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X-WR-CALNAME:Invest in Angus
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X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
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DTSTART:20210101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220214T180000
DTEND;TZID=UTC:20220214T200000
DTSTAMP:20260404T095642
CREATED:20220117T164942Z
LAST-MODIFIED:20220117T164942Z
UID:10083945-1644861600-1644868800@investinangus.com
SUMMARY:How to do Market Research and The Secret to Marketing Success for Your Business
DESCRIPTION:This webinar aims to help you identify your customers\, understand your competitors and plan an effective marketing strategy. \nThe workshop will look at: \n\nthe role of marketing in your business\nidentifying your target customers\nidentifying the strengths and weaknesses of your competitors\nmarket research
URL:https://investinangus.com/event/how-to-do-market-research-and-the-secret-to-marketing-success-for-your-business-2/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220214T140000
DTEND;TZID=UTC:20220214T160000
DTSTAMP:20260404T095642
CREATED:20211213T111150Z
LAST-MODIFIED:20211213T111150Z
UID:10083736-1644847200-1644854400@investinangus.com
SUMMARY:Website analytics to improve your business and sales
DESCRIPTION:Google Analytics\, Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you to be able to improve the performance and effectiveness of your website by: \n\nLearning about top landing pages and traffic sources\, to understanding organic search rankings and user interaction\,\nWe’ll show you around the Google Analytics interface\, help you view and understand key reports\, how to setup Goal conversions and more.
URL:https://investinangus.com/event/website-analytics-to-improve-your-business-and-sales-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220214T113000
DTEND;TZID=UTC:20220214T130000
DTSTAMP:20260404T095642
CREATED:20211213T111110Z
LAST-MODIFIED:20211213T111110Z
UID:10083734-1644838200-1644843600@investinangus.com
SUMMARY:Webinars\, live streams\, and video conferences: Running a business remotely
DESCRIPTION:There are many tools available to allow you to communicate with people online. Whether you are trying to run a workshop or seminar\, hold a meeting or just communicate. Many of these digital tools are easy to use and offer some powerful facilities. Let us guide you through: \n\nWhat webinars\, live streams and video conferences are and what is right for your business\nCase studies and examples of how they are used\nAn overview of the tools and platforms currently available
URL:https://investinangus.com/event/webinars-live-streams-and-video-conferences-running-a-business-remotely-13/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220211T120000
DTEND;TZID=UTC:20220211T130000
DTSTAMP:20260404T095642
CREATED:20220117T164838Z
LAST-MODIFIED:20220117T164838Z
UID:10083943-1644580800-1644584400@investinangus.com
SUMMARY:Tourism businesses: Make Instagram work for you
DESCRIPTION:Do you want to make Instagram work harder and deliver more for you? Use it to create inspiration for your visitor and increase the awareness of your brand. \nWe’ll help you: \n\nSee if Instagram will grow your business\nUnderstand that tourism is uniquely suited to Instagram and what elements can be used to drive the best engagement and conversion\nUnderstand how best to use its functionality to create the best content\n\nThis is a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
URL:https://investinangus.com/event/tourism-businesses-make-instagram-work-for-you/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220211T100000
DTEND;TZID=UTC:20220211T120000
DTSTAMP:20260404T095642
CREATED:20220117T164752Z
LAST-MODIFIED:20220117T164752Z
UID:10083941-1644573600-1644580800@investinangus.com
SUMMARY:Sales – How to find them\, make them and keep them
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like and a good understanding of their problems\, needs and wants is key to sales success.\nHow to develop your sales platform using digital tools\, platforms\, and techniques.\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press.\nThe key phases in prospecting\, qualifying\, and converting sales prospects.\nThe value of a Sales Funnel and how it can be used to help plan and achieve sales.\nWhy keeping the customers you already have is the best sales strategy of all?\nThe importance of appropriate customer service in retaining customers.
URL:https://investinangus.com/event/sales-how-to-find-them-make-them-and-keep-them-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220210T180000
DTEND;TZID=UTC:20220210T200000
DTSTAMP:20260404T095642
CREATED:20220110T111509Z
LAST-MODIFIED:20220110T111509Z
UID:10083882-1644516000-1644523200@investinangus.com
SUMMARY:How to Write a Business Plan and why you need one
DESCRIPTION:This webinar will help you create a robust business plan. \nThe webinar will look at: \n\ncreating a description for your business\nthe business planning process\nefficient ways of obtaining skills and resources\npresenting your business plan
URL:https://investinangus.com/event/how-to-write-a-business-plan-and-why-you-need-one-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220210T140000
DTEND;TZID=UTC:20220210T153000
DTSTAMP:20260404T095642
CREATED:20211213T111031Z
LAST-MODIFIED:20211213T111031Z
UID:10083732-1644501600-1644507000@investinangus.com
SUMMARY:Enhance your business with digital
DESCRIPTION:Discover the opportunities using digital could bring your business as well as what you need to consider if your business isn’t online yet. This free webinar will give you the chance to up-skill your digital knowledge and explore some of the common fears and barriers associated with moving your business online\, using social media channels and much more. \nWe will cover: \n\nThe opportunities and benefits that doing more digitally could offer your business\nWebsites and ecommerce\nContent marketing and key digital channels\, including social media\, search and email\nOpportunities with cloud computing\nRemote working tools\nThe importance of cyber resilience
URL:https://investinangus.com/event/enhance-your-business-with-digital-12/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220210T100000
DTEND;TZID=UTC:20220210T120000
DTSTAMP:20260404T095642
CREATED:20220117T164716Z
LAST-MODIFIED:20220117T164716Z
UID:10083939-1644487200-1644494400@investinangus.com
SUMMARY:Writing a business plan – Why it's essential for ALL businesses
DESCRIPTION:Just starting up or looking to update your business plan to get funding or take forward developments? Then this session is for you. \nWe will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant and how you can develop a business plan to meet your needs. \nWe will cover: \n\nThe business plan structure\nWhat should be included within each section\nWhen and how to use a business plan\nThe connections (and importance) between the words and the numbers\nHow to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/writing-a-business-plan-why-its-essential-for-all-businesses-18/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220210T100000
DTEND;TZID=UTC:20220210T110000
DTSTAMP:20260404T095642
CREATED:20220209T155040Z
LAST-MODIFIED:20220209T155040Z
UID:10084092-1644487200-1644490800@investinangus.com
SUMMARY:Building a circular economy
DESCRIPTION:All businesses will be impacted by the need to become circular eventually\, and it is expected that businesses that show leadership and innovation will make significant economic gains at the expense of those who do not embrace the changes. Circular Economy concepts involve every element of a product or service\, from its design right through to its disposal or regeneration. \n\nEvent Details\nWe are passionate about the Circular Economy (CE).* By becoming more circular\, businesses can be more resilient\, competitive and resource-efficient. SMEs have become increasingly aware of the benefits associated with resource efficiency. However\, most SMEs have limited resources and do not see CE as a priority nor do they perceive its benefits. \n*A circular economy is “a model of production and consumption\, which involves sharing\, leasing\, reusing\, repairing\, refurbishing and recycling existing materials and products as long as possible”. \nThis webinar will focus on the viewpoint of the SME; why going circular is important to business now\, providing real life examples of businesses that have made the change and felt the positive impact of that change. There will be links to free resources along with some hints and tips for small changes that can be implemented immediately. We will also detail further learning available through the University of Exeter Centre for Circular Economy.
URL:https://investinangus.com/event/building-a-circular-economy/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220210T090000
DTEND;TZID=UTC:20220210T170000
DTSTAMP:20260404T095642
CREATED:20220131T111340Z
LAST-MODIFIED:20220131T111340Z
UID:10084022-1644483600-1644512400@investinangus.com
SUMMARY:Meet the Adviser - General Surgery
DESCRIPTION:Whether you are thinking about starting a business or you have already started one\, the Meet the Adviser General Surgery is an opportunity to meet with one of the Business Gateway Tayside team over Zoom to ask any business related questions you may have. \nWe have slots throughout the day and you will be matched up with an adviser that suits whichever stage of running a business you are at. \nThese surgeries are for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/meet-the-adviser-general-surgery-2/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220209T140000
DTEND;TZID=UTC:20220209T160000
DTSTAMP:20260404T095642
CREATED:20220117T164045Z
LAST-MODIFIED:20220117T164045Z
UID:10083929-1644415200-1644422400@investinangus.com
SUMMARY:Starting a business: Everything you need to know
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and this webinar will help you decide if this is the right path for you. We will explore your potential customers\, the problems your business can solve for them and how you can do that better than the competition. Once that is clear\, we will look at the key activities and costs involved in starting and running the business and tools for determining the commercial viability before considering the main options for business structures (sole trader\, partnership\, or limited company). \nWe will look at: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – to develop an understanding of your market\, who your customers are\, understanding your competition and what the trends are within your chosen field.\nBusiness structure – what are the main business structures? How to decide which is right for you and how to register as a business.\nCreating your start-up action plan – an outline.
URL:https://investinangus.com/event/starting-a-business-everything-you-need-to-know-20/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220209T093000
DTEND;TZID=UTC:20220209T130000
DTSTAMP:20260404T095642
CREATED:20220105T160526Z
LAST-MODIFIED:20220105T160526Z
UID:10083856-1644399000-1644411600@investinangus.com
SUMMARY:International E-Commerce: Develop Your Digital Strategy Masterclass
DESCRIPTION:Strategy is critical to success in any project \, digital projects have a high failure rate so even more critical your business is focused. \nAbout this event\nInternational expansion can at first be a daunting prospect but is always helped by having a clear plan to follow. We will introduce you to the key components needed to create your own International Digital Strategy \nRoddy Maclean -Presenter\nRoddy has a track record of launching and scaling successful businesses online. He has managed several successful multi-million pound e-commerce businesses from start-up to maturity in markets including the UK\, France\, Italy\, the US and China and in his last corporate role spent 7 years as the Global Head of E-Commerce and Digital Marketing for a $120M\, US Internet Retailer Top 200 e-commerce business. \nIn recent years\, Roddy has established two successful new ventures\, Feral\, a digital marketing and e-commerce consultancy helping brands to produce authentic pillar marketing content and building high performance websites and an e-commerce retail business selling home décor products. This business is now a key player in the UK home interiors market.
URL:https://investinangus.com/event/international-e-commerce-develop-your-digital-strategy-masterclass/
CATEGORIES:Business Planning,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220209T093000
DTEND;TZID=UTC:20220209T113000
DTSTAMP:20260404T095642
CREATED:20220110T111328Z
LAST-MODIFIED:20220110T111328Z
UID:10083880-1644399000-1644406200@investinangus.com
SUMMARY:Psychological Safety in the Workplace
DESCRIPTION:Business Gateway\, in partnership with Skills Development Scotland\, is here to support you to develop your workforce. This webinar will be run by Laura Royale on behalf of SDS. \nIn this comprehensive workshop\, you will learn the importance of psychological safety for effectiveness and performance for individuals and the team. Learning the value of psychological safety enables higher levels of collaboration\, innovation\, and performance. \nFind out how to shape and foster psychological safety through engaging communication skills\, and great conversational coaching and feedback skills to enhance wellbeing and strengthen commitment and engagement. \nYou’ll come away knowing how to strengthen awareness and management of self and others by developing your emotional intelligence skills and identifying and solving problems before they occur. \nYour action plan will include: \nActionable steps to shape and foster psychological safety for your work teams. \nWhat you will need to put into practice following this session. \nWhat support you need and where you can find it.
URL:https://investinangus.com/event/psychological-safety-in-the-workplace/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220208T140000
DTEND;TZID=UTC:20220208T160000
DTSTAMP:20260404T095642
CREATED:20211213T110903Z
LAST-MODIFIED:20211213T110903Z
UID:10083728-1644328800-1644336000@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you right from the beginning of website building. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content.\nCreate your brand’s visual identity online\, your site’s blueprint and how you can structure your site map.\nWhat’s involved in registering and maintaining your site content and options for hosting it.\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as where to find a contractor\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220208T140000
DTEND;TZID=UTC:20220208T150000
DTSTAMP:20260404T095642
CREATED:20220117T164004Z
LAST-MODIFIED:20220117T164004Z
UID:10083927-1644328800-1644332400@investinangus.com
SUMMARY:Tourism businesses: Make your website work for your customers – Best practice in user experience (UX)
DESCRIPTION:Your website is your shop window to the world\, so it’s important to provide a great user experience (UX). Get top tips & best practice to help you attract customers. \nThis webinar will cover: \n\nThe importance of knowing your online users’ experience\nGreat examples of making user experience work\n\nThis is a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
URL:https://investinangus.com/event/tourism-businesses-make-your-website-work-for-your-customers-best-practice-in-user-experience-ux/
CATEGORIES:Digital Marketing,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220208T100000
DTEND;TZID=UTC:20220208T120000
DTSTAMP:20260404T095642
CREATED:20211213T104031Z
LAST-MODIFIED:20211213T104031Z
UID:10083726-1644314400-1644321600@investinangus.com
SUMMARY:Online user experience: How to analyse it and improve it
DESCRIPTION:In this webinar you will discover and define your business goals\, design a user-friendly experience and learn how to test and launch your online platform. \nOnce you have completed this webinar you will know more about how to continuously maintain and improve your digital platform\, acting on data and results. You will be able to engage with more customers (or potential customers) and sell your products and services to a wider audience.
URL:https://investinangus.com/event/online-user-experience-how-to-analyse-it-and-improve-it-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220207T180000
DTEND;TZID=UTC:20220207T200000
DTSTAMP:20260404T095642
CREATED:20211213T103951Z
LAST-MODIFIED:20211213T103951Z
UID:10083724-1644256800-1644264000@investinangus.com
SUMMARY:Start-Up: Awareness
DESCRIPTION:The workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information\, advice and guidance.  \nThis webinar is for businesses based in Dundee\, Angus or Perth.
URL:https://investinangus.com/event/start-up-awareness-2/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220207T140000
DTEND;TZID=UTC:20220207T160000
DTSTAMP:20260404T095642
CREATED:20211213T103911Z
LAST-MODIFIED:20211213T103911Z
UID:10083722-1644242400-1644249600@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:In this webinar you will: \n– Learn how to get the most out of the most popular social media platform in the world and how it could fit into your digital marketing strategy. \n– Better understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact. \n– Learn from the stats and data you can get from the system and discover who your most interested customers/clients are. \n– Understand the power of Facebook advertising\, and other selling options available to you.
URL:https://investinangus.com/event/facebook-for-business-14/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220207T113000
DTEND;TZID=UTC:20220207T130000
DTSTAMP:20260404T095642
CREATED:20211213T103833Z
LAST-MODIFIED:20211213T103833Z
UID:10083720-1644233400-1644238800@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:After this webinar you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you\, as well as the mix of social media platforms you can choose from. \nWe will cover: \n\nStrategy\, ad content guidelines and ad sizes\nKeyword planning\, tracking and analysis to optimise your campaigns.\nYou will gain a clearer understanding of how to evaluate and analyse existing social media advertising campaigns\nPinpoint areas for improvement and be on top of legal guidelines.
URL:https://investinangus.com/event/paid-for-advertising-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220207T093000
DTEND;TZID=UTC:20220207T163000
DTSTAMP:20260404T095642
CREATED:20220112T165255Z
LAST-MODIFIED:20220112T165255Z
UID:10083891-1644226200-1644251400@investinangus.com
SUMMARY:Complete Storytelling - Dundee Workshop
DESCRIPTION:This one day workshop is designed to help tourism businesses with their recovery from the impacts of the COVID-19 pandemic. Delegates will learn new communications and sales skills to help enhance customer service delivery and re-build income streams. Successful consumer experiences are the product of creating and delivering engaging and memorable stories. Stories effortlessly transform consumers into ambassadors; generating repeat visits\, recommendations and increased secondary spend. \nComplete Storytelling is a highly motivational workshop that breaks down the fears and boundaries that prohibit truly effective communication. This is achieved through teaching and practicing practical methods in a safe\, supported and inspiring environment. Using performance techniques\, the experienced trainers will hone participant’s skills in Body Language and Voice by teaching tried and tested tips and tricks used regularly by actors and presenters. \nOver the course of the training\, attendees will learn how the power of your story can motivate staff\, create exceptional consumer experiences and generate income in a COVID secure environment. Attendees will be taught how to use storytelling to engage\, sell and create brand loyalty. \nCost: The delegate fee is £50\, inclusive of VAT. \nVenue:  This event will be held in Dundee\, at Verdant Works.
URL:https://investinangus.com/event/complete-storytelling-dundee-workshop/
LOCATION:Verdant Works\, West Henderson's Wynd\, Dundee\, DD1 5BT
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220203T140000
DTEND;TZID=UTC:20220203T160000
DTSTAMP:20260404T095642
CREATED:20220117T163803Z
LAST-MODIFIED:20220117T163803Z
UID:10083925-1643896800-1643904000@investinangus.com
SUMMARY:Taking a strategic approach to developing your business
DESCRIPTION:The webinar is practical\, and outcomes driven. \nContent will focus on a pragmatic approach to Strategic Planning designed to fit with the needs of small businesses in both B2C and B2B environments. \nTopics covered during the webinar will include: \n\nLooking at your business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nYou will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/taking-a-strategic-approach-to-developing-your-business-4/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220203T100000
DTEND;TZID=UTC:20220203T113000
DTSTAMP:20260404T095642
CREATED:20211213T103752Z
LAST-MODIFIED:20211213T103752Z
UID:10083718-1643882400-1643887800@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy to meet your business objectives and create more leads. \nWe will cover: \n\nSetting measurable goals\, establishing what your customers are looking for and competitor analysis.\nDeveloping your brand\nContent strategy\nPrioritising digital channels\nMarketing communications planning and evaluation
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-11/
CATEGORIES:Business Planning,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220203T090000
DTEND;TZID=UTC:20220203T170000
DTSTAMP:20260404T095642
CREATED:20220131T111300Z
LAST-MODIFIED:20220131T111300Z
UID:10084020-1643878800-1643907600@investinangus.com
SUMMARY:Meet the Adviser - General Surgery
DESCRIPTION:Whether you are thinking about starting a business or you have already started one\, the Meet the Adviser General Surgery is an opportunity to meet with one of the Business Gateway Tayside team over Zoom to ask any business related questions you may have. \nWe have slots throughout the day and you will be matched up with an adviser that suits whichever stage of running a business you are at. \nThese surgeries are for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/meet-the-adviser-general-surgery/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220202T140000
DTEND;TZID=UTC:20220202T160000
DTSTAMP:20260404T095642
CREATED:20211213T103715Z
LAST-MODIFIED:20211213T103715Z
UID:10083716-1643810400-1643817600@investinangus.com
SUMMARY:Pinterest for business
DESCRIPTION:Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. \nWe will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise impact.
URL:https://investinangus.com/event/pinterest-for-business-12/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220202T113000
DTEND;TZID=UTC:20220202T123000
DTSTAMP:20260404T095642
CREATED:20220114T134309Z
LAST-MODIFIED:20220114T134309Z
UID:10083903-1643801400-1643805000@investinangus.com
SUMMARY:How to Reduce Single-Use Plastic in your Hospitality Business
DESCRIPTION:Greener Guest and its sister organisation Travel Without Plastic\, have been working to reduce plastic waste in the hospitality industry since 2011. Workshop presenters Rachel McCaffery and Jo Hendrickx have a wealth of UK and international experience in sustainable hospitality and have worked with some of the best known UK and global brands\, like Thomas Cook\, Virgin Atlantic\, Red Carnation Hotels\, TUI\, WWF Netherlands and The Apple Leisure Group in The Caribbean. \nSo much single-use plastic is used as a matter of course in hospitality and catering that trying to stem the tide can feel overwhelming. Rachel and Jo’s practical approach will show you that reducing plastic doesn’t have to be a headache. It also shouldn’t need to cost the earth or impact on customer satisfaction. Based on collaboration with one of the world’s leading Health and Safety companies\, they’ll also focus on how you can reduce plastic \, while maintaining hygiene standards and keeping customers safe. \n\n\nIn this workshop\, we’ll share our 4-Step strategy to reducing single-use and share some of the innovative ways businesses are driving behaviour change to achieve plastic waste reductions and cost savings. \nConsumers and businesses want change but are often confused by the huge variety of alternatives on offer\, some of which aren’t as green as they seem. So we’ll help you to identify and avoid greenwash tactics\, and give you the information you need to be able to make more informed purchasing decisions for your business. \nWe’ll look at how to maintain health and safety standards while still reducing plastic and finally\, we’ll introduce you to some of our favourite leaders in the alternative products space that are not only helping hospitality businesses to reduce waste and costs\, but to achieve significant steps towards NetZero goals too! \nThe content of this workshop will help anyone working in the field of hospitality\, particularly in any of the sectors highlighted below. \n\nHoteliers\nAirlines\nRestaurants and Cafes\nAirbnb Owners\nBed & Breakfast Owners\nServiced Apartment Providers\nTourist Attractions\nEvent Organisers\nCampsite\, Caravan Park and Glampsite Managers\nConferences and events organisers\nTrain and coach companies
URL:https://investinangus.com/event/how-to-reduce-single-use-plastic-in-your-hospitality-business/
CATEGORIES:Sustainable/Circular Economy
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220202T100000
DTEND;TZID=UTC:20220202T120000
DTSTAMP:20260404T095642
CREATED:20211213T103634Z
LAST-MODIFIED:20211213T103634Z
UID:10083714-1643796000-1643803200@investinangus.com
SUMMARY:Twitter for business
DESCRIPTION:This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan\, how it relates to other platforms\, and the relative benefits of sponsored posts\, as well as how to create them. \nYou will also learn about: \n\nTwitter best practice content and what makes the perfect tweet.\nDashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.\nAdvanced techniques for social listening and pro-actively finding content and customers.
URL:https://investinangus.com/event/twitter-for-business-8/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220202T100000
DTEND;TZID=UTC:20220202T110000
DTSTAMP:20260404T095642
CREATED:20220124T095152Z
LAST-MODIFIED:20220124T095152Z
UID:10083989-1643796000-1643799600@investinangus.com
SUMMARY:The 5 key strategies to profitable business growth
DESCRIPTION:With budgeting and business modelling as the focus\, this webinar\, delivered in conjunction with Advice4Business North East\, will cover: \n\nWays to reduce working hours in the business\nHow to tweak your business model to become more profitable\nTechniques for improving cash flow\n\nOur expert speaker\, Linda Lowther\, will introduce you to the 5 main drivers of business performance: Revenue\, Costs\, Receivables\, Payables and Stock (or WIP). These drivers help you develop a profitable business model and determine which Key Performance Indicators to use so that you can confidently budget and plan business growth.
URL:https://investinangus.com/event/the-5-key-strategies-to-profitable-business-growth/
CATEGORIES:Business Planning
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220202T093000
DTEND;TZID=UTC:20220202T123000
DTSTAMP:20260404T095642
CREATED:20220117T163715Z
LAST-MODIFIED:20220117T163715Z
UID:10083923-1643794200-1643805000@investinangus.com
SUMMARY:Get Real Results From Your Website
DESCRIPTION:Stephen Whitelaw has a proven track record of managing and growing businesses in the fast moving technology sector\, through strong financial and personnel management skills. This sound and prudent foundation is complemented by a drive and ability to think “out of the box\,” giving the businesses he works with a competitive advantage in planning for the future. \nBy the end of the webinar you will have the knowledge necessary to improve your site and increase visitor numbers. \nThis webinar will cover the following: \nexplain what makes a good website \ngetting your website found \ncompetitor research \ncustomer journey \nassist you in preparing a detailed plan for a new or revised website \nprepare you to work with suppliers to create an effective site
URL:https://investinangus.com/event/get-real-results-from-your-website/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220201T180000
DTEND;TZID=UTC:20220201T193000
DTSTAMP:20260404T095642
CREATED:20211213T103555Z
LAST-MODIFIED:20211213T103555Z
UID:10083712-1643738400-1643743800@investinangus.com
SUMMARY:Cloud for business
DESCRIPTION:How can you keep track of customers\, manage resources and keep in touch with everyone efficiently? Is a cloud-based solution right for your business? How do different back office strategies compare on cost and value? \nAt the end of this webinar\, you’ll have: \n\nUp-to-date information and tools to help you make strategic back-office decisions.\nReal-world examples will help you understand different cloud-based platforms\, their functions\, and their costs.\nYou will be able to identify which platforms suit your business\, and how their scalability could complement your plans.
URL:https://investinangus.com/event/cloud-for-business-10/
CATEGORIES:Technology
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BEGIN:VEVENT
DTSTART;TZID=UTC:20220201T140000
DTEND;TZID=UTC:20220201T160000
DTSTAMP:20260404T095642
CREATED:20220117T163633Z
LAST-MODIFIED:20220117T163633Z
UID:10083921-1643724000-1643731200@investinangus.com
SUMMARY:Marketing your business on a budget
DESCRIPTION:When budgets are tight it can be difficult to find the funds for marketing. This webinar will help you use marketing to increase customer engagement. We will offer marketing tips and advice that you can then use across your business. Without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how that provides opportunities for businesses to make transformational change with little or no extra spend.\nIdentifying Marketing Priorities and using these to reshape your business.\nThe Marketing Mix as a tool for reviewing how your business plans and delivers its marketing activity.\nHow your marketing activity is delivered successfully and effectively in your business.\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding and the power of of a clear focus and creativity.\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online.
URL:https://investinangus.com/event/marketing-your-business-on-a-budget-20/
CATEGORIES:Marketing
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