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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240329T100000
DTEND;TZID=UTC:20240329T120000
DTSTAMP:20260404T193108
CREATED:20240129T111010Z
LAST-MODIFIED:20240129T111010Z
UID:10088607-1711706400-1711713600@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-37/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240328T130000
DTEND;TZID=UTC:20240328T150000
DTSTAMP:20260404T193108
CREATED:20240129T110912Z
LAST-MODIFIED:20240129T110912Z
UID:10088605-1711630800-1711638000@investinangus.com
SUMMARY:People and HR – attraction\, recruiting\, managing and retaining team member
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/people-and-hr-attraction-recruiting-managing-and-retaining-team-member-3/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240328T110000
DTEND;TZID=UTC:20240328T120000
DTSTAMP:20260404T193108
CREATED:20240311T103904Z
LAST-MODIFIED:20240311T103923Z
UID:10088849-1711623600-1711627200@investinangus.com
SUMMARY:Cyber security for your small business
DESCRIPTION:Around 83% of small and medium-sized businesses are not financially prepared to recover from a cyber attack –  which could mean going out of business. \nThis event aims to introduce start-ups and new businesses to the risks they face and provide top tips on how to avoid some common threats\, protect their organisation and enable them to win new business and gain stakeholder support. \nYour host Jim Wright will introduce security\, how it can benefit businesses and allow them to seize opportunities while minimising risk. Jim will also discuss common frameworks and fundamental principles that business leaders should know from the start of their business venture. \nBy the end of this webinar\, attendees will: \n\nunderstand security risks\nunderstand the benefits of security\nhave an awareness of threat actors\nhave an awareness of threat vectors\nhave an awareness of the services that can be offered to support start-ups\nunderstand the regulatory environment in which they work\nunderstand the common frameworks relating to security\n\nJim Wright is the founder and principal consultant of Principle Defence\, a Hertfordshire-based security and data protection consultancy and training provider. Jim has over 17 years of experience in security having served in the British Army before moving into the private sector.
URL:https://investinangus.com/event/cyber-security-for-your-small-business/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240328T100000
DTEND;TZID=UTC:20240328T120000
DTSTAMP:20260404T193108
CREATED:20240311T102027Z
LAST-MODIFIED:20240311T102027Z
UID:10088823-1711620000-1711627200@investinangus.com
SUMMARY:Funding my Business Plans: An Interactive Session
DESCRIPTION:Join us for an exclusive Q&A style event\, Funding my Business Plans: An Interactive Session hosted by Business Advisers George Ellis and Scott Geddes We’re delighted to welcome Rekha Welsh from DSL Business Finance as our special guest\, offering valuable insights into funding options for start-up businesses. \nThis event provides a great opportunity for start-up businesses to engage with expert Rekha. Business Gateway’s George and Scott will facilitate the session\, ensuring a dynamic and informative Q&A about funding options for launching your business. \nTailored for start-up businesses actively seeking funding opportunities to kickstart their entrepreneurial journey\, this event promises to be a valuable resource that you cannot afford to miss. \nThe floor will be open for questions from attendees\, to ensure that all funding-related inquiries are addressed. Whether you have specific questions or need guidance\, this is your opportunity to gain valuable insights into the world of start-up funding.
URL:https://investinangus.com/event/funding-my-business-plans-an-interactive-session/
LOCATION:Arbroath Football Club\, Gayfield Park\, Arbroath\, DD11 1QJ
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240328T100000
DTEND;TZID=UTC:20240328T120000
DTSTAMP:20260404T193108
CREATED:20240129T110810Z
LAST-MODIFIED:20240129T110810Z
UID:10088603-1711620000-1711627200@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThis course explores the relationship between a company’s profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThe course will cover \n\nGetting to know your financials\nControlling Growth\nImproving decision making\nOpportunities\nCash is king\nControlling Change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-3/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240327T110000
DTEND;TZID=UTC:20240327T120000
DTSTAMP:20260404T193108
CREATED:20240325T105007Z
LAST-MODIFIED:20240325T105007Z
UID:10088935-1711537200-1711540800@investinangus.com
SUMMARY:Navigating the Business Landscape
DESCRIPTION:In this webinar\, we will bring together 3 successful women in business to share insights\, discuss the challenges currently facing women-led businesses and importantly\, chat about tips to build confidence\, celebrate success\, address barriers\, and explore the importance of community. \nThe session will explore: \n\nWhether Scotland is a good place to be a woman in business\nWhat the biggest barriers are for women who may be thinking about starting up their business\nHow to encourage other businesses to tackle challenges such as the current economic climate\nWhat role mentorship and networking play in supporting the advancement of women in business\nHow employers can inspire the next generation (males and females) for the future\n\nThe panelists are: \n\nSarah Johnson (Host)\, Director of IndigoLeap\nLynne Kennedy MBE\, Founder of Business Women Connections\nFiona McArthur\, Owner of Fetcha Chocolates
URL:https://investinangus.com/event/navigating-the-business-landscape/
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240327T090000
DTEND;TZID=UTC:20240327T190000
DTSTAMP:20260404T193108
CREATED:20240129T114904Z
LAST-MODIFIED:20240129T114904Z
UID:10088646-1711530000-1711566000@investinangus.com
SUMMARY:Clean Heat 2024
DESCRIPTION:Scottish Enterprise invites you to join us on 27 March for Clean Heat 2024 in Glasgow. \nThroughout the day we’ll hear from a range of experts\, including Local Authorities\, providing an overview of their Local Heat and Energy Efficiency Strategies highlighting the scale of the Clean Heat opportunity in Scotland. We will also spotlight Scottish companies on the range of capability they can bring to the clean heat supply chain\, the importance of innovation\, and investing in the supply chain. Finally\, we will hear from private investors and what they look for when investing in a clean heat project. \nWe are delighted to welcome Mr Patrick Harvie\, Minister for Zero Carbon Buildings\, Active Travel and Tenants’ Rights\, to open our event. We also have a number of confirmed speakers including Prof. Matthew Hannon\, Professor of Sustainable Energy and Business Policy at the University of Strathclyde\, as well as Glasgow\, Edinburgh and Fife Local Authorities and the Scottish National Investment Bank. We will also have Eddy Adams facilitating the day\, a public policy advisor\, consultant and writer\, specialising in urban policy and social innovation. \nThe day will finish off with a drinks reception and further opportunities for networking. \nOur event will bring together 200 attendees and exhibitors. Those present will have plenty of opportunities to make new contacts and network with a range of organisations.
URL:https://investinangus.com/event/clean-heat-2024/
LOCATION:DoubleTree by Hilton Hotel Glasgow Central\, 36 Cambridge Street\, Glasgow\, G2 3HN
CATEGORIES:Energy,Green Economy,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240326T140000
DTEND;TZID=UTC:20240326T160000
DTSTAMP:20260404T193108
CREATED:20240318T095156Z
LAST-MODIFIED:20240318T095156Z
UID:10088892-1711461600-1711468800@investinangus.com
SUMMARY:Cultivating Success: Personal Branding & Marketing Motivation
DESCRIPTION:This unique\, informative and insightful masterclass with Niki Hutcheson our expert in all elements of enhancing your personal brand and reigniting your marketing mojo will leave your motivated to take your marketing to the next level. \nNiki will take you through what you can do when you don’t feel motivated to market yourself or your business? During these two sessions we will uncover how to find your marketing mojo\, as well as 26 things you can do to optimise your personal brand online. Marketing often becomes enjoyable when it starts generating tangible results and that’s what you will be able to achieve after attending these sessions.
URL:https://investinangus.com/event/cultivating-success-personal-branding-marketing-motivation/
LOCATION:The Meffan\, 20 West High Street\, Forfar\, DD8 1BB
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240326T100000
DTEND;TZID=UTC:20240326T120000
DTSTAMP:20260404T193108
CREATED:20240325T104907Z
LAST-MODIFIED:20240325T104907Z
UID:10088933-1711447200-1711454400@investinangus.com
SUMMARY:Selling Online - The Key to Success
DESCRIPTION:Are you considering selling your products or services online but feeling uncertain about where to begin? \nFear not\, help is on hand! Join Business Gateway and three fantastic ecommerce experts to explore the potential for expanding your business online. \n\nZishan Ashraf\, Senior Merchant Success Manager EMEA at Shopify Plus\, will delve into the platform’s capabilities\, including how their using data from buying habits to enhance the customer journey.\nDaniel Rosie\, from DLR Media\, specialises in empowering brands to thrive online. He’ll share invaluable insights\, from initial considerations and launch strategies to sustaining your online presence. Attendees will leave with a comprehensive checklist to guide their ecommerce journey.\nDaniel McCabe from Trust Pilot will demonstrate how to take your business reviews to the next level.\n\nDuring the event there will be networking opportunities for you to meet link minded businesses from across Tayside\, helping grow your connections. \nThis event is open to businesses who are looking to grow their businesses online. Attendees can also schedule personalised 1-2-1 sessions with Daniel\, providing tailored guidance on ecommerce strategies specific to their business needs. These sessions are scheduled for March 9\, 2024.
URL:https://investinangus.com/event/selling-online-the-key-to-success-2/
LOCATION:Arbroath Football Club\, Gayfield Park\, Arbroath\, DD11 1QJ
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240326T100000
DTEND;TZID=UTC:20240326T120000
DTSTAMP:20260404T193108
CREATED:20240318T095039Z
LAST-MODIFIED:20240318T095039Z
UID:10088890-1711447200-1711454400@investinangus.com
SUMMARY:Google Profile Optimisation & Organic Growth Strategies
DESCRIPTION:This unique\, informative and insightful masterclass with Niki Hutcheson our expert in all elements of enhancing a business using online tools and tricks will leave you with information and a plan to take your business to the next level. \nThe best thing about what you will learn in this masterclass is that to take your business to the next level can be done with a small or even no cost. \nOrganic marketing is marketing that costs nothing or very little. When it comes to growing a small business\, there are lots of things you can do to generate results without spending money. During the masterclass\, you will learn how to set up your Google Business Profile for success and grow an audience completely organically (without paying for ads). We will cover the key things your Google Business Profile must include\, as well as how to keep it up to date AND the top methods that are working in 2024 to grow an audience organically online.
URL:https://investinangus.com/event/google-profile-optimisation-organic-growth-strategies/
LOCATION:Montrose Library\, 214 High Street\, Montrose\, DD10 8PJ
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240326T100000
DTEND;TZID=UTC:20240326T120000
DTSTAMP:20260404T193108
CREATED:20240129T110704Z
LAST-MODIFIED:20240129T110704Z
UID:10088601-1711447200-1711454400@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240326T093000
DTEND;TZID=UTC:20240326T140000
DTSTAMP:20260404T193108
CREATED:20240219T092415Z
LAST-MODIFIED:20240219T092415Z
UID:10088749-1711445400-1711461600@investinangus.com
SUMMARY:Hydrogen Expert Support - Networking Conference
DESCRIPTION:Scottish Enterprise invite the participants of the Hydrogen Expert Support programme to the Energy Transition Zone hub in Aberdeen for a day of networking and collaboration. \nWe’re encouraging the included companies to learn from one other and find collaborative opportunities within their operations. \nTogether we can boost the capabilities of Scottish companies within this sector both domestically and internationally.
URL:https://investinangus.com/event/hydrogen-expert-support-networking-conference/
LOCATION:Energy Transition Zone\, Hareness Road\, Aberdeen\, AB12 3LE
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T140000
DTEND;TZID=UTC:20240325T160000
DTSTAMP:20260404T193108
CREATED:20240129T110602Z
LAST-MODIFIED:20240129T110623Z
UID:10088599-1711375200-1711382400@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T100000
DTEND;TZID=UTC:20240325T120000
DTSTAMP:20260404T193108
CREATED:20240226T153113Z
LAST-MODIFIED:20240226T153113Z
UID:10088768-1711360800-1711368000@investinangus.com
SUMMARY:Productivity and Retention Benefits that flexible working can bring
DESCRIPTION:This interactive\, online masterclass will explore the transformative benefits of flexible working\, from boosting employee productivity and wellbeing to addressing the challenges of candidate shortages. Through real-world examples and practical insights\, you’ll gain a comprehensive understanding of how flexible working can serve as a strategic tool in your recruitment efforts. \nOur expert facilitators\, from Flexibility Works\, Nikki Slowey and Lisa Gallagher\, will guide you through interactive discussions and actionable strategies\, including: \n\nDiscovering the diverse forms of flexible working and how they can be seamlessly integrated across different job types and sectors to attract top talent.\nUnveiling the latest trends and insights into the flexible working landscape in Scotland and beyond\, providing you with a competitive advantage in recruitment.\nExploring practical tips and strategies for piloting\, implementing\, or reviewing flexible work arrangements to suit both your company and your employees’ needs\, including our acclaimed Flexibility Works 7-step framework.\nDelving into inspiring case studies and success stories from organizations that have successfully embraced flexible working\, highlighting their impact on recruitment and retention efforts.\nTakeaway resources\, including the Flexibility Works ‘Business Case for Flex\,’ flexible recruitment guides\, and guidance around how to measure the impact of flexible working in your business.
URL:https://investinangus.com/event/productivity-and-retention-benefits-that-flexible-working-can-bring/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240325T100000
DTEND;TZID=UTC:20240325T120000
DTSTAMP:20260404T193108
CREATED:20240129T110511Z
LAST-MODIFIED:20240129T110511Z
UID:10088597-1711360800-1711368000@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240322T140000
DTEND;TZID=UTC:20240322T150000
DTSTAMP:20260404T193108
CREATED:20240304T110528Z
LAST-MODIFIED:20240304T110528Z
UID:10088804-1711116000-1711119600@investinangus.com
SUMMARY:Managing the growth of your small business
DESCRIPTION:Starting a venture is one thing\, growing it is another. Scaling effectively can be one of the most challenging aspects\, with mis-managed growth often leading to downfall after so much time\, effort and money has been invested. So if you are a business owner that has started to see growth\, this webinar will help you to gain more creative\, time and financial freedom as your venture transitions to offer greater reach and impact. \nOverview: \nThis session will look at the principles of growth and: \n\nthe distinction between self-employment and business ownership\nidentifying and implementing optimal systems for record-keeping\, decision-making\, monitoring and evaluation\ndevising a range of risk-management processes to better manage business functions and the people involved\nhow to hire to enable and enhance expansion\nimproving workflow and project management\nlicensing\, franchising\, acquiring another venture
URL:https://investinangus.com/event/managing-the-growth-of-your-small-business/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T180000
DTEND;TZID=UTC:20240321T200000
DTSTAMP:20260404T193108
CREATED:20240129T110406Z
LAST-MODIFIED:20240129T110406Z
UID:10088595-1711044000-1711051200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-37/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T163000
DTEND;TZID=UTC:20240321T173000
DTSTAMP:20260404T193108
CREATED:20240311T104456Z
LAST-MODIFIED:20240311T104456Z
UID:10088859-1711038600-1711042200@investinangus.com
SUMMARY:Boost your productivity with AI
DESCRIPTION:This Google Digital Garage session introduces learners to cutting-edge AI tools that are already available from Google and others\, to show some of the smartest ways digital-age workers can use them to save time at work and on tasks. \nIn this session\, you will learn: \n\nan introduction to generative AI and how it works\nhow to use AI-powered tools and techniques to save you time\nan overview to crafting effective prompts\n\nThis session is run using YouTube and is 45 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session. \nPlease note\, these training sessions are only available in the UK.
URL:https://investinangus.com/event/boost-your-productivity-with-ai-2/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T150000
DTEND;TZID=UTC:20240321T160000
DTSTAMP:20260404T193108
CREATED:20240311T104549Z
LAST-MODIFIED:20240311T104549Z
UID:10088862-1711033200-1711036800@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session. \nPlease note\, these training sessions are only available in the UK.
URL:https://investinangus.com/event/understanding-machine-learning-3/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T140000
DTEND;TZID=UTC:20240321T160000
DTSTAMP:20260404T193108
CREATED:20240129T110309Z
LAST-MODIFIED:20240129T110309Z
UID:10088593-1711029600-1711036800@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-23/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240321T093000
DTEND;TZID=UTC:20240321T123000
DTSTAMP:20260404T193108
CREATED:20240313T164225Z
LAST-MODIFIED:20240313T164225Z
UID:10088873-1711013400-1711024200@investinangus.com
SUMMARY:Unlock SPA Framework Opportunities Learn How to Bid For Our Frameworks
DESCRIPTION:This session will provide prospective bidders with the necessary knowledge of procurement practices\, documentation\, the scoring mechanism and other crucial elements of the application process. \nThere are several framework opportunities that will be available in the coming weeks and months. Attending this session will provide businesses looking to apply the fundamental knowledge that could land them a great opportunity to work with over 120 public sector organisations in Scotland. \n\nIntroduction to SPA\nUpcoming frameworks\nOpen vs restricted procurement\nOverview of the suite of tender documents\nScoring mechanism\nTop tips for success\nQ&A\n\nThe invitation is open to businesses of all sizes with an interest in applying for one of our framework opportunities. \nUpcoming framework opportunities: \n\nRetrofit and Decarbonisation (N9)\nDesign\, Supply and Installation of Permanent and Temporary Modular Buildings (MB3)\nPublic Buildings Construction and Infrastructure(PB4)\nRoofing Systems and Associated Works (RS5)
URL:https://investinangus.com/event/unlock-spa-framework-opportunities-learn-how-to-bid-for-our-frameworks/
LOCATION:Scottish Procurement Alliance\, 6 Deer Park Avenue\, Livingston\, EH54 8AF
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T140000
DTEND;TZID=UTC:20240320T160000
DTSTAMP:20260404T193108
CREATED:20240129T110222Z
LAST-MODIFIED:20240129T110222Z
UID:10088591-1710943200-1710950400@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-32/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T120000
DTEND;TZID=UTC:20240320T130000
DTSTAMP:20260404T193108
CREATED:20240226T152831Z
LAST-MODIFIED:20240226T152831Z
UID:10088766-1710936000-1710939600@investinangus.com
SUMMARY:Quit stalling and build your brand
DESCRIPTION:Join this webinar to explore the current range of low-cost digital technologies that can help you build your business and your brand.
URL:https://investinangus.com/event/quit-stalling-and-build-your-brand/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240320T100000
DTEND;TZID=UTC:20240320T120000
DTSTAMP:20260404T193108
CREATED:20240129T110125Z
LAST-MODIFIED:20240129T110125Z
UID:10088589-1710928800-1710936000@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-21/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T160000
DTEND;TZID=UTC:20240319T180000
DTSTAMP:20260404T193108
CREATED:20240129T104501Z
LAST-MODIFIED:20240129T104501Z
UID:10088587-1710864000-1710871200@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-11/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T150000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260404T193108
CREATED:20240228T125314Z
LAST-MODIFIED:20240228T125314Z
UID:10088787-1710860400-1710864000@investinangus.com
SUMMARY:Responsible Tourism for a Sustainable Future
DESCRIPTION:In an exciting new partnership\, VisitScotland are working with The Travel Corporation (TTC) and the Travel Foundation\, to host a free “Responsible Tourism for a Sustainable Future” webinar. \nThe one-hour webinar on Tuesday 19 March will offer Scottish tourism businesses an insight into what global tour operators are looking for when choosing a business to work with in Scotland and advice on futureproofing your products and services. \nThe session will include guest speakers\, case studies\, free tools available to help businesses with their climate action planning\, as well as advice on creating bookable experiences for tour operators – a key booking channel for international visitors. \nThe Travel Corporation is a global operator whose brands include Contiki\, Luxury Gold\, Insight Vacations\, Brendan Vacations and Trafalgar. As well as sharing the latest consumer trends\, the Travel Corporation will also outline the opportunities to support its development of MAKE TRAVEL MATTER ® Experiences and its collective mission to reduce emissions in its tour programmes globally. \nAs part of our ongoing work to support the industry on its journey to low carbon\, the “Responsible Tourism for a Sustainable Future” webinar will include information about the free tools and resources available to help Scottish tourism businesses meet their net zero targets including our Climate Action Planning guide.
URL:https://investinangus.com/event/responsible-tourism-for-a-sustainable-future/
CATEGORIES:Sustainable/Circular Economy,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T140000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260404T193108
CREATED:20240129T104348Z
LAST-MODIFIED:20240129T104348Z
UID:10088585-1710856800-1710864000@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-20/
CATEGORIES:Business Planning,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T110000
DTEND;TZID=UTC:20240319T130000
DTSTAMP:20260404T193108
CREATED:20240129T104239Z
LAST-MODIFIED:20240129T104239Z
UID:10088583-1710846000-1710853200@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-23/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T100000
DTEND;TZID=UTC:20240319T113000
DTSTAMP:20260404T193108
CREATED:20240129T113313Z
LAST-MODIFIED:20240129T113313Z
UID:10088636-1710842400-1710847800@investinangus.com
SUMMARY:Inclusive recruitment training
DESCRIPTION:Widen your tech talent pool with inclusive recruitment. \nThe industry is facing a considerable tech/cyber skills gap. Workplace inclusion is no longer a “nice to have” and is now critical to attract and secure the best talent. Embedding inclusive recruitment practices ensures you are tapping into a wider talent pool\, fostering diversity of people\, experiences\, and innovation. \nJoin ScotlandIS for free online training about inclusive recruitment practices specifically designed for small and medium sized enterprises. \nWhat will you learn? \n\nincrease your understanding of what inclusive recruitment is within the Scottish tech ecosystem\nlearn about current best practices throughout the recruitment process and know how to apply them within your organisation\ndevelop skills to review your own recruitment processes and identify short-term and long-term actions\nwhere to find resource and guidance to continue your learning\n\nWho should attend? \n\nthis training is designed specifically for small and medium-sized enterprises with a requirement for digital technology skills\nideal for professionals in a management or leadership position\, working in Human Resources or involved in the recruitment process\n\nWhen is it? \nThis training will be hosted online and split across two sessions to allow time for self-reflection.  Participants should attend both sessions: \nSession 1: Tuesday 19 March 10am – 11.30am \nSession 2: Tuesday 26 March 10am – 11.30am
URL:https://investinangus.com/event/inclusive-recruitment-training/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240319T093000
DTEND;TZID=UTC:20240319T160000
DTSTAMP:20260404T193108
CREATED:20240226T153908Z
LAST-MODIFIED:20240226T153908Z
UID:10088774-1710840600-1710864000@investinangus.com
SUMMARY:Scotland's Marine Tourism Conference 2024
DESCRIPTION:Part of the national Scottish Tourism Month Programme and proudly sponsored by North Ayrshire Council\, this is not just Sail Scotland members\, everyone related to the industry is welcome to come together\, learn\, and network with others. \nThe event is for everyone with an interest in the marine tourism sector; whether it’s the delivery\, skills\, supply chain\, marketing or development. \nThis year\, the event will be focusing on: \n\nthe strategic importance of marine tourism and sustainable and responsible consumer behaviour\nthe importance of continued investment in marketing\, infrastructure\, and product development\nopportunities and things to think about now\nhow everyone can collaborate to grow marine tourism further\n\nThe programme is still being finalised but it will include input from: \n\nFiona Hyslop MSP – Minister for Transport\nGavin McDonagh – Chairman of Sail Scotland and MD of Holt Leisure Group\nRob Dickson – Director of Industry and Destination Development\, VisitScotland\nJoshua Ryan-Saha – Director of Traveltech for Scotland Daniel Steel – CEO\, Sail Scotland\nSinead Sheridan – Marine Planning and Policy Officer for NatureScot\n\nPlease remember that tickets are limited\, and this event has often sold out in the past. \nSo\, please book early and come along to join the debate and hear from our line-up of expert speakers\, with more to be announced soon!
URL:https://investinangus.com/event/scotlands-marine-tourism-conference-2024/
LOCATION:The Waterside\, Ardrossan Road\, West Kilbride\, KA23 9NG
CATEGORIES:Networking,Tourism
END:VEVENT
END:VCALENDAR