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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20220101T000000
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END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20230504T190000
DTEND;TZID=UTC:20230504T210000
DTSTAMP:20260403T220214
CREATED:20230502T103938Z
LAST-MODIFIED:20230502T103938Z
UID:10087204-1683226800-1683234000@investinangus.com
SUMMARY:Community Active and Sustainable Travel Consultation
DESCRIPTION:We would like to extend a warm invitation to you for our upcoming Community Active and Sustainable Travel Consultation Event. The event is scheduled to take place on the 29th April 12am – 4pm\, and 4th May 7pm – 9pm at Angus Cycle Hub \nThis consultation event is designed to bring together stakeholders\, community members\, and individuals who are passionate about promoting sustainable travel and active transportation within our community. The goal of the event is to gather feedback\, insights\, and ideas on how we can collectively work towards creating a more sustainable and active transportation system that meets the needs of our community. \nAt the event\, there will be opportunities for attendees to share their ideas and collaborate on potential solutions to some of the challenges facing our community. \nIf you have any questions or would like to confirm your attendance\, please do not hesitate to contact us. And if you cannot attend or have already spoken with us at length\, then we would appreciate you sharing this with any other partners or community members that you think would be interested in attending. We look forward to seeing you at the event.
URL:https://investinangus.com/event/community-active-and-sustainable-travel-consultation/
CATEGORIES:Networking,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230504T130000
DTEND;TZID=UTC:20230504T163000
DTSTAMP:20260403T220214
CREATED:20230410T093938Z
LAST-MODIFIED:20230410T093938Z
UID:10087053-1683205200-1683217800@investinangus.com
SUMMARY:What is involved in building a successful international ready website
DESCRIPTION:What’s the masterclass about? \nThis expert-led webinar covers everything you need to stay ahead of competitors by creating a globalised website and social media presence. \nThe session is designed as a guide for ambitious Scottish businesses planning to expand into new international marketplaces. \nYou’ll learn about the following topics: \n\nSelecting a domain\nRegistering with search engines\nChoosing a web host\nLanguage and localisation issues\nPayment and shipping\nLocalising your social media\n\nAbout the expert speaker \nPresenter Stephen Whitelaw has over 30 years of business experience in starting and growing businesses. He won the Deloitte & Touche Fast 50 Award in 1999 and has been described as a ‘rebel without a pause’. \nStephen has a multi-disciplined background. He’s skilled at helping companies at all stages overcome development and technology challenges and has started and sold many technology companies over the years. Given his extensive experience\, Stephen is a regular keynote speaker for Fortune 500 companies such a Google\, Microsoft\, Groupon\, and Oracle.
URL:https://investinangus.com/event/what-is-involved-in-building-a-successful-international-ready-website-2/
CATEGORIES:Digital Marketing,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230504T123000
DTEND;TZID=UTC:20230504T140000
DTSTAMP:20260403T220214
CREATED:20230410T090113Z
LAST-MODIFIED:20230410T090113Z
UID:10087050-1683203400-1683208800@investinangus.com
SUMMARY:Access to Funding Roadshow
DESCRIPTION:If your business is considering a fundraising campaign\, join this event to get advice about the funding options available\, the benefits of debt and equity and how to get Funder ready. \nOur guest panellists from Scottish Enterprise\, Bank of Scotland\, Henderson Loggie and more will explore all these subjects and more in an interactive session. \nEvent agenda \n12:30 – Intro Gary Torbett\, Scottish Enterprise \n12:35 – How to get founder ready – Robin Denissen-McIntosh\, Henderson Loggie \n12:45 – Equity – Scottish Enterprise\, Gary Torbett \n12:52 – Debt Funding and Bank Products – Alison Scott\, Scottish Enterprise and Graeme Keen\, Bank Of Scotland \n13:12-Grants – Alan Dick\, Scottish Enterprise \n13:22 – Q&A \n13:50 – Close
URL:https://investinangus.com/event/access-to-funding-roadshow/
LOCATION:Marischal College\, Broad Street\, Aberdeen\, AB10 1AB
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230504T100000
DTEND;TZID=UTC:20230504T120000
DTSTAMP:20260403T220214
CREATED:20230417T120903Z
LAST-MODIFIED:20230417T120903Z
UID:10087095-1683194400-1683201600@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230504T093000
DTEND;TZID=UTC:20230504T113000
DTSTAMP:20260403T220214
CREATED:20230327T081236Z
LAST-MODIFIED:20230327T081236Z
UID:10086855-1683192600-1683199800@investinangus.com
SUMMARY:Developing your Start-Up Action Plan
DESCRIPTION:This workshop will be held online via zoom. Joining instructions will be shared with you once you have booked your space. \nThis online workshop will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan\, start building a set of SMART Goals\, give thought to business skills development and provide a clear path for steps to launch your business. \nYou will also learn about the key considerations when starting a business and what steps you will need to take from legal\, financial and strategic standpoints. \nBy the end of the workshop\, you will have the information required to start building an action plan and be confident about understanding the next steps.
URL:https://investinangus.com/event/developing-your-start-up-action-plan/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230503T180000
DTEND;TZID=UTC:20230503T200000
DTSTAMP:20260403T220214
CREATED:20230417T120821Z
LAST-MODIFIED:20230417T120821Z
UID:10087093-1683136800-1683144000@investinangus.com
SUMMARY:Making digital content accessible
DESCRIPTION:Everyone consumes and understands information differently\, with some facing additional challenges that aren’t always considered. In this webinar\, we’ll explore the challenges that people can have when accessing digital content and we’ll look at the ways you can improve your digital content to be inclusive and considerate for all. \nBy the end of this webinar\, you will be able to: \n\nUnderstand and consider the barriers and challenges faced by others when accessing digital content.\nAssess your digital content on how easy it is for others to access\, consume and understand.\nReview your website content with an understanding of what adjustments you should make to ensure that your content is catering to all.\nUse social media functions and tools to help make your content more accessible.\nUnderstand and use an ‘Accessibility Ready Checklist’ for any of your content to ensure you are designing and developing content for all of your audience.
URL:https://investinangus.com/event/making-digital-content-accessible-11/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230503T140000
DTEND;TZID=UTC:20230503T160000
DTSTAMP:20260403T220214
CREATED:20230417T120729Z
LAST-MODIFIED:20230417T120729Z
UID:10087091-1683122400-1683129600@investinangus.com
SUMMARY:Pinterest for business
DESCRIPTION:A commonly used tool for those researching products and services for personal life (clothing ideas\, holidays inspiration\, cooking alternatives!)\, but how can it benefit your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. \nDuring this webinar we’ll help you better understand: \n\nWho is using Pinterest and what are they looking for?\nHow to setup your business profile\nKey features to use within Pinterest\nMeasuring success and engagement
URL:https://investinangus.com/event/pinterest-for-business-26/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230503T100000
DTEND;TZID=UTC:20230503T120000
DTSTAMP:20260403T220214
CREATED:20230417T120649Z
LAST-MODIFIED:20230417T120649Z
UID:10087089-1683108000-1683115200@investinangus.com
SUMMARY:Twitter for business
DESCRIPTION:This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan\, and how it differs from other platforms. \nYou will also learn about: \n\nWhat makes a good Twitter profile (and the options available to you).\nTwitter best practice content and what makes the perfect tweet.\nDashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.\nAdvanced techniques for social listening and pro-actively finding content and customers.\nThe basics of Twitter paid advertising.
URL:https://investinangus.com/event/twitter-for-business-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230502T140000
DTEND;TZID=UTC:20230502T160000
DTSTAMP:20260403T220214
CREATED:20230417T120608Z
LAST-MODIFIED:20230417T120608Z
UID:10087087-1683036000-1683043200@investinangus.com
SUMMARY:Producing engaging online content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. \nIn this webinar we will show you how to source and develop a variety of content for your website and social channels. Ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nThis session will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/producing-engaging-online-content-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230502T100000
DTEND;TZID=UTC:20230502T120000
DTSTAMP:20260403T220214
CREATED:20230417T120521Z
LAST-MODIFIED:20230417T120521Z
UID:10087085-1683021600-1683028800@investinangus.com
SUMMARY:Website User Experience – Is your website fit for purpose?
DESCRIPTION:Websites should look good and function well\, and give your website visitors and customers a positive user experience. \nDuring this webinar\, we’ll look at User Experience (UX) and how you can improve it on your website\, including: \n\nUnderstand what User Experience is\nA look at some of the key factors\, including credibility\, value\, purpose and more\nHints\, tips and tools to help you start improving elements of your website\nAn overview of tools to help you measure User Experience
URL:https://investinangus.com/event/website-user-experience-is-your-website-fit-for-purpose-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230502T093000
DTEND;TZID=UTC:20230502T130000
DTSTAMP:20260403T220214
CREATED:20230410T085918Z
LAST-MODIFIED:20230410T085918Z
UID:10087048-1683019800-1683032400@investinangus.com
SUMMARY:International Digital Platforms and Tools for B2B Lead Generation
DESCRIPTION:B2B purchasing decision making processes are typically more complex than B2C – often involving multiple different stakeholders\, each with their own different needs\, perspectives and potential sales objectives we need to overcome. \nRoddy has a track record of launching and scaling successful businesses online. He has managed several successful multi-million pound e-commerce businesses from start-up to maturity in markets including the UK\, France\, Italy\, the US and China and in his last corporate role spent 7 years as the Global Head of E-Commerce and Digital Marketing for a $120M\, US Internet Retailer Top 200 e-commerce business. \nRoddy has established two successful new ventures\, Feral\, a digital marketing and e-commerce consultancy helping brands to produce authentic pillar marketing content and building high performance websites and an e-commerce retail business selling home décor products. This business is now a key player in the UK home interiors market.
URL:https://investinangus.com/event/international-digital-platforms-and-tools-for-b2b-lead-generation/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230428T170000
DTEND;TZID=UTC:20230428T190000
DTSTAMP:20260403T220214
CREATED:20230306T142037Z
LAST-MODIFIED:20230306T142037Z
UID:10086711-1682701200-1682708400@investinangus.com
SUMMARY:HR – Recruiting\, managing\, and retaining staff
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/hr-recruiting-managing-and-retaining-staff-11/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230428T140000
DTEND;TZID=UTC:20230428T160000
DTSTAMP:20260403T220214
CREATED:20230313T112034Z
LAST-MODIFIED:20230313T112034Z
UID:10086813-1682690400-1682697600@investinangus.com
SUMMARY:Photography for online business
DESCRIPTION:An image is everything. Learn how to shoot\, edit and upload photos for use online and to showcase your business. \nDuring this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms.\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses.
URL:https://investinangus.com/event/photography-for-online-business-23/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230428T100000
DTEND;TZID=UTC:20230428T120000
DTSTAMP:20260403T220214
CREATED:20230313T111944Z
LAST-MODIFIED:20230313T111944Z
UID:10086811-1682676000-1682683200@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-23/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230427T180000
DTEND;TZID=UTC:20230427T200000
DTSTAMP:20260403T220214
CREATED:20230420T132705Z
LAST-MODIFIED:20230420T132705Z
UID:10087147-1682618400-1682625600@investinangus.com
SUMMARY:Creative Concierge: summer 2023
DESCRIPTION:VisitScotland have teamed up with the V&A Dundee to invite front-line tourism\, hospitality and retail staff to the first Creative Concierge event of the year. \nCome along and hear about some of the exciting new things to see and do in the city over the coming months. You’ll have the opportunity to take a look at V&A Dundee’s newest exhibition – Tartan\, hear about Radio One’s Big Weekend and The Dundee Tartan Trail. VisitScotland will provide an update on tourism and you’ll have the chance to meet some of the friendly VisitScotland iCentre team. \nThese events are a great way to catch up with colleagues working in the industry. Join us from 6pm – 8pm on Thursday 27 April at V&A Dundee. \nFront-of-house staff as well as sole traders are invited to attend to learn more and to share with your customers and guests. \nFormat \n6.00pm Guests arrive\, refreshments served \n6.20pm Welcome to the event and V&A Dundee \n6.25pm Hear about V&A Dundee – Tartan exhibition\, Radio One’s Big Weekend\, and the Dundee Tartan Trails \n7.00pm Guests visit Tartan and networking \n8.00pm Close \nDress code – Tartan (optional)
URL:https://investinangus.com/event/creative-concierge-summer-2023/
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230427T140000
DTEND;TZID=UTC:20230427T160000
DTSTAMP:20260403T220214
CREATED:20230313T111857Z
LAST-MODIFIED:20230313T111857Z
UID:10086809-1682604000-1682611200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230427T110000
DTEND;TZID=UTC:20230427T120000
DTSTAMP:20260403T220214
CREATED:20230306T151617Z
LAST-MODIFIED:20230306T151617Z
UID:10086745-1682593200-1682596800@investinangus.com
SUMMARY:Scale-up visa route
DESCRIPTION:The government has recently introduced the Scale-Up visa route\, which gives certain employers another visa option to help access international talent. \nJoin us to learn more about this new route and how it could help you access international talent.
URL:https://investinangus.com/event/scale-up-visa-route-4/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230427T100000
DTEND;TZID=UTC:20230427T110000
DTSTAMP:20260403T220214
CREATED:20230410T094652Z
LAST-MODIFIED:20230410T094652Z
UID:10087067-1682589600-1682593200@investinangus.com
SUMMARY:Build your ecommerce sales on Amazon
DESCRIPTION:With more than 80% of UK online customers using Amazon\, all product-based businesses need to control how their brand appears on the channel. \nIn this webinar\, we look at the critical points to help you grow a successful brand on Amazon\, both at home and across global marketplaces.
URL:https://investinangus.com/event/build-your-ecommerce-sales-on-amazon/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230427T090000
DTEND;TZID=UTC:20230427T110000
DTSTAMP:20260403T220214
CREATED:20230306T141950Z
LAST-MODIFIED:20230306T141950Z
UID:10086709-1682586000-1682593200@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-15/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230426T140000
DTEND;TZID=UTC:20230426T160000
DTSTAMP:20260403T220214
CREATED:20230313T111810Z
LAST-MODIFIED:20230313T111810Z
UID:10086807-1682517600-1682524800@investinangus.com
SUMMARY:Blogging for business
DESCRIPTION:This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. \nWe will cover: \n\nWhat a ‘blog’ is\, how to set one up and what it takes to make them work\nOther small and medium sized businesses who already blog successfully and what you can learn from them\nOptions for monetising a blog\nHow to promote your blog\nHow your blog can help move your website higher up search engine rankings\nUnderstanding analytics and measuring the impact of your blog
URL:https://investinangus.com/event/blogging-for-business-8/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230426T110000
DTEND;TZID=UTC:20230426T120000
DTSTAMP:20260403T220214
CREATED:20230306T151522Z
LAST-MODIFIED:20230306T151522Z
UID:10086743-1682506800-1682510400@investinangus.com
SUMMARY:Latest updates on the low cost visa routes
DESCRIPTION:There are lots of low-cost visa routes under the UK’s points-based system. \nJoin TalentScotland for an update on affordable visa options\, including the Graduate\, High Potential Individual and Youth Mobility routes.
URL:https://investinangus.com/event/latest-updates-on-the-low-cost-visa-routes-4/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230426T100000
DTEND;TZID=UTC:20230426T120000
DTSTAMP:20260403T220214
CREATED:20230313T111725Z
LAST-MODIFIED:20230313T111725Z
UID:10086805-1682503200-1682510400@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding Customers and Competitors)\nDeveloping your brand and tone of voice\nPlanning your Content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-25/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230426T093000
DTEND;TZID=UTC:20230426T130000
DTSTAMP:20260403T220214
CREATED:20230410T085815Z
LAST-MODIFIED:20230410T085815Z
UID:10087046-1682501400-1682514000@investinangus.com
SUMMARY:International Marketing: Product\, Positioning\, Target Markets & Gap Analysis
DESCRIPTION:Moving into a new market is both exciting and terrifying. \nThere are tremendous opportunities as well as unknown pitfalls. \nFrom a sales and marketing perspective how should you navigate these? \nThis workshop will cover the following areas: \n·         Understand what brand positioning is \n·         How to position your product or service in a new market \n·         What to look for in different markets \n·         What’s important about your brand \n·         Practical GAP Analysis tools \nAs a result of attending this masterclass you will obtain a clearer understanding of what sales and marketing should consider before entering a new market.
URL:https://investinangus.com/event/international-marketing-product-positioning-target-markets-gap-analysis-3/
CATEGORIES:International Trade,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T180000
DTEND;TZID=UTC:20230425T200000
DTSTAMP:20260403T220214
CREATED:20230313T111638Z
LAST-MODIFIED:20230313T111638Z
UID:10086803-1682445600-1682452800@investinangus.com
SUMMARY:Online Sales: Improve\, develop & make more money
DESCRIPTION:What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness – you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon\, neither or both? This webinar will help you decide. \nWe will cover: \n\nFactors to consider when selling online.\nWhat eCommerce options exist\, and the benefits of each\nDifferences in available eCommerce platforms\nBenefits of automation\nKey items to optimise performance
URL:https://investinangus.com/event/online-sales-improve-develop-make-more-money-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T143000
DTEND;TZID=UTC:20230425T163000
DTSTAMP:20260403T220214
CREATED:20230306T141904Z
LAST-MODIFIED:20230306T141904Z
UID:10086707-1682433000-1682440200@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-11/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T100000
DTEND;TZID=UTC:20230425T120000
DTSTAMP:20260403T220214
CREATED:20230419T161412Z
LAST-MODIFIED:20230419T161412Z
UID:10087143-1682416800-1682424000@investinangus.com
SUMMARY:The Good Grant Guide
DESCRIPTION:Grant applications have a reputation for being hard to complete – even companies experienced at winning bids are finding it more and more challenging to secure funding. \nOur free 2-hour workshop will arm you with the tools and understanding required to feel confident in your grant application. Delivered in a friendly\, interactive virtual webinar\, your expert guide is Nicola Musgrove\, Entrepreneurial Programmes Director of Anchored In. Nicola’s specialities include mentoring companies on developing their business case for funding and investment\, coaching them on completing grant applications\, and preparing for investment. She also actively works with a pool of Innovate UK and EU grant assessors and so has a unique insight into what they are looking for. \nNicola will explain how to think like an assessor\, using an Innovate UK SMART grant application example. She will provide a best practice approach\, taking you through the positives and pitfalls using real-world examples and tips from real-life Innovate UK grant assessors. She’ll also tell you where grants can be found. You’ll leave with a step-by-step process to build up your own application.
URL:https://investinangus.com/event/the-good-grant-guide/
CATEGORIES:Finance
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T100000
DTEND;TZID=UTC:20230425T120000
DTSTAMP:20260403T220214
CREATED:20230313T111345Z
LAST-MODIFIED:20230313T111345Z
UID:10086801-1682416800-1682424000@investinangus.com
SUMMARY:How Artificial Intelligence (AI) can help your business marketing
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will include: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and Dall-E 2)\nAutomating Digital Content for Blogs and Social Media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/how-artificial-intelligence-ai-can-help-your-business-marketing-4/
CATEGORIES:Digital Marketing,Technology
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T100000
DTEND;TZID=UTC:20230425T110000
DTSTAMP:20260403T220214
CREATED:20230306T150908Z
LAST-MODIFIED:20230306T150908Z
UID:10086735-1682416800-1682420400@investinangus.com
SUMMARY:An Introduction to International SEO
DESCRIPTION:Digital marketing can help your business to attract customers. This webinar will introduce you to a number of SEO techniques that will help your business. \nFrom identifying the right channel to evaluating campaign performance\, this event will teach you industry techniques to grow international business. It’s ideal for those starting out in digital marketing or in need of a skills update. \nLearn the key principles of digital marketing and how develop results-focused essential skills using the right tools. \nWhat’s involved? \nThe session will cover key digital marketing topics\, such as: \n\nKey principles of digital marketing and a results-driven approach\nUsing the right tools and data to inform the design and development of your website\nSEO basics and how to get more traffic from Google\nIncreasing engagement through social media\nThe importance of reviews and user-generated content\n\nWhat will I learn? \nYou’ll leave the session knowledge of: \n\nHow to develop a plan with performance measures\nHow to brief or begin website design and development\nWhat Google ‘likes’ and looks for in a website\nWhat to do and not do when developing a social media plan\nHow to manage user reviews and deal with online complaints
URL:https://investinangus.com/event/an-introduction-to-international-seo/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230424T150000
DTEND;TZID=UTC:20230424T170000
DTSTAMP:20260403T220214
CREATED:20230313T110649Z
LAST-MODIFIED:20230313T110649Z
UID:10086799-1682348400-1682355600@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230424T113000
DTEND;TZID=UTC:20230424T133000
DTSTAMP:20260403T220214
CREATED:20230306T141809Z
LAST-MODIFIED:20230306T141809Z
UID:10086705-1682335800-1682343000@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-16/
CATEGORIES:Business Planning,Business Start-up
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