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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240917T143000
DTEND;TZID=UTC:20240917T163000
DTSTAMP:20260403T202018
CREATED:20240708T092547Z
LAST-MODIFIED:20240708T092547Z
UID:10089612-1726583400-1726590600@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-6/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240917T183000
DTEND;TZID=UTC:20240917T203000
DTSTAMP:20260403T202018
CREATED:20240708T092634Z
LAST-MODIFIED:20240708T092634Z
UID:10089614-1726597800-1726605000@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-5/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240918T100000
DTEND;TZID=UTC:20240918T110000
DTSTAMP:20260403T202018
CREATED:20240812T104715Z
LAST-MODIFIED:20240812T104715Z
UID:10089771-1726653600-1726657200@investinangus.com
SUMMARY:Scottish Enterprise Clean Heat Strategic Workforce Development Fund
DESCRIPTION:The Clean Heat Strategic Workforce Development Fund offers workplace innovation support to Scottish companies that are working or interested in the clean heat market. \nThis practical support helps businesses improve their processes by making better use of staff skills\, experience and creativity to carry out everyday tasks. \nThe fund also provides financial support to help companies develop their: \n\nWorkforce Capability and Culture\nWorkplace Practices\nLeadership and Management\n\nThe grants can be used to cover third party training or consultancy costs\, as well as provide some support for internal training costs. \nFind out more about the fund by joining this webinar and visit our website for a more information about the fund.
URL:https://investinangus.com/event/scottish-enterprise-clean-heat-strategic-workforce-development-fund-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240918T100000
DTEND;TZID=UTC:20240918T130000
DTSTAMP:20260403T202018
CREATED:20240708T092721Z
LAST-MODIFIED:20240708T092721Z
UID:10089616-1726653600-1726664400@investinangus.com
SUMMARY:Canva for Business
DESCRIPTION:This course covers editing pictures\, designing cover photos and collages\, and making professional-looking images without needing a designer. \nYou’ll pick up quick Canva tips\, shortcuts\, and best practices for free\, understand the importance of good graphic design for building your brand\, and discover how to create quality graphics. The goal is to help you quickly and effectively produce engaging content\, saving time and effort.
URL:https://investinangus.com/event/canva-for-business/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240918T160000
DTEND;TZID=UTC:20240918T180000
DTSTAMP:20260403T202018
CREATED:20240819T085752Z
LAST-MODIFIED:20240819T085752Z
UID:10089830-1726675200-1726682400@investinangus.com
SUMMARY:Unplugged Montrose
DESCRIPTION:What is it?\nOpen to everyone\, CodeBase Unplugged is a networking and information session for those involved with or interested in tech startups. It will be a great opportunity to meet others in the local tech and business community and hear about the support for building tech startups offered by CodeBase through the Scottish Government’s Techscaler programme. We hope to see you there! \nWhat can I expect?\nThis event will consist of casual networking with other attendees and CodeBase staff\, as well as a short presentation about Techscaler and the support it offers for those wanting to build tech startups in Scotland. Feel free to come along whenever you’re able between 16:00 and 18:00\, and we’ll aim to give the presentation when most attendees have arrived. \nWe’ll have tea\, coffee and light catering available throughout the event. \nWhen and where is it?\nWe’ll be running this event from 16:00 – 18:00 on Wednesday the 18th of September. It will be hosted by Montrose Museum\, located on Panmure Place\, Montrose\, Angus\, DD10 8HF. \nThe event will be running the gallery space at the back of the museum but a member of staff will be at the front desk by the main entrance to welcome you. \nWhat is Techscaler?\nTechscaler is a Scottish Government funded programme\, delivered by CodeBase\, and offers tailored support for everyone in Scotland who wants to build a startup\, whether they are considering a career in startups or are developing\, building and scaling an idea. \nWe offer Community and Member access to world-class education\, a peer-led online and offline community\, and flexible workspaces. \nTechscaler membership is for any prospective or current startup founder\, startup employees\, or more broadly anyone who is involved in the Scottish tech ecosystem. Membership offers tailored support depending on your goals. When someone applies to become a Techscaler member\, our team can direct applicants to the most suitable Techscaler support. \nTo find out more\, watch this video on YouTube: What is Techscaler? And what does it mean for me and my region? \nWhat is CodeBase?\nCodeBase is a tech incubator\, making startups accessible to everyone. Through building culture\, community and education\, we promote and support tech innovation. \nWe offer flexible and affordable hotdesking and office space\, education programmes delivered by expert industry operators\, and an offline and digital community where startup founders and staff can connect and help each other. \nWe are CodeBase. We believe in startups for everyone and the power of community. \nWe put diversity and inclusion at the heart of our culture – from our spaces and events\, to our education programmes and community. In whatever way you interact with the CodeBase community\, we require you to treat everyone with respect\, regardless of background or personal beliefs.
URL:https://investinangus.com/event/unplugged-montrose/
LOCATION:Montrose Museum\, Panmure Place\, Montrose\, DD10 8HF
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240919T100000
DTEND;TZID=UTC:20240919T123000
DTSTAMP:20260403T202018
CREATED:20240715T081655Z
LAST-MODIFIED:20240715T081655Z
UID:10089660-1726740000-1726749000@investinangus.com
SUMMARY:The Employee Ownership Transition: A Deep Dive
DESCRIPTION:Are you considering employee ownership as a succession plan for your business? Join us on our deep dive into the process of selling to an Employee Ownership Trust (EOT). \nAimed at business owners considering employee ownership as a succession option\, this interactive online workshop will cover topics that are fundamental to every employee ownership transition. \nThe workshop will include a presentation and a breakout session. \nThe presentation will cover: \n\nHow a transaction or sale of shares to an EOT works\nValuation\, purchase price and repayments\nSeller protections and the role of the exiting owners\nGovernance structure of the business post transition\nThe role of the board and the trust and their relationship with each other\nEmployee engagement and employee incentives (bonuses and share schemes)\n\nThe breakout sessions will be on: \n\nThe transition process and legal implementation – led by Louise Fisher\, Baxendale Employee Ownership\nThe importance of employee engagement – led by Hannah Welch\, Baxendale Employee Ownership\n\nTimings: \n10:00 Introductions – Glen Dott\, Scottish Enterprise \n10:10 Presentation – Louise Fisher and Hannah Welch\, Baxendale Employee Ownership \n11:10 Facilitated breakout sessions (attendees participate in each session) \n12:00 Q&A and learning outcomes \n12:30 Close \nAttend this interactive workshop to learn more about the EOT process when considering a transition to employee ownership.
URL:https://investinangus.com/event/the-employee-ownership-transition-a-deep-dive/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240919T140000
DTEND;TZID=UTC:20240919T160000
DTSTAMP:20260403T202018
CREATED:20240708T092803Z
LAST-MODIFIED:20240708T092803Z
UID:10089618-1726754400-1726761600@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-7/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240919T143000
DTEND;TZID=UTC:20240919T153000
DTSTAMP:20260403T202018
CREATED:20240826T125947Z
LAST-MODIFIED:20240826T125947Z
UID:10089874-1726756200-1726759800@investinangus.com
SUMMARY:Create videos with YouTube
DESCRIPTION:With 2 billion users logging in every month\, YouTube provides an exciting way of increasing your brand’s exposure through video. \nThis session will cover: \n\nhow to understand your brand and target audience’s behaviours\nhow to write\, storyboard and film engaging videos\nhow to market your content to users and measure your success\n\nYou will also learn: \n\nhow to identify your niche\ntop tips for creating engaging content\nways to increase your video’s discoverability\n\nThis session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/create-videos-with-youtube-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240923T100000
DTEND;TZID=UTC:20240923T120000
DTSTAMP:20260403T202018
CREATED:20240708T092904Z
LAST-MODIFIED:20240708T092904Z
UID:10089620-1727085600-1727092800@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-10/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240923T100000
DTEND;TZID=UTC:20240923T153000
DTSTAMP:20260403T202018
CREATED:20240823T093646Z
LAST-MODIFIED:20240823T093646Z
UID:10089858-1727085600-1727105400@investinangus.com
SUMMARY:Cookery Schools\, an opportunity for Agritourism?
DESCRIPTION:Westerton Farm is investigating setting up a cookery school as part of being one of the Agritourism Monitor Farmers. \nFiona Smith and Caroline Millar are travelling to Ireland mid September to visit Ballymalloe Cookery School. Ballymaloe is one of the most famous Cookery Schools in Europe and is also a working farm providing real ‘farm to fork’ cookery experiences. \nFiona will present feedback on the visit to Ballymalloe and her first hand experience of the two and a half day farm to fork experience. Fiona will also update those attending on where Westerton are with their own plans for a cookery school. \nPlease arrive at 10.00am for an 10.30am start with a 3.30pm finish. \nTea and coffee provided. For lunch\, you will be able to purchase a takeaway lunch from the Farm to Table Shop onsite or if you prefer you can bring a packed lunch with you. \nThe meeting itself is free to attend and all agritourism\, rural tourism and rural food and drink businesses are welcome as well as farmers and crofters considering agritourism.
URL:https://investinangus.com/event/cookery-schools-an-opportunity-for-agritourism/
LOCATION:Westerton Farmers\, Laurencekirk\, AB30 1RT
CATEGORIES:Food & Drink,Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240923T130000
DTEND;TZID=UTC:20240923T160000
DTSTAMP:20260403T202018
CREATED:20240812T095502Z
LAST-MODIFIED:20240812T095502Z
UID:10089750-1727096400-1727107200@investinangus.com
SUMMARY:Business Support – Drop In Sessions
DESCRIPTION:The Business Gateway team will be at Kirriemuir Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-3/
LOCATION:Kirriemuir Library\, 28 Reform Street\, Kirriemuir\, DD8 4BS
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240923T183000
DTEND;TZID=UTC:20240923T203000
DTSTAMP:20260403T202018
CREATED:20240909T083741Z
LAST-MODIFIED:20240909T083741Z
UID:10089971-1727116200-1727123400@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-29/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240924T100000
DTEND;TZID=UTC:20240924T120000
DTSTAMP:20260403T202018
CREATED:20240708T092944Z
LAST-MODIFIED:20240708T092944Z
UID:10089622-1727172000-1727179200@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240924T123000
DTEND;TZID=UTC:20240924T133000
DTSTAMP:20260403T202018
CREATED:20240812T110723Z
LAST-MODIFIED:20240812T110723Z
UID:10089784-1727181000-1727184600@investinangus.com
SUMMARY:Disability Inclusion Framework
DESCRIPTION:The Disability Inclusion Framework is a unique template created by Purple Tuesday to support organisations in taking a snapshot of core activities. It provides an “at a glance” review of any gaps which can help with any decisions on next steps to take. The framework focuses on three pillars which are: \n\nplace: the built and digital environment\npeople: your organisation’s employees and customers\npolicy and process: how your organisation operates\n\nThis interactive session will show you how you should use the framework to gather information and identify your current or existing disability inclusion practices and set your plans for future developments.
URL:https://investinangus.com/event/disability-inclusion-framework/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240924T140000
DTEND;TZID=UTC:20240924T160000
DTSTAMP:20260403T202018
CREATED:20240708T093033Z
LAST-MODIFIED:20240708T093033Z
UID:10089624-1727186400-1727193600@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-49/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240925T100000
DTEND;TZID=UTC:20240925T120000
DTSTAMP:20260403T202018
CREATED:20240708T093123Z
LAST-MODIFIED:20240708T093123Z
UID:10089626-1727258400-1727265600@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-9/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240925T130000
DTEND;TZID=UTC:20240925T150000
DTSTAMP:20260403T202018
CREATED:20240708T093228Z
LAST-MODIFIED:20240708T093228Z
UID:10089628-1727269200-1727276400@investinangus.com
SUMMARY:Finding\, keeping and looking after your staff
DESCRIPTION:One of the most daunting challenges a business can face is the process of hiring employees\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and look after your team. \nWe’ll cover: \n\nFinding\, keeping and looking after your staff\nAttracting and recruiting the best people for your business\nYour obligations as employers\nHow to retain staff members\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/finding-keeping-and-looking-after-your-staff-5/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T100000
DTEND;TZID=UTC:20240926T120000
DTSTAMP:20260403T202018
CREATED:20240708T093608Z
LAST-MODIFIED:20240708T093608Z
UID:10089630-1727344800-1727352000@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-28/
CATEGORIES:Business Planning,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T100000
DTEND;TZID=UTC:20240926T120000
DTSTAMP:20260403T202018
CREATED:20240708T094503Z
LAST-MODIFIED:20240708T094503Z
UID:10089632-1727344800-1727352000@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T100000
DTEND;TZID=UTC:20240926T120000
DTSTAMP:20260403T202018
CREATED:20240708T094611Z
LAST-MODIFIED:20240708T094611Z
UID:10089634-1727344800-1727352000@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-17/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T100000
DTEND;TZID=UTC:20240926T150000
DTSTAMP:20260403T202018
CREATED:20240821T091132Z
LAST-MODIFIED:20240821T091132Z
UID:10089840-1727344800-1727362800@investinangus.com
SUMMARY:Agri Innovation & Insights Event – James Hutton Institute
DESCRIPTION:Welcome to the Agri – Innovation & Insights Event hosted by the James Hutton Institute (JHI). Join us for a day filled with exciting discussions\, innovative ideas\, and insightful presentations. \nDon’t miss out on this opportunity to learn from industry experts and network with like-minded individuals. Come be a part of this unique event that aims to explore the latest trends and advancements in agriculture. \nThe Tay Cities Clean Growth Initiative\, in partnership with The James Hutton Institute\, are delighted to offer businesses and stakeholders the opportunity to stay informed on the latest advancements\, techniques and innovation in Scotland’s International Barley Hub and Advanced Plant Growth Centre. \nThis informal free event is being held on Thursday 26 September 2024\, from 10am to 3pm\, at The James Hutton Institute’s Invergowrie Campus. \nThe day will include hearing from a range of speakers on a broad range of emerging trends across the Agri sector including technology\, innovation and finance. \nFollowing lunch\, the visit will include a tour of Scotland’s world-class facilities at the newly opened James Hutton Institute International Barley Hub\, Advanced Plant Growth Centre and Intelligent Growth Solutions’ vertical farm. \nThis is a day filled with inspiration\, insight and knowledge to help businesses consider opportunities around: \n\nCutting-Edge Research\nNetworking Opportunities\nDebt Funding Insights\nSustainable Agriculture and Natural Capital\nValue Chain Integration
URL:https://investinangus.com/event/agri-innovation-insights-event-james-hutton-institute/
LOCATION:James Hutton Institute\, Invergowrie\, DD2 5DA
CATEGORIES:Innovation,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T110000
DTEND;TZID=UTC:20240926T120000
DTSTAMP:20260403T202018
CREATED:20240912T144834Z
LAST-MODIFIED:20240912T144834Z
UID:10089987-1727348400-1727352000@investinangus.com
SUMMARY:Perthshire Talks Responsible Tourism: climate action planning
DESCRIPTION:Understand how your business can reduce emissions with our simple climate impact guide that includes VisitScotland’s easy-to-use\, free climate action workbook. \nOur new guide has been designed to help tourism businesses starting out on their climate action journey. Businesses further along in their climate action journey may still find it useful to incorporate elements of this guide into their current plans by developing more advanced actions. \nTaking responsibility for your business emissions and activities is a big first step on the road to net zero. \nThe session will look at why taking climate action is important and cover our new beginner workbook and calculator along with six quick actions to get you started in your first 12 months.
URL:https://investinangus.com/event/perthshire-talks-responsible-tourism-climate-action-planning/
CATEGORIES:Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T130000
DTEND;TZID=UTC:20240926T163000
DTSTAMP:20260403T202018
CREATED:20240902T125213Z
LAST-MODIFIED:20240902T125213Z
UID:10089910-1727355600-1727368200@investinangus.com
SUMMARY:Introduction to Safe and Local Suppliers Approval (SALSA)
DESCRIPTION:The Safe and Local Supplier Approval (SALSA) scheme ensures that small and micro businesses in the food industry meet robust and comprehensive standards. \nThis masterclass provides participants with an introduction to and understanding of SALSA requirements\, processes\, and the benefits of certification. Our expert speakers will cover everything you need to know\, including preparation tips and strategies for a successful audit. \nThis interactive session also features a Q&A with our speakers\, as well as group discussions and problem-solving exercises.
URL:https://investinangus.com/event/introduction-to-safe-and-local-suppliers-approval-salsa/
LOCATION:Arbroath Football Club\, Gayfield Park\, Arbroath\, DD11 1QJ
CATEGORIES:Business Planning,Food & Drink
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240926T183000
DTEND;TZID=UTC:20240926T203000
DTSTAMP:20260403T202018
CREATED:20240708T094700Z
LAST-MODIFIED:20240708T094700Z
UID:10089636-1727375400-1727382600@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-7/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240927T093000
DTEND;TZID=UTC:20240927T160000
DTSTAMP:20260403T202018
CREATED:20240826T130125Z
LAST-MODIFIED:20240826T130125Z
UID:10089877-1727429400-1727452800@investinangus.com
SUMMARY:Doing tourism differently: sustainability in travel
DESCRIPTION:This event is designed for travel and tourism professionals and experts\, or simply anyone interested in sustainability and impact in travel. \nThe purpose of the day is to discuss how you can create impact through travel\, how communities can get involved and / or benefit from the development of tourism as a sector\, or how they can be involved in the design of activities\, products\, etc. \nThe day includes presentations on different themes with speakers from Geotourist\, VisitScotland and LeithForth. There will also be discussion panels and workshops\, with breaks in between for hot drinks and food. Refreshments and lunch (vegetarian) will be provided.
URL:https://investinangus.com/event/doing-tourism-differently-sustainability-in-travel/
LOCATION:The Bruntsfield Hotel\, 69-74 Bruntsfield Place\, Edinburgh\, EH10 4HH
CATEGORIES:Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240927T130000
DTEND;TZID=UTC:20240927T160000
DTSTAMP:20260403T202018
CREATED:20240812T121547Z
LAST-MODIFIED:20240812T121547Z
UID:10089790-1727442000-1727452800@investinangus.com
SUMMARY:Cashflow Management Skills Webinar
DESCRIPTION:Who is this bootcamp for? \nThis bootcamp has been designed for small business owners\, in order to help them with their short-term cash preservation and cashflow\, as well as helping to prepare your business for the future. \nOverview: \nYou’ll learn about managing your short-term cashflow and preparing your business for the future\, with effective cashflow forecasting and planning to put your business in the best position possible.
URL:https://investinangus.com/event/cashflow-management-skills-webinar-3/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240930T110000
DTEND;TZID=UTC:20240930T120000
DTSTAMP:20260403T202018
CREATED:20240812T121759Z
LAST-MODIFIED:20240812T121900Z
UID:10089792-1727694000-1727697600@investinangus.com
SUMMARY:Cyber Security for your small business
DESCRIPTION:To attend this webinar\, there are no prerequisites or prior experience needed. It is aimed at start-up businesses and those who are interested in creating a start-up. \nIt would also be beneficial for more established businesses who are looking at security as a business differentiator and learn how it can be used to win new business. \nYour host Jim Wright will introduce security\, how it can benefit businesses and allow you to seize opportunities while minimising risk. Jim will also discuss common frameworks and fundamental principles that business leaders should be aware of from the start of their business venture. \nBy the end of this webinar\, attendees will: \n1) Understand security risks \n2) Understand the benefits of security \n3) Have an awareness of threat actors \n4) Have an awareness of threat vectors \n5) Have an awareness of the services that can be offered to support start-ups \n6) Understand the regulatory environment in which they work \n7) Understand the common frameworks relating to security
URL:https://investinangus.com/event/cyber-security-for-your-small-business-6/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240930T140000
DTEND;TZID=UTC:20240930T160000
DTSTAMP:20260403T202018
CREATED:20240708T094742Z
LAST-MODIFIED:20240708T094742Z
UID:10089638-1727704800-1727712000@investinangus.com
SUMMARY:How to build your brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand-6/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241001T100000
DTEND;TZID=UTC:20241001T120000
DTSTAMP:20260403T202018
CREATED:20240902T125309Z
LAST-MODIFIED:20240902T125309Z
UID:10089912-1727776800-1727784000@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. Most businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. Whether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enables you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241002T100000
DTEND;TZID=UTC:20241002T120000
DTSTAMP:20260403T202018
CREATED:20240902T125401Z
LAST-MODIFIED:20240902T125401Z
UID:10089914-1727863200-1727870400@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-18/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR