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X-WR-CALDESC:Events for Invest in Angus
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220512T100000
DTEND;TZID=UTC:20220512T120000
DTSTAMP:20260403T181052
CREATED:20220411T143020Z
LAST-MODIFIED:20220411T143020Z
UID:10084433-1652349600-1652356800@investinangus.com
SUMMARY:Website analytics to improve your business and sales
DESCRIPTION:Google Analytics\, Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you to be able to improve the performance and effectiveness of your website by: \n\nLearning about top landing pages and traffic sources\, to understanding organic search rankings and user interaction\,\nWe’ll show you around the Google Analytics interface\, help you view and understand key reports\, how to setup Goal conversions and more.
URL:https://investinangus.com/event/website-analytics-to-improve-your-business-and-sales-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220512T100000
DTEND;TZID=UTC:20220512T110000
DTSTAMP:20260403T181052
CREATED:20220502T133144Z
LAST-MODIFIED:20220502T133144Z
UID:10084544-1652349600-1652353200@investinangus.com
SUMMARY:Engineering\, Design and Manufacturing Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
DESCRIPTION:Let us help you to develop the Engineering\, Design and Manufacturing skills of your workforce (of all ages) at no additional cost to your business \nJoin us on Thursday 12 May to find out how our fully funded Engineering\, Design and Manufacturing Graduate Apprenticeship Course can help you to develop the knowledge\, skills\, and experience of your workforce\, whilst helping your business grow. \nAt the event\, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business. \nYou will also hear from our Industrial Liaison Officer Wayne Paul\, along with some of our Engineering Lecturers\, so you can find out everything you need to know about our Graduate Apprenticeship Programme\, and how it can help you to develop your talent\, boost your performance\, and grow your business. \nHow does it work? \nOur fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nWe have fully funded and easily accessible places available on five different courses: \n\nCivil Engineering\nEngineering\, Design and Manufacturing\nBusiness Management\nIT Management for Business\nIT Software Development\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time. \nThe application process is simple and easy and there is no mountain of paperwork to complete.
URL:https://investinangus.com/event/engineering-design-and-manufacturing-graduate-apprenticeships-developing-the-skills-of-your-workforce-at-no-additional-cost/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220512T100000
DTEND;TZID=UTC:20220512T110000
DTSTAMP:20260403T181052
CREATED:20220502T132959Z
LAST-MODIFIED:20220502T132959Z
UID:10084542-1652349600-1652353200@investinangus.com
SUMMARY:IT Software Development Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
DESCRIPTION:Let us help you to develop the IT software development skills of your workforce at no additional cost \nAs we look to the future\, now is the time to think about the development needs of your workforce. \nJoin us to find out how our fully funded IT Software Development Graduate Apprenticeship can help you to develop the knowledge\, skills\, and experience of your workforce\, whilst helping your business grow. \nWith fully funded courses available in Business Management\, IT Management for Business\, IT Software Development\, Civil Engineering\, and Engineering\, Design and Manufacturing\, we can help you develop employees from across your business. \nAt the event\, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business. \nYou will also hear from our Industrial Liaison Officer Wayne Paul\, along with some of our lecturers\, so you can find out everything you need to know about our IT Software Development Graduate Apprenticeship\, and how it can help you to develop your talent\, boost your performance\, and grow your business. \nHow does it work? \nOur fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nWe have fully funded and easily accessible places available on five different courses: \n\nIT Management for Business\nIT Software Development\nBusiness Management\nCivil Engineering\nEngineering\, Design and Manufacturing\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time. \nThe application process is simple and easy and there is no mountain of paperwork to complete.
URL:https://investinangus.com/event/it-software-development-graduate-apprenticeships-developing-the-skills-of-your-workforce-at-no-additional-cost/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T140000
DTEND;TZID=UTC:20220511T160000
DTSTAMP:20260403T181052
CREATED:20220425T090951Z
LAST-MODIFIED:20220425T090951Z
UID:10084483-1652277600-1652284800@investinangus.com
SUMMARY:Starting a business: Everything you need to know
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and this webinar will help you decide if this is the right path for you. We will explore your potential customers\, the problems your business can solve for them and how you can do that better than the competition. Once that is clear\, we will look at the key activities and costs involved in starting and running the business and tools for determining the commercial viability before considering the main options for business structures (sole trader\, partnership\, or limited company). \nWe will look at: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – to develop an understanding of your market\, who your customers are\, understanding your competition and what the trends are within your chosen field.\nBusiness structure – what are the main business structures? How to decide which is right for you and how to register as a business.\nCreating your start-up action plan – an outline.
URL:https://investinangus.com/event/starting-a-business-everything-you-need-to-know-26/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T130000
DTEND;TZID=UTC:20220511T140000
DTSTAMP:20260403T181052
CREATED:20220502T132911Z
LAST-MODIFIED:20220502T132911Z
UID:10084540-1652274000-1652277600@investinangus.com
SUMMARY:Civil Engineering Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
DESCRIPTION:Let us help you to develop the Civil Engineering skills of your workforce (of all ages) at no additional cost to your business \nJoin us on Wednesday 11 May to find out how our fully funded Civil Engineering Graduate Apprenticeship Course can help you to develop the knowledge\, skills\, and experience of your workforce\, whilst helping your business grow. \nAt the event\, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business. \nYou will also hear from our Industrial Liaison Officer Wayne Paul\, along with some of our Civil Engineering Lecturers\, so you can find out everything you need to know about our Graduate Apprenticeship Programme\, and how it can help you to develop your talent\, boost your performance\, and grow your business. \nHow does it work? \nOur fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nWe have fully funded and easily accessible places available on five different courses: \n\nBusiness Management\nIT Management for Business\nIT Software Development\nCivil Engineering\nEngineering\, Design and Manufacturing\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time. \nThe application process is simple and easy and there is no mountain of paperwork to complete.
URL:https://investinangus.com/event/civil-engineering-graduate-apprenticeships-developing-the-skills-of-your-workforce-at-no-additional-cost/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T123000
DTEND;TZID=UTC:20220511T130000
DTSTAMP:20260403T181052
CREATED:20220509T122713Z
LAST-MODIFIED:20220509T122713Z
UID:10084591-1652272200-1652274000@investinangus.com
SUMMARY:Build a wellbeing toolkit - Yoga
DESCRIPTION:Breathwork\, mindfulness and movement practices are all proven to reduce stress\, enhance cognitive performance and decision making\, foster creativity\, bolster self-compassion\, connection and kindness to others and so much more. \nJoin us this week as we explore these practices together\, find a moment to reset in the middle of the day and build a wellbeing toolkit you can dip into any time you need. No experience needed\, everyone is welcome\, and it can be done seated or standing.
URL:https://investinangus.com/event/build-a-wellbeing-toolkit-yoga/
CATEGORIES:Networking,Wellbeing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T110000
DTEND;TZID=UTC:20220512T160000
DTSTAMP:20260403T181052
CREATED:20220502T133507Z
LAST-MODIFIED:20220502T133507Z
UID:10084548-1652266800-1652371200@investinangus.com
SUMMARY:All-Energy Dcarbonise
DESCRIPTION:The conference theme for 2022 is net-zero and energy transition\, exploring how we can collectively meet ambitious net-zero targets and dissect the latest developments in the transition to the low carbon economy. \nOver two days\, 600+ world class speakers come together with over 6\,000 delegates in conference sessions\, show-floor theatres\, and academic poster presentations. \nDcarbonise \nFind the solutions you need to improve energy efficiency and decrease costs. Co-located with All-Energy\, Dcarbonise brings together landlords\, housing associations and commercial businesses\, trade bodies\, governments/public sector\, and property developers. It’s the ideal forum to discuss new technologies\, and find solutions to challenges. \nDcarbonise is for end-users\, such as businesses or private sector landlords\, focusing on energy efficiency in the built environment and retrofit; low carbon heating; low carbon transport; industry decarbonisation (including carbon capture and storage and carbon capture usage and storage; and smart and sustainable cities. \nAll-Energy \nRenewable and low carbon energy generation lies at the heart of the All-Energy conference along with vital pillars such as energy systems; transmission and networks; hydrogen; energy storage; finance and funding; corporate PPAs and innovation.
URL:https://investinangus.com/event/all-energy-dcarbonise/
CATEGORIES:Energy,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T110000
DTEND;TZID=UTC:20220511T120000
DTSTAMP:20260403T181052
CREATED:20220502T132819Z
LAST-MODIFIED:20220502T132819Z
UID:10084538-1652266800-1652270400@investinangus.com
SUMMARY:Business Management Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
DESCRIPTION:Let us help you to develop the Business Management skills of your workforce (of all ages) at no additional cost to your business \nJoin us on Wednesday 11 May to find out how our fully funded Business Management Graduate Apprenticeship Course can help you to develop the knowledge\, skills\, and experience of your workforce\, whilst helping your business grow. \nAt the event\, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business. \nYou will also hear from our Industrial Liaison Officer Wayne Paul\, along with some of our Business Management Lecturers\, so you can find out everything you need to know about our Graduate Apprenticeship Programme\, and how it can help you to develop your talent\, boost your performance\, and grow your business. \nHow does it work? \nOur fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nWe have fully funded and easily accessible places available on five different courses: \n\nBusiness Management\nIT Management for Business\nIT Software Development\nCivil Engineering\nEngineering\, Design and Manufacturing\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time. \nThe application process is simple and easy and there is no mountain of paperwork to complete.
URL:https://investinangus.com/event/business-management-graduate-apprenticeships-developing-the-skills-of-your-workforce-at-no-additional-cost/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T100000
DTEND;TZID=UTC:20220511T120000
DTSTAMP:20260403T181052
CREATED:20220425T090911Z
LAST-MODIFIED:20220425T090911Z
UID:10084481-1652263200-1652270400@investinangus.com
SUMMARY:Building your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis webinar will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/building-your-brand-and-promotional-graphics-17/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T100000
DTEND;TZID=UTC:20220511T110000
DTSTAMP:20260403T181052
CREATED:20220509T122604Z
LAST-MODIFIED:20220509T122604Z
UID:10084589-1652263200-1652266800@investinangus.com
SUMMARY:Why sustainability matters to your business
DESCRIPTION:Since COP26 and in the months before the climate change conference\, business owners have been encouraged to think about how they can make their businesses and operations more sustainable and help achieve net zero targets. However\, this can seem a daunting task. Our panel of experts are on hand to help identify what practical measures can be introduced to make businesses more sustainable\, as well as the benefits to the bottom line. \nIt will explore: \n\nWhy should business owners care about sustainability\nHow can sustainability impact the bottom line for business owners?\nWhat are the short and long-term benefits for business owners that become more sustainable?\nHow can businesses become more sustainable?\nWhat support is there for business to become more sustainable?\n\nPanelists include: \n\nJayne Murdoch\, Business Coach for Women’s Enterprise\, South of Scotland Enterprise\nIan Carstairs\, Sustainability Team Leader\, Scottish Enterprise\nMarie McKinnon\, Co-owner of Circle Vintage & Director of Dumfries Slow Fashion Movement\nMichael Cusack\, Head of Sustainability & Business Transformation\, ACS Clothing
URL:https://investinangus.com/event/why-sustainability-matters-to-your-business/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220511T093000
DTEND;TZID=UTC:20220511T113000
DTSTAMP:20260403T181052
CREATED:20220502T132726Z
LAST-MODIFIED:20220502T132726Z
UID:10084536-1652261400-1652268600@investinangus.com
SUMMARY:IT Management Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
DESCRIPTION:Let us help you to develop the IT skills of your workforce at no additional cost \nInformation Technology\, or IT\, is all around us. From interacting with customers and processing invoices to checking your email and updating your website\, there is a good chance that IT plays a pivotal role in your business. \nOur reliance on IT has soared over the last year\, and it is very likely that every single employee within your business now uses varying levels of IT daily. With more and more consumers and businesses moving online\, this reliance is only going to increase. \nIn order to keep up with this demand\, we would like to help you to invest in the development of your workforce’s IT knowledge\, skills and experience at no additional cost to your business. \nHow does it work? \nOur fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nWe have fully funded and easily accessible places available on five different courses: \n\nIT Management for Business\nIT Software Development\nBusiness Management\nCivil Engineering\nEngineering\, Design and Manufacturing\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time. \nThe application process is simple and easy and there is no mountain of paperwork to complete. \nJoin us at our IT event \nIf you would like to find out how our IT Management for Business Graduate Apprenticeship course can help you to develop the knowledge\, skills and experience of your workforce whilst helping your business grow\, then join us on Wednesday 11 May. \nNot only will you hear from our Industrial Liaison Officer Wayne Paul and our IT Graduate Apprenticeship Lecturers\, you will also hear from both employers and apprentices who are currently using the programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business.
URL:https://investinangus.com/event/it-management-graduate-apprenticeships-developing-the-skills-of-your-workforce-at-no-additional-cost/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220510T133000
DTEND;TZID=UTC:20220510T153000
DTSTAMP:20260403T181052
CREATED:20220425T090827Z
LAST-MODIFIED:20220425T090827Z
UID:10084479-1652189400-1652196600@investinangus.com
SUMMARY:Bookkeeping and finance: The essentials for business
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including developing basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund both start up and growth. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAfter this webinar\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand how you can fund your business
URL:https://investinangus.com/event/bookkeeping-and-finance-the-essentials-for-business-24/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220510T113000
DTEND;TZID=UTC:20220510T130000
DTSTAMP:20260403T181052
CREATED:20220401T155057Z
LAST-MODIFIED:20220401T155057Z
UID:10084409-1652182200-1652187600@investinangus.com
SUMMARY:Enhance your business with digital
DESCRIPTION:Discover the opportunities using digital could bring your business as well as what you need to consider if your business isn’t online yet. This free webinar will give you the chance to up-skill your digital knowledge and explore some of the common fears and barriers associated with moving your business online\, using social media channels and much more. \nWe will cover: \n\nThe opportunities and benefits that doing more digitally could offer your business\nWebsites and ecommerce\nContent marketing and key digital channels\, including social media\, search and email\nOpportunities with cloud computing\nRemote working tools\nThe importance of cyber resilience
URL:https://investinangus.com/event/enhance-your-business-with-digital-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220510T093000
DTEND;TZID=UTC:20220510T103000
DTSTAMP:20260403T181052
CREATED:20220502T132534Z
LAST-MODIFIED:20220502T132534Z
UID:10084534-1652175000-1652178600@investinangus.com
SUMMARY:Thorntons Webinar - Mental Health in the Workplace
DESCRIPTION:With one in four people in the UK likely to be affected by mental ill health at some stage in their lives\, employers need to be able to manage the risk this presents within their organisation at every stage in the employment relationship. \nBy providing an environment in which affected employees feel supported when issues do arise and where management are confident enough to be proactive\, risks can be minimised\, business can operate as usual and the workforce can be healthier\, happier and more productive. \nNow with the relaxation of Covid restrictions and a corresponding increase in office working\, employers will also have to consider the problems that this change may present for employees and their mental health. \nJoin Debbie Fellows and Jillian McLaughlan during Mental Health Awareness Week for our next Employment Law webinar and learn practical steps you can use to help support your organisation’s transition back into the office. \nWhat will I learn? \n\nRaising awareness of mental health and recognising the warning signs\nThe relationship between stress and mental ill health\nThe importance of open communication\nDefining and avoiding disability discrimination\n\nWho should attend? \n\nAnyone who has a role in HR\nManagers\nBusiness owners\nSupervisors and those with people management responsibilities
URL:https://investinangus.com/event/thorntons-webinar-mental-health-in-the-workplace/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220509T180000
DTEND;TZID=UTC:20220509T203000
DTSTAMP:20260403T181052
CREATED:20220502T130652Z
LAST-MODIFIED:20220502T130652Z
UID:10084506-1652119200-1652128200@investinangus.com
SUMMARY:An Introduction to Self-Employment and Starting your own Business
DESCRIPTION:The workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information\, advice and guidance. \nThis webinar is for businesses based in Dundee\, Angus or Perth.
URL:https://investinangus.com/event/an-introduction-to-self-employment-and-starting-your-own-business-2/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220509T140000
DTEND;TZID=UTC:20220509T160000
DTSTAMP:20260403T181052
CREATED:20220411T142946Z
LAST-MODIFIED:20220411T142946Z
UID:10084431-1652104800-1652112000@investinangus.com
SUMMARY:Online user experience: How to analyse it and improve it
DESCRIPTION:In this webinar you will discover and define your business goals\, design a user-friendly experience and learn how to test and launch your online platform. \nOnce you have completed this webinar you will know more about how to continuously maintain and improve your digital platform\, acting on data and results. You will be able to engage with more customers (or potential customers) and sell your products and services to a wider audience.
URL:https://investinangus.com/event/online-user-experience-how-to-analyse-it-and-improve-it-12/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220509T100000
DTEND;TZID=UTC:20220509T113000
DTSTAMP:20260403T181052
CREATED:20220401T155021Z
LAST-MODIFIED:20220401T155022Z
UID:10084407-1652090400-1652095800@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:After this webinar you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you\, as well as the mix of social media platforms you can choose from. \nWe will cover: \n\nStrategy\, ad content guidelines and ad sizes\nKeyword planning\, tracking and analysis to optimise your campaigns.\nYou will gain a clearer understanding of how to evaluate and analyse existing social media advertising campaigns\nPinpoint areas for improvement and be on top of legal guidelines.
URL:https://investinangus.com/event/paid-for-advertising-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220506T100000
DTEND;TZID=UTC:20220506T120000
DTSTAMP:20260403T181052
CREATED:20220425T090713Z
LAST-MODIFIED:20220425T090713Z
UID:10084477-1651831200-1651838400@investinangus.com
SUMMARY:Creating value for your customers
DESCRIPTION:It’s essential to consider your target market when developing your products and services to ensure you meet their needs and desires. Following this webinar\, you will understand the key steps you can take now to understand\, create and improve your value proposition. \nTopics covered include: \n\nHow to create value for your customers\nThe Value Proposition Canvas\nUnderstanding and maximising your value proposition\nThe Customer Journey Concept\nCustomer segments\, needs\, pains and gains
URL:https://investinangus.com/event/creating-value-for-your-customers-10/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220505T140000
DTEND;TZID=UTC:20220505T153000
DTSTAMP:20260403T181052
CREATED:20220401T154946Z
LAST-MODIFIED:20220401T154946Z
UID:10084405-1651759200-1651764600@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy to meet your business objectives and create more leads. \nWe will cover: \n\nSetting measurable goals\, establishing what your customers are looking for and competitor analysis.\nDeveloping your brand\nContent strategy\nPrioritising digital channels\nMarketing communications planning and evaluation
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-14/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220505T100000
DTEND;TZID=UTC:20220505T120000
DTSTAMP:20260403T181052
CREATED:20220411T142907Z
LAST-MODIFIED:20220411T142907Z
UID:10084429-1651744800-1651752000@investinangus.com
SUMMARY:Twitter for business
DESCRIPTION:This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan\, how it relates to other platforms\, and the relative benefits of sponsored posts\, as well as how to create them. \nYou will also learn about: \n\nTwitter best practice content and what makes the perfect tweet.\nDashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.\nAdvanced techniques for social listening and pro-actively finding content and customers.
URL:https://investinangus.com/event/twitter-for-business-11/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220504T130000
DTEND;TZID=UTC:20220504T150000
DTSTAMP:20260403T181052
CREATED:20220425T090534Z
LAST-MODIFIED:20220425T090534Z
UID:10084475-1651669200-1651676400@investinangus.com
SUMMARY:Sales – How to find them\, make them and keep them
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like and a good understanding of their problems\, needs and wants is key to sales success.\nHow to develop your sales platform using digital tools\, platforms\, and techniques.\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press.\nThe key phases in prospecting\, qualifying\, and converting sales prospects.\nThe value of a Sales Funnel and how it can be used to help plan and achieve sales.\nWhy keeping the customers you already have is the best sales strategy of all?\nThe importance of appropriate customer service in retaining customers.
URL:https://investinangus.com/event/sales-how-to-find-them-make-them-and-keep-them-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220504T100000
DTEND;TZID=UTC:20220504T120000
DTSTAMP:20260403T181052
CREATED:20220411T142830Z
LAST-MODIFIED:20220411T142830Z
UID:10084427-1651658400-1651665600@investinangus.com
SUMMARY:Pinterest for business
DESCRIPTION:Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. \nWe will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise impact.
URL:https://investinangus.com/event/pinterest-for-business-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220503T113000
DTEND;TZID=UTC:20220503T130000
DTSTAMP:20260403T181052
CREATED:20220401T154842Z
LAST-MODIFIED:20220401T154842Z
UID:10084403-1651577400-1651582800@investinangus.com
SUMMARY:Cloud for business
DESCRIPTION:How can you keep track of customers\, manage resources and keep in touch with everyone efficiently? Is a cloud-based solution right for your business? How do different back office strategies compare on cost and value? \nAt the end of this webinar\, you’ll have: \n\nUp-to-date information and tools to help you make strategic back-office decisions.\nReal-world examples will help you understand different cloud-based platforms\, their functions\, and their costs.\nYou will be able to identify which platforms suit your business\, and how their scalability could complement your plans.
URL:https://investinangus.com/event/cloud-for-business-13/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220429T140000
DTEND;TZID=UTC:20220429T153000
DTSTAMP:20260403T181052
CREATED:20220401T154543Z
LAST-MODIFIED:20220401T154543Z
UID:10084401-1651240800-1651246200@investinangus.com
SUMMARY:Protect your business and data from hackers
DESCRIPTION:Join us to look at why it’s important for all businesses to give their online security thought and consideration. We will take you through some simple steps to minimise the risks. We will also direct you to available support to help you and your business. \nDuring the session will cover: \n\nCyber security and why it matters for businesses\nSteps to take to protect yourself including (Backups\, Malware protection\, Mobile devices\, VPNs\, Firewalls\, Passwords and more secure authentication\, avoiding scams and fraud)\nBasic Good Practice\, to prepare and understand what to do if the worst happens.
URL:https://investinangus.com/event/protect-your-business-and-data-from-hackers-15/
CATEGORIES:Data Protection
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220429T100000
DTEND;TZID=UTC:20220429T120000
DTSTAMP:20260403T181052
CREATED:20220321T110324Z
LAST-MODIFIED:20220321T110324Z
UID:10084363-1651226400-1651233600@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nLearn which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts\, to Stories\, Reels\, and Live Video.
URL:https://investinangus.com/event/instagram-for-business-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220428T173000
DTEND;TZID=UTC:20220428T193000
DTSTAMP:20260403T181052
CREATED:20220321T104704Z
LAST-MODIFIED:20220321T104704Z
UID:10084334-1651167000-1651174200@investinangus.com
SUMMARY:Generating ideas for your business
DESCRIPTION:Many people would like to start their own business but don’t have a business idea to focus on. This session will help you: \n1. Clarify your motivation behind starting your own business \n2. Appreciate your skills and experiences \n3. Use a range of techniques for generating new business ideas \n4. Gain an appreciation of how to evaluate these ideas \n5. Prepare to get started!
URL:https://investinangus.com/event/generating-ideas-for-your-business-8/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220428T110000
DTEND;TZID=UTC:20220428T130000
DTSTAMP:20260403T181052
CREATED:20220321T104624Z
LAST-MODIFIED:20220321T104624Z
UID:10084332-1651143600-1651150800@investinangus.com
SUMMARY:Building your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis webinar will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/building-your-brand-and-promotional-graphics-16/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220427T180000
DTEND;TZID=UTC:20220427T193000
DTSTAMP:20260403T181052
CREATED:20220401T154453Z
LAST-MODIFIED:20220401T154453Z
UID:10084399-1651082400-1651087800@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:By the end of this webinar\, you will be able to understand how to: \n\nTarget the right audiences\nCreate a quality marketing email and how to measure its effectiveness.\nLearn how to identify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels.\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats.\nReporting and measuring is vitally important\, we will recommend what reporting to track to make sure your campaigns are successful\nLegal requirements that you need to follow will also be covered.
URL:https://investinangus.com/event/email-marketing-for-business-14/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220427T140000
DTEND;TZID=UTC:20220427T160000
DTSTAMP:20260403T181052
CREATED:20220321T110251Z
LAST-MODIFIED:20220321T110251Z
UID:10084361-1651068000-1651075200@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning all channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this brand new DigitalBoost webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through your blog and email newsletters\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220427T100000
DTEND;TZID=UTC:20220427T120000
DTSTAMP:20260403T181052
CREATED:20220321T110209Z
LAST-MODIFIED:20220321T110209Z
UID:10084359-1651053600-1651060800@investinangus.com
SUMMARY:LinkedIn for business
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. Like any tool\, you must learn how to use it\, and this webinar gives you expert guidance. \nYou will: \n\nCreate a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.\nContent is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand.
URL:https://investinangus.com/event/linkedin-for-business-14/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR