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X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230613T140000
DTEND;TZID=UTC:20230613T160000
DTSTAMP:20260403T181441
CREATED:20230605T091222Z
LAST-MODIFIED:20230605T091222Z
UID:10087324-1686664800-1686672000@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-18/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230612T090000
DTEND;TZID=UTC:20230612T110000
DTSTAMP:20260403T181441
CREATED:20230605T091127Z
LAST-MODIFIED:20230605T091127Z
UID:10087322-1686560400-1686567600@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-12/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230610T100000
DTEND;TZID=UTC:20230610T120000
DTSTAMP:20260403T181441
CREATED:20230605T091033Z
LAST-MODIFIED:20230605T091033Z
UID:10087320-1686391200-1686398400@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-18/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230608T093000
DTEND;TZID=UTC:20230608T123000
DTSTAMP:20260403T181441
CREATED:20230502T102816Z
LAST-MODIFIED:20230502T102816Z
UID:10087190-1686216600-1686227400@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this workshop takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this workshop is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level.
URL:https://investinangus.com/event/business-finance-viability-2/
LOCATION:Friockheim Hub\, Eastgate\, Friockheim\, DD11 4TG
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230608T083000
DTEND;TZID=UTC:20230608T163000
DTSTAMP:20260403T181441
CREATED:20230515T132744Z
LAST-MODIFIED:20230515T132744Z
UID:10087247-1686213000-1686241800@investinangus.com
SUMMARY:DigitalScotland: Tayside
DESCRIPTION:In 2023 Futurescot are delivering a series of economic and digital transformation events across Scotland and we are pleased to announce that the first of these unique forums will be DigitalScotland: Tayside. \nLike many parts of Scotland and the UK\, this once thriving region is remaking itself in a new era. The digital age is disrupting industries old and new\, with Dundee\, Perth and the wider Tayside region seeking their own place in the firmament of global digital pioneers. \nFortunately\, Dundee\, along with Angus\, Fife\, Perth\, and Kinross are developing a vibrant tech scene: as the home for a new cyberQuarter\, to gaming companies\, a drone port\, agri-tech disruptors\, and a new generation of med-tech spinouts\, the region is seizing new opportunities. \nWith government support through city region deal funding\, civic leaders are determined to bring to bear new skills and press their economic advantages to become more productive\, competitive\, and ambitious to connect to global markets. \nThis full day conference will bring together policymakers\, business leaders\, educators\, and community stakeholders to discuss the next steps for the region’s ongoing rejuvenation.
URL:https://investinangus.com/event/digitalscotland-tayside/
LOCATION:Abertay University\, Bell Street\, Dundee\, DD1 1HG
CATEGORIES:Networking,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230607T150000
DTEND;TZID=UTC:20230607T180000
DTSTAMP:20260403T181441
CREATED:20230605T095420Z
LAST-MODIFIED:20230605T095420Z
UID:10087359-1686150000-1686160800@investinangus.com
SUMMARY:Green tease: Launch of the creative degrowth network Scotland
DESCRIPTION:Over the course of an afternoon\, this launch event will expand people’s knowledge on degrowth and what it means for Scotland. It will explore the role of culture\, and how people can use it to tell positive post-growth stories in our communities. \nAt the root of the climate emergency is a crisis of political imagination. The current political and societal structures are limited in what they can achieve. Economic and societal systems are currently driving the climate crisis in pursuit of profit and power: systems where we have been conditioned to value GDP and economic growth at the cost of people and planet. \nThe planet does not have the resources for endless growth\, and neither is endless growth working for people\, creating an immensely inequitable distribution of wealth. People will need radical\, collective visions of alternative futures to drive transformative action. Art and culture can help to rethink current systems. Hence\, the creation of the creative degrowth network Scotland. \nThe launch of this network aims to challenge and reframe the dominant narratives that have been driving the climate crisis. It aims to build stronger connections between cultural\, climate\, economic and community professionals in order to develop this urgent work towards a sustainable future. The afternoon will include contributions from Enough! Scotland\, and Rachel Grant\, Programme Manager at the Barn. You will also hear from members of the network and get a chance to form its future. The question asked will be: How can culture play its full role in the necessary transformation of society?
URL:https://investinangus.com/event/green-tease-launch-of-the-creative-degrowth-network-scotland/
LOCATION:Dundee Contemporary Arts\, 152 Nethergate\, Dundee\, DD1 4EA
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230607T093000
DTEND;TZID=UTC:20230607T123000
DTSTAMP:20260403T181441
CREATED:20230327T081434Z
LAST-MODIFIED:20230327T081434Z
UID:10086859-1686130200-1686141000@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:This workshop will take place online via Zoom. Joining instructions will be shared with you once you have reserved your space. \nAre you a business that has been trading for less than five years? \nDo you realise your full potential? This is an opportunity for you to gain an outsider’s perspective\, which can be essential in realising the potential for your business to expand. \nWorking with our advisers\, you will analyse the current state of your business\, and identify key areas for growth. You will also be shown various tools that can be utilised to analyse your business’ performance. \nYou will leave this webinar feeling motivated\, with the knowledge of how to grow your business. You’ll now be able to set new goals\, that previously weren’t possible. \nIf you are an early-stage business looking to grow\, book your place now!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-6/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230606T093000
DTEND;TZID=UTC:20230606T123000
DTSTAMP:20260403T181441
CREATED:20230327T081333Z
LAST-MODIFIED:20230327T081333Z
UID:10086857-1686043800-1686054600@investinangus.com
SUMMARY:Developing Your Start Up Action Plan
DESCRIPTION:This workshop will be held online via zoom. Joining instructions will be shared with you once you have booked your space. \nThis online workshop will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan\, start building a set of SMART Goals\, give thought to business skills development and provide a clear path for steps to launch your business. \nYou will also learn about the key considerations when starting a business and what steps you will need to take from legal\, financial and strategic standpoints. \nBy the end of the workshop\, you will have the information required to start building an action plan and be confident about understanding the next steps.
URL:https://investinangus.com/event/developing-your-start-up-action-plan-2/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230601T130000
DTEND;TZID=UTC:20230601T140000
DTSTAMP:20260403T181441
CREATED:20230502T104130Z
LAST-MODIFIED:20230502T104130Z
UID:10087206-1685624400-1685628000@investinangus.com
SUMMARY:Develop your Workforce Skills
DESCRIPTION:As we look to the future\, now is the time to think about the development needs of your workforce. \nJoin us to find out how our fully funded Graduate Apprenticeship Programme can help you to develop the knowledge\, skills\, and experience of your workforce\, whilst helping your business grow. \nWith fully funded courses available in Business Management\, IT Management for Business\, IT Software Development\, Civil Engineering\, and Engineering\, Design and Manufacturing\, a GA Programme can help you develop employees from across your business. \nAt the event\, you will hear from both apprentices and employers who are currently utilising the Graduate Apprenticeship Programme\, so you can find out about their experience first-hand and the benefits the programme can bring to your business. \nYou will also hear from Engagement Manager Wayne Paul\, along with some of our lecturers\, so you can find out everything you need to know about the Graduate Apprenticeship Programme\, and how it can help you to develop your talent\, boost your performance\, and grow your business. \nHow does it work? \nThese fully funded Graduate Apprenticeship Programmes give you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business. \nThere are fully funded and easily accessible places available on five different courses: \n\nBusiness Management\nIT Management for Business\nIT Software Development\nCivil Engineering\nEngineering\, Design and Manufacturing\n\nGraduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
URL:https://investinangus.com/event/develop-your-workforce-skills/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230531T140000
DTEND;TZID=UTC:20230531T160000
DTSTAMP:20260403T181441
CREATED:20230417T134418Z
LAST-MODIFIED:20230417T134418Z
UID:10087139-1685541600-1685548800@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-23/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230531T130000
DTEND;TZID=UTC:20230531T150000
DTSTAMP:20260403T181441
CREATED:20230502T102705Z
LAST-MODIFIED:20230502T102705Z
UID:10087188-1685538000-1685545200@investinangus.com
SUMMARY:HR – Recruiting\, managing\, and retaining staff
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/hr-recruiting-managing-and-retaining-staff-12/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230531T100000
DTEND;TZID=UTC:20230531T120000
DTSTAMP:20260403T181441
CREATED:20230417T134334Z
LAST-MODIFIED:20230417T134334Z
UID:10087137-1685527200-1685534400@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-24/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230530T140000
DTEND;TZID=UTC:20230530T160000
DTSTAMP:20260403T181441
CREATED:20230417T134255Z
LAST-MODIFIED:20230417T134255Z
UID:10087135-1685455200-1685462400@investinangus.com
SUMMARY:LinkedIn for business
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. Like any tool\, you must learn how to use it\, and this webinar gives you expert guidance. \nYou will: \n\nLearn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.\nUnderstand that content is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand.
URL:https://investinangus.com/event/linkedin-for-business-25/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230529T130000
DTEND;TZID=UTC:20230529T150000
DTSTAMP:20260403T181441
CREATED:20230502T102605Z
LAST-MODIFIED:20230502T102605Z
UID:10087186-1685365200-1685372400@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-17/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230529T100000
DTEND;TZID=UTC:20230529T120000
DTSTAMP:20260403T181441
CREATED:20230410T084851Z
LAST-MODIFIED:20230410T084851Z
UID:10087041-1685354400-1685361600@investinangus.com
SUMMARY:Digital tools to help run your business remotely
DESCRIPTION:Are you ready to ‘go live’ and engage your audience with a live stream? What about running webinars or working remotely with clients or collaborators on the other side of the world? Let us guide you through: \n\nHow to use video live streaming\, webinars and remote collaboration tools to get results for your business\nEquipment you need to get started\nAn overview of the tools and platforms currently available\nExamples of what others are doing\nHow to monetise this way of working
URL:https://investinangus.com/event/digital-tools-to-help-run-your-business-remotely-5/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230526T180000
DTEND;TZID=UTC:20230526T200000
DTSTAMP:20260403T181441
CREATED:20230417T134205Z
LAST-MODIFIED:20230417T134205Z
UID:10087133-1685124000-1685131200@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you through all the steps required to design\, build and host a business website. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content\nCreating your brand’s visual identity online\, your site’s blueprint and how you can structure your site map\nWhat’s involved in registering your domain\, maintaining your site content\, and options for hosting it\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as choosing a suitable content management system\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-24/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230525T183000
DTEND;TZID=UTC:20230525T203000
DTSTAMP:20260403T181441
CREATED:20230522T091418Z
LAST-MODIFIED:20230522T091418Z
UID:10087292-1685039400-1685046600@investinangus.com
SUMMARY:Women Into Business - Visualising Your Personal Brand
DESCRIPTION:Come and enjoy a relaxed evening of informal networking to explore your personal brand and how it relates to your business. \nNetworking session with Wendy Maltman from The Malting House Marketing and Design.
URL:https://investinangus.com/event/women-into-business-visualising-your-personal-brand/
LOCATION:Potter Rhoney\, 261 High Street\, Arbroath\, DD11 1EE
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230525T183000
DTEND;TZID=UTC:20230525T203000
DTSTAMP:20260403T181441
CREATED:20230425T084434Z
LAST-MODIFIED:20230425T084434Z
UID:10087172-1685039400-1685046600@investinangus.com
SUMMARY:WIB Networking Evening - Visualising Your Personal Brand
DESCRIPTION:Spend a relaxing evening exploring your creative side and informally network whilst enjoying painting pottery. \nDo you have a personal brand and values? Wendy Maltman will talk with us about personal values and brands in business followed by a relaxing session of pottery painting with tea\, coffee\, biscuits and some informal networking. \nHow would you visualise your brand? \nHow does it relate to your business? \nRelax and enjoy painting on a piece of pottery and meet some like-minded people over tea\, coffee and biscuits. \nThis event is open to anyone who is thinking about or has started a business and is looking to grow their network in a relaxed stressless environment and unleash your creative side.
URL:https://investinangus.com/event/wib-networking-evening-visualising-your-personal-brand/
LOCATION:Potter Rhoney\, 261 High Street\, Arbroath\, DD11 1EE
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230525T100000
DTEND;TZID=UTC:20230525T120000
DTSTAMP:20260403T181441
CREATED:20230502T102519Z
LAST-MODIFIED:20230502T102519Z
UID:10087184-1685008800-1685016000@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-11/
CATEGORIES:Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230525T100000
DTEND;TZID=UTC:20230525T120000
DTSTAMP:20260403T181441
CREATED:20230417T134124Z
LAST-MODIFIED:20230417T134124Z
UID:10087131-1685008800-1685016000@investinangus.com
SUMMARY:Blogging for business
DESCRIPTION:This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. \nWe will cover: \n\nWhat a ‘blog’ is\, how to set one up and what it takes to make them work\nOther small and medium sized businesses who already blog successfully and what you can learn from them\nOptions for monetising a blog\nHow to promote your blog\nHow your blog can help move your website higher up search engine rankings\nUnderstanding analytics and measuring the impact of your blog
URL:https://investinangus.com/event/blogging-for-business-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230525T100000
DTEND;TZID=UTC:20230525T110000
DTSTAMP:20260403T181441
CREATED:20230502T103455Z
LAST-MODIFIED:20230502T103455Z
UID:10087200-1685008800-1685012400@investinangus.com
SUMMARY:Build your ecommerce sales on Amazon
DESCRIPTION:With more than 80% of UK online customers using Amazon\, all product-based businesses need to control how their brand appears on the channel. \nIn this webinar\, we look at the critical points to help you grow a successful brand on Amazon\, both at home and across global marketplaces.
URL:https://investinangus.com/event/build-your-ecommerce-sales-on-amazon-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230524T180000
DTEND;TZID=UTC:20230524T200000
DTSTAMP:20260403T181441
CREATED:20230425T084302Z
LAST-MODIFIED:20230425T084302Z
UID:10087170-1684951200-1684958400@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-17/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230524T140000
DTEND;TZID=UTC:20230524T160000
DTSTAMP:20260403T181441
CREATED:20230417T134045Z
LAST-MODIFIED:20230417T134045Z
UID:10087129-1684936800-1684944000@investinangus.com
SUMMARY:Online Sales: Improve\, develop & make more money
DESCRIPTION:What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness – you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon\, neither or both? This webinar will help you decide. \nWe will cover: \n\nFactors to consider when selling online.\nWhat eCommerce options exist\, and the benefits of each\nDifferences in available eCommerce platforms\nBenefits of automation\nKey items to optimise performance
URL:https://investinangus.com/event/online-sales-improve-develop-make-more-money-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230524T130000
DTEND;TZID=UTC:20230524T150000
DTSTAMP:20260403T181441
CREATED:20230515T133629Z
LAST-MODIFIED:20230515T133629Z
UID:10087250-1684933200-1684940400@investinangus.com
SUMMARY:Strategies to Grow your Business
DESCRIPTION:Ready to take your business to the next level? \nJoin us for a masterclass from expert consultant\, Alastair Donald\, of The Consultancy Network. This session is designed to support businesses across Tayside in achieving their growth ambitions. \nAlastair will provide valuable insights\, and you’ll have the opportunity to expand your network during the event. This event is suitable for businesses of all sizes and sectors\, so don’t miss the chance to invest in your business’s success.
URL:https://investinangus.com/event/strategies-to-grow-your-business/
LOCATION:Old & Abbey Church\, West Abbey Street\, Arbroath\, DD11 1EQ
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230524T100000
DTEND;TZID=UTC:20230524T120000
DTSTAMP:20260403T181441
CREATED:20230417T134003Z
LAST-MODIFIED:20230417T134003Z
UID:10087127-1684922400-1684929600@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-10/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230523T180000
DTEND;TZID=UTC:20230523T200000
DTSTAMP:20260403T181441
CREATED:20230417T133918Z
LAST-MODIFIED:20230417T133918Z
UID:10087125-1684864800-1684872000@investinangus.com
SUMMARY:How Artificial Intelligence (AI) can help your business marketing
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will include: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and Dall-E 2)\nAutomating Digital Content for Blogs and Social Media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/how-artificial-intelligence-ai-can-help-your-business-marketing-5/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230523T140000
DTEND;TZID=UTC:20230523T160000
DTSTAMP:20260403T181441
CREATED:20230502T102430Z
LAST-MODIFIED:20230502T102430Z
UID:10087182-1684850400-1684857600@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-11/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230523T100000
DTEND;TZID=UTC:20230523T120000
DTSTAMP:20260403T181441
CREATED:20230417T133825Z
LAST-MODIFIED:20230417T133825Z
UID:10087123-1684836000-1684843200@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-11/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230522T140000
DTEND;TZID=UTC:20230522T160000
DTSTAMP:20260403T181441
CREATED:20230425T084215Z
LAST-MODIFIED:20230425T084215Z
UID:10087168-1684764000-1684771200@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-16/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230519T143000
DTEND;TZID=UTC:20230519T163000
DTSTAMP:20260403T181441
CREATED:20230425T080426Z
LAST-MODIFIED:20230425T080426Z
UID:10087165-1684506600-1684513800@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-11/
CATEGORIES:Digital Marketing,Marketing
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END:VCALENDAR