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X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
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DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220907T180000
DTEND;TZID=UTC:20220907T200000
DTSTAMP:20260403T195258
CREATED:20220822T101721Z
LAST-MODIFIED:20220822T101721Z
UID:10085258-1662573600-1662580800@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220907T140000
DTEND;TZID=UTC:20220907T150000
DTSTAMP:20260403T195258
CREATED:20220822T101636Z
LAST-MODIFIED:20220822T101636Z
UID:10085256-1662559200-1662562800@investinangus.com
SUMMARY:Learning Zone –Successfully starting a business
DESCRIPTION:So many start-up businesses fail due to lack of planning. This webinar will be a short and sharp overview of what you need to think about to ensure your business is sustainable and avoid the pitfalls when starting up. \nWe will cover: \n\nWhy start-ups fail (cash\, time\, market research)\nSpend time researching your idea\nWill you be a sole trader or a limited company?\nWhat are your main revenue streams?\nWhat are your main start up and running costs?\nWhat assets\, resources and people do you need?
URL:https://investinangus.com/event/learning-zone-successfully-starting-a-business-2/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220907T110000
DTEND;TZID=UTC:20220907T120000
DTSTAMP:20260403T195258
CREATED:20220829T093715Z
LAST-MODIFIED:20220829T093715Z
UID:10085359-1662548400-1662552000@investinangus.com
SUMMARY:Introduction to the Heat Hub Grand Challenge
DESCRIPTION:Our speakers discuss the ‘Heat Hub Grand Challenge’. \nThis is an exciting opportunity aimed at encouraging consortia to develop proposals for a ‘Heat Hub’ which will help position Scotland as a leading location in Europe for low carbon heat manufacturing.
URL:https://investinangus.com/event/introduction-to-the-heat-hub-grand-challenge/
CATEGORIES:Green Economy,Sustainable/Circular Economy,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220907T100000
DTEND;TZID=UTC:20220907T120000
DTSTAMP:20260403T195258
CREATED:20220822T101550Z
LAST-MODIFIED:20220822T101550Z
UID:10085254-1662544800-1662552000@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you through all the steps required to design\, build and host a business website. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content\nCreating your brand’s visual identity online\, your site’s blueprint and how you can structure your site map\nWhat’s involved in registering your domain\, maintaining your site content\, and options for hosting it\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as choosing a suitable content management system\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-16/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220906T140000
DTEND;TZID=UTC:20220906T160000
DTSTAMP:20260403T195258
CREATED:20220822T101502Z
LAST-MODIFIED:20220822T101502Z
UID:10085252-1662472800-1662480000@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-3/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220906T100000
DTEND;TZID=UTC:20220906T120000
DTSTAMP:20260403T195258
CREATED:20220822T101335Z
LAST-MODIFIED:20220822T101335Z
UID:10085250-1662458400-1662465600@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-21/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220906T090000
DTEND;TZID=UTC:20220907T180000
DTSTAMP:20260403T195258
CREATED:20220829T093021Z
LAST-MODIFIED:20220829T093021Z
UID:10085350-1662454800-1662573600@investinangus.com
SUMMARY:Communicating Sustainability 2022
DESCRIPTION:This event will be bringing together community groups\, educationalists\, policy-makers\, researchers\, professionals and all those with an interest in issues of sustainability to discuss these and other questions and to develop ways of working together going forward. \nIt does not promote or favour any single idea of sustainability – whether it is social\, economic\, cultural or environmental – but provides a space for different groups to understand and respect alternative positions\, to break down barriers and to promote collaboration across sectors. \nCommunicating Sustainability will take place across three international hubs: the University of Glasgow\, Scotland; Goucher College in Baltimore\, United States; and the Universidade Federal de Sergipe\, Brazil. \nIt will offer participants the opportunity not only to discuss issues of sustainability with others from within their own sphere of activity\, but also to take part in conversations with community groups\, educationalists\, policy-makers\, researchers and professionals from other sectors. Challenge others and be challenged yourself\, and develop an action plan that ensures the event is the beginning of a bigger discussion and greater collaboration. \nThe conference is open to anyone with an interest in issues of sustainability\, whether they want to make a short presentation on their own experiences\, practices and problems or simply to listen to presentations and take part in discussions from the floor and in the social spaces. \nIt will offer a mixture of on-site and virtual events at each hub and virtual events between hubs.
URL:https://investinangus.com/event/communicating-sustainability-2022/
LOCATION:University of Glasgow\, James Watt Building\, Glasgow\, G12 8QQ
CATEGORIES:Networking,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220905T190000
DTEND;TZID=UTC:20220905T200000
DTSTAMP:20260403T195258
CREATED:20220901T102000Z
LAST-MODIFIED:20220901T102306Z
UID:10085390-1662404400-1662408000@investinangus.com
SUMMARY:Exploring Foraged Flavours – Building Your Story Around Foraged Ingredients
DESCRIPTION:This event is all about the storytelling around plants. So if you’re a business thinking about using foraged ingredients to make or present your products\, or an experience creator then this event is for you. \nWhether you are creating a new recipe for product or plate\, or building an experience business\, you need to think about the story. \nWe’ll hear about the storytelling around plants and plant lore from Greg Kenicer from the Royal Botanic Garden\, Edinburgh and then from two entrepreneurs who have built their businesses around wild food ingredients and foraged flavours: Kirstie Campbell from Sea Buckthorn Scotland and Kyla Orr from Kelp Crofting. \nOnline Zoom Event.
URL:https://investinangus.com/event/exploring-foraged-flavours-building-your-story-around-foraged-ingredients/
CATEGORIES:Food & Drink
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220905T140000
DTEND;TZID=UTC:20220905T160000
DTSTAMP:20260403T195258
CREATED:20220822T101238Z
LAST-MODIFIED:20220822T101238Z
UID:10085248-1662386400-1662393600@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-3/
CATEGORIES:Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220905T100000
DTEND;TZID=UTC:20220905T120000
DTSTAMP:20260403T195258
CREATED:20220822T100835Z
LAST-MODIFIED:20220822T100835Z
UID:10085243-1662372000-1662379200@investinangus.com
SUMMARY:Twitter for business
DESCRIPTION:This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan\, and how it differs from other platforms. \nYou will also learn about: \n\nWhat makes a good Twitter profile (and the options available to you).\nTwitter best practice content and what makes the perfect tweet.\nDashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.\nAdvanced techniques for social listening and pro-actively finding content and customers.\nThe basics of Twitter paid advertising.
URL:https://investinangus.com/event/twitter-for-business-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220902T140000
DTEND;TZID=UTC:20220902T160000
DTSTAMP:20260403T195258
CREATED:20220822T100738Z
LAST-MODIFIED:20220822T100738Z
UID:10085241-1662127200-1662134400@investinangus.com
SUMMARY:Upgrade your business marketing with a CRM system
DESCRIPTION:From organising how you reach new customers to tracking the new deals you close\, a Customer Relationship Management (CRM) system is a great tool to help your business grow. In this webinar\, we’ll show you how to connect a CRM to your website\, track potential new customers\, manage your business activities\, nurture your leads and track successful\, new business. \nBy the end of this webinar\, you will understand: \n\nWhat a CRM is\, why they’re important and the difference between some of the best CRMs offered to businesses.\nHow to use HubSpot\, a free CRM\, for managing contacts\, organising sales processes and creating reports.\nHow to improve your sales and marketing processes by using CRM task management\, meeting scheduling and email marketing.\nYour legal responsibilities when capturing customer information.
URL:https://investinangus.com/event/upgrade-your-business-marketing-with-a-crm-system-3/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220901T180000
DTEND;TZID=UTC:20220901T200000
DTSTAMP:20260403T195258
CREATED:20220621T091928Z
LAST-MODIFIED:20220621T091928Z
UID:10084884-1662055200-1662062400@investinangus.com
SUMMARY:An Introduction to Self-Employment and Starting your own Business
DESCRIPTION:The workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information\, advice and guidance. \nThis webinar is for businesses based in Dundee\, Angus or Perth.
URL:https://investinangus.com/event/an-introduction-to-self-employment-and-starting-your-own-business-6/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220831T180000
DTEND;TZID=UTC:20220831T200000
DTSTAMP:20260403T195258
CREATED:20220725T141647Z
LAST-MODIFIED:20220725T141647Z
UID:10085181-1661968800-1661976000@investinangus.com
SUMMARY:Photography for online business
DESCRIPTION:During this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms.\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses.
URL:https://investinangus.com/event/photography-for-online-business-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220831T140000
DTEND;TZID=UTC:20220831T160000
DTSTAMP:20260403T195258
CREATED:20220725T141601Z
LAST-MODIFIED:20220725T141601Z
UID:10085179-1661954400-1661961600@investinangus.com
SUMMARY:The basics of trading on Ebay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as Ebay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at Ebay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220831T100000
DTEND;TZID=UTC:20220831T120000
DTSTAMP:20260403T195258
CREATED:20220725T141510Z
LAST-MODIFIED:20220725T141510Z
UID:10085177-1661940000-1661947200@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-14/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220831T090000
DTEND;TZID=UTC:20220831T170000
DTSTAMP:20260403T195258
CREATED:20220801T102007Z
LAST-MODIFIED:20220801T102007Z
UID:10085200-1661936400-1661965200@investinangus.com
SUMMARY:Marketing 1-2-1 Surgery Sessions
DESCRIPTION:Whether you’d like to discuss market research\, marketing strategy or would even just like an impartial review of your website or social media page\, this is an opportunity to book a one to one appointment either from the Business Gateway Dundee office or over Zoom with marketing specialist\, Stuart Milne. \nThere will also be information on additional services from Business Gateway and details of other webinars which may be appropriate for you.  \nThese appointments are for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/marketing-1-2-1-surgery-sessions-5/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220830T180000
DTEND;TZID=UTC:20220830T200000
DTSTAMP:20260403T195258
CREATED:20220704T114124Z
LAST-MODIFIED:20220704T114124Z
UID:10085049-1661882400-1661889600@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:Are you a business that has been trading for less than five years? \nDo you realise your full potential? This is an opportunity for you to gain an outsider’s perspective\, which can be essential in realising the potential for your business to expand. \nWorking with our advisers\, you will analyse the current state of your business\, and identify key areas for growth. You will also be shown various tools that can be utilised to analyse your business’ performance. \nYou will leave this webinar feeling motivated\, with the knowledge of how to grow your business. You’ll now be able to set new goals\, that previously weren’t possible. \nIf you are an early-stage business looking to grow\, book your place now! \nThis webinar is for businesses located in Perth\, Dundee & Angus.
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220830T170000
DTEND;TZID=UTC:20220830T180000
DTSTAMP:20260403T195258
CREATED:20220725T141419Z
LAST-MODIFIED:20220725T141419Z
UID:10085175-1661878800-1661882400@investinangus.com
SUMMARY:Learning Zone: How to grow your team
DESCRIPTION:Do not underestimate your resources or the people that work for you. When recruiting someone\, make sure you have a strategy in place on how you will approach the interview and invest the time in gaining the right candidate for your position. It’s also up to you to develop your staff and therefore\, the more you improve their learning and development\, the greater asset to your business they will become. \nTopics covered: \n\nKnow your brand and culture – showcase your people\nThe candidate experiences\nPeople-centric – learning and development
URL:https://investinangus.com/event/learning-zone-how-to-grow-your-team/
CATEGORIES:Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220830T140000
DTEND;TZID=UTC:20220830T160000
DTSTAMP:20260403T195258
CREATED:20220725T141327Z
LAST-MODIFIED:20220725T141327Z
UID:10085173-1661868000-1661875200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220830T100000
DTEND;TZID=UTC:20220830T120000
DTSTAMP:20260403T195258
CREATED:20220725T141236Z
LAST-MODIFIED:20220725T141236Z
UID:10085171-1661853600-1661860800@investinangus.com
SUMMARY:Webinars\, live streams\, and video conferences: Running a business remotely
DESCRIPTION:There are many tools available to allow you to communicate with people online. Whether you are trying to run a workshop or seminar\, hold a meeting or just communicate. Many of these digital tools are easy to use and offer some powerful facilities. Let us guide you through: \n\nWhat webinars\, live streams and video conferences are and what is right for your business\nCase studies and examples of how they are used\nAn overview of the tools and platforms currently available
URL:https://investinangus.com/event/webinars-live-streams-and-video-conferences-running-a-business-remotely-19/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220829T140000
DTEND;TZID=UTC:20220829T150000
DTSTAMP:20260403T195258
CREATED:20220725T141145Z
LAST-MODIFIED:20220725T141145Z
UID:10085169-1661781600-1661785200@investinangus.com
SUMMARY:Learning zone: Managing risk – How to prepare for the unexpected
DESCRIPTION:Having risk is not good\, however letting it become an issue is worse. From financial to resource to supply issues\, all can have a major impact on your businesses. Therefore\, you need to start planning and monitoring well in advance to help you prepare for change \nWe will discuss: \n\nRisk vs issue\nWhat risks could your business have (people\, fraud\, flood\, late payments\, utility issues)?\nFinancially understand each risk – will it cost you?\nWhat would you do differently if there was another pandemic (paperwork\, reserves\, processes\, accounts)?\nReputational risk
URL:https://investinangus.com/event/learning-zone-managing-risk-how-to-prepare-for-the-unexpected/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220826T140000
DTEND;TZID=UTC:20220826T160000
DTSTAMP:20260403T195258
CREATED:20220725T141055Z
LAST-MODIFIED:20220725T141055Z
UID:10085167-1661522400-1661529600@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-3/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220826T100000
DTEND;TZID=UTC:20220826T120000
DTSTAMP:20260403T195258
CREATED:20220725T141004Z
LAST-MODIFIED:20220725T141004Z
UID:10085165-1661508000-1661515200@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar\, we’ll explore what makes an email campaign effective and ensure you are able to: \n\nSegment your audiences and target them effectively\nCreate a quality marketing email and measure its effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications
URL:https://investinangus.com/event/email-marketing-for-business-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220825T180000
DTEND;TZID=UTC:20220825T200000
DTSTAMP:20260403T195258
CREATED:20220613T104103Z
LAST-MODIFIED:20220613T104103Z
UID:10084860-1661450400-1661457600@investinangus.com
SUMMARY:An Introduction to Bookkeeping
DESCRIPTION:This workshop will explain: \n\nwhat financial records are needed\nthe broad principles and procedures of accounting systems\nhow to choose accounting systems – both manual and computerised\nwhich financial statements and statutory returns are relevant to your business\ndifferent accounting periods and financial years\nhow to use financial records for monitoring the financial state of your business\ncash flow forecasting\, profit and loss statements as well as what they should contain\nwhat financial measures and forecasts are needed by your business\nwhat information on financial record keeping is available and from whom\n\nBy the end of the workshop you will be able to introduce or improve your financial record keeping system and improve how you manage your finances. \nThere will also be information on additional services from Business Gateway and details of other webinars which may be appropriate for you.  \nThis webinar is for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/an-introduction-to-bookkeeping-4/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220825T140000
DTEND;TZID=UTC:20220825T160000
DTSTAMP:20260403T195258
CREATED:20220725T140820Z
LAST-MODIFIED:20220725T140820Z
UID:10085163-1661436000-1661443200@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid-for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-16/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220825T100000
DTEND;TZID=UTC:20220825T120000
DTSTAMP:20260403T195258
CREATED:20220725T140728Z
LAST-MODIFIED:20220725T140728Z
UID:10085161-1661421600-1661428800@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-2/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220824T180000
DTEND;TZID=UTC:20220824T203000
DTSTAMP:20260403T195258
CREATED:20220822T101016Z
LAST-MODIFIED:20220822T101016Z
UID:10085245-1661364000-1661373000@investinangus.com
SUMMARY:Go Network - Tayside Food & Drink: From Local to Global
DESCRIPTION:Michelle Maddox\, owner of Clootie McToot Dumplings\, will give us an insight to her inspirational story. Michelle went from making clootie dumplings in her own kitchen for family and friends\, all the way to having her products sold globally on the shelves of international retailers and being showcased to World Leaders and Celebrity Chefs. \nYou’ll also hear from other members of the local food and drink ecosystem\, including Vivien Collie of Eat & Drink Dundee; Vivien will be discussing the importance of sustainability\, collaboration and community within the industry. Vivien will give an introduction and overview of the Award Winning team and exceptional facilities at the Food Lab within Abertay University. \nIn addition\, we will be joined by Daniel Muir of Supply Chain Scotland who will discuss supply chain challenges relevant to growing food & drink businesses and offer strategies to minimise the risk of supply chain difficulties. \nSarah Russell from Giraffe and Great Perthshire Food & Drink will tell us about the amazing work they do in the local community and their plans for the upcoming Great Perthshire Food & Drink festival\, taking place this September. \nAll attendees will have the opportunity to take part in a live clootie dumpling making session. \nThis is an event you won’t want to miss!
URL:https://investinangus.com/event/go-network-tayside-food-drink-from-local-to-global/
LOCATION:Clootie McToot\, 59 Main Street\, Abernethy\, PH2 9JB
CATEGORIES:Food & Drink,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220824T153000
DTEND;TZID=UTC:20220824T163000
DTSTAMP:20260403T195258
CREATED:20220711T092608Z
LAST-MODIFIED:20220711T092608Z
UID:10085071-1661355000-1661358600@investinangus.com
SUMMARY:Is debt or equity better to fund growth?
DESCRIPTION:Are you a start-up company considering your first fundraising campaign? Or you are considering your next move should it be debt or equity to fund it? \nHow do you get Funder ready? What alternative finance is available to help grow my business? \nIt is becoming increasingly more important to consider a Net Zero approach to help Scotland push our Green Agenda – how does this affect funding for you?
URL:https://investinangus.com/event/is-debt-or-equity-better-to-fund-growth/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220824T140000
DTEND;TZID=UTC:20220824T160000
DTSTAMP:20260403T195258
CREATED:20220725T140637Z
LAST-MODIFIED:20220725T140637Z
UID:10085159-1661349600-1661356800@investinangus.com
SUMMARY:Get impact & engagement with social media analytics
DESCRIPTION:Facebook\, Instagram\, Twitter\, LinkedIn & Pinterest are widely used social platforms\, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach\, impressions\, demographics and more\, all of which can help towards improving the impact of your posting and targeting. \nThis webinar will help you understand how to access those metrics\, and how to use them to improve your social media delivery.
URL:https://investinangus.com/event/get-impact-engagement-with-social-media-analytics-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220824T100000
DTEND;TZID=UTC:20220824T120000
DTSTAMP:20260403T195258
CREATED:20220725T140537Z
LAST-MODIFIED:20220725T140537Z
UID:10085157-1661335200-1661342400@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-19/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR