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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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X-PUBLISHED-TTL:PT1H
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T120000
DTSTAMP:20260403T181017
CREATED:20240109T161355Z
LAST-MODIFIED:20240109T161355Z
UID:10088436-1709028000-1709035200@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-30/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T120000
DTSTAMP:20260403T181017
CREATED:20231218T154254Z
LAST-MODIFIED:20231218T154254Z
UID:10088374-1709028000-1709035200@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThis course explores the relationship between a company’s profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThe course will cover \n\nGetting to know your financials\nControlling Growth\nImproving decision making\nOpportunities\nCash is king\nControlling Change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T113000
DTSTAMP:20260403T181017
CREATED:20240129T114234Z
LAST-MODIFIED:20240129T114234Z
UID:10088640-1709028000-1709033400@investinangus.com
SUMMARY:Closing the Gender Pay Gap: Steps You Can Take
DESCRIPTION:The workshop will begin with a brief outline of gender inequality in the workplace. This will include: \n– Understanding what inequality looks like \n– Identifying where to focus your time and resources \n– Roles within the business \n– How to track success \nIt will also discuss Close the Gap’s work with IoD Scotland on the role that directors and leaders play within the gender pay gap issue. \nThe webinar will support employers’ capacity to take practical and impactful steps to tackle key gender inequalities in their organisation and advised of the business benefits that come with improved employment practice. \nThe content of the workshop will include discussion of real-life case studies of what successful companies are doing correctly.
URL:https://investinangus.com/event/closing-the-gender-pay-gap-steps-you-can-take/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T110000
DTSTAMP:20260403T181017
CREATED:20240109T162314Z
LAST-MODIFIED:20240109T162314Z
UID:10088448-1709028000-1709031600@investinangus.com
SUMMARY:Community Wealth Building - Land and Property
DESCRIPTION:Ready to continue your learning with Co-operative Development Scotland’s (CDS) Community Wealth Building programme? \nThis is the third of four webinars that explore how inclusive business models can contribute to the four key pillars of CWB: spending and procurement\, workforce\, land and property and finance. \nDelivered by support partners of CDS (including the Scottish Land Commission\, Development Trusts Association for Scotland\, The Plunkett Foundation and the Community Energy Foundation) this webinar will focus on Land and Property. It will explore how communities can grow their social\, ecological\, financial and economic value using inclusive business models as a democratic model of land and property ownership. There will also be a chance to ask your questions to the expert panel. \nPlease note\, to attend this webinar you must have already attended the CDS workshop Inclusive Business Models – Identifying the Opportunities for Plural Ownership.
URL:https://investinangus.com/event/community-wealth-building-land-and-property/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T093000
DTEND;TZID=UTC:20240227T110000
DTSTAMP:20260403T181017
CREATED:20240205T165707Z
LAST-MODIFIED:20240205T165707Z
UID:10088657-1709026200-1709031600@investinangus.com
SUMMARY:Statutory Guidance Engagement Workshop: Sustainable Procurement and the CE
DESCRIPTION:Why are these Statutory Guidance stakeholder engagement workshops taking place? \nSSN is working with the Scottish Government to support the development of new Statutory Guidance on Public Bodies’ Climate Change Duties. The guidance is being co-developed this year with contributions from across the Scottish public sector. Formal public consultation will take place in spring/summer 2024. \nBetween September 2023 and February 2024\, SSN and the Scottish Government will run a series of stakeholder engagement workshops\, which will explore a number of prioritised topics that are under development. \nWhat is the purpose of this workshop? \nThis workshop will aim to gather feedback from Scottish public sector professionals on the Scottish Government’s draft guidance chapter on ‘Sustainable Procurement and the Circular Economy’. The chapter will touch on topics such as; \n\nConsidering climate in procurement activity\nThe Sustainable Procurement Duty\nGuidance on asking for climate commitments at the selection stage of procurements\nSupplier and contract management\nReporting emissions from procured goods and services\nCircular economy\n\nWho is this workshop for? \nThis workshop is designed specifically for public sector professionals within the Sustainable Scotland Network membership who a) work closely with the subject matter of the workshop; b) will be able to identify gaps or alternative approaches to the proposed content; and c) can advise on suitable levels of technical detail and structure for the guidance. \nLead SSN members should coordinate the gathering of views from colleagues\, or encourage topic experts to attend. \nIt is essential that attendees come well-prepared and have thoroughly read the draft Statutory Guidance material prior to the workshop. This will enable everyone to get the most out of the session\, while also keeping it brief.
URL:https://investinangus.com/event/statutory-guidance-engagement-workshop-sustainable-procurement-and-the-ce/
CATEGORIES:Procurement,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T090000
DTEND;TZID=UTC:20240227T153000
DTSTAMP:20260403T181017
CREATED:20240129T112240Z
LAST-MODIFIED:20240129T112240Z
UID:10088619-1709024400-1709047800@investinangus.com
SUMMARY:Fife Tourism Conference 2024
DESCRIPTION:The Fife Tourism Conference is back for 2024 with the theme of “developing new markets”. Gain insights from experienced speakers and leaders\, shaping the future of tourism in Scotland. Explore the latest trends\, challenges\, and opportunities in our dynamic industry. \nKey events and highlights: \n\nInnovation and future trends: Find out where the Scottish tourism industry is going next\nDigital advances: Learn about how AI is shaping the future of the tourism industry and how you can get on board\nOnline Travel Agents: Discover how you can work together with Online Travel Agents to promote your business\nTravel trade: Find out how you and your business can get involved in this lucrative market\nSustainability: Hear from other pioneering destinations and local businesses on how you can contribute to making Fife a more sustainable tourism destination\nGolf: Hear about sustainability in the golf industry in Fife\nCommunity tourism: Explore how communities are getting involved with tourism and making their own mark\nNetwork: Meet other Fife tourism businesses\, forge connections with industry leaders\, potential partners\, and fellow enthusiasts. Networking sessions are designed to facilitate meaningful interactions and collaborations
URL:https://investinangus.com/event/fife-tourism-conference-2024/
LOCATION:Adam Smith Theatre\, Bennochy Road\, Kirkcaldy\, KY1 1ET
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240226T140000
DTEND;TZID=UTC:20240226T160000
DTSTAMP:20260403T181017
CREATED:20240109T161313Z
LAST-MODIFIED:20240109T161313Z
UID:10088434-1708956000-1708963200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240224T100000
DTEND;TZID=UTC:20240224T120000
DTSTAMP:20260403T181017
CREATED:20231218T154207Z
LAST-MODIFIED:20231218T154207Z
UID:10088372-1708768800-1708776000@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-31/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240223T140000
DTEND;TZID=UTC:20240223T160000
DTSTAMP:20260403T181017
CREATED:20231218T154124Z
LAST-MODIFIED:20231218T154124Z
UID:10088370-1708696800-1708704000@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-35/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240223T093000
DTEND;TZID=UTC:20240223T113000
DTSTAMP:20260403T181017
CREATED:20231218T154042Z
LAST-MODIFIED:20231218T154042Z
UID:10088368-1708680600-1708687800@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-22/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T140000
DTEND;TZID=UTC:20240222T160000
DTSTAMP:20260403T181017
CREATED:20240109T161124Z
LAST-MODIFIED:20240109T161124Z
UID:10088432-1708610400-1708617600@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-31/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T140000
DTEND;TZID=UTC:20240222T150000
DTSTAMP:20260403T181017
CREATED:20240129T111900Z
LAST-MODIFIED:20240129T111900Z
UID:10088613-1708610400-1708614000@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/understanding-machine-learning-2/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T110000
DTEND;TZID=UTC:20240222T133000
DTSTAMP:20260403T181017
CREATED:20231218T153954Z
LAST-MODIFIED:20231218T153954Z
UID:10088366-1708599600-1708608600@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-20/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T100000
DTEND;TZID=UTC:20240222T120000
DTSTAMP:20260403T181017
CREATED:20231218T161903Z
LAST-MODIFIED:20231218T161903Z
UID:10088386-1708596000-1708603200@investinangus.com
SUMMARY:Selling your business masterclass
DESCRIPTION:Have you considered a succession plan for your business? It’s never too early to start thinking about your options. Employee ownership is fast becoming the preferred exit route for business owners. \nAimed at business owners considering an exit from their company\, this session will give attendees the opportunity to hear bus and coach company Shuttle Buses and complete security systems supplier and installer Alternative Systems Protection explain what they considered in choosing employee ownership and how things have worked. \nRalph Leishman from 4-consulting will talk through all ownership succession options before focussing on employee ownership and how to ensure the employee buyout is a smooth process.
URL:https://investinangus.com/event/selling-your-business-masterclass-4/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T100000
DTEND;TZID=UTC:20240222T113000
DTSTAMP:20260403T181017
CREATED:20240129T112727Z
LAST-MODIFIED:20240129T112727Z
UID:10088627-1708596000-1708601400@investinangus.com
SUMMARY:Open age inclusion awareness
DESCRIPTION:Age Scotland’s age inclusion awareness webinar is an hour-long introduction to the topic of age in the workplace. The purpose of the session is to: \n\nraise awareness of ageism in the workplace and the potential consequences for organisations and individuals\nexplore what you can do as an individual to co-create an age inclusive working environment\n\nIt will provide you with some research data and ideas for developing your knowledge\, skills and understanding further. \nThe webinar will be followed by an up to 30 minutes Q&A session with the speaker.
URL:https://investinangus.com/event/open-age-inclusion-awareness-3/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T100000
DTEND;TZID=UTC:20240222T110000
DTSTAMP:20260403T181017
CREATED:20231204T121708Z
LAST-MODIFIED:20231204T121708Z
UID:10088314-1708596000-1708599600@investinangus.com
SUMMARY:Offshore Wind Opportunities in Scotland
DESCRIPTION:Join us for a webinar on the Scottish offshore wind industry. \nWith the new ScotWind and INTOG leasing rounds there will be a massive surge of activity in Scottish waters.
URL:https://investinangus.com/event/offshore-wind-opportunities-in-scotland/
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240222T080000
DTEND;TZID=UTC:20240222T163000
DTSTAMP:20260403T181017
CREATED:20240212T113009Z
LAST-MODIFIED:20240212T113009Z
UID:10088685-1708588800-1708619400@investinangus.com
SUMMARY:Tayside Transform Business Festival
DESCRIPTION:The Transform Business Festival is an event which connects entrepreneurs\, start-ups and businesses of all shapes and sizes over the course of a day. \nAfter the success of its launch in 2023 at the Science Centre Dundee\, this year’s event continues its tour of Tayside at Perth Concert Hall on 22 February 2024\, focused on informing and inspiring businesses and individuals to transform their futures. \nAttendees will benefit from: \n\nengaging\, motivating guest speaker sessions\nbitesize sessions and fireside chats to stimulate and educate\nbuilding connections through fun networking sessions\nan ecosystem village featuring key support partners in the Tayside region\na client showcase market\, one-to-one advisory sessions and much more
URL:https://investinangus.com/event/tayside-transform-business-festival/
LOCATION:Perth Concert Hall\, Mill Street\, Perth\, PH1 5HZ
CATEGORIES:Business Planning,Business Start-up,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240221T140000
DTEND;TZID=UTC:20240221T160000
DTSTAMP:20260403T181017
CREATED:20231218T153900Z
LAST-MODIFIED:20231218T153900Z
UID:10088364-1708524000-1708531200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-35/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240221T130000
DTEND;TZID=UTC:20240221T143000
DTSTAMP:20260403T181017
CREATED:20240129T112605Z
LAST-MODIFIED:20240129T112605Z
UID:10088624-1708520400-1708525800@investinangus.com
SUMMARY:Open age inclusion awareness
DESCRIPTION:Age Scotland’s age inclusion awareness webinar is an hour-long introduction to the topic of age in the workplace. The purpose of the session is to: \n\nraise awareness of ageism in the workplace and the potential consequences for organisations and individuals\nexplore what you can do as an individual to co-create an age inclusive working environment\n\nIt will provide you with some research data and ideas for developing your knowledge\, skills and understanding further. \nThe webinar will be followed by an up to 30 minutes Q&A session with the speaker.
URL:https://investinangus.com/event/open-age-inclusion-awareness-2/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240221T100000
DTEND;TZID=UTC:20240221T120000
DTSTAMP:20260403T181017
CREATED:20240109T161040Z
LAST-MODIFIED:20240109T161040Z
UID:10088430-1708509600-1708516800@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics (Universal and GA4) is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T150000
DTEND;TZID=UTC:20240220T160000
DTSTAMP:20260403T181017
CREATED:20240129T113612Z
LAST-MODIFIED:20240129T113612Z
UID:10088638-1708441200-1708444800@investinangus.com
SUMMARY:Sustainable Smart Building International Capabilities
DESCRIPTION:As the government and industry work towards net zero emissions by 2050\, there are opportunities to develop digital frameworks for smart energy sector. \nJoin Scottish Enterprise for a webinar on digitalisation of green energy and explore opportunities in renewable energy.
URL:https://investinangus.com/event/sustainable-smart-building-international-capabilities/
CATEGORIES:Energy,Green Economy,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T140000
DTEND;TZID=UTC:20240220T160000
DTSTAMP:20260403T181017
CREATED:20240109T160954Z
LAST-MODIFIED:20240109T160954Z
UID:10088428-1708437600-1708444800@investinangus.com
SUMMARY:X (Twitter) for business
DESCRIPTION:This webinar will help you develop and hone your social media strategy in order to amplify your marketing using ‘X’. You will gain a deeper understanding of where X fits into your overall plan\, and how it differs from other platforms. \nYou will also learn about: \n\nWhat makes a good X profile (and the options available to you).\nX best practice content and what makes the perfect post.\nSocial Media Dashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.\nAdvanced techniques for social listening and pro-actively finding content and customers.\nThe basics of X paid advertising.\nThe benefits of subscribing to “Blue” (and the paid features on offer).
URL:https://investinangus.com/event/x-twitter-for-business-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T100000
DTEND;TZID=UTC:20240220T140000
DTSTAMP:20260403T181017
CREATED:20231207T094131Z
LAST-MODIFIED:20231207T094131Z
UID:10088321-1708423200-1708437600@investinangus.com
SUMMARY:Meet the Buyer Tayside
DESCRIPTION:Don’t miss the annual Meet the Buyer Tayside event on 20 February 2024. \nDundee City Council\, Perth & Kinross Council\, and Angus Council\, in partnership with the Supplier Development Programme\, invite businesses of all sizes to this free\, in-person event on 20 February 2024\, from 10am to 2pm in Invercarse Hotel\, Dundee. \nThe Meet the Buyer event will allow local suppliers to discuss contract\, supply chain and sub-contracting opportunities with public and private sector buyers. \nSuppliers attending will also have the chance to hear about requirements for bidding with buyers across a wide range of sectors\, including building works\, transport\, catering\, and more. \nMeet the Buyer Tayside gives businesses of all sizes the opportunity to meet buyers from most of the Public Sector organisations in and around Tayside. \nIn addition to networking opportunities about upcoming contracts\, there will also be information sessions throughout the day\, covering topics including Quick Quotes for smaller contracts and understanding the Public Contracts Scotland (PCS) website.
URL:https://investinangus.com/event/meet-the-buyer-tayside-2/
LOCATION:Invercarse Hotel\, Perth Road\, Dundee\, DD2 1PG
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T100000
DTEND;TZID=UTC:20240220T120000
DTSTAMP:20260403T181017
CREATED:20240109T160905Z
LAST-MODIFIED:20240109T160905Z
UID:10088426-1708423200-1708430400@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you through all the steps required to design\, build and host a business website. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content\nCreating your brand’s visual identity online\, your site’s blueprint and how you can structure your site map\nWhat’s involved in registering your domain\, maintaining your site content\, and options for hosting it\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as choosing a suitable content management system\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-32/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T100000
DTEND;TZID=UTC:20240220T110000
DTSTAMP:20260403T181017
CREATED:20240109T162806Z
LAST-MODIFIED:20240109T162806Z
UID:10088454-1708423200-1708426800@investinangus.com
SUMMARY:Closing the Gender Pay Divide: Strategies for Success
DESCRIPTION:Our online session is for employers who want to understand the root causes of the gender pay gap and how they can relate to their business. \nThe webinar will include: \n\nA presentation on gender inequality in the workplace including key considerations for SMEs\nHow to identify inequalities in your business\, and\nHow to use this information to take targeted action.\nA showcase of self-assessment tools available for SMEs.\nQ&A\n\nThe webinar will support employers’ capacity to take action to tackle key gender inequalities that may occur in their organisation\, enabling them to harness the business benefits of improved employment practice. \nThe content of the webinar will include references to current research and best practice\, with reference to reports from recognised industry specialists\, along with illustrative examples of what successful companies are doing in this space.
URL:https://investinangus.com/event/closing-the-gender-pay-divide-strategies-for-success/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240220T100000
DTEND;TZID=UTC:20240220T110000
DTSTAMP:20260403T181017
CREATED:20240109T162453Z
LAST-MODIFIED:20240109T162453Z
UID:10088450-1708423200-1708426800@investinangus.com
SUMMARY:Community Wealth Building - Workforce
DESCRIPTION:This webinar is 1 in a series of 4 topics and forms the second part of Co-operative Development Scotland’s (CDS) CWB event programme aimed to help participants explore how\, practically\, inclusive business models can contribute to the other 4 pillars of CWB: Spending and Procurement\, Workforce\, Land and Property and Finance. This series of webinars is hosted by CDS and will be presented by delivery support partners\, to explore the potential role the featured CWB pillar and inclusive business models can play in your local approach to CWB. \nTo attend this webinar\, you must have already attended the CDS workshop “Inclusive Business Models – Identifying the opportunities for Plural Ownership”. \nThis particular webinar will focus on the Workforce Pillar of CWB – exploring how investment and financial institutions work for local people\, communities and businesses through the adoption of Inclusive Business models. \nHosted by CDS\, partners (Fair Work Convention\, Scottish Enterprise Workplace Innovation Team and Skills Development Scotland) will present and outline their support offer(s)\, links to CWB principles/opportunities and then sit as an expert panel to respond to Q&A from attendees.
URL:https://investinangus.com/event/community-wealth-building-workforce/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240219T140000
DTEND;TZID=UTC:20240219T160000
DTSTAMP:20260403T181018
CREATED:20240109T160815Z
LAST-MODIFIED:20240109T160815Z
UID:10088424-1708351200-1708358400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240219T100000
DTEND;TZID=UTC:20240219T120000
DTSTAMP:20260403T181018
CREATED:20240109T160148Z
LAST-MODIFIED:20240109T160148Z
UID:10088422-1708336800-1708344000@investinangus.com
SUMMARY:Photography for online business
DESCRIPTION:During this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms.\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses.
URL:https://investinangus.com/event/photography-for-online-business-32/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240216T140000
DTEND;TZID=UTC:20240216T160000
DTSTAMP:20260403T181018
CREATED:20240109T160059Z
LAST-MODIFIED:20240109T160059Z
UID:10088420-1708092000-1708099200@investinangus.com
SUMMARY:How Artificial Intelligence (AI) can help your business marketing
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will include: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and Dall-E 2)\nAutomating Digital Content for Blogs and Social Media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/how-artificial-intelligence-ai-can-help-your-business-marketing-13/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240216T100000
DTEND;TZID=UTC:20240216T120000
DTSTAMP:20260403T181018
CREATED:20240122T115709Z
LAST-MODIFIED:20240122T115709Z
UID:10088511-1708077600-1708084800@investinangus.com
SUMMARY:Kickstart your Marketing
DESCRIPTION:The workshop will cover the basic principles of marketing\, including target audience identification\, competitor analysis\, value proposition\, and the development of marketing strategies. \nThe workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content. \nOverall\, this workshop is ideal for businesses – new and existing – who want to gain a solid understanding of the basics. By the end of the workshop\, you should have the knowledge and skills necessary to develop and execute an effective marketing strategy for your business.
URL:https://investinangus.com/event/kickstart-your-marketing-7/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
END:VCALENDAR