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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T140000
DTEND;TZID=UTC:20240325T160000
DTSTAMP:20260403T181134
CREATED:20240129T110602Z
LAST-MODIFIED:20240129T110623Z
UID:10088599-1711375200-1711382400@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T100000
DTEND;TZID=UTC:20240325T120000
DTSTAMP:20260403T181134
CREATED:20240226T153113Z
LAST-MODIFIED:20240226T153113Z
UID:10088768-1711360800-1711368000@investinangus.com
SUMMARY:Productivity and Retention Benefits that flexible working can bring
DESCRIPTION:This interactive\, online masterclass will explore the transformative benefits of flexible working\, from boosting employee productivity and wellbeing to addressing the challenges of candidate shortages. Through real-world examples and practical insights\, you’ll gain a comprehensive understanding of how flexible working can serve as a strategic tool in your recruitment efforts. \nOur expert facilitators\, from Flexibility Works\, Nikki Slowey and Lisa Gallagher\, will guide you through interactive discussions and actionable strategies\, including: \n\nDiscovering the diverse forms of flexible working and how they can be seamlessly integrated across different job types and sectors to attract top talent.\nUnveiling the latest trends and insights into the flexible working landscape in Scotland and beyond\, providing you with a competitive advantage in recruitment.\nExploring practical tips and strategies for piloting\, implementing\, or reviewing flexible work arrangements to suit both your company and your employees’ needs\, including our acclaimed Flexibility Works 7-step framework.\nDelving into inspiring case studies and success stories from organizations that have successfully embraced flexible working\, highlighting their impact on recruitment and retention efforts.\nTakeaway resources\, including the Flexibility Works ‘Business Case for Flex\,’ flexible recruitment guides\, and guidance around how to measure the impact of flexible working in your business.
URL:https://investinangus.com/event/productivity-and-retention-benefits-that-flexible-working-can-bring/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T100000
DTEND;TZID=UTC:20240325T120000
DTSTAMP:20260403T181134
CREATED:20240129T110511Z
LAST-MODIFIED:20240129T110511Z
UID:10088597-1711360800-1711368000@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240322T140000
DTEND;TZID=UTC:20240322T150000
DTSTAMP:20260403T181134
CREATED:20240304T110528Z
LAST-MODIFIED:20240304T110528Z
UID:10088804-1711116000-1711119600@investinangus.com
SUMMARY:Managing the growth of your small business
DESCRIPTION:Starting a venture is one thing\, growing it is another. Scaling effectively can be one of the most challenging aspects\, with mis-managed growth often leading to downfall after so much time\, effort and money has been invested. So if you are a business owner that has started to see growth\, this webinar will help you to gain more creative\, time and financial freedom as your venture transitions to offer greater reach and impact. \nOverview: \nThis session will look at the principles of growth and: \n\nthe distinction between self-employment and business ownership\nidentifying and implementing optimal systems for record-keeping\, decision-making\, monitoring and evaluation\ndevising a range of risk-management processes to better manage business functions and the people involved\nhow to hire to enable and enhance expansion\nimproving workflow and project management\nlicensing\, franchising\, acquiring another venture
URL:https://investinangus.com/event/managing-the-growth-of-your-small-business/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T180000
DTEND;TZID=UTC:20240321T200000
DTSTAMP:20260403T181134
CREATED:20240129T110406Z
LAST-MODIFIED:20240129T110406Z
UID:10088595-1711044000-1711051200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-37/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T163000
DTEND;TZID=UTC:20240321T173000
DTSTAMP:20260403T181134
CREATED:20240311T104456Z
LAST-MODIFIED:20240311T104456Z
UID:10088859-1711038600-1711042200@investinangus.com
SUMMARY:Boost your productivity with AI
DESCRIPTION:This Google Digital Garage session introduces learners to cutting-edge AI tools that are already available from Google and others\, to show some of the smartest ways digital-age workers can use them to save time at work and on tasks. \nIn this session\, you will learn: \n\nan introduction to generative AI and how it works\nhow to use AI-powered tools and techniques to save you time\nan overview to crafting effective prompts\n\nThis session is run using YouTube and is 45 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session. \nPlease note\, these training sessions are only available in the UK.
URL:https://investinangus.com/event/boost-your-productivity-with-ai-2/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T150000
DTEND;TZID=UTC:20240321T160000
DTSTAMP:20260403T181134
CREATED:20240311T104549Z
LAST-MODIFIED:20240311T104549Z
UID:10088862-1711033200-1711036800@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session. \nPlease note\, these training sessions are only available in the UK.
URL:https://investinangus.com/event/understanding-machine-learning-3/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T140000
DTEND;TZID=UTC:20240321T160000
DTSTAMP:20260403T181134
CREATED:20240129T110309Z
LAST-MODIFIED:20240129T110309Z
UID:10088593-1711029600-1711036800@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-23/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T093000
DTEND;TZID=UTC:20240321T123000
DTSTAMP:20260403T181134
CREATED:20240313T164225Z
LAST-MODIFIED:20240313T164225Z
UID:10088873-1711013400-1711024200@investinangus.com
SUMMARY:Unlock SPA Framework Opportunities Learn How to Bid For Our Frameworks
DESCRIPTION:This session will provide prospective bidders with the necessary knowledge of procurement practices\, documentation\, the scoring mechanism and other crucial elements of the application process. \nThere are several framework opportunities that will be available in the coming weeks and months. Attending this session will provide businesses looking to apply the fundamental knowledge that could land them a great opportunity to work with over 120 public sector organisations in Scotland. \n\nIntroduction to SPA\nUpcoming frameworks\nOpen vs restricted procurement\nOverview of the suite of tender documents\nScoring mechanism\nTop tips for success\nQ&A\n\nThe invitation is open to businesses of all sizes with an interest in applying for one of our framework opportunities. \nUpcoming framework opportunities: \n\nRetrofit and Decarbonisation (N9)\nDesign\, Supply and Installation of Permanent and Temporary Modular Buildings (MB3)\nPublic Buildings Construction and Infrastructure(PB4)\nRoofing Systems and Associated Works (RS5)
URL:https://investinangus.com/event/unlock-spa-framework-opportunities-learn-how-to-bid-for-our-frameworks/
LOCATION:Scottish Procurement Alliance\, 6 Deer Park Avenue\, Livingston\, EH54 8AF
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T140000
DTEND;TZID=UTC:20240320T160000
DTSTAMP:20260403T181134
CREATED:20240129T110222Z
LAST-MODIFIED:20240129T110222Z
UID:10088591-1710943200-1710950400@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-32/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T120000
DTEND;TZID=UTC:20240320T130000
DTSTAMP:20260403T181134
CREATED:20240226T152831Z
LAST-MODIFIED:20240226T152831Z
UID:10088766-1710936000-1710939600@investinangus.com
SUMMARY:Quit stalling and build your brand
DESCRIPTION:Join this webinar to explore the current range of low-cost digital technologies that can help you build your business and your brand.
URL:https://investinangus.com/event/quit-stalling-and-build-your-brand/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T100000
DTEND;TZID=UTC:20240320T120000
DTSTAMP:20260403T181134
CREATED:20240129T110125Z
LAST-MODIFIED:20240129T110125Z
UID:10088589-1710928800-1710936000@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-21/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T160000
DTEND;TZID=UTC:20240319T180000
DTSTAMP:20260403T181134
CREATED:20240129T104501Z
LAST-MODIFIED:20240129T104501Z
UID:10088587-1710864000-1710871200@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-11/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T150000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260403T181134
CREATED:20240228T125314Z
LAST-MODIFIED:20240228T125314Z
UID:10088787-1710860400-1710864000@investinangus.com
SUMMARY:Responsible Tourism for a Sustainable Future
DESCRIPTION:In an exciting new partnership\, VisitScotland are working with The Travel Corporation (TTC) and the Travel Foundation\, to host a free “Responsible Tourism for a Sustainable Future” webinar. \nThe one-hour webinar on Tuesday 19 March will offer Scottish tourism businesses an insight into what global tour operators are looking for when choosing a business to work with in Scotland and advice on futureproofing your products and services. \nThe session will include guest speakers\, case studies\, free tools available to help businesses with their climate action planning\, as well as advice on creating bookable experiences for tour operators – a key booking channel for international visitors. \nThe Travel Corporation is a global operator whose brands include Contiki\, Luxury Gold\, Insight Vacations\, Brendan Vacations and Trafalgar. As well as sharing the latest consumer trends\, the Travel Corporation will also outline the opportunities to support its development of MAKE TRAVEL MATTER ® Experiences and its collective mission to reduce emissions in its tour programmes globally. \nAs part of our ongoing work to support the industry on its journey to low carbon\, the “Responsible Tourism for a Sustainable Future” webinar will include information about the free tools and resources available to help Scottish tourism businesses meet their net zero targets including our Climate Action Planning guide.
URL:https://investinangus.com/event/responsible-tourism-for-a-sustainable-future/
CATEGORIES:Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T140000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260403T181134
CREATED:20240129T104348Z
LAST-MODIFIED:20240129T104348Z
UID:10088585-1710856800-1710864000@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-20/
CATEGORIES:Business Planning,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T110000
DTEND;TZID=UTC:20240319T130000
DTSTAMP:20260403T181134
CREATED:20240129T104239Z
LAST-MODIFIED:20240129T104239Z
UID:10088583-1710846000-1710853200@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-23/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T100000
DTEND;TZID=UTC:20240319T113000
DTSTAMP:20260403T181134
CREATED:20240129T113313Z
LAST-MODIFIED:20240129T113313Z
UID:10088636-1710842400-1710847800@investinangus.com
SUMMARY:Inclusive recruitment training
DESCRIPTION:Widen your tech talent pool with inclusive recruitment. \nThe industry is facing a considerable tech/cyber skills gap. Workplace inclusion is no longer a “nice to have” and is now critical to attract and secure the best talent. Embedding inclusive recruitment practices ensures you are tapping into a wider talent pool\, fostering diversity of people\, experiences\, and innovation. \nJoin ScotlandIS for free online training about inclusive recruitment practices specifically designed for small and medium sized enterprises. \nWhat will you learn? \n\nincrease your understanding of what inclusive recruitment is within the Scottish tech ecosystem\nlearn about current best practices throughout the recruitment process and know how to apply them within your organisation\ndevelop skills to review your own recruitment processes and identify short-term and long-term actions\nwhere to find resource and guidance to continue your learning\n\nWho should attend? \n\nthis training is designed specifically for small and medium-sized enterprises with a requirement for digital technology skills\nideal for professionals in a management or leadership position\, working in Human Resources or involved in the recruitment process\n\nWhen is it? \nThis training will be hosted online and split across two sessions to allow time for self-reflection.  Participants should attend both sessions: \nSession 1: Tuesday 19 March 10am – 11.30am \nSession 2: Tuesday 26 March 10am – 11.30am
URL:https://investinangus.com/event/inclusive-recruitment-training/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T093000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260403T181134
CREATED:20240226T153908Z
LAST-MODIFIED:20240226T153908Z
UID:10088774-1710840600-1710864000@investinangus.com
SUMMARY:Scotland's Marine Tourism Conference 2024
DESCRIPTION:Part of the national Scottish Tourism Month Programme and proudly sponsored by North Ayrshire Council\, this is not just Sail Scotland members\, everyone related to the industry is welcome to come together\, learn\, and network with others. \nThe event is for everyone with an interest in the marine tourism sector; whether it’s the delivery\, skills\, supply chain\, marketing or development. \nThis year\, the event will be focusing on: \n\nthe strategic importance of marine tourism and sustainable and responsible consumer behaviour\nthe importance of continued investment in marketing\, infrastructure\, and product development\nopportunities and things to think about now\nhow everyone can collaborate to grow marine tourism further\n\nThe programme is still being finalised but it will include input from: \n\nFiona Hyslop MSP – Minister for Transport\nGavin McDonagh – Chairman of Sail Scotland and MD of Holt Leisure Group\nRob Dickson – Director of Industry and Destination Development\, VisitScotland\nJoshua Ryan-Saha – Director of Traveltech for Scotland Daniel Steel – CEO\, Sail Scotland\nSinead Sheridan – Marine Planning and Policy Officer for NatureScot\n\nPlease remember that tickets are limited\, and this event has often sold out in the past. \nSo\, please book early and come along to join the debate and hear from our line-up of expert speakers\, with more to be announced soon!
URL:https://investinangus.com/event/scotlands-marine-tourism-conference-2024/
LOCATION:The Waterside\, Ardrossan Road\, West Kilbride\, KA23 9NG
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T093000
DTEND;TZID=UTC:20240319T123000
DTSTAMP:20260403T181134
CREATED:20240129T114511Z
LAST-MODIFIED:20240129T114511Z
UID:10088644-1710840600-1710851400@investinangus.com
SUMMARY:Fair Work Workshop
DESCRIPTION:Fair Work is an investment in everyone\, for everyone. It can improve productivity\, innovation\, organisational reputation and recruitment. It can also reduce staff turnover and help create inclusive workplaces with a richness of talent and a diversity of ideas. \nFor staff\, Fair Work can increase financial security\, physical health and psychological wellbeing. For businesses\, it brings more engaged\, committed and adaptable workers who spot challenges and opportunities\, solve problems\, offer insight and ideas for business improvement\, and create value. \nWhat’s the event about? \nThis is a fully funded workshop which will help participating companies to: \n\nUnderstand the benefits of fair work (for both the business and its staff)\nDevelop an action plan to embed or improve current people practices\nPrioritise and take next steps to implementing an action plan\n\nThis type of actions that could result from a fair work action plan include: \n\nImproving people and fair work practices\nSkills\, leadership and management development\nCreating a positive culture and values-based approach\nImproving employee engagement and supporting performance management practices\n\nWhat’s Involved? \n\nComplete the Fair Work Employer Support Tool and familarise yourself with fair work and benchmark your company on where you are on your fair work journey.\nJoin your three-hour workshop to explore the key concepts of the five dimensions of fair work\, along with some practical solutions to embed and improve this in your organisation and begin to develop your action plan.\n\nThe programme is for Scottish SMEs. You’re particularly suitable if you: \n\nAre you business leader or individual who wants to understand more about Fair Work and the support available.\nHave the autonomy and influence to implement an action plan
URL:https://investinangus.com/event/fair-work-workshop-6/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T090000
DTEND;TZID=UTC:20240319T120000
DTSTAMP:20260403T181134
CREATED:20240219T092056Z
LAST-MODIFIED:20240219T092056Z
UID:10088745-1710838800-1710849600@investinangus.com
SUMMARY:Scottish Manufacturing Advisory Service Continuous Improvement Workshop
DESCRIPTION:If you’re looking for ways to adopt sustainable continuous improvements in your business — especially to increase productivity and competitiveness — then this free workshop is for you. \nThis breakfast workshop focuses on how to learn and understand Lean principles through fun\, interactive exercises. \nThe event will be hosted in partnership with Dundee and Angus College at the brand new Engineering Partnership Innovation Centre (EPIC)\, Arbroath Campus\, Keptie Road\, DD11 3EA on Tuesday 19 March 2024 from 9am to 12pm. \nWhat you’ll learn from this event\nImproving productivity in your business can lead to a reduction in production costs and a more competitive business. Focusing on adding value through applying Lean techniques leads to improved quality\, cost and delivery performance along with increased capacity. \nThis highly interactive event will simulate how businesses are run. It highlights some of the typical daily challenges that most businesses experience and demonstrates an alternative way of looking at your business. \nYou’ll find out how\, by applying some simple ‘Lean Thinking Principles’\, you can start to think and act differently to improve your business efficiency. \nWhy attend?\nThis event is for progressive people who wish to understand the basics of improvement through team-building exercises and practical application. \nThrough the manufacturing simulation provided\, you’ll gain an understanding of the wastes\, and learn the importance of Performance Management. \nThis activity workshop provides the opportunity to step back from current operations\, review the essential implementation elements of improvement\, and assess the way forward for your organisation. \nWho should attend?\nThis event is suited for people at a Senior Manager level\, those who have responsibility for championing or driving business improvement within the workplace\, and/or those involved in the implementation of new processes and new ways of working. \nThe event has been timed to ensure minimum time away from the workplace. It starts at 9am with breakfast and refreshments and finishes promptly at noon. \nThere will be ample opportunity to network with like-minded people and explore ways that SMAS can support your business. \nThis event is free of charge\, with limited places\, so book early to avoid disappointment.
URL:https://investinangus.com/event/scottish-manufacturing-advisory-service-continuous-improvement-workshop/
LOCATION:Engineering Partnership Innovation Centre\, Keptie Road\, Arbroath\, DD11 3EA
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240318T140000
DTEND;TZID=UTC:20240318T160000
DTSTAMP:20260403T181134
CREATED:20240129T104135Z
LAST-MODIFIED:20240129T104135Z
UID:10088581-1710770400-1710777600@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-32/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240318T100000
DTEND;TZID=UTC:20240318T120000
DTSTAMP:20260403T181134
CREATED:20240129T104037Z
LAST-MODIFIED:20240129T104037Z
UID:10088579-1710756000-1710763200@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding Customers and Competitors)\nDeveloping your brand and tone of voice\nPlanning your Content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-33/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240315T140000
DTEND;TZID=UTC:20240315T160000
DTSTAMP:20260403T181134
CREATED:20240122T142049Z
LAST-MODIFIED:20240122T142049Z
UID:10088559-1710511200-1710518400@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240315T100000
DTEND;TZID=UTC:20240315T120000
DTSTAMP:20260403T181134
CREATED:20240122T141954Z
LAST-MODIFIED:20240122T141954Z
UID:10088557-1710496800-1710504000@investinangus.com
SUMMARY:TikTok for Business
DESCRIPTION:We’ll look at how to segment the global social media audience into the audience you are trying to target\, discuss what social media platforms will work for your audience\, and how to create engaging video content which will spark interaction with your brand. \nPart of the session will look at planning video content and production and different methods to use.
URL:https://investinangus.com/event/tiktok-for-business/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240314T180000
DTEND;TZID=UTC:20240314T200000
DTSTAMP:20260403T181134
CREATED:20240122T141907Z
LAST-MODIFIED:20240122T141907Z
UID:10088555-1710439200-1710446400@investinangus.com
SUMMARY:e-Commerce with Shopify
DESCRIPTION:Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar\, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. \nBy the end of this webinar\, you will be able to: \n\nUnderstand the essential features that a website needs to have to sell physical and digital products online\nUnderstand what Shopify is and how to use the features it offers to build a secure and powerful e-Commerce website\nUse the Shopify page builder and work with free themes to get the design and style of your website on-brand\nUnderstand how to manage orders and deliver great customer service\nUnderstand how to launch your new e-Commerce website and ensure all essential building blocks are in place using a pre-launch checklist
URL:https://investinangus.com/event/e-commerce-with-shopify-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240314T133000
DTEND;TZID=UTC:20240314T163000
DTSTAMP:20260403T181134
CREATED:20240214T132251Z
LAST-MODIFIED:20240214T132251Z
UID:10088718-1710423000-1710433800@investinangus.com
SUMMARY:DBT’s Australia and New Zealand Roadshow 2024 - Dundee
DESCRIPTION:Australia and New Zealand offer significant trade opportunities for UK businesses. This is your chance to explore these with trade experts. \nYou’re invited to join the UK Government’s Department for Business and Trade (DBT) in Dundee on 14 March for a Scottish Food and Drink Industry event\, highlighting opportunities in-market and practical tips for routes to market. You will have the chance to hear from in-country trade advisors\, businesses successfully exporting to these markets\, and more. \nThis is a great opportunity to: \n\nHear directly from a wide range of speakers including our DBT teams based in Australia and New Zealand\nJoin interactive sessions on the opportunities for selling products and services\nUnderstand the benefits of the Free Trade Agreements for your business\nNetwork with other businesses and specialists from DBT
URL:https://investinangus.com/event/dbts-australia-and-new-zealand-roadshow-2024-dundee/
LOCATION:Malmaison Dundee\, 44 Whitehall Crescent\, Dundee\, DD1 4AY
CATEGORIES:Exporting,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240314T100000
DTEND;TZID=UTC:20240314T130000
DTSTAMP:20260403T181134
CREATED:20240129T101756Z
LAST-MODIFIED:20240129T101756Z
UID:10088577-1710410400-1710421200@investinangus.com
SUMMARY:Canva
DESCRIPTION:This course covers editing pictures\, designing cover photos and collages\, and making professional-looking images without needing a designer. \nYou’ll pick up quick Canva tips\, shortcuts\, and best practices for free\, understand the importance of good graphic design for building your brand\, and discover how to create quality graphics. The goal is to help you quickly and effectively produce engaging content\, saving time and effort.
URL:https://investinangus.com/event/canva/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240314T100000
DTEND;TZID=UTC:20240314T120000
DTSTAMP:20260403T181134
CREATED:20240122T141806Z
LAST-MODIFIED:20240122T141806Z
UID:10088553-1710410400-1710417600@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you through all the steps required to design\, build and host a business website. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content\nCreating your brand’s visual identity online\, your site’s blueprint and how you can structure your site map\nWhat’s involved in registering your domain\, maintaining your site content\, and options for hosting it\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as choosing a suitable content management system\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-33/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240314T100000
DTEND;TZID=UTC:20240314T110000
DTSTAMP:20260403T181134
CREATED:20240226T152700Z
LAST-MODIFIED:20240226T152700Z
UID:10088764-1710410400-1710414000@investinangus.com
SUMMARY:Using AI for business and international growth
DESCRIPTION:This webinar will help you understand artificial intelligence (AI) and its potential business uses. \nGet an introduction to AI technology\, see practical steps for using it\, and learn about its limitations.
URL:https://investinangus.com/event/using-ai-for-business-and-international-growth/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240313T180000
DTEND;TZID=UTC:20240313T200000
DTSTAMP:20260403T181134
CREATED:20240122T141709Z
LAST-MODIFIED:20240122T141709Z
UID:10088551-1710352800-1710360000@investinangus.com
SUMMARY:Planning & scheduling your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/planning-scheduling-your-online-content-32/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR