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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20220101T000000
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END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T093000
DTEND;TZID=UTC:20230214T170000
DTSTAMP:20260403T181013
CREATED:20221220T114033Z
LAST-MODIFIED:20221220T114033Z
UID:10086130-1676367000-1676394000@investinangus.com
SUMMARY:Finance 1-2-1 Surgery Sessions
DESCRIPTION:Take this opportunity to discuss your finance queries with our finance specialist\, Scott Geddes. Gain clarity on the start-up and running costs for your business or discuss how to make your business profitable and financially viable. \nBrush up on some financial basics by learning how to create a cash-flow forecast and better understand your business’s profit and loss accounts. If you’re getting ready to apply for funding\, lean on Scott’s experience to understand what lenders are looking for. \nBecome aware of your financial commitments\, as they can differ depending on your business type. \nOnce you have booked your space online\, one of our team will be in touch to discuss an appointment time with you and send you further information. These sessions can take place online via Zoom or alternatively\, face to face in our Dundee Business Gateway Office. \nThese appointments are aimed at businesses based in Dundee\, Angus\, and Perth.
URL:https://investinangus.com/event/finance-1-2-1-surgery-sessions-6/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230214T090000
DTEND;TZID=UTC:20230214T110000
DTSTAMP:20260403T181014
CREATED:20230123T103140Z
LAST-MODIFIED:20230123T103140Z
UID:10086287-1676365200-1676372400@investinangus.com
SUMMARY:Upgrade your business marketing with a CRM system
DESCRIPTION:From organising how you reach new customers to tracking the new deals you close\, a Customer Relationship Management (CRM) system is a great tool to help your business grow. In this webinar\, we’ll show you how to connect a CRM to your website\, track potential new customers\, manage your business activities\, nurture your leads and track successful\, new business. \nBy the end of this webinar\, you will understand: \n\nWhat a CRM is\, why they’re important and the difference between some of the best CRMs offered to businesses.\nHow to use HubSpot\, a free CRM\, for managing contacts\, organising sales processes and creating reports.\nHow to improve your sales and marketing processes by using CRM task management\, meeting scheduling and email marketing.\nYour legal responsibilities when capturing customer information.
URL:https://investinangus.com/event/upgrade-your-business-marketing-with-a-crm-system-8/
CATEGORIES:Business Planning,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230213T113000
DTEND;TZID=UTC:20230213T133000
DTSTAMP:20260403T181014
CREATED:20230130T110812Z
LAST-MODIFIED:20230130T110812Z
UID:10086348-1676287800-1676295000@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-10/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230210T130000
DTEND;TZID=UTC:20230210T150000
DTSTAMP:20260403T181014
CREATED:20230130T110725Z
LAST-MODIFIED:20230130T110725Z
UID:10086346-1676034000-1676041200@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-8/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T153000
DTEND;TZID=UTC:20230209T170000
DTSTAMP:20260403T181014
CREATED:20230117T090922Z
LAST-MODIFIED:20230117T090922Z
UID:10086231-1675956600-1675962000@investinangus.com
SUMMARY:Understanding and Bidding - Frameworks and Dynamic Purchasing Systems (DPS)
DESCRIPTION:Frameworks and Dynamic Purchasing Systems (DPS) are fast becoming a popular way for buyers to manage common purchases. Frameworks and DPS’s can also be a lucrative source of business for suppliers but it is vital you understand the agreement before getting on a Framework. \nAt this training\, you will get an understanding of what a framework is\, the common features of a framework and why buyers use frameworks. One of SDP’s expert trainers will also talk you through the two main methods of winning business on a framework i.e. Direct Award and Call Off Contract. \nOverview of what you will learn: \n\nWhat is a Framework?\nHow to get on a Framework\nHow to win business off a Framework\nWhat is a Dynamic Purchasing System (DPS)?\n\nAt the end of the session\, there will be an interactive Q&A session where you will have the opportunity to ask any burning questions you may have. As well as the chance to hear what other SME businesses on Scotland have to say. \nThis event is suitable for Level 2 (Intermediate) for people who know about bidding but need to develop specific knowledge and skills.
URL:https://investinangus.com/event/understanding-and-bidding-frameworks-and-dynamic-purchasing-systems-dps/
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T140000
DTEND;TZID=UTC:20230209T170000
DTSTAMP:20260403T181014
CREATED:20230130T115429Z
LAST-MODIFIED:20230130T115429Z
UID:10086410-1675951200-1675962000@investinangus.com
SUMMARY:Deposit Return Scheme Roadshow 2023
DESCRIPTION:Circularity Scotland are inviting producers\, retailers and hospitality providers to a roadshow to explain more about the Deposit Return Scheme which goes live on 16 August 2023. \nEach DRS workshop will last just over 3 hours and will cover: \n\nProducer Registration process\nReturn Point Operator Registration process\nOperations overview: how the scheme works\nExemptions: eligibility criteria\nQ&A session\n\nThe roadshow will take place on 9 February in Dundee where there are two sessions\, one at 9am and the other at 2pm. Spaces are limited.
URL:https://investinangus.com/event/deposit-return-scheme-roadshow-2023-2/
LOCATION:Malmaison Dundee\, 44 Whitehall Crescent\, Dundee\, DD1 4AY
CATEGORIES:Food & Drink,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T140000
DTEND;TZID=UTC:20230209T150000
DTSTAMP:20260403T181014
CREATED:20230130T114924Z
LAST-MODIFIED:20230130T114924Z
UID:10086405-1675951200-1675954800@investinangus.com
SUMMARY:Does your climate tech scale-up have PMF?
DESCRIPTION:So you think you have a great Climate Tech idea\, product or services\, but does it have PMF? \nProduct Market Fit (PMF) is reached when a product or service and its value proposition solve the problem they’re trying to address\, customers are willing to pay for it with their time or money and there is a big enough market to sell to. \nJoin PMF experts from consultancy TRKR\, insights from disruptive built environment technology solution provider Arbnco and SE’s own Innovation specialist team\, to hear about PMF and how to find it.
URL:https://investinangus.com/event/does-your-climate-tech-scale-up-have-pmf/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T130000
DTEND;TZID=UTC:20230209T150000
DTSTAMP:20260403T181014
CREATED:20230130T110634Z
LAST-MODIFIED:20230130T110634Z
UID:10086344-1675947600-1675954800@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-11/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T110000
DTEND;TZID=UTC:20230209T120000
DTSTAMP:20260403T181014
CREATED:20230206T093127Z
LAST-MODIFIED:20230206T093127Z
UID:10086431-1675940400-1675944000@investinangus.com
SUMMARY:Digital fundamentals for tourism businesses
DESCRIPTION:An introductory session to the fundamental elements of promoting and managing a Scottish tourism business online. A joint VisitScotland and DigitalBoost event. \nAt the end of this webinar delegates will have learned about: \n\nGetting their business visible online with the right content\, at the right time\, on the right platforms.\nAssessing the quality of their online presence and knowing if they’re reaching their intended audience.\nUsing social media effectively\nThe different online booking and distribution platforms available to tourism businesses.\nCost-effective digital marketing and content distribution
URL:https://investinangus.com/event/digital-fundamentals-for-tourism-businesses-4/
CATEGORIES:Digital Marketing,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T100000
DTEND;TZID=UTC:20230209T120000
DTSTAMP:20260403T181014
CREATED:20230130T110543Z
LAST-MODIFIED:20230130T110543Z
UID:10086342-1675936800-1675944000@investinangus.com
SUMMARY:Build a customer focused business
DESCRIPTION:Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? \nDid you know that retaining just 5% of your customer base can give an increase of over 20% in profits for your business? \nHaving an effective strategy in place for your business to deliver great customer service is critical for your business. \nWe will cover: \n\nWhy good customer service is critical for business growth\nWhat are the essentials of delivering great customer service and how should this be delivered?\nHow to effectively manage different types of customers and their expectations\nHow\, why\, and when you should measure the service a business delivers\nHow to use the service provided to promote a business and enable growth
URL:https://investinangus.com/event/build-a-customer-focused-business-8/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T100000
DTEND;TZID=UTC:20230209T110000
DTSTAMP:20260403T181014
CREATED:20230130T113329Z
LAST-MODIFIED:20230130T113329Z
UID:10086382-1675936800-1675940400@investinangus.com
SUMMARY:Understanding Your Customer and Building a Customer Avatar
DESCRIPTION:If businesses don’t understand their customers they can’t sell effectively to them. \nThis webinar will provide participants with the approach needed to truly and simply understand who their customers are and what they want.
URL:https://investinangus.com/event/understanding-your-customer-and-building-a-customer-avatar-2/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230209T090000
DTEND;TZID=UTC:20230209T120000
DTSTAMP:20260403T181014
CREATED:20230130T115322Z
LAST-MODIFIED:20230130T115322Z
UID:10086407-1675933200-1675944000@investinangus.com
SUMMARY:Deposit Return Scheme Roadshow 2023
DESCRIPTION:Circularity Scotland are inviting producers\, retailers and hospitality providers to a roadshow to explain more about the Deposit Return Scheme which goes live on 16 August 2023. \nEach DRS workshop will last just over 3 hours and will cover: \n\nProducer Registration process\nReturn Point Operator Registration process\nOperations overview: how the scheme works\nExemptions: eligibility criteria\nQ&A session\n\nThe roadshow will take place on 9 February in Dundee where there are two sessions\, one at 9am and the other at 2pm. Spaces are limited.
URL:https://investinangus.com/event/deposit-return-scheme-roadshow-2023/
LOCATION:Malmaison Dundee\, 44 Whitehall Crescent\, Dundee\, DD1 4AY
CATEGORIES:Food & Drink,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T143000
DTEND;TZID=UTC:20230208T153000
DTSTAMP:20260403T181014
CREATED:20230130T114748Z
LAST-MODIFIED:20230130T114748Z
UID:10086403-1675866600-1675870200@investinangus.com
SUMMARY:Scale-Up Visa Route: Latest updates
DESCRIPTION:The government has recently introduced the Scale-Up visa route\, which gives certain employers another visa option to help access international talent. \nJoin us to learn more about this new route and how it could help you access international talent.
URL:https://investinangus.com/event/scale-up-visa-route-latest-updates/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T140000
DTEND;TZID=UTC:20230208T160000
DTSTAMP:20260403T181014
CREATED:20230130T110448Z
LAST-MODIFIED:20230130T110448Z
UID:10086340-1675864800-1675872000@investinangus.com
SUMMARY:Build an effective strategy to grow your business
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/build-an-effective-strategy-to-grow-your-business-8/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T140000
DTEND;TZID=UTC:20230208T160000
DTSTAMP:20260403T181014
CREATED:20230123T103045Z
LAST-MODIFIED:20230123T103045Z
UID:10086285-1675864800-1675872000@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-26/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T100000
DTEND;TZID=UTC:20230208T120000
DTSTAMP:20260403T181014
CREATED:20230123T103002Z
LAST-MODIFIED:20230123T103002Z
UID:10086283-1675850400-1675857600@investinangus.com
SUMMARY:Website User Experience – Is your website fit for purpose
DESCRIPTION:Websites should look good and function well\, and give your website visitors and customers a positive user experience. \nDuring this webinar\, we’ll look at User Experience (UX) and how you can improve it on your website\, including: \n\nUnderstand what User Experience is\nA look at some of the key factors\, including credibility\, value\, purpose and more\nHints\, tips and tools to help you start improving elements of your website\nAn overview of tools to help you measure User Experience
URL:https://investinangus.com/event/website-user-experience-is-your-website-fit-for-purpose-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T093000
DTEND;TZID=UTC:20230208T170000
DTSTAMP:20260403T181014
CREATED:20221220T113944Z
LAST-MODIFIED:20221220T113944Z
UID:10086128-1675848600-1675875600@investinangus.com
SUMMARY:HR 1-2-1 Surgery Sessions
DESCRIPTION:With an academic background in business law & HR management\, Skye is the perfect resource to offer confidential\, impartial advice for businesses of all sizes and sectors. Whether you’re looking to hire your first employee\, looking to review your workplace policies or dealing with complex employee issues – no challenge is too big or too small. \nOnce you have booked your space online\, one of our team will be in touch to discuss an appointment time with you and send you further information. These sessions can take place online via Zoom or alternatively\, face to face in our Dundee Business Gateway Office. \nThese appointments are aimed at businesses based in Dundee\, Angus\, and Perth.
URL:https://investinangus.com/event/hr-1-2-1-surgery-sessions-2/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T093000
DTEND;TZID=UTC:20230208T133000
DTSTAMP:20260403T181014
CREATED:20230116T092045Z
LAST-MODIFIED:20230116T092045Z
UID:10086215-1675848600-1675863000@investinangus.com
SUMMARY:Scottish Community Tourism (SCOTO) Roadshow
DESCRIPTION:SCOTO is on tour to raise awareness of the scale and impact of community-led tourism across Scotland from January to March 2023. \nFrom Shetland to Selkirk and Benbecula to Brechin\, join our Roadshow and find out how the SCOTO network can support you. \nSCOTO will be at Brechin City Hall on 8 February from 9.30am to 1.30pm. Register to attend.
URL:https://investinangus.com/event/scottish-community-tourism-scoto-roadshow/
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T093000
DTEND;TZID=UTC:20230208T123000
DTSTAMP:20260403T181014
CREATED:20230116T161750Z
LAST-MODIFIED:20230116T161750Z
UID:10086218-1675848600-1675859400@investinangus.com
SUMMARY:Cruise Business Seminar
DESCRIPTION:This seminar\, organised by CruiseForth\, is aimed at businesses who may wish to develop opportunities arising from the cruise ships which visit the Forth and the Tay each year. \nIf you are a cruise friendly business\, operating within 90 minutes of the ports of Leith\, Newhaven\, South Queensferry\, Rosyth or Dundee\, would like to know more about the opportunities\, or believe you have something to offer\, contact Peter Wilson on info@cruiseforth.com to register your attendance. \nTo cover costs there will be an attendance fee of £25\, which will be invoiced in advance (no cancellation within 7 days of the event). For those attending\, who choose to advertise or renew advertising on the CruiseForth Website and App\, then £10 will be deducted from the annual fee (£80) on registration or renewal.
URL:https://investinangus.com/event/cruise-business-seminar/
LOCATION:Doubletree by Hilton\, North Queensferry\, KY11 1HP
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230208T090000
DTEND;TZID=UTC:20230208T170000
DTSTAMP:20260403T181014
CREATED:20230110T170005Z
LAST-MODIFIED:20230110T170005Z
UID:10086200-1675846800-1675875600@investinangus.com
SUMMARY:Health & Safety information and mentoring
DESCRIPTION:MVV Environment Baldovie welcomes local businesses who are looking for information and mentoring on Health & Safety. \nCome along on Wednesday 8 February 2023 at 9am or 1pm. \nLearn from Health & Safety experts about best practice and find out what you can put in place to keep your business\, staff and customers safe and compliant. \nEmail sarah.cartmill@mvvuk.co.uk to register.
URL:https://investinangus.com/event/health-safety-information-and-mentoring/
CATEGORIES:Health and Safety
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230207T180000
DTEND;TZID=UTC:20230207T200000
DTSTAMP:20260403T181014
CREATED:20221220T113855Z
LAST-MODIFIED:20221220T113855Z
UID:10086126-1675792800-1675800000@investinangus.com
SUMMARY:Complete Guide to Finance for Start-Ups
DESCRIPTION:This webinar aims to give an introduction to the role of finance in business. \nThe workshop will look at: \n\nmanaging a profit and loss account\nproducing a cashflow statement\nworking capital\nthe different sources of finance\nthe different legal structures of a business
URL:https://investinangus.com/event/complete-guide-to-finance-for-start-ups-7/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230207T140000
DTEND;TZID=UTC:20230207T160000
DTSTAMP:20260403T181014
CREATED:20230123T102917Z
LAST-MODIFIED:20230123T102917Z
UID:10086281-1675778400-1675785600@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-27/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230207T100000
DTEND;TZID=UTC:20230207T120000
DTSTAMP:20260403T181014
CREATED:20230130T113003Z
LAST-MODIFIED:20230130T113003Z
UID:10086378-1675764000-1675771200@investinangus.com
SUMMARY:Future Ready Digital - Info Session
DESCRIPTION:This short online interactive session will provide more information on the programme. You’ll get the opportunity to speak with the delivery team and raise any questions you might have prior to signing up to the five session programme. \nResearch highlights a strong link between digital maturity and business performance. Leading digital companies outperform across a range of financial and non-financial performance measures – this programme will support you to implement a digital project that delivers real value for your business. \nThis isn’t an IT programme – it’s about preparing for success in a turbulent and uncertain digital era\, through a blend of online and in-person workshops and practical project delivery. \nDelivered by industry expert Dr Jim Hamill and Scottish Enterprise’s Digital Team. \nThe programme will: \nShow you the full potential of existing and emerging technologies which support business growth and competitiveness in an increasingly volatile digital world\nHelp you apply digital initiatives that deliver real business improvement\nProvide support and share best practices\, as well as practical and strategic advice\nGuide you to develop and implement a Future Ready Digital Roadmap \nWho’s this for? \nThe Future Ready Digital programme is aimed at ambitious business leaders of Scottish companies.
URL:https://investinangus.com/event/future-ready-digital-info-session/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230207T100000
DTEND;TZID=UTC:20230207T120000
DTSTAMP:20260403T181014
CREATED:20230123T102827Z
LAST-MODIFIED:20230123T102827Z
UID:10086279-1675764000-1675771200@investinangus.com
SUMMARY:Pinterest for business
DESCRIPTION:A commonly used tool for those researching products and services for personal life (clothing ideas\, holidays inspiration\, cooking alternatives!)\, but how can it benefit your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. \nDuring this webinar we’ll help you better understand: \n\nWho is using Pinterest and what are they looking for?\nHow to setup your business profile\nKey features to use within Pinterest\nMeasuring success and engagement
URL:https://investinangus.com/event/pinterest-for-business-24/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230207T100000
DTEND;TZID=UTC:20230207T110000
DTSTAMP:20260403T181014
CREATED:20230130T113100Z
LAST-MODIFIED:20230130T113100Z
UID:10086380-1675764000-1675767600@investinangus.com
SUMMARY:International Marketing-Product\, Positioning\, Target Markets & Gap Analysis
DESCRIPTION:Moving into a new market is both exciting and terrifying. There are tremendous opportunities as well as unknown pitfalls. From a sales and marketing perspective how should you navigate these? \nThis workshop will cover the following areas:  \n\nUnderstand what brand positioning is\nHow to position your product or service in a new market\nWhat to look for in different markets\nWhat’s important about your brand\nPractical GAP Analysis tools\n\nAs a result of attending this webinar you will obtain a clearer understanding of what sales and marketing should consider before entering a new market.
URL:https://investinangus.com/event/international-marketing-product-positioning-target-markets-gap-analysis/
CATEGORIES:International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230206T180000
DTEND;TZID=UTC:20230206T200000
DTSTAMP:20260403T181014
CREATED:20230123T102053Z
LAST-MODIFIED:20230123T102053Z
UID:10086277-1675706400-1675713600@investinangus.com
SUMMARY:An Introduction to Self-Employment and Starting your own Business
DESCRIPTION:The workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information\, advice and guidance. \nThere will also be information on additional services from Business Gateway and details of other webinars which may be appropriate for you.  \nThis webinar is for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/an-introduction-to-self-employment-and-starting-your-own-business-11/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230206T140000
DTEND;TZID=UTC:20230206T160000
DTSTAMP:20260403T181014
CREATED:20230123T102004Z
LAST-MODIFIED:20230123T102004Z
UID:10086275-1675692000-1675699200@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-8/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230206T100000
DTEND;TZID=UTC:20230206T120000
DTSTAMP:20260403T181014
CREATED:20230123T101912Z
LAST-MODIFIED:20230123T101912Z
UID:10086273-1675677600-1675684800@investinangus.com
SUMMARY:An introduction to business websites & what you need to consider
DESCRIPTION:This webinar will take you through all the steps required to design\, build and host a business website. You will learn about: \n\nThe need to determine website objectives\nThe importance of knowing who your audience is and measuring results\nSetting clear calls to action and creating engaging content\nCreating your brand’s visual identity online\, your site’s blueprint and how you can structure your site map\nWhat’s involved in registering your domain\, maintaining your site content\, and options for hosting it\n\nThis webinar will also offer guidance on when and how to outsource your website development. Covering topics such as choosing a suitable content management system\, what to organise first and costing for the work.
URL:https://investinangus.com/event/an-introduction-to-business-websites-what-you-need-to-consider-21/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230203T160000
DTEND;TZID=UTC:20230203T180000
DTSTAMP:20260403T181014
CREATED:20230123T101441Z
LAST-MODIFIED:20230123T101441Z
UID:10086271-1675440000-1675447200@investinangus.com
SUMMARY:Making digital content accessible
DESCRIPTION:Everyone consumes and understands information differently\, with some facing additional challenges that aren’t always considered. In this webinar\, we’ll explore the challenges that people can have when accessing digital content and we’ll look at the ways you can improve your digital content to be inclusive and considerate for all. \nBy the end of this webinar\, you will be able to: \n\nUnderstand and consider the barriers and challenges faced by others when accessing digital content.\nAssess your digital content on how easy it is for others to access\, consume and understand.\nReview your website content with an understanding of what adjustments you should make to ensure that your content is catering to all.\nUse social media functions and tools to help make your content more accessible.\nUnderstand and use an ‘Accessibility Ready Checklist’ for any of your content to ensure you are designing and developing content for all of your audience.
URL:https://investinangus.com/event/making-digital-content-accessible-8/
CATEGORIES:Digital Marketing
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230203T100000
DTEND;TZID=UTC:20230203T113000
DTSTAMP:20260403T181014
CREATED:20230130T112852Z
LAST-MODIFIED:20230130T112852Z
UID:10086375-1675418400-1675423800@investinangus.com
SUMMARY:Amazon and eMarketplaces drop-in clinic
DESCRIPTION:Join experts Karen Riddick\, Ali Shariat and Zamir Cajee and get advice on how to develop your eMarketplace to boost your following and sales. \nThe session will cover all major online marketplaces including Amazon\, eBay\, Alibaba\, Faire\, Etsy\, and will offer personal advice for your business. \nAbout the experts \nKaren Riddick is a business owner\, writer\, speaker\, and Amazon guru. She is the founder of Second Nature Online\, an eco-friendly soft furnishing business\, which she has exponentially grown using global e-marketplaces like Amazon to reach international customers. \nAli Shariat is an expert at building brand following and leverage using the e-marketplaces\, to increase sales across traditional distribution channels. \nZamir Cajee runs his own business and has built up extensive experience of major marketplaces\, using this experience to assist major brands throughout the UK \nKaren\, Ali and Zamir founded This Way Up Education\, through which they share their practices\, tools\, and expertise to help other brands build up their sales\, reach and use of online marketplaces.
URL:https://investinangus.com/event/amazon-and-emarketplaces-drop-in-clinic/
CATEGORIES:Digital Marketing
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