BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Invest in Angus - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T140000
DTEND;TZID=UTC:20241120T160000
DTSTAMP:20260406T063140
CREATED:20241104T103140Z
LAST-MODIFIED:20241104T103140Z
UID:10090231-1732111200-1732118400@investinangus.com
SUMMARY:Securing Funding and Boosting Cashflow
DESCRIPTION:Effective cash flow management is essential for securing funding and ensuring long-term business success. This workshop will equip you with a clear understanding of the funding application process and insights into what funders expect. \nA recent report from the Federation of Small Businesses (FSB) revealed that most businesses are struggling with cash flow challenges. To address these issues\, our speakers Norrie Cook and Patrick Burke from the FSE group will provide guidance on how to access funding and manage your finances effectively. \nThis session will cover: \n\nFunding for growth and sustainability\nDifferent types of funding options\nWhat are funders looking for?\nWhat makes for a successful application?\nKey documents and compliance needed\nUnderstanding Financial Projections\n\nIn addition to providing guidance on funding applications\, participants will learn how to use finance strategies to free up cash flow\, such as credit control\, invoice discounting\, optimising credit terms\, and securing deposits.
URL:https://investinangus.com/event/securing-funding-and-boosting-cashflow/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T130000
DTEND;TZID=UTC:20241120T150000
DTSTAMP:20260406T063140
CREATED:20241014T100756Z
LAST-MODIFIED:20241014T100756Z
UID:10090097-1732107600-1732114800@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-8/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T100000
DTEND;TZID=UTC:20241120T163000
DTSTAMP:20260406T063140
CREATED:20241111T101727Z
LAST-MODIFIED:20241111T101727Z
UID:10090279-1732096800-1732120200@investinangus.com
SUMMARY:Expanding our horizons: collaborative pathways for nature tourism in Scotland
DESCRIPTION:After a five-year pause\, the Wild Scotland Autumn Conference is making a grand comeback. This is an opportunity to connect\, learn\, and be inspired by the best minds in the industry. \nThis conference is more than just a gathering – it’s a chance to reignite your passion\, gain invaluable insights and forge lasting connections with like-minded professionals. \nJoin this day filled with exciting discussions\, networking opportunities and insights into Scotland’s diverse wildlife\, culture and its guests. This in-person event will be held in the picturesque town of Pitlochry\, providing the perfect backdrop for this gathering. Whether you’re a nature enthusiast\, a conservationist\, or simply curious about Scotland’s wild beauty\, this conference is the place to be. \nConfirmed guest speakers are: \n\nDavid Symes from the Adventure Travel Trade Association who will be hosting an interactive session on “Developing adventure tourism for the international market”. The session will be audience-led and topics will focus on who your customers are\, working with the international travel trade and policies and procedure.\nPatrick O’Shaughnessy from VisitScotland will share the latest ways to ensure you are visible online\, including modern booking systems\, working with online travel agents and Google Things to Do.\nRebecca Gibson\, Scottish-based outdoor writer and photographer and author of the recent Bradt Guide on Slow Travel in North East Scotland.\n\nMark your calendars and join this conference in celebrating your businesses and Scotland’s rich wildlife and cultural offering.
URL:https://investinangus.com/event/expanding-our-horizons-collaborative-pathways-for-nature-tourism-in-scotland/
LOCATION:Fishers Hotel\, 75-79 Atholl Road\, Pitlochry\, PH16 5BN
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241120T100000
DTEND;TZID=UTC:20241120T120000
DTSTAMP:20260406T063140
CREATED:20241014T100704Z
LAST-MODIFIED:20241014T100704Z
UID:10090095-1732096800-1732104000@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241119T163000
DTEND;TZID=UTC:20241119T173000
DTSTAMP:20260406T063140
CREATED:20241111T101536Z
LAST-MODIFIED:20241111T101536Z
UID:10090277-1732033800-1732037400@investinangus.com
SUMMARY:Writing for social media
DESCRIPTION:Engaging copy can help you say more with less when posting on your social media channels. \nIf you manage a social media channel for your business and you’re looking at ways to sharpen your copy\, join this session on writing for social media. Learn ways to develop a written tone of voice and tips for creating copy for limited space online. \nIn this session you will learn: \n\nhow to define your brand across your social media channels\ntips for writing for social media and responding to customer comments\ntools you can use for content marketing\n\nThis session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/writing-for-social-media-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241119T093000
DTEND;TZID=UTC:20241119T153000
DTSTAMP:20260406T063140
CREATED:20241111T101437Z
LAST-MODIFIED:20241111T101437Z
UID:10090275-1732008600-1732030200@investinangus.com
SUMMARY:North-east tourism conference 2024
DESCRIPTION:Hosted by BBC Scotland journalist Fiona Stalker\, this long-awaited event – supported by P&J Live – will bring you together with organisations\, businesses and individuals from across the region to focus on how tourism can help the North East to thrive in 2025\, and beyond. \nYou will hear from a range of industry experts and thought leaders throughout the day who will contribute to an engaging programme that will focus on visitors\, people and the environment in the northeast of Scotland. \nIn addition\, there will be ample networking opportunities to make new contacts\, meet with peers\, and exchange ideas.
URL:https://investinangus.com/event/north-east-tourism-conference-2024/
LOCATION:P&J Live\, East Burn Road\, Aberdeen\, AB21 9FX\, United Kingdom
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T130000
DTEND;TZID=UTC:20241118T160000
DTSTAMP:20260406T063140
CREATED:20240902T134231Z
LAST-MODIFIED:20240902T134231Z
UID:10089953-1731934800-1731945600@investinangus.com
SUMMARY:Business Support – Drop In Sessions
DESCRIPTION:The Business Gateway team will be at Carnoustie Library to offer expert advice and support for all your business questions. \nDrop in and speak to us\, or use the book now button and a member of the team will be in touch to book an appointment. \nWhether you’re just starting out or looking to grow business\, our advisers are here for you every step of the way.
URL:https://investinangus.com/event/business-support-drop-in-sessions-8/
LOCATION:Carnoustie Library\, 21 High Street\, Carnoustie\, DD7 6AN
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T100000
DTEND;TZID=UTC:20241118T120000
DTSTAMP:20260406T063140
CREATED:20241014T100617Z
LAST-MODIFIED:20241014T100617Z
UID:10090092-1731924000-1731931200@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-9/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241118T090000
DTEND;TZID=UTC:20241119T130000
DTSTAMP:20260406T063140
CREATED:20240612T101300Z
LAST-MODIFIED:20240612T101300Z
UID:10089409-1731920400-1732021200@investinangus.com
SUMMARY:Scottish Agritourism Conference 2024
DESCRIPTION:This Conference will bring together everyone interested in the development of agritourism in Scotland. \nIt will be a great chance to get together\, network and build relationships. \nThe conference is set to welcome: \n\nexisting agritourism business owners\nfarmers and crofters considering agritourism or just keen to find out more\ntourism\, hospitality and food and drink businesses keen to benefit from the growth of agritourism in Scotland\nprofessionals and suppliers to the sector\nindustry representatives from across agriculture\, tourism destinations\, the public sector and academia\n\nBoth members of Scottish Agritourism and non-members are welcome. Anyone booking with a non-members ticket who decides to join Scottish Agritourism before or during the Conference will have the difference in their ticket money refunded. \nHighlights will include \n\nBuilding Great Teams – Beata Winiarska\, Forest Farm Dairy\, Anna & Richard\, Lindores & further speaker tbc\nInnovation – Jillian McEwan\, Lunan Bay Farm\, Tom Lewis\, Monachyle Mhor and Katrina Reynolds\, Allanton Inn\nInternational session – Marijke Dunselman\, Agritourism New Zealand & Pandurang Taware\, Agritourism India\nInsight Session\, Vicki Miller\, Visit Scotland and Amanda Brown\, Scotland Food & Drink\nFocus on Scotland’s Agritourism Strategy and upcoming World Agritourism Conference\nAnnual Sector Dinner\nScottish Agritourism update and AGM
URL:https://investinangus.com/event/scottish-agritourism-conference-2024/
LOCATION:Perth Concert Hall\, Mill Street\, Perth\, PH1 5HZ
CATEGORIES:Food & Drink,Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241114T180000
DTEND;TZID=UTC:20241114T200000
DTSTAMP:20260406T063140
CREATED:20241014T100535Z
LAST-MODIFIED:20241014T100535Z
UID:10090090-1731607200-1731614400@investinangus.com
SUMMARY:Kickstart your Marketing
DESCRIPTION:The workshop will cover the basic principles of marketing\, including target audience identification\, competitor analysis\, value proposition\, and the development of marketing strategies. \nThe workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content \nOverall\, this workshop is ideal for businesses – new and existing – who want to gain a solid understanding of the basics. By the end of the workshop\, you should have the knowledge and skills necessary to develop and execute an effective marketing strategy for your business.
URL:https://investinangus.com/event/kickstart-your-marketing-16/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241114T100000
DTEND;TZID=UTC:20241114T120000
DTSTAMP:20260406T063140
CREATED:20241014T095727Z
LAST-MODIFIED:20241014T095743Z
UID:10090087-1731578400-1731585600@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. \nMost businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. \nWhether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enable you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241114T100000
DTEND;TZID=UTC:20241114T120000
DTSTAMP:20260406T063140
CREATED:20240715T081909Z
LAST-MODIFIED:20240715T081909Z
UID:10089665-1731578400-1731585600@investinangus.com
SUMMARY:Selling Your Business Masterclass
DESCRIPTION:Have you considered a succession plan for your business? It’s never too early to start thinking about your options. Employee ownership is fast becoming the preferred exit route for business owners. \nAimed at business owners who are considering an exit from their company\, this session will give attendees the opportunity to hear from industrial machinery manufacturer Fusion Mechanical and publishing services company Prepress Projects. Speakers from the companies will explain considerations they undertook when choosing employee ownership and how things have worked out as a result. \nLouise Fisher from Baxendale Employee Ownership will talk through all ownership succession options before focussing on employee ownership and how to ensure the employee buyout is a smooth process. \nTimings: \n10:05am Welcome – Glen Dott\, Scottish Enterprise \n10:10am Ownership Succession Options – Louise Fisher\, Baxendale Employee Ownership \n10:35am Employee Ownership Case Study – Fusion Mechanical \n11am Employee Ownership Case Study – Prepress Projects \n11:25am Support available – Glen Dott\, Scottish Enterprise \n11:30am Q&A \n11:45am Close \nAttend this workshop to learn how employee ownership offers a tax efficient exit route that protects your company’s legacy\, while providing a competitive price for the business. It could it be the perfect succession solution for you.
URL:https://investinangus.com/event/selling-your-business-masterclass-6/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241114T090000
DTEND;TZID=UTC:20241114T173000
DTSTAMP:20260406T063140
CREATED:20241111T101312Z
LAST-MODIFIED:20241111T101312Z
UID:10090273-1731574800-1731605400@investinangus.com
SUMMARY:ASVA Annual Conference 2024
DESCRIPTION:This year’s Association for Scottish Visitor Attractions conference will bring together leading voices and experts from within the visitor attractions and wider tourism sector to share best practices\, explore innovative approaches in technology\, sustainability\, and community engagement. \nThe programme will explore everything from enhancing the visitor experience to the integration of tech and partnership strategies. It will delve into the unique challenges faced by small and big attractions alike\, discuss sustainability efforts\, and focus on critical themes like people\, accessibility and inclusion. \nThe trade exhibition will be a key part of conference activities\, and an excellent opportunity for trade members to showcase their organisation to the attraction industry audience. There will be a limited number of trade stands available\, so it is advised to book as early as possible to ensure you secure your spot and avoid missing out. \nAfter the conference\, all delegates are invited to a drinks reception at Perth Museum from 6-8pm. Not only will you enjoy a selection of drinks provided by local suppliers\, but you’ll also have the opportunity to network and explore the museum\, including a guided tour of the iconic Stone of Destiny.
URL:https://investinangus.com/event/asva-annual-conference-2024/
LOCATION:Perth Concert Hall\, Mill Street\, Perth\, PH1 5HZ
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241113T180000
DTEND;TZID=UTC:20241113T200000
DTSTAMP:20260406T063140
CREATED:20241014T094810Z
LAST-MODIFIED:20241014T094810Z
UID:10090085-1731520800-1731528000@investinangus.com
SUMMARY:Video production for digital marketing
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise\nGet to know the various digital platforms that can be utilised to view and share video content\nSee what editing apps are available and how to add music and subtitles
URL:https://investinangus.com/event/video-production-for-digital-marketing-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241113T100000
DTEND;TZID=UTC:20241113T120000
DTSTAMP:20260406T063140
CREATED:20241014T094642Z
LAST-MODIFIED:20241014T094642Z
UID:10090083-1731492000-1731499200@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:This workshop will take place online via Zoom. Joining instructions will be shared with you once you have reserved your space. \nReady to accelerate your business growth but unsure where to begin? \nLook no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-19/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241112T180000
DTEND;TZID=UTC:20241112T200000
DTSTAMP:20260406T063140
CREATED:20240819T085452Z
LAST-MODIFIED:20240819T085452Z
UID:10089828-1731434400-1731441600@investinangus.com
SUMMARY:Retail Support for Independent businesses
DESCRIPTION:This session will include a presentation from our retail and business expert followed by an interactive discussion\, giving the opportunity for attendees to share experiences\, exchange best practices\, and learn from one another. \nIn this session we’ll explore the realities of operating a business in today’s challenging economic and political environment\, while also identifying key strategies and opportunities to help independent retailers and business owners thrive. \nBook now and get ready to connect\, learn\, and leave with actionable insights to strengthen your business for the future. \nThis event can be followed up with online one to one sessions for individuals interested in getting further personal support.
URL:https://investinangus.com/event/retail-support-for-independent-businesses/
LOCATION:Strathmore Rugby Club\, Inchmacoble Park\, Forfar\, DD8 1RL
CATEGORIES:Business Planning,Retail
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241112T100000
DTEND;TZID=UTC:20241112T120000
DTSTAMP:20260406T063140
CREATED:20241021T081909Z
LAST-MODIFIED:20241021T081909Z
UID:10090161-1731405600-1731412800@investinangus.com
SUMMARY:Young person’s guide to starting a business
DESCRIPTION:This webinar will provide you with information\, direction and support on a range of topics\, including: \n\nPlanning (before you start\, & once you are up and running)\n\n\nThe personal benefits of working for yourself\n\n\nHow to make sure your idea is viable and sustainable\n\n\nHow to research your market and market your business\n\n\nHow to identify who your customers are\n\n\nStaffing\n\n\nFunding\n\n\nHow to register and set up – sole trader or a limited company
URL:https://investinangus.com/event/young-persons-guide-to-starting-a-business-2/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241112T100000
DTEND;TZID=UTC:20241112T120000
DTSTAMP:20260406T063140
CREATED:20241014T094546Z
LAST-MODIFIED:20241014T094546Z
UID:10090081-1731405600-1731412800@investinangus.com
SUMMARY:How to create engaging content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. \nThis session is ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nWe will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/how-to-create-engaging-content-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241112T093000
DTEND;TZID=UTC:20241112T123000
DTSTAMP:20260406T063140
CREATED:20241021T164453Z
LAST-MODIFIED:20241021T164453Z
UID:10090179-1731403800-1731414600@investinangus.com
SUMMARY:SMAS engaging in Lean workshop
DESCRIPTION:This event is aimed at outlining the easiest way to engage with your people to start to make improvements to the way work is done\, and how these activities fit within the wider philosophy of lean. \nThis event will use a simulation to demonstrate these tools and techniques in an engaging way. It will take you through the change process and emphasise how best to achieve sustainable change. \nWhy should you attend?\nThe rate of change in your business may be slower than anticipated and the appetite for change not quite what you would like it to be. \nYou may have heard about Lean – but perhaps you’re not quite sure what it is and what it will involve. You’ve been on your journey for a while\, but you could do with a chance to reset and get your juices going again. \nThis workshop will help you to identify opportunities for improvement in your approach to change. It will help you increase the likelihood of securing sustainable change going forward. \nIt’s a fantastic opportunity to find out how you and your workforce can work together in the best interests of the business. \nWhy SMAS?\nLearn how SMAS can help manufacturing businesses plot a course to take advantage of new opportunities\, such as efficiency and cost saving measures\, that will increase productivity and boost competitiveness. \nWith an average saving of £153\,000 across all projects\, SMAS will deliver an immediate return on investment through the improvements that arise from your business improvement activity. \nWho should attend?\nThis event is designed to be engaging for all levels of an organisation and will cover an introduction to the tools and techniques\, so no pre-knowledge is required. \nKey information and timings\nThe event will be fast paced to minimise time away from the workplace. The session will start at 9:30am\, with refreshments\, and will finish promptly at 12:30pm. \nThere will then be an optional tour of the facility at the end. \nThis event is free of charge\, with limited places\, so please book early to avoid disappointment.
URL:https://investinangus.com/event/smas-engaging-in-lean-workshop/
LOCATION:National Manufacturing Institute Scotland\, 3 Netherton Square\, Paisley\, PA3 2EF
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241111T140000
DTEND;TZID=UTC:20241111T160000
DTSTAMP:20260406T063140
CREATED:20241014T094453Z
LAST-MODIFIED:20241014T094453Z
UID:10090079-1731333600-1731340800@investinangus.com
SUMMARY:Why your business needs a blog
DESCRIPTION:This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. \nWe will cover: \n\nWhat a ‘blog’ is\, how to set one up and what it takes to make them work\nOther small and medium sized businesses who already blog successfully and what you can learn from them\nOptions for monetising a blog\nHow to promote your blog\nHow your blog can help move your website higher up search engine ranking\nUnderstanding analytics and measuring the impact of your blog
URL:https://investinangus.com/event/why-your-business-needs-a-blog-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241111T090000
DTEND;TZID=UTC:20241115T170000
DTSTAMP:20260406T063140
CREATED:20241030T101826Z
LAST-MODIFIED:20241030T101826Z
UID:10090206-1731315600-1731690000@investinangus.com
SUMMARY:International Trade Week 2024
DESCRIPTION:The fourth edition of International Trade Week (ITW) will take place from Monday 11 to Friday 15 November 2024. \nLed by the Department for Business and Trade (DBT) and sponsored by Santander UK\, in partnership with industry\, ITW 2024 will feature 5 action-packed days of events\, workshops and webinars – all free for businesses to attend. \nWhether you’re looking to secure your first export contract or expand your existing international sales\, ITW will have something for you. The week’s activities are for UK companies of all sizes and sectors – you just need an interest in growing your business. \nYou will only need to complete registration once to become a member of the UK Export Academy. From there\, you will be able to register for as many free ITW events as you wish. See the event programme.
URL:https://investinangus.com/event/international-trade-week-2024/
CATEGORIES:International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241111T090000
DTEND;TZID=UTC:20241111T120000
DTSTAMP:20260406T063140
CREATED:20241104T104054Z
LAST-MODIFIED:20241104T104054Z
UID:10090241-1731315600-1731326400@investinangus.com
SUMMARY:Continuous Improvement Business Breakfast Workshop
DESCRIPTION:Our breakfast workshop – delivered by our Scottish Manufacturing Advisory Service (SMAS) – is an opportunity to take a step back and look at an alternative way of working and thinking about your business. \nAs well as providing a short overview of the SMAS\, we’ll explore how lean manufacturing can help engage people and create a sustainable change and culture in your business. \nBecause the workshop takes place at the EPIC\, there will also be an opportunity to engage with our partners at Tay Cities Engineering Partnership. You’ll see first-hand how EPIC provides a wealth of resources for students\, businesses\, and the wider community. \nYou’ll also learn how it’s home to new equipment\, including fully operational CNC mills and lathes\, micro CNCs\, 3D printers\, and cobots. \nWhat you’ll learn from this event\nImproving productivity in your business can lead to a reduction in production costs and make your business more competitive. By focussing on adding value through lean techniques\, you can improve quality\, cost\, and delivery performance\, along with increased capacity. \nOur highly interactive event will simulate how businesses are run. It highlights some of the typical daily challenges that businesses experience and will demonstrate an alternative way of looking at your business. \nYou’ll learn how to think and act differently to improve your business efficiency by applying simple lean thinking principles. \nYou’ll gain insight to the potential integration of automation within your organisation that can increase and expand ambition\, productivity\, growth\, and profitability as part of our Q&A session. \nCapital Investment queries to assist automation requirements. \nWhy attend?\nThis event is for progressive people who wish to understand the basics of improvement through team-building exercises and practical application. \nThrough the manufacturing simulation provided\, you’ll gain an understanding of the wastes and learn the importance of performance management. \nThis activity workshop provides the opportunity to step back from current operations\, review the essential implementation elements of improvement\, and assess the way forward for your organisation. \nWho should attend?\nThis event is suited for people at a senior management level. This includes those who have responsibility for championing or driving business improvement within the workplace\, and/or are involved in the implementation of new processes and new ways of working. \nThe event has been timed to ensure minimum time away from the workplace. It starts at 9am with breakfast and refreshments. It will finish promptly at noon. \nThere will be ample opportunity to network with like-minded people and explore ways that SMAS can support your business. \nThis event is free of charge\, with limited places\, so book early to avoid disappointment.
URL:https://investinangus.com/event/continuous-improvement-business-breakfast-workshop/
LOCATION:Engineering Partnership Innovation Centre\, Keptie Road\, Arbroath\, DD11 3EA
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241108T100000
DTEND;TZID=UTC:20241108T120000
DTSTAMP:20260406T063140
CREATED:20241014T094400Z
LAST-MODIFIED:20241014T094400Z
UID:10090077-1731060000-1731067200@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-13/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241107T180000
DTEND;TZID=UTC:20241107T200000
DTSTAMP:20260406T063140
CREATED:20241014T094208Z
LAST-MODIFIED:20241014T094208Z
UID:10090075-1731002400-1731009600@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-51/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241107T130000
DTEND;TZID=UTC:20241107T150000
DTSTAMP:20260406T063140
CREATED:20241014T094052Z
LAST-MODIFIED:20241014T094052Z
UID:10090073-1730984400-1730991600@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-32/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241107T110000
DTEND;TZID=UTC:20241107T120000
DTSTAMP:20260406T063140
CREATED:20240827T152747Z
LAST-MODIFIED:20240827T152747Z
UID:10089890-1730977200-1730980800@investinangus.com
SUMMARY:Tourism Experiences: Discover the Travel Trade
DESCRIPTION:Join VisitScotland’s last webinar of the series and discover the world of travel trade. \nLearn about the landscape of travel distribution\, market insights and trends. Explore the opportunities of working with the travel trade and how diversifying routes to market can help you grow business year-round. \nThis free\, hour-long webinar takes place on 7 November from 11am – 12pm. \nWhat is today’s visitor expecting? What is tomorrow’s visitor looking for? Find out more about travel and booking preferences of UK and international visitor markets. \nDiscover how to work with travel trade to bring to market new bookable products and experiences and explore how you can engage in regional and sectoral collaboration to accelerate business growth. \nAlso covered in this session – a product sheet for travel trade\, with industry experts to help you navigate this. \nThis webinar is not to be missed\, packed full of support\, insights and practical tips that you can implement within your business.
URL:https://investinangus.com/event/tourism-experiences-discover-the-travel-trade/
CATEGORIES:Business Planning,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241107T100000
DTEND;TZID=UTC:20241107T120000
DTSTAMP:20260406T063141
CREATED:20241014T094000Z
LAST-MODIFIED:20241014T094000Z
UID:10090071-1730973600-1730980800@investinangus.com
SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-7/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241107T100000
DTEND;TZID=UTC:20241107T120000
DTSTAMP:20260406T063141
CREATED:20240902T134428Z
LAST-MODIFIED:20240902T134428Z
UID:10089957-1730973600-1730980800@investinangus.com
SUMMARY:An Introduction to Canva
DESCRIPTION:Looking to create your own brand images using Canva? This interactive workshop will teach you how to create stunning visuals that make your brand stand out on social media. \nBring your laptop or MacBook and your brand images for a hands-on experience. We’ll cover everything from the basics to more advanced techniques for creating dynamic\, bespoke images for your brand. \nIn this workshop\, we’ll cover: \n\nHow to register for a free Canva.com account\nA walk-through of the platform\, including features and toolbars\nThe importance of fonts\, colours\, and effects for maximum impact\nHow to use Canva design templates and adapt them for your business\nHow to create your own designs from scratch using your own imagery\nHow to insert animation on your photos and text\nHow to create engaging reels\nAn explanation of different types of social media content\nHow to save and download from Canva\nHow to upload to Meta Suite Planner\n\nDon’t miss out. Take control of your brand imagery and create stunning visuals for online use. Book your place now!
URL:https://investinangus.com/event/an-introduction-to-canva/
LOCATION:The Meffan\, 20 West High Street\, Forfar\, DD8 1BB
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241106T180000
DTEND;TZID=UTC:20241106T200000
DTSTAMP:20260406T063141
CREATED:20241014T093914Z
LAST-MODIFIED:20241014T093914Z
UID:10090069-1730916000-1730923200@investinangus.com
SUMMARY:Social media essentials: LinkedIn
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. \nDuring this webinar\, you will: \n\nLearn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness\nUnderstand that content is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand
URL:https://investinangus.com/event/social-media-essentials-linkedin-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241106T140000
DTEND;TZID=UTC:20241106T160000
DTSTAMP:20260406T063141
CREATED:20241014T093829Z
LAST-MODIFIED:20241014T093829Z
UID:10090067-1730901600-1730908800@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-19/
CATEGORIES:Digital Marketing
END:VEVENT
END:VCALENDAR