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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20241128T140000
DTEND;TZID=UTC:20241128T160000
DTSTAMP:20260405T061124
CREATED:20241014T110820Z
LAST-MODIFIED:20241014T110820Z
UID:10090120-1732802400-1732809600@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-27/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241128T100000
DTEND;TZID=UTC:20241128T120000
DTSTAMP:20260405T061124
CREATED:20241014T101622Z
LAST-MODIFIED:20241014T101622Z
UID:10090118-1732788000-1732795200@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-9/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T180000
DTEND;TZID=UTC:20241127T200000
DTSTAMP:20260405T061124
CREATED:20241014T101528Z
LAST-MODIFIED:20241014T101528Z
UID:10090116-1732730400-1732737600@investinangus.com
SUMMARY:From Vision to Reality: Understanding the Business Model Canvas
DESCRIPTION:In the session\, you will be guided through each segment of the canvas\, from identifying your key partners and resources to understanding who your customers are and the value your business will bring to them. You’ll also gain practical insights into what will cost and make money. \nThe Business Model Canvas is an effective tool at all stages of business development. It can be used as a pre-stage to writing a formal business plan\, essential for any funding applications. \nWhether you’re just starting out or looking to refine your existing business model\, this webinar will provide the strategies you need for success. Don’t miss this opportunity to transform your business idea into a viable\, scalable venture.
URL:https://investinangus.com/event/from-vision-to-reality-understanding-the-business-model-canvas-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T140000
DTEND;TZID=UTC:20241127T160000
DTSTAMP:20260405T061124
CREATED:20241021T081324Z
LAST-MODIFIED:20241021T081324Z
UID:10090149-1732716000-1732723200@investinangus.com
SUMMARY:Unlocking the power of crowdfunding
DESCRIPTION:This webinar will equip businesses with the knowledge and strategies to effectively leverage crowdfunding for growth and success. \nWe’ll cover: \n\nUnderstanding your funding audience\nCrowdfunding success stories\nThe impact of a successful campaign\nThe opportunity presented by patronage models\nEssential elements of a winning crowdfunding campaign\nBuilding a crowdfunding culture\nCrowdfunding myths and realities\nStrategies for success\n\nBy the end of this webinar\, you will have a comprehensive understanding of crowdfunding and patronage/membership models\, actionable strategies to launch a successful campaign and the confidence to take your organisation to new heights through crowdfunding.
URL:https://investinangus.com/event/unlocking-the-power-of-crowdfunding-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T130000
DTEND;TZID=UTC:20241127T150000
DTSTAMP:20260405T061124
CREATED:20241014T101435Z
LAST-MODIFIED:20241014T101435Z
UID:10090114-1732712400-1732719600@investinangus.com
SUMMARY:Finding\, keeping and looking after your staff
DESCRIPTION:One of the most daunting challenges a business can face is the process of hiring employees\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and look after your team. \nWe’ll cover: \n\nFinding\, keeping and looking after your staff\nAttracting and recruiting the best people for your business\nYour obligations as employers\nHow to retain staff members\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/finding-keeping-and-looking-after-your-staff-7/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T120000
DTEND;TZID=UTC:20241127T130000
DTSTAMP:20260405T061124
CREATED:20241107T131153Z
LAST-MODIFIED:20241107T131153Z
UID:10090253-1732708800-1732712400@investinangus.com
SUMMARY:Unlock the Benefits of Inclusive Recruitment
DESCRIPTION:Discover the benefits of inclusive recruitment through Skills Development Scotland’s Inclusive Recruitment Guide and how it can help to transform your recruitment strategy. \nThe webinar will explain the guide and demonstrate real-life examples of inclusive hiring practices.
URL:https://investinangus.com/event/unlock-the-benefits-of-inclusive-recruitment/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T100000
DTEND;TZID=UTC:20241127T120000
DTSTAMP:20260405T061124
CREATED:20241107T131425Z
LAST-MODIFIED:20241107T131425Z
UID:10090255-1732701600-1732708800@investinangus.com
SUMMARY:Screen Ready Online 2024
DESCRIPTION:Do you want to collaborate with film and TV crews? Or maybe you’re already involved in the industry and want to expand your reach? \nJoin TayScreen for a free online event on Wednesday\, 27th November at 10:00 AM. \nDiscover how your space or service can become sought-after for production and thrive by partnering with production teams. Don’t miss this chance to hear what’s happening in the Fife Tay region and Scotland and learn how to make your location or business stand out in the world of film and television. \nWe’re thrilled to welcome industry experts who will share insights\, answer questions\, and discuss opportunities: \n\nRhian Howells\, Location Manager and CEO Crew Network\nProfessor Niamh Nic Daeid\, Director\, Leverhulme Research Centre for Forensic Science and technical adviser on multiple crime dramas\nChris Wilson\, Head of Communications and Media\, V&A Dundee\nJenni Steele\, Film & Creative Industries Manager\, Visit Scotland\n\nWhat you’ll hear about: \n· What’s involved in location scouting and management\, what productions look for and why productions work with location and production managers. \n· With the region being a magnet for crime drama\, like Karen Pirie and Traces\, it’s a chance to hear if the science is fact or fiction \n· The experience of hosting production such as award winning TV series\, Succession\, by V&A Dundee – a location that’s a museum and open to the public \n· An update on screen tourism as Visit Scotland continues to work with big names in production including Disney’s National Geographic CreativeWorks to target US and UK visitors
URL:https://investinangus.com/event/screen-ready-online-2024/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T100000
DTEND;TZID=UTC:20241127T120000
DTSTAMP:20260405T061124
CREATED:20241014T101342Z
LAST-MODIFIED:20241014T101342Z
UID:10090112-1732701600-1732708800@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-10/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241127T090000
DTEND;TZID=UTC:20241127T163000
DTSTAMP:20260405T061124
CREATED:20240612T101538Z
LAST-MODIFIED:20240612T101538Z
UID:10089411-1732698000-1732725000@investinangus.com
SUMMARY:Scotland’s Towns Conference 2024
DESCRIPTION:Set against the backdrop of Perth’s major assets investments\, STC24 highlights the importance of cultural\, built\, and natural assets in driving economic\, social\, and environmental progress in Scotland’s towns and places. \nJoin us to discuss\, learn about and connect with the resilient and thriving places showcasing at Scotland’s Towns Conference 2024: “Investing in Our Assets for Sustainable Towns of the Future.” This year’s conference\, held on 27th November at Perth Concert Hall\, will delve into the critical role of cultural\, built\, and natural assets in fostering local economic\, social\, and environmental transformative change. \n\n\nBuilt assets and infrastructure: The backbone of our towns and places. \n\n\nCultural and heritage assets: Providing both economic and wider societal benefits. \n\n\nNatural assets: Greenspace\, water\, and biodiversity that sustain our environment. \n\n\nHuman\, social\, and financial capital: Leveraging the skills and abilities of individuals\, the strength of community\, public and private partnerships\, and the wealth accumulation potential within our towns. \n\n\nExplore how these assets open up potential for new jobs\, industry and enterprise\, driving forward economic growth and innovation. \nLearn how to leverage these diverse assets to create sustainable\, vibrant towns for future generations. Connect with industry experts\, share best practices\, and be part of the drive for positive change across Scotland. \nJoin us for an inspiring yet practice-based experience featuring study visits\, keynote speakers\, interactive workshops\, collaborative world café sessions and a solutions-based exhibition.
URL:https://investinangus.com/event/scotlands-towns-conference-2024/
LOCATION:Perth Concert Hall\, Mill Street\, Perth\, PH1 5HZ
CATEGORIES:Business Planning,Networking,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241125T130000
DTEND;TZID=UTC:20241125T160000
DTSTAMP:20260405T061124
CREATED:20240902T134327Z
LAST-MODIFIED:20240902T134327Z
UID:10089955-1732539600-1732550400@investinangus.com
SUMMARY:Business Support – Drop In Sessions
DESCRIPTION:The Business Gateway team will be at Kirriemuir Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-9/
LOCATION:Kirriemuir Library\, 28 Reform Street\, Kirriemuir\, DD8 4BS
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241125T100000
DTEND;TZID=UTC:20241125T153000
DTSTAMP:20260405T061124
CREATED:20241111T154417Z
LAST-MODIFIED:20241111T154417Z
UID:10090292-1732528800-1732548600@investinangus.com
SUMMARY:Development and Design for Agritourism
DESCRIPTION:Join Scotland’s Agritourism Monitor Farms Programme for another informative event\, this time focused on development and design of space for agritourism. \nWhether you’re an established agritourism business or just starting out\, this event hosted by Duffus Estate will help you understand the process when repurposing or designing new space. \nOur Agritourism Monitor Farmers\, the Scott Family from Fearn Farm are developing a new hotel venture working collaboratively with Rosemary and Ben from The Building Workshop. Rosemary will lead the morning session which will take us through the collaborative design process with a focus on the Fearn developments. We will also hear how the development is progressing from the Scott’s. \nIn the afternoon\, we will have an opportunity to hear from Core Community Group Members\, Caroline and Ed Dunbar about the progress and developments at Duffus Estate including the new campsite opening in 2025\, the existing accommodation\, eco lodge and coffee hut. There will be a walk around of Duffus Estate also. \nThere will be a chance to share thoughts & ideas and network over lunchtime. \nTea and Coffee will be provided. There will be a cup of soup at lunchtime but please do bring a packed lunch. \nEveryone is very welcome to attend.
URL:https://investinangus.com/event/development-and-design-for-agritourism/
LOCATION:Duffus Village Hall\, Duffus\, Elgin\, IV30 5QD
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241123T100000
DTEND;TZID=UTC:20241123T120000
DTSTAMP:20260405T061124
CREATED:20241014T101201Z
LAST-MODIFIED:20241014T101201Z
UID:10090110-1732356000-1732363200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-52/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241122T090000
DTEND;TZID=UTC:20241122T110000
DTSTAMP:20260405T061124
CREATED:20241014T101114Z
LAST-MODIFIED:20241021T081001Z
UID:10090108-1732266000-1732273200@investinangus.com
SUMMARY:How to build your brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand-8/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T140000
DTEND;TZID=UTC:20241121T160000
DTSTAMP:20260405T061124
CREATED:20241014T101024Z
LAST-MODIFIED:20241014T101024Z
UID:10090105-1732197600-1732204800@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-27/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T100000
DTEND;TZID=UTC:20241121T160000
DTSTAMP:20260405T061124
CREATED:20241111T102015Z
LAST-MODIFIED:20241111T102015Z
UID:10090282-1732183200-1732204800@investinangus.com
SUMMARY:Scotland's cruise conference 2024 - what works for tourism
DESCRIPTION:2024 has been another year of growth for cruise ship calls around Scotland’s ports\, with the season extending well into November. Looking forward\, 2025 promises new cruise line calls at Scottish ports\, while at an industry level there is growth in both the size of vessels\, and in the capacity of the luxury and expedition market. Cruise lines are looking for excursions which are “ungoogleable”! \nIn Scotland\, conversations on cruise in recent times have raised the question of sustainable tourism and extension of the tourism levy. What does this mean for the cruise industry and Scotland’s tourism offer? \nScotland’s cruise conference 2024 – what works for tourism will consider the issues and opportunities raised for the Scottish tourism industry and local tourism businesses. \nThe programme will include input from cruise lines\, international cruise networks\, and international industry experts. Following last year’s event\, the conference will also explore the data which is available\, and how it might help you to plan. It is also hoped to find space for some “speed dating”. \nAs always\, the sessions will be interactive. At these events\, delegates are always participants.
URL:https://investinangus.com/event/scotlands-cruise-conference-2024-what-works-for-tourism/
LOCATION:Glen Pavilion\, Pittencrieff Park\, Dunfermline\, KY12 8QH
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T100000
DTEND;TZID=UTC:20241121T123000
DTSTAMP:20260405T061124
CREATED:20240715T082016Z
LAST-MODIFIED:20240715T082016Z
UID:10089667-1732183200-1732192200@investinangus.com
SUMMARY:The Employee Ownership Transition: A Deep Dive
DESCRIPTION:Are you considering employee ownership as a succession plan for your business? Join us on our deep dive into the process of selling to an Employee Ownership Trust (EOT). \nAimed at business owners considering employee ownership as a succession option\, this interactive online workshop will cover topics that are fundamental to every employee ownership transition. \nThe workshop will include a presentation and a breakout session. \nThe presentation will cover: \n\nHow a transaction or sale of shares to an EOT works\nValuation\, purchase price and repayments\nSeller protections and the role of the exiting owners\nGovernance structure of the business post transition\nThe role of the board and the trust and their relationship with each other\nEmployee engagement and employee incentives (bonuses and share schemes)\n\nThe breakout sessions will be on: \n\nThe transition process and legal implementation – led by Louise Fisher\, Baxendale Employee Ownership\nThe importance of employee engagement – led by Hannah Welch\, Baxendale Employee Ownership\n\nSchedule: \n10:00 Introductions – Glen Dott\, Scottish Enterprise \n10:10 Presentation – Louise Fisher and Hannah Welch\, Baxendale Employee Ownership \n11:10 Facilitated breakout sessions (attendees participate in each session) \n12:00 Q&A and learning outcomes \n12:30 Close \nAttend this interactive workshop to learn more about the EOT process when considering a transition to employee ownership.
URL:https://investinangus.com/event/the-employee-ownership-transition-a-deep-dive-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T100000
DTEND;TZID=UTC:20241121T120000
DTSTAMP:20260405T061124
CREATED:20241111T100704Z
LAST-MODIFIED:20241111T100704Z
UID:10090269-1732183200-1732190400@investinangus.com
SUMMARY:An Introduction to Canva
DESCRIPTION:Looking to create your own brand images using Canva? This interactive workshop will teach you how to create stunning visuals that make your brand stand out on social media. \nBring your laptop or MacBook and your brand images for a hands-on experience. We’ll cover everything from the basics to more advanced techniques for creating dynamic\, bespoke images for your brand. \nIn this workshop\, we’ll cover: \n\nHow to register for a free Canva.com account\nA walk-through of the platform\, including features and toolbars\nThe importance of fonts\, colours\, and effects for maximum impact\nHow to use Canva design templates and adapt them for your business\nHow to create your own designs from scratch using your own imagery\nHow to insert animation on your photos and text\nHow to create engaging reels\nAn explanation of different types of social media content\nHow to save and download from Canva\nHow to upload to Meta Suite Planner\n\nDon’t miss out. Take control of your brand imagery and create stunning visuals for online use. Book your place now!
URL:https://investinangus.com/event/an-introduction-to-canva-2/
LOCATION:The Meffan\, 20 West High Street\, Forfar\, DD8 1BB
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T100000
DTEND;TZID=UTC:20241121T120000
DTSTAMP:20260405T061124
CREATED:20241014T100937Z
LAST-MODIFIED:20241014T100937Z
UID:10090101-1732183200-1732190400@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-10/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T100000
DTEND;TZID=UTC:20241121T120000
DTSTAMP:20260405T061124
CREATED:20241014T100853Z
LAST-MODIFIED:20241014T100853Z
UID:10090099-1732183200-1732190400@investinangus.com
SUMMARY:Don’t let GDPR block your Innovation
DESCRIPTION:Join us for an in depth GDPR Masterclass designed to equip you with the knowledge and tools to navigate and leverage GDPR regulations effectively. \nWhat we’ll cover: \n\nUnderstanding the Regulations: Separate fact from fiction and gain a clear understanding of GDPR requirements.\nTurning GDPR into a Competitive Advantage: Discover the opportunities GDPR presents for your business.\nUsing CRM Systems: Learn best practices for importing\, purchasing\, and sharing personal data within your CRM.\nUtilising 3rd Party Marketing Services: Safeguard your reputation while using external marketing services.\nCookies & Transparency: Master consent management and ensure transparency with your website’s cookie policies.\nEffective Marketing Communication: Enhance your marketing strategies through compliant emails\, texts\, newsletters\, and cold calling.\nMaintaining Customer Relationships: Build and maintain trust with your customers through GDPR-compliant practices.\nCommunications Impact Toolkit: Equip yourself with tools to improve your communication effectiveness.\n\nAttendees will have the opportunity to book a one-on-one session with GDPR expert Susan\, allowing for personalised advice and guidance.
URL:https://investinangus.com/event/dont-let-gdpr-block-your-innovation/
CATEGORIES:Business Planning,Data Protection,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T093000
DTEND;TZID=UTC:20241121T170000
DTSTAMP:20260405T061124
CREATED:20241021T164818Z
LAST-MODIFIED:20241021T164818Z
UID:10090182-1732181400-1732208400@investinangus.com
SUMMARY:eCommerce and Digital Trade Symposium
DESCRIPTION:The programme will feature presentations\, case studies\, and panel discussions hosted by industry leaders. It will also include an Exhibitor Zone where attendees can meet and greet with experts from the field. Attendees will have the opportunity to have one-to-one sessions with experts. \nKey topics will include:\n\nInternational and cross border eCommerce – developing new markets\nB2B eCommerce – getting to grips with the latest developments\nImproved productivity – the application of the latest digital technologies\nOmnichannel opportunities – how to serve your customer better\nDigital transformation – what does success look like?\nMarketplaces and social media platforms – how to select the optimal mix\nData and market analysis – exploring new opportunities\nAI and eCommerce – what’s right for your business\n\nWho should attend?\nThe Symposium is geared towards senior decision makers\, business leaders\, digital and eCommerce practitioners\, and commercial teams. To join\, simply register for DIGIT Expo and come along on the day. Your delegate pass will include access to all sessions and networking areas.
URL:https://investinangus.com/event/ecommerce-and-digital-trade-symposium/
LOCATION:Edinburgh International Conference Centre\, 150 Morrison Street\, Edinburgh\, EH3 8EE
CATEGORIES:Digital Marketing,International Trade,Marketing,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T140000
DTEND;TZID=UTC:20241120T160000
DTSTAMP:20260405T061124
CREATED:20241104T103140Z
LAST-MODIFIED:20241104T103140Z
UID:10090231-1732111200-1732118400@investinangus.com
SUMMARY:Securing Funding and Boosting Cashflow
DESCRIPTION:Effective cash flow management is essential for securing funding and ensuring long-term business success. This workshop will equip you with a clear understanding of the funding application process and insights into what funders expect. \nA recent report from the Federation of Small Businesses (FSB) revealed that most businesses are struggling with cash flow challenges. To address these issues\, our speakers Norrie Cook and Patrick Burke from the FSE group will provide guidance on how to access funding and manage your finances effectively. \nThis session will cover: \n\nFunding for growth and sustainability\nDifferent types of funding options\nWhat are funders looking for?\nWhat makes for a successful application?\nKey documents and compliance needed\nUnderstanding Financial Projections\n\nIn addition to providing guidance on funding applications\, participants will learn how to use finance strategies to free up cash flow\, such as credit control\, invoice discounting\, optimising credit terms\, and securing deposits.
URL:https://investinangus.com/event/securing-funding-and-boosting-cashflow/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T130000
DTEND;TZID=UTC:20241120T150000
DTSTAMP:20260405T061124
CREATED:20241014T100756Z
LAST-MODIFIED:20241014T100756Z
UID:10090097-1732107600-1732114800@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-8/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T100000
DTEND;TZID=UTC:20241120T163000
DTSTAMP:20260405T061124
CREATED:20241111T101727Z
LAST-MODIFIED:20241111T101727Z
UID:10090279-1732096800-1732120200@investinangus.com
SUMMARY:Expanding our horizons: collaborative pathways for nature tourism in Scotland
DESCRIPTION:After a five-year pause\, the Wild Scotland Autumn Conference is making a grand comeback. This is an opportunity to connect\, learn\, and be inspired by the best minds in the industry. \nThis conference is more than just a gathering – it’s a chance to reignite your passion\, gain invaluable insights and forge lasting connections with like-minded professionals. \nJoin this day filled with exciting discussions\, networking opportunities and insights into Scotland’s diverse wildlife\, culture and its guests. This in-person event will be held in the picturesque town of Pitlochry\, providing the perfect backdrop for this gathering. Whether you’re a nature enthusiast\, a conservationist\, or simply curious about Scotland’s wild beauty\, this conference is the place to be. \nConfirmed guest speakers are: \n\nDavid Symes from the Adventure Travel Trade Association who will be hosting an interactive session on “Developing adventure tourism for the international market”. The session will be audience-led and topics will focus on who your customers are\, working with the international travel trade and policies and procedure.\nPatrick O’Shaughnessy from VisitScotland will share the latest ways to ensure you are visible online\, including modern booking systems\, working with online travel agents and Google Things to Do.\nRebecca Gibson\, Scottish-based outdoor writer and photographer and author of the recent Bradt Guide on Slow Travel in North East Scotland.\n\nMark your calendars and join this conference in celebrating your businesses and Scotland’s rich wildlife and cultural offering.
URL:https://investinangus.com/event/expanding-our-horizons-collaborative-pathways-for-nature-tourism-in-scotland/
LOCATION:Fishers Hotel\, 75-79 Atholl Road\, Pitlochry\, PH16 5BN
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T100000
DTEND;TZID=UTC:20241120T120000
DTSTAMP:20260405T061124
CREATED:20241014T100704Z
LAST-MODIFIED:20241014T100704Z
UID:10090095-1732096800-1732104000@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241119T163000
DTEND;TZID=UTC:20241119T173000
DTSTAMP:20260405T061124
CREATED:20241111T101536Z
LAST-MODIFIED:20241111T101536Z
UID:10090277-1732033800-1732037400@investinangus.com
SUMMARY:Writing for social media
DESCRIPTION:Engaging copy can help you say more with less when posting on your social media channels. \nIf you manage a social media channel for your business and you’re looking at ways to sharpen your copy\, join this session on writing for social media. Learn ways to develop a written tone of voice and tips for creating copy for limited space online. \nIn this session you will learn: \n\nhow to define your brand across your social media channels\ntips for writing for social media and responding to customer comments\ntools you can use for content marketing\n\nThis session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/writing-for-social-media-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241119T093000
DTEND;TZID=UTC:20241119T153000
DTSTAMP:20260405T061124
CREATED:20241111T101437Z
LAST-MODIFIED:20241111T101437Z
UID:10090275-1732008600-1732030200@investinangus.com
SUMMARY:North-east tourism conference 2024
DESCRIPTION:Hosted by BBC Scotland journalist Fiona Stalker\, this long-awaited event – supported by P&J Live – will bring you together with organisations\, businesses and individuals from across the region to focus on how tourism can help the North East to thrive in 2025\, and beyond. \nYou will hear from a range of industry experts and thought leaders throughout the day who will contribute to an engaging programme that will focus on visitors\, people and the environment in the northeast of Scotland. \nIn addition\, there will be ample networking opportunities to make new contacts\, meet with peers\, and exchange ideas.
URL:https://investinangus.com/event/north-east-tourism-conference-2024/
LOCATION:P&J Live\, East Burn Road\, Aberdeen\, AB21 9FX\, United Kingdom
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T130000
DTEND;TZID=UTC:20241118T160000
DTSTAMP:20260405T061124
CREATED:20240902T134231Z
LAST-MODIFIED:20240902T134231Z
UID:10089953-1731934800-1731945600@investinangus.com
SUMMARY:Business Support – Drop In Sessions
DESCRIPTION:The Business Gateway team will be at Carnoustie Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-8/
LOCATION:Carnoustie Library\, 21 High Street\, Carnoustie\, DD7 6AN
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T100000
DTEND;TZID=UTC:20241118T120000
DTSTAMP:20260405T061124
CREATED:20241014T100617Z
LAST-MODIFIED:20241014T100617Z
UID:10090092-1731924000-1731931200@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-9/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T090000
DTEND;TZID=UTC:20241119T130000
DTSTAMP:20260405T061124
CREATED:20240612T101300Z
LAST-MODIFIED:20240612T101300Z
UID:10089409-1731920400-1732021200@investinangus.com
SUMMARY:Scottish Agritourism Conference 2024
DESCRIPTION:This Conference will bring together everyone interested in the development of agritourism in Scotland. \nIt will be a great chance to get together\, network and build relationships. \nThe conference is set to welcome: \n\nexisting agritourism business owners\nfarmers and crofters considering agritourism or just keen to find out more\ntourism\, hospitality and food and drink businesses keen to benefit from the growth of agritourism in Scotland\nprofessionals and suppliers to the sector\nindustry representatives from across agriculture\, tourism destinations\, the public sector and academia\n\nBoth members of Scottish Agritourism and non-members are welcome. Anyone booking with a non-members ticket who decides to join Scottish Agritourism before or during the Conference will have the difference in their ticket money refunded. \nHighlights will include \n\nBuilding Great Teams – Beata Winiarska\, Forest Farm Dairy\, Anna & Richard\, Lindores & further speaker tbc\nInnovation – Jillian McEwan\, Lunan Bay Farm\, Tom Lewis\, Monachyle Mhor and Katrina Reynolds\, Allanton Inn\nInternational session – Marijke Dunselman\, Agritourism New Zealand & Pandurang Taware\, Agritourism India\nInsight Session\, Vicki Miller\, Visit Scotland and Amanda Brown\, Scotland Food & Drink\nFocus on Scotland’s Agritourism Strategy and upcoming World Agritourism Conference\nAnnual Sector Dinner\nScottish Agritourism update and AGM
URL:https://investinangus.com/event/scottish-agritourism-conference-2024/
LOCATION:Perth Concert Hall\, Mill Street\, Perth\, PH1 5HZ
CATEGORIES:Food & Drink,Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241114T180000
DTEND;TZID=UTC:20241114T200000
DTSTAMP:20260405T061124
CREATED:20241014T100535Z
LAST-MODIFIED:20241014T100535Z
UID:10090090-1731607200-1731614400@investinangus.com
SUMMARY:Kickstart your Marketing
DESCRIPTION:The workshop will cover the basic principles of marketing\, including target audience identification\, competitor analysis\, value proposition\, and the development of marketing strategies. \nThe workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content \nOverall\, this workshop is ideal for businesses – new and existing – who want to gain a solid understanding of the basics. By the end of the workshop\, you should have the knowledge and skills necessary to develop and execute an effective marketing strategy for your business.
URL:https://investinangus.com/event/kickstart-your-marketing-16/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
END:VCALENDAR