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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230222T173000
DTEND;TZID=UTC:20230222T193000
DTSTAMP:20260403T181205
CREATED:20230130T111610Z
LAST-MODIFIED:20230130T111610Z
UID:10086362-1677087000-1677094200@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-8/
CATEGORIES:Business Planning,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230222T130000
DTEND;TZID=UTC:20230222T150000
DTSTAMP:20260403T181205
CREATED:20230123T103848Z
LAST-MODIFIED:20230123T103848Z
UID:10086303-1677070800-1677078000@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar\, we’ll explore what makes an email campaign effective and ensure you are able to: \n\nSegment your audiences and target them effectively\nCreate a quality marketing email and measure its effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications
URL:https://investinangus.com/event/email-marketing-for-business-24/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230222T100000
DTEND;TZID=UTC:20230222T120000
DTSTAMP:20260403T181205
CREATED:20230123T103805Z
LAST-MODIFIED:20230123T103805Z
UID:10086301-1677060000-1677067200@investinangus.com
SUMMARY:Paid for advertising
DESCRIPTION:This webinar is designed to help you make more informed decisions about where paid for advertising fits in to your digital marketing strategy. During the webinar we will discuss various key considerations of paid advertising\, provide advice on planning\, explore platform options and look at measuring the impact of your ads. \nBy the end of the webinar\, you’ll have a better understanding of: \n\nKey concepts of paid ads and how it fits within your strategy\nBest practice during ads setup\nImportance of planning for paid Ads\nHow to evaluate and understand performance of paid ads
URL:https://investinangus.com/event/paid-for-advertising-21/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230222T100000
DTEND;TZID=UTC:20230222T110000
DTSTAMP:20260403T181205
CREATED:20221206T101336Z
LAST-MODIFIED:20221206T101336Z
UID:10086002-1677060000-1677063600@investinangus.com
SUMMARY:The legal aspects of the employee ownership transaction
DESCRIPTION:Aimed at professional advisers\, this series of expert webinars will explore different aspects of employee ownership. It’s designed to help advisers broaden their knowledge and equip them to support their clients in making informed decisions. The webinars are also relevant for business owners looking at succession planning. \nIn this webinar\, Bruce Farquhar from Anderson Strathern will cover the requirements of the Employee Ownership Trust (EOT) legislation and look at the merits of opting for Corporate Trustee or individual trustees. \nHe’ll also talk about how the vendors can be protected within the parameters of HMRC rules and touch on the composition of the Trust Board.
URL:https://investinangus.com/event/the-legal-aspects-of-the-employee-ownership-transaction/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T163000
DTEND;TZID=UTC:20230221T190000
DTSTAMP:20260403T181205
CREATED:20230130T141050Z
LAST-MODIFIED:20230130T141050Z
UID:10086412-1676997000-1677006000@investinangus.com
SUMMARY:Mint Ventures in Dundee: Making Angel Investment Accessible for Women
DESCRIPTION:Mint Ventures is a Scottish-based women-led angel investment group on a mission to make angel investing more accessible to women by educating both women and men from all business backgrounds how they can support more women to get involved. \nAngel investing is an important element of the funding ecosystem to support early-stage companies to grow and is particularly important during a recession. Despite women holding 40% of the Scotland’s wealth\, only 12% of business angels in Scotland are women. \nIt is\, however\, a myth that you need to be rich to angel invest and you can invest with as little as £2\,000 with specific tax schemes giving 30 – 50% relief set by the govt to encourage more angels. \nFollowing on from the UK Business Angel Association (UKBAA) and RBS Rose Review\, Women Backing Women campaign we are partnering with RBS / Coutts and Co\, Azets\, supported by local partners in each location and funded by Scottish Enterprise we are running a series of regional in-person ‘Making Angel Investing More Accessible to Women’ events across Scotland in Feb and March 2023. \nThese free events will raise awareness of angel investment in particular the challenges for women business founders and to encourage more women to consider angel investing. Open to both men and women who are professionally involved in supporting SME’s including\, lawyers\, accountants\, business advisers\, wealth managers\, IFA’s as well as women from any business background that might be considering growing their own company or becoming an angel investor. We will provide real insights into angel investing in gender specific language\, highlight the challenges that we can collectively support and provide a safe-space environment for all to learn\, ask questions and be inspired. \nPlease join us to find out more and spread the word to truly make a difference to the critical access to finance that our women entrepreneurs need.
URL:https://investinangus.com/event/mint-ventures-in-dundee-making-angel-investment-accessible-for-women/
LOCATION:Dudhope Castle\, Barrack Road\, Dundee\, DD3 6HF
CATEGORIES:Finance,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T140000
DTEND;TZID=UTC:20230221T160000
DTSTAMP:20260403T181205
CREATED:20230130T111518Z
LAST-MODIFIED:20230130T111518Z
UID:10086360-1676988000-1676995200@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-8/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T140000
DTEND;TZID=UTC:20230221T160000
DTSTAMP:20260403T181205
CREATED:20230123T103722Z
LAST-MODIFIED:20230123T103722Z
UID:10086299-1676988000-1676995200@investinangus.com
SUMMARY:Get impact & engagement with social media analytics
DESCRIPTION:Facebook\, Instagram\, Twitter\, LinkedIn & Pinterest are widely used social platforms\, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach\, impressions\, demographics and more\, all of which can help towards improving the impact of your posting and targeting. \nThis webinar will help you understand how to access those metrics\, and how to use them to improve your social media delivery.
URL:https://investinangus.com/event/get-impact-engagement-with-social-media-analytics-21/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T140000
DTEND;TZID=UTC:20230221T150000
DTSTAMP:20260403T181205
CREATED:20230220T104848Z
LAST-MODIFIED:20230220T104848Z
UID:10086580-1676988000-1676991600@investinangus.com
SUMMARY:Cost of Doing Business: Reducing Energy Costs - Part 1
DESCRIPTION:Is your business impacted by rising energy costs? Join three practical webinars to discover low-cost investment opportunities to reduce energy costs and carbon emissions. \nJoin Mike Milner\, Tomson Consulting Ltd\, and Scottish Enterprise’s Sustainability Specialists on this practical three-part online series looking at the no cost\, low cost\, and investment opportunities for your company to reduce energy costs\, increase efficiencies and support decarbonisation – building long-term resilience in your business.These webinars are of value to all Scottish companies looking for practical solutions to reduce the impact of the energy crisis while working towards net zero. The webinars will provide insights into cost saving options for all sectors\, including energy monitoring\, management\, and behavioural change. You’ll also hear about specialised solutions associated with heating and cooling\, equipment\, and on-site renewable energy generation. \nMike Milner is a highly qualified and experienced engineer with over two decades of practical experience in many sectors including food and drink\, manufacturing\, hospitality and leisure\, construction\, and historic buildings. \nWebinar 1 — Introduction to energy saving\, management\, and analysis: \n\nEnergy bills\,\nEnergy sub metering\, monitoring\, and calculating costs\nHalf-hourly data – obtaining it\, simple analysis\, and interpretation\nBehaviour change\, and management\nEnergy management systems – what\, how and why
URL:https://investinangus.com/event/cost-of-doing-business-reducing-energy-costs-part-1/
CATEGORIES:Business Planning,Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T100000
DTEND;TZID=UTC:20230221T120000
DTSTAMP:20260403T181205
CREATED:20230123T103639Z
LAST-MODIFIED:20230123T103639Z
UID:10086297-1676973600-1676980800@investinangus.com
SUMMARY:LinkedIn for business
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. Like any tool\, you must learn how to use it\, and this webinar gives you expert guidance. \nYou will: \n\nLearn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.\nUnderstand that content is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand.
URL:https://investinangus.com/event/linkedin-for-business-23/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230221T080000
DTEND;TZID=UTC:20230221T160000
DTSTAMP:20260403T181205
CREATED:20230117T092136Z
LAST-MODIFIED:20230117T092136Z
UID:10086249-1676966400-1676995200@investinangus.com
SUMMARY:Transform Business Festival
DESCRIPTION:The Transform Business Festival is coming to Tayside on Tuesday 21 February at the Dundee Science Centre. \n\n\n\nThe Transform Business Festival Tayside will bring together entrepreneurs\, business owners and influential leaders under one roof for one unmissable day! \n\nBusiness-boosting talks from a host of carefully chosen guest speakers on various topics\nAn ecosystem village filled with industry-leading organisations available to offer you expert business advice\nLevel up your knowledge at our BiteSize Sessions\nGrow your connections at a Fire Side Chat or one of our Networking Events!
URL:https://investinangus.com/event/transform-business-festival/
LOCATION:Dundee Science Centre\, 14 Greenmarket\, Dundee\, DD1 4QB
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230220T140000
DTEND;TZID=UTC:20230220T160000
DTSTAMP:20260403T181205
CREATED:20230123T103555Z
LAST-MODIFIED:20230123T103555Z
UID:10086295-1676901600-1676908800@investinangus.com
SUMMARY:Blogging for business
DESCRIPTION:This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. \nWe will cover: \n\nWhat a ‘blog’ is\, how to set one up and what it takes to make them work\nOther small and medium sized businesses who already blog successfully and what you can learn from them\nOptions for monetising a blog\nHow to promote your blog\nHow your blog can help move your website higher up search engine rankings\nUnderstanding analytics and measuring the impact of your blog
URL:https://investinangus.com/event/blogging-for-business-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230220T110000
DTEND;TZID=UTC:20230220T120000
DTSTAMP:20260403T181205
CREATED:20230206T094246Z
LAST-MODIFIED:20230206T094246Z
UID:10086445-1676890800-1676894400@investinangus.com
SUMMARY:How to create sustainable tourism experiences to reduce seasonality
DESCRIPTION:Join Xavier Font\, Professor of Sustainability Marketing at the University of Surrey\, to hear how you can extend the season for your business through sustainable tourism. \nIn this free webinar\, you will learn how to effectively use sustainable tourism as a tool for product development\, marketing and developing engaging visitor experiences. \nThis webinar will cover:\n• Products making the way for experiences\n• How to adapt your offering to suit varying seasons\, markets\, and customers\n• Making valuable use of the low-season\n• Designing innovative experiences and driving demand\n• The importance of marketing and storytelling\n• Setting expectations and visualising the benefits of sustainable tourism experiences \nAdvance sign-up is required for this free event\, so register your space today.
URL:https://investinangus.com/event/how-to-create-sustainable-tourism-experiences-to-reduce-seasonality/
CATEGORIES:Business Planning,Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230220T100000
DTEND;TZID=UTC:20230220T120000
DTSTAMP:20260403T181205
CREATED:20230123T103507Z
LAST-MODIFIED:20230123T103507Z
UID:10086293-1676887200-1676894400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230218T100000
DTEND;TZID=UTC:20230218T120000
DTSTAMP:20260403T181205
CREATED:20230130T111417Z
LAST-MODIFIED:20230130T111417Z
UID:10086358-1676714400-1676721600@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-11/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230218T080000
DTEND;TZID=UTC:20230218T100000
DTSTAMP:20260403T181205
CREATED:20230130T111333Z
LAST-MODIFIED:20230130T111333Z
UID:10086356-1676707200-1676714400@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-12/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230217T100000
DTEND;TZID=UTC:20230217T120000
DTSTAMP:20260403T181205
CREATED:20230206T093226Z
LAST-MODIFIED:20230206T093226Z
UID:10086433-1676628000-1676635200@investinangus.com
SUMMARY:How Artificial Intelligence (AI) can help your business marketing
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will include: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and Dall-E 2)\nAutomating Digital Content for Blogs and Social Media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/how-artificial-intelligence-ai-can-help-your-business-marketing-2/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230217T100000
DTEND;TZID=UTC:20230217T110000
DTSTAMP:20260403T181205
CREATED:20230130T113914Z
LAST-MODIFIED:20230130T113914Z
UID:10086390-1676628000-1676631600@investinangus.com
SUMMARY:Develop a successful international ready website and social media presence
DESCRIPTION:There’s a lot to think about when you’re creating an international website and social presence. From selecting the best domain to language localisation\, having a truly global digital presence requires some additional steps to traditional website building. \nThis webinar will take you through all those steps\, covering the following topics: \n\nSelecting a domain\nRegistering with search engines\nChoosing a web host\nLanguage\nPayment and shipping\nLocalising your social media\n\nPresented by Stephen Whitelaw\, an entrepreneur and digital guru with over 30 years’ experience\, this free webinar is a must for business owners looking to grow internationally.
URL:https://investinangus.com/event/develop-a-successful-international-ready-website-and-social-media-presence/
CATEGORIES:Digital Marketing,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230216T140000
DTEND;TZID=UTC:20230216T160000
DTSTAMP:20260403T181205
CREATED:20230123T103420Z
LAST-MODIFIED:20230123T103420Z
UID:10086291-1676556000-1676563200@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230216T130000
DTEND;TZID=UTC:20230216T163000
DTSTAMP:20260403T181205
CREATED:20230130T113811Z
LAST-MODIFIED:20230130T113811Z
UID:10086388-1676552400-1676565000@investinangus.com
SUMMARY:Digital Marketing - Website and social media analytics
DESCRIPTION:All the digital platforms your business uses\, from its website to social media\, are constantly collecting data about your potential customers. \nThis data is the key to wider reach\, higher conversion rates and more effective digital campaigns – but you have to know how to use it to unlock these benefits. \nJoin this event\, presented by Stephen Whitelaw\, business owner\, writer\, and digital guru\, to learn the basics of data analytics and how it can impact your decision making to increase your return on investment. \nAbout Stephen Whitelaw \nStephen has started and grown several successful businesses and has been the recipient of a Deloitte & Touche Fast 50 Award in recognition of establishing one of the UK’s fastest growing businesses.
URL:https://investinangus.com/event/digital-marketing-website-and-social-media-analytics/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230216T093000
DTEND;TZID=UTC:20230216T170000
DTSTAMP:20260403T181205
CREATED:20221220T114116Z
LAST-MODIFIED:20221220T114116Z
UID:10086132-1676539800-1676566800@investinangus.com
SUMMARY:Finance 1-2-1 Surgery Sessions
DESCRIPTION:Take this opportunity to discuss your finance queries with our finance specialist\, Scott Geddes. Gain clarity on the start-up and running costs for your business or discuss how to make your business profitable and financially viable. \nBrush up on some financial basics by learning how to create a cash-flow forecast and better understand your business’s profit and loss accounts. If you’re getting ready to apply for funding\, lean on Scott’s experience to understand what lenders are looking for. \nBecome aware of your financial commitments\, as they can differ depending on your business type. \nOnce you have booked your space online\, one of our team will be in touch to discuss an appointment time with you and send you further information. These sessions can take place online via Zoom or alternatively\, face to face in our Dundee Business Gateway Office. \nThese appointments are aimed at businesses based in Dundee\, Angus\, and Perth.
URL:https://investinangus.com/event/finance-1-2-1-surgery-sessions-7/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230216T090000
DTEND;TZID=UTC:20230216T103000
DTSTAMP:20260403T181205
CREATED:20230130T113631Z
LAST-MODIFIED:20230130T113631Z
UID:10086386-1676538000-1676543400@investinangus.com
SUMMARY:Hydrogen market opportunities in Scotland and Denmark
DESCRIPTION:In the first in a series of events before World Hydrogen 2023 in Rotterdam\, Scottish and Danish companies are invited to attend a webinar and joint discussion on hydrogen market opportunities in Denmark and Scotland. \nThe goal is to give Scottish companies an overview of Danish projects\, plans and market growth potential\, and to explore cooperation between Scottish and Danish companies in supply chains. \nThe day is run by Scottish Development International\, the Scottish Government’s international economic agency\, together with Hydrogen Denmark and the Scottish Hydrogen and Fuel Cell Association. \nAgenda: \n10:00-10:15 Opening and overview of the Scottish market\, Nigel Holmes\, CEO\, Scottish Hydrogen and Fuel Cell Association \n10:15-10:30 Overview of the Danish market – Tejs Laustsen Jensen\, CEO\, Hydrogen Denmark\, Denmark \n10:30-11:00 Panel discussion (moderated by Monika Izydorczyk SDI Trade Energy Advisor\, Copenhagen) \n– Michael Dennis Knudsen\, Business Development Director\, Green Fuels & Energy Department\, COWI \n– Nigel Holmes\, CEO\, Scottish Hydrogen and Fuel Cell Association \n– Tejs Laustsen Jensen\, Director\, Hydrogen Denmark \n11:00 -11:15 Questions and Answers \n11:15-11:20 Discussion summary & next steps\, Monika Izydorczyk SDI Tr
URL:https://investinangus.com/event/hydrogen-market-opportunities-in-scotland-and-denmark/
CATEGORIES:Energy,Green Economy,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230215T100000
DTEND;TZID=UTC:20230215T120000
DTSTAMP:20260403T181205
CREATED:20230123T103229Z
LAST-MODIFIED:20230123T103229Z
UID:10086289-1676455200-1676462400@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-24/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T173000
DTEND;TZID=UTC:20230214T193000
DTSTAMP:20260403T181205
CREATED:20230130T111049Z
LAST-MODIFIED:20230130T111049Z
UID:10086354-1676395800-1676403000@investinangus.com
SUMMARY:HR – Recruiting\, managing\, and retaining staff
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/hr-recruiting-managing-and-retaining-staff-9/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T150000
DTEND;TZID=UTC:20230214T170000
DTSTAMP:20260403T181205
CREATED:20230130T110958Z
LAST-MODIFIED:20230130T110958Z
UID:10086352-1676386800-1676394000@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-9/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T140000
DTEND;TZID=UTC:20230214T153000
DTSTAMP:20260403T181205
CREATED:20230117T091016Z
LAST-MODIFIED:20230117T091016Z
UID:10086233-1676383200-1676388600@investinangus.com
SUMMARY:Getting Your Business Tender Ready - The Checklist
DESCRIPTION:To compete effectively for public sector work\, you need to have certain information and processes in place before you can begin to bid. \nThis training will help you to understand what the public sector requires and how to work according to requirements. This will be done by giving you an easy to use checklist and descriptions of all the policies\, processes and evidence you need to have ready before you bid on an opportunity. \nOne of SDP’s expert trainers will also go through a list of best practices to help your business become efficient at tendering. \nOverview of what you will learn: \n\nWhat information and documentation you need to have in place to be able to tender for public sector work\nA supporting checklist to create an action plan for your own business\n\nAt the end of the session\, there will be an interactive Q&A session where you will have the opportunity to ask any burning questions you may have. As well as the chance to hear what other SME businesses in Scotland have to say. \nThis event is suitable for Level 1 (Beginner) workshop is a first step to tendering for new or inexperienced bidders. No previous knowledge or experience is required to attend this workshop.
URL:https://investinangus.com/event/getting-your-business-tender-ready-the-checklist/
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T120000
DTEND;TZID=UTC:20230214T140000
DTSTAMP:20260403T181205
CREATED:20230130T110906Z
LAST-MODIFIED:20230130T110906Z
UID:10086350-1676376000-1676383200@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-8/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T110000
DTEND;TZID=UTC:20230214T123000
DTSTAMP:20260403T181205
CREATED:20230130T112317Z
LAST-MODIFIED:20230130T112317Z
UID:10086370-1676372400-1676377800@investinangus.com
SUMMARY:Building your business: Get to know Zero Waste Scotland & Business Energy Scotland
DESCRIPTION:Making changes to make your business more sustainable can be challenging and it can be difficult to know where to start. But doing so can benefit both you and the planet\, saving you money whilst also protecting the environment! \nJoin us to get to know more about the support available through Zero Waste Scotland and Business Energy Scotland and how they can help you make your business greener for the future\, with tops tips on: \n\nCarbon and cost savings\nSustainable business models\nFunding and grants available\n\nWhether you’re a hospitality business\, accommodation provider or activity provider\, there is something all tourism businesses can do to become greener in 2023.
URL:https://investinangus.com/event/building-your-business-get-to-know-zero-waste-scotland-business-energy-scotland/
CATEGORIES:Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T110000
DTEND;TZID=UTC:20230214T120000
DTSTAMP:20260403T181205
CREATED:20230213T144138Z
LAST-MODIFIED:20230213T144138Z
UID:10086471-1676372400-1676376000@investinangus.com
SUMMARY:Get your business visible on Google with VisitScotland
DESCRIPTION:What can you expect from this Google Digital Garage session? \nA presence on Google Search and Maps can help customers find you more easily. \nJoin us to learn about search and how to create and manage an online listing for your tourism business on Google Maps and in Google Search. \nIn this session you will learn: \n\nWhat is search and how does it work\nHow to build your online presence and where it appears in search results\nWays to optimise your online profile with Google Maps Good to know
URL:https://investinangus.com/event/get-your-business-visible-on-google-with-visitscotland/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T100000
DTEND;TZID=UTC:20230214T110000
DTSTAMP:20260403T181205
CREATED:20230130T113501Z
LAST-MODIFIED:20230130T113501Z
UID:10086384-1676368800-1676372400@investinangus.com
SUMMARY:How to Sell on Wholesale B2B ECommerce Marketplaces
DESCRIPTION:Retail businesses can now reach new B2B customers by selling on wholesale ECommerce marketplaces such as Faire\, Alibaba and Wayfair. \nThis one hour webinar will provide a great introduction to the marketplace options which are available to businesses of all stages and sizes. \nIt will also cover some of the challenges and top tips which may help sellers to start and grow their wholesale plans.
URL:https://investinangus.com/event/how-to-sell-on-wholesale-b2b-ecommerce-marketplaces/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T093000
DTEND;TZID=UTC:20230214T170000
DTSTAMP:20260403T181205
CREATED:20221220T114033Z
LAST-MODIFIED:20221220T114033Z
UID:10086130-1676367000-1676394000@investinangus.com
SUMMARY:Finance 1-2-1 Surgery Sessions
DESCRIPTION:Take this opportunity to discuss your finance queries with our finance specialist\, Scott Geddes. Gain clarity on the start-up and running costs for your business or discuss how to make your business profitable and financially viable. \nBrush up on some financial basics by learning how to create a cash-flow forecast and better understand your business’s profit and loss accounts. If you’re getting ready to apply for funding\, lean on Scott’s experience to understand what lenders are looking for. \nBecome aware of your financial commitments\, as they can differ depending on your business type. \nOnce you have booked your space online\, one of our team will be in touch to discuss an appointment time with you and send you further information. These sessions can take place online via Zoom or alternatively\, face to face in our Dundee Business Gateway Office. \nThese appointments are aimed at businesses based in Dundee\, Angus\, and Perth.
URL:https://investinangus.com/event/finance-1-2-1-surgery-sessions-6/
CATEGORIES:Finance
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