinangus.com/event/improving-your-business-using-lean-and-digital-tools/
LOCATION:HALO Enterprise and Innovation Hub\, Hill Street\, Kilmarnock\, KA1 3HY
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241205T100000
DTEND;TZID=UTC:20241205T123000
DTSTAMP:20260406T160708
CREATED:20241104T104159Z
LAST-MODIFIED:20241104T104159Z
UID:10090243-1733392800-1733401800@investinangus.com
SUMMARY:Inclusive business models: identifying opportunities for plural ownership
DESCRIPTION:Hosted by Co-operative Development Scotland (CDS)\, this workshop will explain how inclusive business models can help your organisation deliver your Community Wealth Building (CWB) agenda. \nCWB is described by the Scottish Government as a practical approach to economic development focused on five pillars of activity: spending/procurement\, workforce\, land and property\, finance\, and plural ownership. \nCo-operative Development Scotland contributes to the plural ownership pillar by supporting companies and community groups across Scotland that want to adopt an inclusive business model\, such as employee ownership or forming a co-operative. \nThe event is aimed at frontline business and community advisers\, individuals with a policy or strategic role\, and other interested parties from across local authorities\, the enterprise agencies and third sector interfaces (TSI). \nIt will help you develop an in-depth understanding of inclusive business models\, so you can identify\, develop and signpost appropriate referral opportunities to CDS. \nBy the end of the workshop\, you’ll have: \n• An in-depth understanding of inclusive business models such as co-operatives and employee ownership\, including legal structures and governance \n• An increased awareness of why these models are important against Scottish policy landscape \n• The knowledge to identify future opportunities for start-ups and existing enterprises to adopt inclusive business models \n• An understanding of the support available from Co-operative Development Scotland on behalf of all Scotland’s enterprise agencies (Scottish Enterprise\, Highlands and Islands Enterprise\, and South of Scotland Enterprise)
URL:https://investinangus.com/event/inclusive-business-models-identifying-opportunities-for-plural-ownership-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241205T130000
DTEND;TZID=UTC:20241205T150000
DTSTAMP:20260406T160708
CREATED:20241111T100613Z
LAST-MODIFIED:20241111T100613Z
UID:10090267-1733403600-1733410800@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-9/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241205T160000
DTEND;TZID=UTC:20241205T180000
DTSTAMP:20260406T160708
CREATED:20241021T081539Z
LAST-MODIFIED:20241021T081539Z
UID:10090153-1733414400-1733421600@investinangus.com
SUMMARY:Kickstart your Marketing
DESCRIPTION:The workshop will cover the basic principles of marketing\, including target audience identification\, competitor analysis\, value proposition\, and the development of marketing strategies. \nThe workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content. \nOverall\, this workshop is ideal for businesses – new and existing – who want to gain a solid understanding of the basics. By the end of the workshop\, you should have the knowledge and skills necessary to develop and execute an effective marketing strategy for your business.
URL:https://investinangus.com/event/kickstart-your-marketing-17/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241206T140000
DTEND;TZID=UTC:20241206T160000
DTSTAMP:20260406T160708
CREATED:20241104T102445Z
LAST-MODIFIED:20241104T102445Z
UID:10090215-1733493600-1733500800@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. Whether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enable you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy-8/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241209T100000
DTEND;TZID=UTC:20241209T120000
DTSTAMP:20260406T160708
CREATED:20241104T102534Z
LAST-MODIFIED:20241104T102534Z
UID:10090217-1733738400-1733745600@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-28/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241209T140000
DTEND;TZID=UTC:20241209T160000
DTSTAMP:20260406T160708
CREATED:20241104T102616Z
LAST-MODIFIED:20241104T102616Z
UID:10090219-1733752800-1733760000@investinangus.com
SUMMARY:Social media essentials: Facebook
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are\nUnderstand the power of Facebook advertising\, and other selling options available to you\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity
URL:https://investinangus.com/event/social-media-essentials-facebook-8/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T100000
DTEND;TZID=UTC:20241210T113000
DTSTAMP:20260406T160708
CREATED:20241120T112158Z
LAST-MODIFIED:20241120T112158Z
UID:10090349-1733824800-1733830200@investinangus.com
SUMMARY:Embracing Localism in the Drive to Net Zero
DESCRIPTION:Join Scotland’s Towns Partnership for an inspiring session of insights\, innovation\, and actionable strategies aimed at transforming Scotland’s towns and communities in the push for Net Zero. \nThis online event brings together leaders and visionaries from across Scotland’s public\, private\, and third sectors to discuss the power of localism in meeting climate goals. \nIn Scotland\, the drive to Net Zero starts at the heart of each town. Our towns and town centres are not only places of connection but also vital players in the fight against climate change. \nThis event will examine how Scotland’s places can take the lead by reimagining\, repurposing\, and championing sustainable business and community practices. \nThrough expert-led sessions and an exemplar showcase\, you’ll gain insights into how collaboration and local action can unlock sustainability and climate resilience for a better\, greener Scotland. \nLet’s transform Scotland’s towns to be greener\, resilient\, and prosperous – together. Register today and be part of Scotland’s journey to Net Zero! \nWhy Attend? \n\nGain Insight: Learn from the UK’s longest-established carbon-neutral water retailer and Scotland’s circular economy public body about impactful business practices for Net Zero.\nDiscover Innovation: Be inspired by creative solutions like human-powered energy systems\, sustainable design\, and climate-resilient placemaking projects.\nEngage & Collaborate: Share ideas\, ask questions\, and connect with experts to drive real\, actionable change within your own organisation or community.\n\nHighlights \n\nWelcome & Context by Kimberley Guthrie\, Chief Officer\, Scotland’s Towns Partnership\nBusiness Stream – A leader in water retail sharing their path to Net Zero by 2030\nZero Waste Scotland – Innovating the circular economy to support businesses on their Net Zero journey\nShowcase with unique insights from local authority and climate resilience projects\, including Fife Council\, PeachyKeen\, and Sniffer\n“Share & Inspire” Session – Learn from fellow attendees and pose questions to our panel of experts
URL:https://investinangus.com/event/embracing-localism-in-the-drive-to-net-zero/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T100000
DTEND;TZID=UTC:20241210T120000
DTSTAMP:20260406T160708
CREATED:20241104T102703Z
LAST-MODIFIED:20241104T102703Z
UID:10090221-1733824800-1733832000@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-28/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T100000
DTEND;TZID=UTC:20241210T120000
DTSTAMP:20260406T160708
CREATED:20241202T091842Z
LAST-MODIFIED:20241202T091842Z
UID:10090426-1733824800-1733832000@investinangus.com
SUMMARY:Unlocking productivity: the power of collaborative robotics
DESCRIPTION:Smart Hub Lanarkshire helps small to medium-sized manufacturing businesses explore the uses of collaborative robots (cobots). Scottish Enterprise helps Scottish companies unlock productivity through capital investment. This event combines both areas of expertise to help companies understand the support that’s available when they invest in collaborative robots. \nThe event will run for two hours from 10am to 12pm\, with the following agenda: \n• Scottish Enterprise’s mission: capital investment for productivity \n• Overview of Smart Hub and cobots capability \n• Case studies – the applications of cobots in different manufacturing settings \n• Interactive cobot demonstration and learning session \n• Next steps – exploring the cobot offering and grants \nIf there is enough demand for this workshop\, an additional afternoon session will be arranged to accommodate the numbers. \nThe Smart Hub team will be in contact a few days before the workshop to share a welcome pack with logistical details. They’ll also ask about your areas of interest to help shape the workshop content to suit the audience and maximise learning.
URL:https://investinangus.com/event/unlocking-productivity-the-power-of-collaborative-robotics/
LOCATION:Smart Hub Lanarkshire\, New College Lanarkshire\, Motherwell\, ML1 2TX\, United Kingdom
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T123000
DTEND;TZID=UTC:20241210T133000
DTSTAMP:20260406T160708
CREATED:20241111T102209Z
LAST-MODIFIED:20241111T102209Z
UID:10090287-1733833800-1733837400@investinangus.com
SUMMARY:How to become a disability ally: advocating for accessibility webinar
DESCRIPTION:In recognition of International Day for People with Disabilities\, this session will take a look at becoming a disability ally. \nDisability allyship is a lifelong commitment to support and stand with the disability community. \nThis session will look at: \n\nwhat it is to be an ally\nwhy allies are important\nthe best ways to support disabled people as an ally
URL:https://investinangus.com/event/how-to-become-a-disability-ally-advocating-for-accessibility-webinar/
CATEGORIES:Accessibility
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T123000
DTEND;TZID=UTC:20241210T133000
DTSTAMP:20260406T160708
CREATED:20241209T085903Z
LAST-MODIFIED:20241209T085903Z
UID:10090440-1733833800-1733837400@investinangus.com
SUMMARY:UK and Scottish Budget Breakdown
DESCRIPTION:The UK and Scottish Budgets are two of the most significant political events of the year\, setting the tone for the nation’s economic priorities and policy direction. \nThis webinar will unpack the key announcements from the UK and Scottish Budgets and explore their implications for small and medium-sized enterprises (SMEs) across Scotland. Our expert panel will break down the fiscal measures\, funding allocations and policy updates that could shape the business environment in 2025 and beyond. \nWhether you’re navigating tax changes\, seeking growth opportunities\, or planning for potential changes\, this session is designed to provide practical insights and actionable advice tailored to SMEs. Don’t miss this opportunity to gain a clear understanding of the budget’s impact and discover strategies to position your business for success in the evolving economic landscape.
URL:https://investinangus.com/event/uk-and-scottish-budget-breakdown/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T130000
DTEND;TZID=UTC:20241210T150000
DTSTAMP:20260406T160708
CREATED:20241118T092556Z
LAST-MODIFIED:20241118T092556Z
UID:10090298-1733835600-1733842800@investinangus.com
SUMMARY:How to build your brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand-9/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T180000
DTEND;TZID=UTC:20241210T200000
DTSTAMP:20260406T160708
CREATED:20241021T081627Z
LAST-MODIFIED:20241021T081627Z
UID:10090155-1733853600-1733860800@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-19/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241210T180000
DTEND;TZID=UTC:20241210T200000
DTSTAMP:20260406T160708
CREATED:20241118T092711Z
LAST-MODIFIED:20241118T092711Z
UID:10090300-1733853600-1733860800@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-53/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241211T093000
DTEND;TZID=UTC:20241211T133000
DTSTAMP:20260406T160708
CREATED:20241111T154657Z
LAST-MODIFIED:20241111T154657Z
UID:10090295-1733909400-1733923800@investinangus.com
SUMMARY:Event Industry Engagement Workshop
DESCRIPTION:EventScotland\, part of VisitScotland which is the national tourism and events organisation for Scotland\, is responsible for fostering a collaborative approach across the sector in support of the successful delivery of Scotland’s updated National Events Strategy – Scotland The Perfect Stage 2024 – 2035. \nThe updated strategy has the vision of Scotland as the “perfect stage for events”. The mission is to sustain and develop\, through a Team Scotland approach\, a dynamic\, resilient\, and responsible events sector that is recognised as a global leader and valued for its contribution to Scotland’s wellbeing economy. \nTo support the above\, EventScotland is working with partners\, including local authorities\, to deliver a series of in-person Regional Event Industry Engagement Workshops across the country from November 2024 to February 2025. \nThese workshops will provide an important platform for local industry representatives to hear updates from key sector partners\, share good practice\, and feedback on their experience of event development and delivery in the area. \nDate and venue: \nThe Juniper Auditorium\, V&A Museum\, Dundee. \nWednesday 11 December\, 9.30am-1:30pm. \nWorkshop timings & format: \n09:30 – 10:00\nArrival\, networking and refreshments \n10:00 – 10:10\nWelcome\, introductions\, and format \n10:10 – 10:40\nProgress update – National Events Strategy\, Scotland The Perfect Stage 2024-2035 \n10:40 – 10:55\nScotland The Perfect Stage Q&A/discussion \n10:55 – 11:15\nAn update from VisitScotland \n11:15 – 11:30\nMid-morning break \n11:30 – 11:50\nAn update from Dundee City Council \n11:50 – 12:00\nPartner updates/local case study (to be specified) \n12:00 – 12:25\nFacilitated industry discussion \n12:25 – 12:30\nSummary and thanks \n12:30 – 13:30\nNetworking\, lunch and depart
URL:https://investinangus.com/event/event-industry-engagement-workshop/
LOCATION:V&A Museum\, 3 Greenmarket\, Dundee\, DD1 4QB
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241211T140000
DTEND;TZID=UTC:20241211T160000
DTSTAMP:20260406T160708
CREATED:20241104T102752Z
LAST-MODIFIED:20241104T102752Z
UID:10090223-1733925600-1733932800@investinangus.com
SUMMARY:Photography for digital marketing
DESCRIPTION:During this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses
URL:https://investinangus.com/event/photography-for-digital-marketing-4/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241212T100000
DTEND;TZID=UTC:20241212T120000
DTSTAMP:20260406T160708
CREATED:20241104T102847Z
LAST-MODIFIED:20241104T102847Z
UID:10090225-1733997600-1734004800@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-34/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241212T180000
DTEND;TZID=UTC:20241212T200000
DTSTAMP:20260406T160708
CREATED:20241118T092757Z
LAST-MODIFIED:20241118T092757Z
UID:10090302-1734026400-1734033600@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-11/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241213T100000
DTEND;TZID=UTC:20241213T120000
DTSTAMP:20260406T160708
CREATED:20241104T102949Z
LAST-MODIFIED:20241104T102949Z
UID:10090227-1734084000-1734091200@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels-8/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241213T140000
DTEND;TZID=UTC:20241213T160000
DTSTAMP:20260406T160708
CREATED:20241104T103049Z
LAST-MODIFIED:20241104T103049Z
UID:10090229-1734098400-1734105600@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-3/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241216T110000
DTEND;TZID=UTC:20241216T120000
DTSTAMP:20260406T160708
CREATED:20241125T102724Z
LAST-MODIFIED:20241125T102724Z
UID:10090365-1734346800-1734350400@investinangus.com
SUMMARY:Cyber security for your small business
DESCRIPTION:Around 83% of small and medium-sized businesses are not financially prepared to recover from a cyber attack –  which could mean going out of business. \nThis event aims to introduce start-ups and new businesses to the risks they face and provide top tips on how to avoid some common threats\, protect their organisation and enable them to win new business and gain stakeholder support. \nYour host Jim Wright will introduce security\, how it can benefit businesses and allow them to seize opportunities while minimising risk. Jim will also discuss common frameworks and fundamental principles that business leaders should know from the start of their business venture. \nBy the end of this webinar\, attendees will: \n\nunderstand security risks\nunderstand the benefits of security\nhave an awareness of threat actors\nhave an awareness of threat vectors\nhave an awareness of the services that can be offered to support start-ups\nunderstand the regulatory environment in which they work\nunderstand the common frameworks relating to security\n\nJim Wright is the founder and principal consultant of Principle Defence\, a Hertfordshire-based security and data protection consultancy and training provider. Jim has over 17 years of experience in security having served in the British Army before moving into the private sector. \nHe has worked with both private and public sector clients as a consultant\, working on multi-billion pound projects providing information security and data privacy advice and services. He holds a number of certifications including Fellow of Information Privacy from the International Association of Privacy Professionals and the Lead Security and Information Risk Advisor (L-SIRA) from the National Cyber Security Centre (NCSC). \nPrinciple Defence is a Trusted Partner of the Eastern Cyber Resilience Centre (a policing-led initiative) and is a Cyber Essentials Certification Body.
URL:https://investinangus.com/event/cyber-security-for-your-small-business-9/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241216T130000
DTEND;TZID=UTC:20241216T150000
DTSTAMP:20260406T160708
CREATED:20241118T092848Z
LAST-MODIFIED:20241118T092848Z
UID:10090304-1734354000-1734361200@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-10/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241216T130000
DTEND;TZID=UTC:20241216T160000
DTSTAMP:20260406T160708
CREATED:20241021T081728Z
LAST-MODIFIED:20241021T081728Z
UID:10090157-1734354000-1734364800@investinangus.com
SUMMARY:Business Support – Drop In Sessions (Carnoustie Library)
DESCRIPTION:The Business Gateway team will be at Carnoustie Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-carnoustie-library/
LOCATION:Carnoustie Library\, 21 High Street\, Carnoustie\, DD7 6AN
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241217T130000
DTEND;TZID=UTC:20241217T150000
DTSTAMP:20260406T160708
CREATED:20241118T092937Z
LAST-MODIFIED:20241118T092937Z
UID:10090306-1734440400-1734447600@investinangus.com
SUMMARY:Finding\, keeping and looking after your staff
DESCRIPTION:One of the most daunting challenges a business can face is the process of hiring employees\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and look after your team. \nWe’ll cover: \n\nFinding\, keeping and looking after your staff\nAttracting and recruiting the best people for your business\nYour obligations as employers\nHow to retain staff members\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/finding-keeping-and-looking-after-your-staff-8/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241218T100000
DTEND;TZID=UTC:20241218T120000
DTSTAMP:20260406T160708
CREATED:20241021T081825Z
LAST-MODIFIED:20241021T081825Z
UID:10090159-1734516000-1734523200@investinangus.com
SUMMARY:Young person’s guide to starting a business
DESCRIPTION:This webinar will provide you with information\, direction and support on a range of topics\, including: \n\nPlanning (before you start\, & once you are up and running)\n\n\nThe personal benefits of working for yourself\n\n\nHow to make sure your idea is viable and sustainable\n\n\nHow to research your market and market your business\n\n\nHow to identify who your customers are\n\n\nStaffing\n\n\nFunding\n\n\nHow to register and set up – sole trader or a limited company
URL:https://investinangus.com/event/young-persons-guide-to-starting-a-business/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241219T100000
DTEND;TZID=UTC:20241219T120000
DTSTAMP:20260406T160708
CREATED:20241118T093024Z
LAST-MODIFIED:20241118T093024Z
UID:10090308-1734602400-1734609600@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-15/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241220T140000
DTEND;TZID=UTC:20241220T153000
DTSTAMP:20260406T160708
CREATED:20241125T102831Z
LAST-MODIFIED:20241125T102831Z
UID:10090367-1734703200-1734708600@investinangus.com
SUMMARY:How To Develop a Brand For Your Business
DESCRIPTION:Your brand does not just mean which name or logo you choose\, it is so much more. Getting your brand right and following the correct process is essential for any new business owner. This bootcamp is designed for those people who are either pre-start or at the very early-stage of running their own business. \nWe’ll look at the principles of branding and the 5 key elements to each brand. We will guide you through each step and give you tools and templates that will help you on your brand journey. \nAgenda: \n• Understanding the difference between a brand and a logo \n• The 5 key elements of a brand \n• Your brand position \n• Your brand promise \n• Your brand values \n• Your brand story \n• Brand Associations \n• Next steps for you
URL:https://investinangus.com/event/how-to-develop-a-brand-for-your-business/
CATEGORIES:Business Start-up,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241228T100000
DTEND;TZID=UTC:20241228T120000
DTSTAMP:20260406T160708
CREATED:20241118T093105Z
LAST-MODIFIED:20241118T093105Z
UID:10090310-1735380000-1735387200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-54/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250106T100000
DTEND;TZID=UTC:20250106T120000
DTSTAMP:20260406T160708
CREATED:20241118T093225Z
LAST-MODIFIED:20241118T093225Z
UID:10090312-1736157600-1736164800@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-16/
CATEGORIES:Finance
END:VEVENT
END:VCALENDAR