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X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220126T090000
DTEND;TZID=UTC:20220126T170000
DTSTAMP:20260403T212036
CREATED:20211206T163916Z
LAST-MODIFIED:20211206T163916Z
UID:10083685-1643187600-1643216400@investinangus.com
SUMMARY:Ask an Expert: Tax Surgery
DESCRIPTION:Whatever your tax query our expert is here to help! Lauren will be holding 1-2-1 sessions on Wednesday 26th January. Register for your pre-booked zoom appointment. \nWith over 20 years experience working in accountancy\, Lauren was previously employed as a Senior Tax Manager at Scotland’s largest firm of independent chartered accountants\, Johnston Carmichael. \nSo whether you’d like to know what business expenses you can claim\, if you should register as a limited company\, or how to calculate your tax\, no query is too big or too small! Please note these appointments are for Dundee\, Angus and Perth based businesses.
URL:https://investinangus.com/event/ask-an-expert-tax-surgery-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T180000
DTEND;TZID=UTC:20220125T200000
DTSTAMP:20260403T212036
CREATED:20211220T161318Z
LAST-MODIFIED:20211220T161318Z
UID:10083802-1643133600-1643140800@investinangus.com
SUMMARY:Starting a business: Everything you need to know
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and this webinar will help you decide if this is the right path for you. We will explore your potential customers\, the problems your business can solve for them and how you can do that better than the competition. Once that is clear\, we will look at the key activities and costs involved in starting and running the business and tools for determining the commercial viability before considering the main options for business structures (sole trader\, partnership\, or limited company). \nWe will look at: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – to develop an understanding of your market\, who your customers are\, understanding your competition and what the trends are within your chosen field.\nBusiness structure – what are the main business structures? How to decide which is right for you and how to register as a business.\nCreating your start-up action plan – an outline.
URL:https://investinangus.com/event/starting-a-business-everything-you-need-to-know-18/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T150000
DTEND;TZID=UTC:20220125T170000
DTSTAMP:20260403T212036
CREATED:20211122T133054Z
LAST-MODIFIED:20211122T133054Z
UID:10083603-1643122800-1643130000@investinangus.com
SUMMARY:Young Entrepreneur Starter Pack - Part 2: Structuring your Business and exploring Financials/Funding
DESCRIPTION:Aged 16-25 and ready to start your entrepreneurial journey? This webinar series will show you how to break into business. \nThis specialist two stage webinar series will provide you with the inspiration\, tools\, and knowledge to start your own business. From developing initial ideas to structuring and funding your business\, you will feel confident\, motivated\, and ready to begin your start-up journey! During this webinar\, we will run through everything you need to know when it comes to setting up your business including legal and tax requirements\, cash flow forecasting and funding options\, and everything else in-between. \nAfter this session\, you will come away with a to-do list and the information needed to help you prepare for kickstarting your ideas. You will have a sound knowledge of start-up costs\, fixed and variable costs\, cash flow forecasts\, a personal survival budget and funding options. \nThis webinar is for businesses based in Dundee\, Angus or Perth.
URL:https://investinangus.com/event/young-entrepreneur-starter-pack-part-2-structuring-your-business-and-exploring-financials-funding-9/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T140000
DTEND;TZID=UTC:20220125T160000
DTSTAMP:20260403T212036
CREATED:20211206T163800Z
LAST-MODIFIED:20211206T163800Z
UID:10083683-1643119200-1643126400@investinangus.com
SUMMARY:Producing engaging online content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products.In this webinar we will show you how to source\, develop and measure content. It’s ideal for businesses that already have a business website or use social media and now want to take it a step further. \nBy the end of it you will have the skills to show your audience that you are a trusted operator in your field. \nThis session will help you: \n\nUnderstand what kind of content your customers are looking for\nHow to find\, write and package it\nHow to market it and measure its success.\nAmplify your brand and message\, and to boost sales and profits.
URL:https://investinangus.com/event/producing-engaging-online-content-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T140000
DTEND;TZID=UTC:20220125T150000
DTSTAMP:20260403T212036
CREATED:20220105T155534Z
LAST-MODIFIED:20220105T155534Z
UID:10083840-1643119200-1643122800@investinangus.com
SUMMARY:Alternative Visa Routes
DESCRIPTION:Options for Scottish employers recruiting international talent other than the skilled worker route. Join this webinar to find out which routes are lower cost\, more flexible or faster to obtain.
URL:https://investinangus.com/event/alternative-visa-routes/
CATEGORIES:Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T130000
DTEND;TZID=UTC:20220125T143000
DTSTAMP:20260403T212036
CREATED:20211122T133006Z
LAST-MODIFIED:20211122T133006Z
UID:10083601-1643115600-1643121000@investinangus.com
SUMMARY:Young Entrepreneur Starter Pack - Part 1: Ideas Generation & Researching your Idea
DESCRIPTION:Aged 16-25 and ready to start your entrepreneurial journey? This webinar series will show you how to break into business. \nThis specialist two stage webinar series will provide you with the inspiration\, tools\, and knowledge to start your own business. From developing initial ideas to structuring and funding your business\, you will feel confident\, motivated\, and ready to begin your start-up journey! \nDuring this webinar\, we will help you work through the creative process to come up with a concept you love and test out whether you have the foundations of a successful business. After this session\, you will have a clear understanding of how to undertake the creative process of generating\, developing\, and communicating new thoughts and ideas. You will also recognise the importance of conducting market research and how to use the Business Model Canvas which will support you to form the building blocks needed for business success. \nThis webinar is for businesses based in Dundee\, Angus or Perth.
URL:https://investinangus.com/event/young-entrepreneur-starter-pack-part-1-ideas-generation-researching-your-idea-9/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T130000
DTEND;TZID=UTC:20220125T140000
DTSTAMP:20260403T212036
CREATED:20220105T155211Z
LAST-MODIFIED:20220105T155211Z
UID:10083836-1643115600-1643119200@investinangus.com
SUMMARY:Your route to an ethical digital business in Scotland
DESCRIPTION:Job insecurity and precarious working have proliferated with the rise of digital platforms like Uber and Deliveroo. Meanwhile\, the tech giants behind digital platforms dominate markets and make huge profits. \nBut there’s a fairer alternative: platform co-ops. Join Co-operatives UK’s Ludovica Rogers to discover how platform co-ops can empower those on the frontline of services – putting them in control of the business\, providing better working conditions and fairer pay. Ludovica will be joined by guest speakers from platform co-ops: \n– Signalise – a sign language interpreting service that uses a digital platform to connect its members: Deaf people\, BSL interpreters and service user organisations\n– Open Food Network UK – a co‑op of co‑ops whose members collectively own and control an innovative software platform they use to trade the food they produce \nPlatform co‑ops are democratically owned and controlled businesses that use an online platform or mobile app to trade\, connect people and pool resources or data. They are built on co‑operative principles and values that ensure the business: \n– Truly responds to the needs of its community\n– Embeds equity and social purpose from day one\n– Has a growth model that does not involve giving up control to external profit‑driven investors \nFormat\nAn online one-hour webinar on Zoom\nPresentations from several speakers with an opportunity to ask questions at the end \nWhat attendees will learn:\n– An overview of platform co-ops\n– What a platform co‑op is and isn’t\n– About setting up and running a platform co-op\, from platform pioneers\n– What support is available for those wishing to set up a co-op\, including The Hive business support programme\, the next UnFound Accelerator programme and the specialist support available from Co-operative Development Scotland \nWho should attend?\nAnyone in Scotland and beyond who is keen to learn more about platform co‑ops\, this includes: \n– Individuals and groups looking to set up a digital platform enterprise\n– Anyone wanting to learn more about co-ops: business advisors\, local authorities\, community leaders\, voluntary sector support agencies\, etc.
URL:https://investinangus.com/event/your-route-to-an-ethical-digital-business-in-scotland/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T100000
DTEND;TZID=UTC:20220125T120000
DTSTAMP:20260403T212036
CREATED:20211220T161137Z
LAST-MODIFIED:20211220T161137Z
UID:10083800-1643104800-1643112000@investinangus.com
SUMMARY:Intellectual property: The fundamentals for business
DESCRIPTION:You have invested time\, energy and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat is IP?\nCan you own IP?\nHow can IP be protected?\nWhat is the difference between intellectual and physical assets?
URL:https://investinangus.com/event/intellectual-property-the-fundamentals-for-business-7/
CATEGORIES:Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T093000
DTEND;TZID=UTC:20220125T130000
DTSTAMP:20260403T212036
CREATED:20220105T160201Z
LAST-MODIFIED:20220105T160201Z
UID:10083852-1643103000-1643115600@investinangus.com
SUMMARY:Amazon-Selling International Masterclass -Part 1
DESCRIPTION:Around 60% of Amazon’s merchants are third-party sellers like you. Today\, anyone looking to start or grow a retail or ecommerce business should consider the Amazon marketplace. \nYou can take your first steps by registering for Part One of the ‘Selling on Amazon’ masterclass. \nOn this half-day course\, you’ll get advice on: \nOpening and maintaining your Amazon account \nManaging your performance \nChoosing which products to sell \nListing your items on Amazon \nKaren Riddick will be the presenter for both sessions of this two-part masterclass. Karen is an experienced seller on Amazon and other other marketplaces. This means she can provide a wealth of experience and practical tips that will help you sell successfully on Amazon. \nPart 2 will take place on March 1.
URL:https://investinangus.com/event/amazon-selling-international-masterclass-part-1/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220125T081500
DTEND;TZID=UTC:20220125T101500
DTSTAMP:20260403T212036
CREATED:20220105T155058Z
LAST-MODIFIED:20220105T155058Z
UID:10083834-1643098500-1643105700@investinangus.com
SUMMARY:Maximising The Opportunity in Challenging Times
DESCRIPTION:Dundee & Angus College have teamed up with the inspiring team at Shirlaws Group to bring you this interactive webinar to look at how we can maximise opportunities in challenging times. \nThe event\, aimed at Business Owners and Directors will be led by Fergus King. Investor\, business owner\, sought-after speaker and now one of the most experienced business coaches in the UK. \nOver the last 18 years Fergus has personally supported over 350 owner managed businesses and helped them to be as profitable\, valuable and enjoyable as possible. \nAddressing both commercial and cultural issues\, during the event Fergus will raise questions\, share perspectives\, and inspire participants to take additional actions to complement what they are already working on.
URL:https://investinangus.com/event/maximising-the-opportunity-in-challenging-times/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220124T140000
DTEND;TZID=UTC:20220124T160000
DTSTAMP:20260403T212036
CREATED:20211206T163719Z
LAST-MODIFIED:20211206T163719Z
UID:10083681-1643032800-1643040000@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning all channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this brand new DigitalBoost webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through your blog and email newsletters\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220124T100000
DTEND;TZID=UTC:20220124T113000
DTSTAMP:20260403T212036
CREATED:20211206T163633Z
LAST-MODIFIED:20211206T163633Z
UID:10083679-1643018400-1643023800@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:By the end of this webinar\, you will be able to understand how to: \n\nTarget the right audiences\nCreate a quality marketing email and how to measure its effectiveness.\nLearn how to identify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels.\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats.\nReporting and measuring is vitally important\, we will recommend what reporting to track to make sure your campaigns are successful\nLegal requirements that you need to follow will also be covered.
URL:https://investinangus.com/event/email-marketing-for-business-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220121T113000
DTEND;TZID=UTC:20220121T133000
DTSTAMP:20260403T212036
CREATED:20220117T163112Z
LAST-MODIFIED:20220117T163112Z
UID:10083913-1642764600-1642771800@investinangus.com
SUMMARY:Launch Pad – Start Your Own Business - Part 2 – Structuring your Business and exploring Financials/Funding
DESCRIPTION:This webinar will equip you with all the right tools to set up your business including how you can finance your business when starting out and running it. After this session\, you will have a clear understanding of legal requirements\, tax requirements and a to do list for starting your business. \nYou will also learn about start-up costs\, fixed and variable costs\, cash flow forecasts\, a personal survival budget and funding options.
URL:https://investinangus.com/event/launch-pad-start-your-own-business-part-2-structuring-your-business-and-exploring-financials-funding-10/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220121T100000
DTEND;TZID=UTC:20220121T120000
DTSTAMP:20260403T212036
CREATED:20211206T163557Z
LAST-MODIFIED:20211206T163557Z
UID:10083677-1642759200-1642766400@investinangus.com
SUMMARY:Website analytics to improve your business and sales
DESCRIPTION:Google Analytics\, Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you to be able to improve the performance and effectiveness of your website by: \n\nLearning about top landing pages and traffic sources\, to understanding organic search rankings and user interaction\,\nWe’ll show you around the Google Analytics interface\, help you view and understand key reports\, how to setup Goal conversions and more.
URL:https://investinangus.com/event/website-analytics-to-improve-your-business-and-sales-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220121T093000
DTEND;TZID=UTC:20220121T123000
DTSTAMP:20260403T212036
CREATED:20211122T132916Z
LAST-MODIFIED:20211122T132916Z
UID:10083599-1642757400-1642768200@investinangus.com
SUMMARY:How to Get Found Online - Search Engine Optimisation (SEO)
DESCRIPTION:This workshop will enable you to raise your search engine ranking so consumers can see your business offerings first. This is a key topic for many businesses today. \nThis workshop will allow you to understand how search engines work\, how they structure results\, how they are listed and how to maximise your chances of getting to the top of the rankings. \nYou will learn how to monitor and assess the known factors affecting your search ranking\, find out what people are searching for and establish current search trends. To ensure maximum success we will brief you on how to keep up to date with search algorithm changes and how to avoid violations and penalties applied by search engines. By the end of this workshop you will be understand the factors affecting your search engine rankings and act to improve your position.
URL:https://investinangus.com/event/how-to-get-found-online-search-engine-optimisation-seo/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220121T093000
DTEND;TZID=UTC:20220121T110000
DTSTAMP:20260403T212036
CREATED:20220117T163027Z
LAST-MODIFIED:20220117T163027Z
UID:10083911-1642757400-1642762800@investinangus.com
SUMMARY:Launch Pad – Start Your Own Business - Part 1 - Ideas Generation & Researching your Idea
DESCRIPTION:This webinar is all about the act of forming ideas and testing out whether these can be transformed into a viable\, successful business. After this session\, you will have a clear understanding of how to undertake the creative process of generating\, developing\, and communicating new thoughts and ideas. \nYou will also understand the importance of conducting thorough market research and how to apply the Business Model Canvas – a strategic management template for documenting your business model.
URL:https://investinangus.com/event/launch-pad-start-your-own-business-part-1-ideas-generation-researching-your-idea-10/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220120T180000
DTEND;TZID=UTC:20220120T200000
DTSTAMP:20260403T212036
CREATED:20211122T132832Z
LAST-MODIFIED:20211122T132832Z
UID:10083597-1642701600-1642708800@investinangus.com
SUMMARY:Business Start-Up: Finance
DESCRIPTION:This webinar aims to give an introduction to the role of finance in business. \nThe workshop will look at: \n\nmanaging a profit and loss account\nproducing a cashflow statement\nworking capital\n\n\nthe different sources of finance\nthe different legal structures of a business\n\nThere will also be information on additional services from Business Gateway and details of other workshops which may be appropriate for you. \nThis webinar is aimed at businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/business-start-up-finance-16/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220120T140000
DTEND;TZID=UTC:20220120T160000
DTSTAMP:20260403T212036
CREATED:20211220T161056Z
LAST-MODIFIED:20211220T161056Z
UID:10083798-1642687200-1642694400@investinangus.com
SUMMARY:Writing a business plan – Why it's essential for ALL businesses
DESCRIPTION:Just starting up or looking to update your business plan to get funding or take forward developments? Then this session is for you. \nWe will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant and how you can develop a business plan to meet your needs. \nWe will cover: \n\nThe business plan structure\nWhat should be included within each section\nWhen and how to use a business plan\nThe connections (and importance) between the words and the numbers\nHow to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/writing-a-business-plan-why-its-essential-for-all-businesses-16/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220120T113000
DTEND;TZID=UTC:20220120T130000
DTSTAMP:20260403T212036
CREATED:20211206T163515Z
LAST-MODIFIED:20211206T163515Z
UID:10083675-1642678200-1642683600@investinangus.com
SUMMARY:Webinars\, live streams\, and video conferences: Running a business remotely
DESCRIPTION:There are many tools available to allow you to communicate with people online. Whether you are trying to run a workshop or seminar\, hold a meeting or just communicate. Many of these digital tools are easy to use and offer some powerful facilities. Let us guide you through: \n\nWhat webinars\, live streams and video conferences are and what is right for your business\nCase studies and examples of how they are used\nAn overview of the tools and platforms currently available
URL:https://investinangus.com/event/webinars-live-streams-and-video-conferences-running-a-business-remotely-12/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220120T090000
DTEND;TZID=UTC:20220120T110000
DTSTAMP:20260403T212036
CREATED:20211220T161017Z
LAST-MODIFIED:20211220T161017Z
UID:10083796-1642669200-1642676400@investinangus.com
SUMMARY:Go green to grow your business
DESCRIPTION:This webinar will cover a variety of areas\, from “what have we learned from Covid?” through to “understanding your new greener customer”\, to “reducing your costs and upping your sales”\, highlighting where profit can be generated from developing your businesses green credentials. \nWe will look at: \n\nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nTop tips for going green
URL:https://investinangus.com/event/go-green-to-grow-your-business-6/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220119T110000
DTEND;TZID=UTC:20220119T123000
DTSTAMP:20260403T212036
CREATED:20220114T141937Z
LAST-MODIFIED:20220114T141937Z
UID:10083907-1642590000-1642595400@investinangus.com
SUMMARY:Working with travel trade - agritourism
DESCRIPTION:Due to the impacts of COVID-19\, reassurance plays a huge part in why visitors book through the travel trade. Travel trade is seen as a trusted source to book and protect holidays. \nJoin Rona Wallace\, Senior Manager Intermediary Marketing and Caroline Robertson\, Industry Relationship Manager at VisitScotland to find out how you can work with tour operators and other travel intermediaries. Find out how they can help you reach more visitors\, particularly in overseas markets\, and what unique agritourism experiences they are looking for to sell to their customers. \nYou will also hear from Caroline Millar from Scottish Agritourism on their latest Go Rural campaign\, how you can get involved in the group and the support provided to members of Scottish Agritourism. \nThis session will finish up with the chance to ask questions and find out more about how to make the most of the opportunity to work with the travel trade.
URL:https://investinangus.com/event/working-with-travel-trade-agritourism/
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220119T100000
DTEND;TZID=UTC:20220119T110000
DTSTAMP:20260403T212036
CREATED:20220105T160010Z
LAST-MODIFIED:20220105T160010Z
UID:10083850-1642586400-1642590000@investinangus.com
SUMMARY:An Introduction to Selling on Global Platforms: Shopify
DESCRIPTION:Selling online internationally has never been more accessible with the emergence of major platforms such as Shopify. \nShopify assists 1 million businesses to trade globally in 175 countries . Now Shopify have moved into fulfilment in the United States we should be aware of the opportunities of utilising the Shopify platform to sell online
URL:https://investinangus.com/event/an-introduction-to-selling-on-global-platforms-shopify/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220118T140000
DTEND;TZID=UTC:20220118T153000
DTSTAMP:20260403T212036
CREATED:20211206T163343Z
LAST-MODIFIED:20211206T163343Z
UID:10083673-1642514400-1642519800@investinangus.com
SUMMARY:Online Sales: Improve\, develop & make more money
DESCRIPTION:What’s the best way to sell your products online? The key to improving your online selling business is measuring its effectiveness – you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon\, neither or both? \nThis webinar will also take you through the factors to consider when seeking to improve your online sales strategy which can lead to better business performance.
URL:https://investinangus.com/event/online-sales-improve-develop-make-more-money-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220118T100000
DTEND;TZID=UTC:20220118T120000
DTSTAMP:20260403T212036
CREATED:20211206T163302Z
LAST-MODIFIED:20211206T163302Z
UID:10083671-1642500000-1642507200@investinangus.com
SUMMARY:How to improve your Google search rankings
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online. \nWe will cover: \n\nHow search engines work\, and the factors used to rank your site.\nOptimising your website for search engines\nKeyword research tools and how to benefit from them\nTechnical considerations for further search engine benefits
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220118T100000
DTEND;TZID=UTC:20220118T110000
DTSTAMP:20260403T212036
CREATED:20220105T155925Z
LAST-MODIFIED:20220105T155925Z
UID:10083848-1642500000-1642503600@investinangus.com
SUMMARY:Selling Globally with Amazon
DESCRIPTION:Did you know that over half of Amazon’s sales are made by businesses just like yours? \nThis vast online marketplace provides a structured selling framework and presents an unrivalled opportunity for sellers to reach a wide range of customers – both in the UK and overseas. If you’re looking to start-up\, or expand your retail business\, then you need to think about Amazon.
URL:https://investinangus.com/event/selling-globally-with-amazon-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220118T093000
DTEND;TZID=UTC:20220118T160000
DTSTAMP:20260403T212036
CREATED:20211206T163137Z
LAST-MODIFIED:20211206T163137Z
UID:10083669-1642498200-1642521600@investinangus.com
SUMMARY:Ask an Expert: DigitalBoost
DESCRIPTION:Eileen Cooper is a Marketing Professional with over 26 years of experience in the industry. After working in various roles in marketing\, she set up Limetree (now Limetree Consultancy Limited) in 2009. As well as working with a diverse range of clients across different sectors\, she supports small businesses by delivering consultancy and training to private clients\, and business support organisations\, such as Business Gateway\, Aberdeen & Grampian Chamber of Commerce\, HAAN\, and Perthshire Chamber. \nEileen’s skills include: Marketing strategy\, campaign management\, campaign planning\, website development\, SEO\, PR\, Online PR\, content management\, content development\, social media\, online advertising\, with an interest in Google Ads specifically\, e-commerce\, e-marketing\, design\, branding consultancy\, brand identity development\, events. \nWhatever your digital query our expert is here to help! Eileen will be holding 1-2-1 sessions on Tuesday 18th January. Register for your pre-booked zoom appointment.
URL:https://investinangus.com/event/ask-an-expert-digitalboost/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220118T083000
DTEND;TZID=UTC:20220118T100000
DTSTAMP:20260403T212036
CREATED:20220105T154946Z
LAST-MODIFIED:20220105T154946Z
UID:10083832-1642494600-1642500000@investinangus.com
SUMMARY:Quarterly Economic Indicator Update
DESCRIPTION:Join us as we deliver the results of the Dundee & Angus Chamber Quarterly Economic Indicator (QEI) for Q4 of 2021. \nAlison Henderson\, CEO of Dundee & Angus Chamber of Commerce and Dr Shona Dobbie of Angus Economics will reveal the findings of the latest Dundee & Angus Chamber Economic Indicator\, explore what this means for our local economy\, and how it fares relative to national and international trends. \nTake part in a live conversation on the day about how business looks to the future\, learn how the Chamber is ensuring that your voice is heard\, your concerns are listened to by local & national policymakers and understand how your business can weather economic storms. \nOf the results for Q4 Shona Dobbie said “This is the seventh presentation of our business and economic survey which focuses on activity across Dundee & Angus and it has been undertaken during a period of some relatively loose Covid-19 related restrictions\, but rising concerns about new strains of the virus\, increased case rates and the possibility of more restrictions ahead. Given this background we cannot be too surprised that businesses are assessing current conditions with at least some level of concern\, giving results which remain in positive territory but are more muted than before.”
URL:https://investinangus.com/event/quarterly-economic-indicator-update/
CATEGORIES:Business Planning
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220117T180000
DTEND;TZID=UTC:20220117T200000
DTSTAMP:20260403T212036
CREATED:20220110T110613Z
LAST-MODIFIED:20220110T110613Z
UID:10083876-1642442400-1642449600@investinangus.com
SUMMARY:How to do Market Research and The Secret to Marketing Success for Your Business
DESCRIPTION:This webinar aims to help you identify your customers\, understand your competitors and plan an effective marketing strategy. \nThe workshop will look at: \n\nthe role of marketing in your business\nidentifying your target customers\nidentifying the strengths and weaknesses of your competitors\nmarket research
URL:https://investinangus.com/event/how-to-do-market-research-and-the-secret-to-marketing-success-for-your-business/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220117T140000
DTEND;TZID=UTC:20220117T160000
DTSTAMP:20260403T212036
CREATED:20211206T163024Z
LAST-MODIFIED:20211206T163024Z
UID:10083667-1642428000-1642435200@investinangus.com
SUMMARY:Online user experience: How to analyse it and improve it
DESCRIPTION:In this webinar you will discover and define your business goals\, design a user-friendly experience and learn how to test and launch your online platform. \nOnce you have completed this webinar you will know more about how to continuously maintain and improve your digital platform\, acting on data and results. You will be able to engage with more customers (or potential customers) and sell your products and services to a wider audience.
URL:https://investinangus.com/event/online-user-experience-how-to-analyse-it-and-improve-it-8/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220117T100000
DTEND;TZID=UTC:20220117T120000
DTSTAMP:20260403T212036
CREATED:20211206T162939Z
LAST-MODIFIED:20211206T162939Z
UID:10083665-1642413600-1642420800@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-15/
CATEGORIES:Digital Marketing
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