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X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
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DTSTART:20240101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250307T100000
DTEND;TZID=UTC:20250307T120000
DTSTAMP:20260404T095939
CREATED:20250203T091316Z
LAST-MODIFIED:20250203T091316Z
UID:10090622-1741341600-1741348800@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-12/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250310T100000
DTEND;TZID=UTC:20250310T120000
DTSTAMP:20260404T095939
CREATED:20250203T091624Z
LAST-MODIFIED:20250203T091624Z
UID:10090624-1741600800-1741608000@investinangus.com
SUMMARY:How to plan and schedule your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/how-to-plan-and-schedule-your-online-content-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250310T130000
DTEND;TZID=UTC:20250310T160000
DTSTAMP:20260404T095939
CREATED:20250203T091711Z
LAST-MODIFIED:20250203T091711Z
UID:10090626-1741611600-1741622400@investinangus.com
SUMMARY:Business Support – Drop In Sessions (Monifieth Library)
DESCRIPTION:The Business Gateway team will be at Monifieth Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-monifieth-library-3/
LOCATION:Monifieth Library\, 48 High Street\, Monifieth\, DD5 4AE
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250310T130000
DTEND;TZID=UTC:20250311T160000
DTSTAMP:20260404T095939
CREATED:20250203T102238Z
LAST-MODIFIED:20250203T102238Z
UID:10090711-1741611600-1741708800@investinangus.com
SUMMARY:Scottish Tourism Month - The Signature Conference Series 2025
DESCRIPTION:Scottish Tourism Month is an opportunity to amplify the voice of the tourism and hospitality industry\, celebrating its enormous contribution to Scotland whilst also highlighting the support it needs to overcome the challenges it faces to survive\, thrive\, and grow sustainably. \nAs the midway point of Scotland’s National Tourism Strategy\, Scotland Outlook 2030\, March 2025 is an important milestone\, offering the chance to both reflect on past progress and consider the action required to achieve Scotland’s ambition to be the world-leader in 21st century tourism. \nTo mark the occasion\, the Scottish Tourism Alliance is delivering a specially curated programme of events throughout the month\, including the Signature Conference Series which will be held from Monday 10 to Tuesday 11 March. \nIn addition to the much-anticipated return of the Signature Conference\, the Series will include an afternoon of interactive workshops focussing on net zero\, business and finance\, destination management and leadership\, and technology plus a very special evening gathering. \nDesigned to connect\, support\, empower and inspire attendees\, this an unmissable series for anyone who works in\, is connected to or supports Scotland’s tourism and hospitality industry. \n 
URL:https://investinangus.com/event/scottish-tourism-month-the-signature-conference-series-2025/
LOCATION:Edinburgh International Conference Centre\, 150 Morrison Street\, Edinburgh\, EH3 8EE
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250310T140000
DTEND;TZID=UTC:20250310T160000
DTSTAMP:20260404T095939
CREATED:20250203T091754Z
LAST-MODIFIED:20250203T091754Z
UID:10090628-1741615200-1741622400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-31/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250311T090000
DTEND;TZID=UTC:20250311T130000
DTSTAMP:20260404T095939
CREATED:20250217T112952Z
LAST-MODIFIED:20250217T112952Z
UID:10090754-1741683600-1741698000@investinangus.com
SUMMARY:Transform Your Tourism Business: AI and Tech Solutions for Tay Cities
DESCRIPTION:This transformative morning session is designed specifically for tourism businesses in the Tay Cities region. Whether you’re just starting to explore AI and automation or you’re ready to take your existing tools to the next level\, this event will provide practical insights and actionable strategies to enhance your hospitality offering. \nDiscover how businesses like yours are using AI to automate routine tasks while creating more personalised\, authentic experiences that visitors love. \nJoin us for a dynamic session that includes: \n\nInteractive AI and Automation Workshops: Learn how to implement tools that enhance efficiency and personalisation.\nSuccess Stories: Hear from local tourism businesses that have embraced innovation.\nNetworking Opportunities: Build connections with like-minded businesses and industry innovators.\nPractical Takeaways: Leave with specific AI solutions and the exclusive Tay Cities Traveltech Playbook to help you get started right away.\nEnjoy a locally-sourced breakfast and a light lunch as you engage in meaningful conversations with fellow participants.\n\nThis event is free for eligible tourism businesses in the Tay Cities region. Spaces are limited\, so early registration is recommended to secure your place. \nTo ensure the event delivers maximum value\, we encourage you to share one business challenge you’re currently facing during the registration process—this will help tailor the workshop to your needs.
URL:https://investinangus.com/event/transform-your-tourism-business-ai-and-tech-solutions-for-tay-cities/
LOCATION:A K Bell Library\, York Place\, Perth\, PH2 8EP
CATEGORIES:Technology,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250311T093000
DTEND;TZID=UTC:20250311T110000
DTSTAMP:20260404T095939
CREATED:20250217T112313Z
LAST-MODIFIED:20250217T112313Z
UID:10090744-1741685400-1741690800@investinangus.com
SUMMARY:Cashflow Management
DESCRIPTION:During this session we’ll help you to figure out the ins and outs of working with a cashflow and how it can help you manage your projected income and expenditure over a given period of time. \nThis is a critical area for most small businesses. Knowing your numbers can really help you to plan how your business runs and grows. \nWe’ll look at a variety of things that can help you such as: \n\n\nTracking income and expenditure \n\n\nUnderstanding your spending \n\n\nUnderstanding the effect of payment terms \n\n\nPlanning ahead and contingency \n\n\nThis session will be led by GrowBiz Enterprise Facilitators Karen Martin and Ang Laurie. Karen runs her own hospitality business and is also Chair of the Grantown Business Association. Ang has experience within a local Community Action Planning framework and works on our SEED project which offers tailored support for young entrepreneurs and self-employed people in Perth and Kinross.
URL:https://investinangus.com/event/cashflow-management/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250311T100000
DTEND;TZID=UTC:20250311T113000
DTSTAMP:20260404T095939
CREATED:20250217T114724Z
LAST-MODIFIED:20250217T114724Z
UID:10090759-1741687200-1741692600@investinangus.com
SUMMARY:Helsinki in Transition: A Global Perspective on Health\, Accessibility\, and Resilience
DESCRIPTION:We are thrilled to invite you to our International Special Feature Event\, with an engaging joint presentation and panel discussion\, chaired by Kimberley Guthrie\, Chief Officer of Scotland’s Towns Partnership. \nFollowing a guest appearance at Scotland’s Towns Conference 2024\, we are delighted to welcome back Maria Jaakkola\, Head of Research and Development\, Urban Space and Landscape Planning at the City of Helsinki\, alongside special guest\, John Howie\, Service Manager\, Place & Health in All Policies at Public Health Scotland. \nThis thought-provoking session will explore Helsinki’s transformation\, offering an international perspective on a city in transition\, with a focus on: \n\nHealth and Wellbeing – Integrating health into urban planning\nAccessibility & Diversity – Ensuring inclusivity for all citizens\nResilience – Building adaptable and future-ready communities\n\nDon’t miss this opportunity to gain valuable insights and actionable strategies from global leaders in urban planning and public health. \nJoin us as we explore how forward-thinking cities like Helsinki are paving the way for healthier\, more inclusive\, and resilient communities!
URL:https://investinangus.com/event/helsinki-in-transition-a-global-perspective-on-health-accessibility-and-resilience/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250311T100000
DTEND;TZID=UTC:20250311T120000
DTSTAMP:20260404T095939
CREATED:20250203T091837Z
LAST-MODIFIED:20250203T091837Z
UID:10090630-1741687200-1741694400@investinangus.com
SUMMARY:How to create engaging content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. \nThis session is ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nWe will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/how-to-create-engaging-content-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250311T130000
DTEND;TZID=UTC:20250311T150000
DTSTAMP:20260404T095939
CREATED:20250203T091934Z
LAST-MODIFIED:20250203T091934Z
UID:10090632-1741698000-1741705200@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-14/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250312T100000
DTEND;TZID=UTC:20250312T120000
DTSTAMP:20260404T095939
CREATED:20250203T092020Z
LAST-MODIFIED:20250203T092020Z
UID:10090634-1741773600-1741780800@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-20/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250312T120000
DTEND;TZID=UTC:20250312T130000
DTSTAMP:20260404T095939
CREATED:20250307T090553Z
LAST-MODIFIED:20250307T090553Z
UID:10090821-1741780800-1741784400@investinangus.com
SUMMARY:InspireHER: Building Confidence – Part 2
DESCRIPTION:This session will focus on new\, fresh ways to look and think about confidence\, and how to tap into that energy to fuel your progression. \nFilled with insightful tips and fresh ideas\, we’ll cover a wealth of information that you won’t want to miss. You’ll also leave with practical tools to help put what you’ve learnt into practice.
URL:https://investinangus.com/event/inspireher-building-confidence-part-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T090000
DTEND;TZID=UTC:20250313T160000
DTSTAMP:20260404T095939
CREATED:20250130T091126Z
LAST-MODIFIED:20250130T091126Z
UID:10090595-1741856400-1741881600@investinangus.com
SUMMARY:Renewable Energy Supply Chain Conference 2025
DESCRIPTION:Scotland\, long known as the ‘Energy capital of Europe’\, with a rich history in oil and gas\, is poised for a new chapter. Another massive economic opportunity in renewable energy is set not only to power our country but all of the UK for generations to come. \nMeeting the UK and Scottish Government’s ambitious renewable energy targets will depend not only on a commitment from developers to drive projects but on a whole raft of skilled\, experienced\, innovative suppliers\, too. From offshore inspection\, to civil engineering\, electrical products and data services\, there is a wide variety of work to be tendered for\, won and delivered. \nThe Renewable Energy Supply Chain Conference is a key platform for businesses and clients in the renewable energy industry\, across all technologies\, to come together\, explore opportunities and break down barriers to maximise the economic opportunity at stake. Our sessions will showcase the supply chain and explore solutions whilst our Meet-the-Buyer appointments will provide suppliers with the opportunity to attend one-to-one appointments with procurement teams.
URL:https://investinangus.com/event/renewable-energy-supply-chain-conference-2025/
LOCATION:The Chester Hotel\, 55-63 Queen's Road\, Aberdeen\, AB15 4YP
CATEGORIES:Energy,Green Economy,Offshore Wind,Supply Chain,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T100000
DTEND;TZID=UTC:20250313T160000
DTSTAMP:20260404T095939
CREATED:20250217T110809Z
LAST-MODIFIED:20250217T110809Z
UID:10090735-1741860000-1741881600@investinangus.com
SUMMARY:Effective Financial Management For Agritourism
DESCRIPTION:Join Scotland’s Agritourism Monitor Farms Programme at Gargunnock Community Centre in Stirlingshire for an informative session designed to help you take effective control of your agritourism business finances. Whether you’re just starting out in agritourism or looking to refine your financial management skills\, this meeting will cover many essential topics. \nWe’re delighted to be joined by Colin McNally\, Director of CJM Accountancy & Financial Management and Paris & McNally\, who will cover: \n\nWhat is a P&L? Gain a clear understanding of Profit and Loss statements and their importance.\nIncome vs. Costs = Profit: Learn the basics of calculating profit and managing your margins.\nValuing Your Time: Discover how to attribute your own and your management team’s time effectively.\nManaging Multiple Enterprises: Explore strategies for handling finances across different enterprises.\nMonthly Reporting: Learn how to structure monthly management reports\, determine who in your team can help you with this task\, and estimate the costs involved.\nTax Accounts Simplified: Break down the essentials of your tax obligations and accounts.\nSoftware Solutions: Explore how a financial software solution could help you streamline reporting and insights.\nBudgeting & Monitoring: Learn how to create budgets and track progress to improve the currency of your financial information.\nROI Planning: Understand your capital investments and learn how to plan for returns.\n\nTea and Coffee will be provided. There will be a cup of soup at lunchtime but please do bring your own packed lunch. \nThere will be a chance to share thoughts & ideas and network over lunchtime. \nEveryone is very welcome to attend.
URL:https://investinangus.com/event/effective-financial-management-for-agritourism/
LOCATION:Gargunnock Community Centre\, Leckie Road\, Gargunnock\, FK8 3BJ
CATEGORIES:Finance,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T130000
DTEND;TZID=UTC:20250313T160000
DTSTAMP:20260404T095939
CREATED:20241104T103722Z
LAST-MODIFIED:20241104T103722Z
UID:10090239-1741870800-1741881600@investinangus.com
SUMMARY:Don’t let GDPR block your Innovation
DESCRIPTION:Join us for an in depth GDPR Masterclass designed to equip you with the knowledge and tools to navigate and leverage GDPR regulations effectively. \nWhat we’ll cover: \n\nUnderstanding the Regulations: Separate fact from fiction and gain a clear understanding of GDPR requirements.\nTurning GDPR into a Competitive Advantage: Discover the opportunities GDPR presents for your business.\nUsing CRM Systems: Learn best practices for importing\, purchasing\, and sharing personal data within your CRM.\nUtilising 3rd Party Marketing Services: Safeguard your reputation while using external marketing services.\nCookies & Transparency: Master consent management and ensure transparency with your website’s cookie policies.\nEffective Marketing Communication: Enhance your marketing strategies through compliant emails\, texts\, newsletters\, and cold calling.\nMaintaining Customer Relationships: Build and maintain trust with your customers through GDPR-compliant practices.\nCommunications Impact Toolkit: Equip yourself with tools to improve your communication effectiveness.\n\nAttendees will have the opportunity to book a one-on-one session with GDPR expert Susan\, allowing for personalised advice and guidance.
URL:https://investinangus.com/event/dont-let-gdpr-block-your-innovation-2/
LOCATION:Arbroath Football Club\, Gayfield Park\, Arbroath\, DD11 1QJ
CATEGORIES:Data Protection,Digital Marketing,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T140000
DTEND;TZID=UTC:20250313T160000
DTSTAMP:20260404T095939
CREATED:20250203T092109Z
LAST-MODIFIED:20250203T092109Z
UID:10090636-1741874400-1741881600@investinangus.com
SUMMARY:Video production for digital marketing
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise\nGet to know the various digital platforms that can be utilised to view and share video content\nSee what editing apps are available and how to add music and subtitles
URL:https://investinangus.com/event/video-production-for-digital-marketing-8/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T160000
DTEND;TZID=UTC:20250313T180000
DTSTAMP:20260404T095939
CREATED:20250203T092201Z
LAST-MODIFIED:20250203T092201Z
UID:10090638-1741881600-1741888800@investinangus.com
SUMMARY:Kickstart your Marketing
DESCRIPTION:The workshop will cover the basic principles of marketing\, including target audience identification\, competitor analysis\, value proposition\, and the development of marketing strategies. \nThe workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content \nOverall\, this workshop is ideal for businesses – new and existing – who want to gain a solid understanding of the basics. By the end of the workshop\, you should have the knowledge and skills necessary to develop and execute an effective marketing strategy for your business.
URL:https://investinangus.com/event/kickstart-your-marketing-20/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T180000
DTEND;TZID=UTC:20250313T200000
DTSTAMP:20260404T095939
CREATED:20250203T092343Z
LAST-MODIFIED:20250203T092343Z
UID:10090640-1741888800-1741896000@investinangus.com
SUMMARY:Profitable Pricing for Sustainable Growth
DESCRIPTION:Discover the key to sustainable business growth with our essential pricing workshop\, created to help you set the right price for your products and services. \nIn this workshop\, you’ll learn proven strategies to price for profit\, ensuring your business thrives without compromising its value. We’ll explore the psychology behind pricing\, cost structures\, and market positioning to help you identify the optimal price point that drives profitability and customer appeal. \nWhether you’re a small business owner or a solopreneur\, this workshop will provide you with the tools to confidently price your offerings\, boost margins\, and maximise your earning potential. \nWhat we’ll cover: \n\nUnderstanding the cost and value factors that drive profitable pricing.\nTechniques to evaluate and adjust your pricing strategy.\nHow to communicate your pricing effectively to clients.\nSetting prices that align with your business goals and customer expectations.\n\nBy the end of this workshop\, you’ll have a clear\, actionable pricing strategy that sets your business up for long-term success.
URL:https://investinangus.com/event/profitable-pricing-for-sustainable-growth/
LOCATION:Arbroath Signal Tower Museum\, Ladyloan\, Arbroath\, DD11 1PU
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250314T100000
DTEND;TZID=UTC:20250314T120000
DTSTAMP:20260404T095939
CREATED:20250203T092427Z
LAST-MODIFIED:20250203T092427Z
UID:10090643-1741946400-1741953600@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. Whether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enable you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy-11/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250314T130000
DTEND;TZID=UTC:20250314T150000
DTSTAMP:20260404T095939
CREATED:20250203T092512Z
LAST-MODIFIED:20250203T092512Z
UID:10090645-1741957200-1741964400@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250317T100000
DTEND;TZID=UTC:20250317T120000
DTSTAMP:20260404T095939
CREATED:20250203T092705Z
LAST-MODIFIED:20250203T092705Z
UID:10090647-1742205600-1742212800@investinangus.com
SUMMARY:Photography for digital marketing
DESCRIPTION:During this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses
URL:https://investinangus.com/event/photography-for-digital-marketing-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T090000
DTEND;TZID=UTC:20250318T123000
DTSTAMP:20260404T095939
CREATED:20250203T100248Z
LAST-MODIFIED:20250203T100248Z
UID:10090689-1742288400-1742301000@investinangus.com
SUMMARY:SMAS Best Practice Visit to Direct Soccer Ltd
DESCRIPTION:If you’d like to see Scottish Manufacturing Advisory Service (SMAS) support in action\, join this site visit to Direct Soccer. \nDirect Soccer is a family-owned business and pioneer of the online teamwear market. Its mission is to provide the fastest fulfilment of customised teamwear to the UK grassroots market. Through its drive for operational excellence and willingness to employ digital innovation and automation\, it’s achieved it. \nThis morning event will provide information on the SMAS\, as well as how employing lean manufacturing techniques can create sustainable business change. \nDirect Soccer will provide an overview of its successful transition in handling large volumes of complex data at order intake\, to efficiently fulfilling complex customer requirements through its internal processes and value stream delivered by best-in-class automation. \nThe visit will also include a walk-through of the shop floor at Direct Soccer and a look at the live business process system in operation. This will be followed by an opportunity to ask questions.
URL:https://investinangus.com/event/smas-best-practice-visit-to-direct-soccer-ltd/
LOCATION:Direct Soccer\, 3 Ainslie Street\, Dundee\, DD5 3RR
CATEGORIES:Manufacturing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T093000
DTEND;TZID=UTC:20250318T123000
DTSTAMP:20260404T095939
CREATED:20250203T100427Z
LAST-MODIFIED:20250203T100427Z
UID:10090692-1742290200-1742301000@investinangus.com
SUMMARY:Clean Heat Retrofit Innovation Challenge Showcase
DESCRIPTION:Our 3 hour event will bring together 80 attendees and exhibitors. It will include lots of opportunities to make new contacts and network with a range of organisations. \nThe event will also: \n\nShowcase the Green Heat retrofit projects in social housing from Local Authorities and Registered Social Landlords\nRaise awareness of the market opportunity in clean heat through inspiring key speakers and will support engagement with the supply chain\nProvide an opportunity for local authorities and registered social landlords to discuss their plans for clean heat transition in Scotland\nBuild on and complement existing planned events\, such as our Heat Network workshops and Clean Heat 2025\nSupport SMEs and get them ready to collaborate and connect with our support and the wider ecosystem
URL:https://investinangus.com/event/clean-heat-retrofit-innovation-challenge-showcase/
LOCATION:Radisson Blu Hotel\, 301 Argyle Street\, Glasgow\, G2 8DL
CATEGORIES:Energy,Green Economy,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T100000
DTEND;TZID=UTC:20250318T113000
DTSTAMP:20260404T095939
CREATED:20250307T091005Z
LAST-MODIFIED:20250307T091023Z
UID:10090823-1742292000-1742297400@investinangus.com
SUMMARY:AI for Exports - Breaking Into International Markets
DESCRIPTION:This webinar explores how AI-powered tools can help businesses expand into international markets efficiently and cost-effectively. From market research and customer insights to automated marketing and logistics optimization\, AI is transforming how companies scale globally. \nLearning Outcomes: \n\nA base understanding of the main A.I. Platforms\, and jargon associated with the technology.\nUnderstand how AI can identify and analyse new market opportunities.\nLearn how to leverage AI-driven tools for cost-effective marketing and customer engagement.\nDiscover AI solutions for streamlining operations\, logistics\, and customer support across different regions.\nGain insights into real-world examples of businesses successfully using AI to expand internationally.\n\nWho Should Attend? \nThis webinar is designed for businesses using eCommerce to scale internationally\, including: \n\nE-commerce brands looking to expand into new international markets.\nD2C (Direct-to-Consumer) businesses aiming to optimise cross-border sales.\nB2B eCommerce companies seeking AI-driven solutions for export growth.\nOnline retailers exploring cost-effective strategies for global expansion.\nManufacturers leveraging eCommerce to reach international buyers.
URL:https://investinangus.com/event/ai-for-exports-breaking-into-international-markets/
CATEGORIES:Exporting,International Trade,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T100000
DTEND;TZID=UTC:20250318T120000
DTSTAMP:20260404T095939
CREATED:20250203T092836Z
LAST-MODIFIED:20250203T092836Z
UID:10090651-1742292000-1742299200@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-21/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T130000
DTEND;TZID=UTC:20250318T150000
DTSTAMP:20260404T095939
CREATED:20250203T092933Z
LAST-MODIFIED:20250203T092933Z
UID:10090653-1742302800-1742310000@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-37/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T093000
DTEND;TZID=UTC:20250319T170000
DTSTAMP:20260404T095939
CREATED:20250203T102439Z
LAST-MODIFIED:20250203T102439Z
UID:10090713-1742376600-1742403600@investinangus.com
SUMMARY:SSDA Conference 2025
DESCRIPTION:This key annual event brings together the South of Scotland’s tourism sector with service providers\, key stakeholders and the public sector. It’s designed to unite everyone invested in shaping the region’s vibrant visitor economy. \nThis conference provides a platform for connecting\, networking\, learning\, and forging meaningful new collaborations. It’s once again inspired by the four pillars of the South of Scotland Responsible Tourism Strategy: \n\ninspire – discover fresh ideas and success stories that highlight the unique strengths of the South of Scotland as a world-class destination\ndevelop – explore innovative approaches to developing destination products\, and creative experiences that resonate with visitors\, celebrate local culture\, and add value to the region’s tourism offering\nresponsible – champion sustainability and responsibility in tourism\, ensuring that our natural environment\, local communities\, and cultural heritage are protected for generations to come\nsupport – gain access to invaluable resources\, tools\, and networks to support your business’s growth and resilience\n\nThese themes will shape the day\, helping to: \n\ndrive engaging discussions and practical workshops to tackle current challenges\nseize emerging opportunities\nensure a sustainable\, inclusive\, and innovative future for tourism in the region\n\nWhether you’re a business owner\, community leader\, or professional in the tourism industry\, the SSDA Conference is your chance to explore innovative practices and be part of shaping the South of Scotland as a destination that inspires visitors and supports thriving communities.
URL:https://investinangus.com/event/ssda-conference-2025/
LOCATION:The Peebles Hydro\, Innerleithen Road\, Peebles\, EH45 8LX
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T093000
DTEND;TZID=UTC:20250319T170000
DTSTAMP:20260404T095939
CREATED:20250307T092415Z
LAST-MODIFIED:20250307T092415Z
UID:10090834-1742376600-1742403600@investinangus.com
SUMMARY:Discover Scottish Gardens
DESCRIPTION:Discover Scottish Gardens has been promoting gardens and related businesses to visit for nearly ten years. \nIt has a popular printed map\, website\, and marketing and PR/media opportunities for members. It also recognises the importance of hosting an annual gathering of this scale to support the network\, encouraging collaboration across the industry. \nThis event is open to Discover Scottish Gardens members\, partners\, and non-members interested in the network and industry. \nThis event is for: \n\ngardens open to the public and open by appointment\nhotels\, and accommodation providers with beautiful gardens\ngarden centres and plant nurseries\nthose interested in working within the garden tourism industry\nbusinesses interested in supporting the garden tourism industry\n\nThe conference will offer those in the sector and related industries a chance to connect\, network\, and hear from a range of inspiring speakers on redevelopment and restoration projects as well as insights on Scottish tourism.
URL:https://investinangus.com/event/discover-scottish-gardens/
LOCATION:Cambo House\, St Andrews\, KY16 8QD
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T100000
DTEND;TZID=UTC:20250319T120000
DTSTAMP:20260404T095939
CREATED:20250203T093022Z
LAST-MODIFIED:20250203T093022Z
UID:10090655-1742378400-1742385600@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-15/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T140000
DTEND;TZID=UTC:20250319T160000
DTSTAMP:20260404T095939
CREATED:20250203T093127Z
LAST-MODIFIED:20250203T093127Z
UID:10090657-1742392800-1742400000@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-11/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR