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X-WR-CALDESC:Events for Invest in Angus
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BEGIN:VEVENT
DTSTART;TZID=UTC:20251204T140000
DTEND;TZID=UTC:20251204T143000
DTSTAMP:20260403T193416
CREATED:20251202T134425Z
LAST-MODIFIED:20251202T134425Z
UID:10092696-1764856800-1764858600@investinangus.com
SUMMARY:Email marketing must-haves: Quick tips for lasting success
DESCRIPTION:Email is a powerful marketing tool – it works! With an average ROI of £38 for every £1 you spend\, email delivers results you can measure. \nJoin Constant Contact’s Dave Charest for proven quick tips to get the best possible success from your email marketing: \n\nPlan and drive action: Learn a five-step framework\, from mapping out a successful annual plan to creating promotional email series (Announcement\, Reminder\, Last Chance) that drive immediate purchases.\nDesign for today’s audience: Make sure your emails are engaging by mastering the seven essential elements of email design and writing compelling copy that clearly answers the “who\, why and what” for your readers.\nGrow your list and measure impact: Discover the three main reasons people subscribe and move beyond simple open and click rates to measure the real business impact – looking at conversion rates\, total sales and overall ROI (return on investment).
URL:https://investinangus.com/event/email-marketing-must-haves-quick-tips-for-lasting-success/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251204T140000
DTEND;TZID=UTC:20251204T160000
DTSTAMP:20260403T193416
CREATED:20251022T092325Z
LAST-MODIFIED:20251022T092325Z
UID:10092274-1764856800-1764864000@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-39/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251205T093000
DTEND;TZID=UTC:20251205T113000
DTSTAMP:20260403T193416
CREATED:20251022T092441Z
LAST-MODIFIED:20251022T092441Z
UID:10092276-1764927000-1764934200@investinangus.com
SUMMARY:How To Build Your Brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand-25/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251205T120000
DTEND;TZID=UTC:20251205T123000
DTSTAMP:20260403T193416
CREATED:20251022T104016Z
LAST-MODIFIED:20251022T104016Z
UID:10092349-1764936000-1764937800@investinangus.com
SUMMARY:Turning everyday encounters into business leads | Lunch and Learn
DESCRIPTION:What if the right conversation at the right time could change the course of your life? \nIn this interactive session\, James Eder – entrepreneur\, community builder and author of The Collision Code – shares how to create more “collisions” in your everyday life: the chance encounters\, conversations and opportunities that open new doors. \nDrawing on real stories\, practical tools and lessons learned from his entrepreneurial and personal journey – including the rise of Student Beans and fall of his less well-known start-up Causr – James will leave you with the permission\, confidence and context you need to spark meaningful connections giving you everything you need to succeed. \nTopics covered in this session: \n\nHow to turn everyday encounters into powerful opportunities\nPractical tools to build confidence and spark meaningful connections\nA framework to invite serendipity into your life and career
URL:https://investinangus.com/event/turning-everyday-encounters-into-business-leads-lunch-and-learn/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251205T120000
DTEND;TZID=UTC:20251205T140000
DTSTAMP:20260403T193416
CREATED:20251022T092602Z
LAST-MODIFIED:20251022T092602Z
UID:10092278-1764936000-1764943200@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-17/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251206T100000
DTEND;TZID=UTC:20251206T120000
DTSTAMP:20260403T193416
CREATED:20251022T092726Z
LAST-MODIFIED:20251022T092726Z
UID:10092283-1765015200-1765022400@investinangus.com
SUMMARY:How To Start A Business: The Basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-76/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251208T100000
DTEND;TZID=UTC:20251208T120000
DTSTAMP:20260403T193416
CREATED:20251022T092840Z
LAST-MODIFIED:20251022T092917Z
UID:10092285-1765188000-1765195200@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. \nMost businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. Whether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enable you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251208T120000
DTEND;TZID=UTC:20251208T123000
DTSTAMP:20260403T193416
CREATED:20251202T134759Z
LAST-MODIFIED:20251202T134759Z
UID:10092698-1765195200-1765197000@investinangus.com
SUMMARY:How to scale revenue without the guesswork | Lunch and Learn
DESCRIPTION:Learn how to move beyond inconsistent revenue and scale with clarity and confidence. \nIn this session\, Marinda Malan explains how to set a focused growth mission\, prioritise the strategies that drive results and build a simple\, repeatable system to execute effectively every week. \nWalk away with a clear roadmap to align your team\, cut through the noise and create sustainable commercial momentum. \nTopics covered in this session: \n\nHow to set a clear commercial mission that drives growth\nHow to cut through the noise and prioritise what works\nHow to build a simple\, repeatable system you can execute with confidence
URL:https://investinangus.com/event/how-to-scale-revenue-without-the-guesswork-lunch-and-learn/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251208T123000
DTEND;TZID=UTC:20251208T133000
DTSTAMP:20260403T193416
CREATED:20251117T161830Z
LAST-MODIFIED:20251117T161830Z
UID:10092541-1765197000-1765200600@investinangus.com
SUMMARY:The Unpacked Series: Family Law
DESCRIPTION:Curious about what life in different areas of law really looks like? \nJoin us for The Unpacked Series: Family Law\, our interactive webinar programme designed to unpack what it’s like to work in various areas of legal practice. In this session\, Fiona Stewart (Head of Talent Acquisition)\, will be joined by Family Law colleagues Jennifer Broatch (Associate)\, Eilidh Withers (Solicitor)\, and Kirsty Barron (Newly Qualified Solicitor) who will share their real-life experiences\, career journeys\, and practical advice on the skills you can start developing now to succeed in these areas. \nWhether you’re exploring your options or have a particular legal specialism in mind\, The Unpacked Series is your chance to hear authentic insights directly from our lawyers and ask questions in a relaxed\, informal setting. \nThis webinar is for law students and graduates who want to explore different areas of practice. Anyone curious about the realities of life as a lawyer at a leading Scottish firm.
URL:https://investinangus.com/event/the-unpacked-series-family-law/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251208T140000
DTEND;TZID=UTC:20251208T160000
DTSTAMP:20260403T193416
CREATED:20251022T093027Z
LAST-MODIFIED:20251022T093027Z
UID:10092288-1765202400-1765209600@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-31/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T090000
DTEND;TZID=UTC:20251209T100000
DTSTAMP:20260403T193416
CREATED:20251202T133011Z
LAST-MODIFIED:20251202T133011Z
UID:10092689-1765270800-1765274400@investinangus.com
SUMMARY:Connecting International Agritourism
DESCRIPTION:This online meeting is another opportunity for Agritourism businesses in Scotland and Tasmania to connect to share valuable experiences and learning. \nWe will hear from Satellite Monitor Farmer\, Lindsay Robertson\, Long Islands Retreats. Lindsay and DJ Cameron who are custodians of their croft on South Uist with their young family. The agritourism business offers tours where visitors see Highland cattle\, Shetland ponies\, Saddleback pigs and Wild Red Deer in the beautiful island environment and specifically one of the largest machair areas in Europe. Authentic island meat boxes are sold through their Larder shop. Lindsay has worked with Travel Trade partners to build up the business through that route. \nWe have guest speakers\, Dan and Kim Crocker from Tasmania joining us. \nDan and Kim Crocker are the founders of Fork It Farm\, a boutique\, pasture-based pork and regenerative farm enterprise in Lebrina\, north-east Tasmania. After leaving careers in teaching and academia in Brisbane\, they relocated to Tasmania to build a values-driven farm business grounded in ethical animal welfare\, environmental care and true paddock-to-plate transparency. \nFork It Farm has become known for its premium Berkshire pork\, raised entirely on pasture and processed on-farm through their own curing\, smoking and value-added facility\, ensuring provenance\, quality and full control from paddock to product to plate. Alongside their award-winning farm produce\, Dan and Kim now offer immersive farm picnic experiences\, inviting visitors to slow down\, explore the landscape and enjoy handcrafted charcuterie overlooking their pastures.
URL:https://investinangus.com/event/connecting-international-agritourism/
CATEGORIES:Agriculture,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T093000
DTEND;TZID=UTC:20251209T103000
DTSTAMP:20260403T193416
CREATED:20251105T094117Z
LAST-MODIFIED:20251105T094117Z
UID:10092380-1765272600-1765276200@investinangus.com
SUMMARY:Thorntons Webinar - Farming Focus: Civil Penalties & Right to Work
DESCRIPTION:Civil penalties have increased to £45\,000 per worker for businesses who employ workers without the right to work in the UK. With enforcement action at an all time high\, it is essential that farms are\ncarrying out right to work checks properly on all workers. \nJoin Jacqueline Moore\, Partner in our Immigration team\, and Robin Dunlop\, Partner in our Land & Rural Business team\, to find out what farms need to do to protect themselves from a civil penalty.
URL:https://investinangus.com/event/thorntons-webinar-farming-focus-civil-penalties-right-to-work/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T100000
DTEND;TZID=UTC:20251209T120000
DTSTAMP:20260403T193416
CREATED:20251022T093148Z
LAST-MODIFIED:20251022T093148Z
UID:10092290-1765274400-1765281600@investinangus.com
SUMMARY:How To Generate and Increase Sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-46/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T120000
DTEND;TZID=UTC:20251209T130000
DTSTAMP:20260403T193416
CREATED:20251117T161410Z
LAST-MODIFIED:20251117T161410Z
UID:10092537-1765281600-1765285200@investinangus.com
SUMMARY:What’s changing in 2026: Business updates you need to know
DESCRIPTION:2026 is set to bring some of the most significant changes to UK business regulation in recent years. From the rollout of Making Tax Digital for Income Tax to sweeping reforms under the Employment Rights Bill\, businesses of all sizes must prepare to adapt. \nJoin us for a dynamic panel discussion where industry experts will unpack: \n\nThe practical impact of digital tax reporting and how to stay compliant\nKey updates to employee rights\, including sick pay\, parental leave\, and whistleblower protections\nBroader economic and technological trends shaping business strategy in 2026\nWhat SMEs and larger organisations can do now to future-proof their operations\n\nThis session will give you the insights and tools to navigate the year ahead with confidence.
URL:https://investinangus.com/event/whats-changing-in-2026-business-updates-you-need-to-know/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T120000
DTEND;TZID=UTC:20251209T140000
DTSTAMP:20260403T193416
CREATED:20251022T093306Z
LAST-MODIFIED:20251022T093306Z
UID:10092292-1765281600-1765288800@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels-17/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T140000
DTEND;TZID=UTC:20251209T150000
DTSTAMP:20260403T193416
CREATED:20251118T100241Z
LAST-MODIFIED:20251118T100241Z
UID:10092584-1765288800-1765292400@investinangus.com
SUMMARY:Voice\, video and virtual assistants: Easy wins for busy business owners
DESCRIPTION:Running a small business means juggling endless tasks – from meetings and messages to notes\, admin and follow-ups. What if you could take some of that pressure off with tools that work for you? \nJoin our expert speaker Jamie Bykov-Brett for a free Tech Hub webinar to discover how voice technology\, AI transcription and virtual assistants can help you save hours every week. \nLearn how these accessible tools can simplify your day-to-day operations\, boost productivity and give you more time to focus on what really matters – running your business. \nWhether you’re a sole trader\, freelancer or small business owner\, this session will show you quick\, low-effort ways to use modern technology to lighten your workload and make your working week more productive. \nWhat we’ll cover: \n\nHow voice and AI tools can automate repetitive daily tasks\nHow to capture and organise information effortlessly using transcription tools\nHow virtual assistants can manage reminders\, emails and meetings\nThe latest AI video tools for summarising meetings and creating content\nPractical\, easy-to-implement tips to save time and boost efficiency\n\nThis session is ideal if you’re: \n\na business owner or manager looking to save time and reduce admin\na freelancer or consultant managing busy client schedules\ninterested in practical\, low-cost ways to use AI for everyday tasks
URL:https://investinangus.com/event/voice-video-and-virtual-assistants-easy-wins-for-busy-business-owners/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251209T170000
DTEND;TZID=UTC:20251209T190000
DTSTAMP:20260403T193416
CREATED:20251121T091128Z
LAST-MODIFIED:20251121T091128Z
UID:10092603-1765299600-1765306800@investinangus.com
SUMMARY:Female Founder Meet Up
DESCRIPTION:Join Business Gateway for an exclusive evening for female and non-binary founders to connect\, learn and share your business experiences. \nBuilding strong connections is key to growing your business. Having a supportive community of like-minded people makes all the difference\, especially if you’re starting out solo\, or as part of a small team or looking to scale. \nWe’re delighted to partner with AccelerateHER and Techscaler by CodeBase for this informal meet-up in Dundee. It’s a great chance to meet other founders\, grow your network and exchange ideas.
URL:https://investinangus.com/event/female-founder-meet-up/
LOCATION:Business Gateway Dundee\, 27 & 28 City Quay\, Dundee\, DD1 3JA
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251210T100000
DTEND;TZID=UTC:20251210T120000
DTSTAMP:20260403T193416
CREATED:20251022T093421Z
LAST-MODIFIED:20251022T093421Z
UID:10092294-1765360800-1765368000@investinangus.com
SUMMARY:Bookkeeping Essentials
DESCRIPTION:At the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated\n\nYou will also receive a workbook on excel to help you manage and monitor costs and sales.
URL:https://investinangus.com/event/bookkeeping-essentials-37/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251210T120000
DTEND;TZID=UTC:20251210T123000
DTSTAMP:20260403T193416
CREATED:20251118T100427Z
LAST-MODIFIED:20251118T100427Z
UID:10092586-1765368000-1765369800@investinangus.com
SUMMARY:Creating an AI-powered sales process | Lunch and Learn
DESCRIPTION:The legacy playbook of “do more\, sell more” is broken. \nHiring more reps\, demanding more activities and adopting more technology no longer guarantees productivity. Growth has stagnated\, reps are unable to connect with customers and leaders are unable to scale predictably. \nAs a start-up or new business\, you have an opportunity to build an AI-powered sales strategy from day one or to adapt your existing process. \nTopics covered in this session: \n\nMapping your sales process\nTop use-cases for AI in sales\nActionable next steps for adopting AI in your start-up
URL:https://investinangus.com/event/creating-an-ai-powered-sales-process-lunch-and-learn/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T093000
DTEND;TZID=UTC:20251211T103000
DTSTAMP:20260403T193416
CREATED:20250909T085538Z
LAST-MODIFIED:20250909T085538Z
UID:10091966-1765445400-1765449000@investinangus.com
SUMMARY:Thorntons Webinar - Data Protection Round Up 2025
DESCRIPTION:This webinar will focus on the key developments of data protection law over 2025 including legislative reforms\, case law and ICO action from a UK perspective. We will also look towards what 2026 may hold for organisations in terms of data protection and practical steps organisations can take to prepare for any upcoming changes.
URL:https://investinangus.com/event/thorntons-webinar-data-protection-round-up-2025/
CATEGORIES:Data Protection
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T100000
DTEND;TZID=UTC:20251211T120000
DTSTAMP:20260403T193416
CREATED:20251022T093544Z
LAST-MODIFIED:20251022T093544Z
UID:10092297-1765447200-1765454400@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T120000
DTEND;TZID=UTC:20251211T123000
DTSTAMP:20260403T193416
CREATED:20251202T135105Z
LAST-MODIFIED:20251202T135105Z
UID:10092700-1765454400-1765456200@investinangus.com
SUMMARY:How small businesses can create great videos | Lunch and Learn
DESCRIPTION:Join this Lunch and Learn as we showcase a new way of video editing – as a team. \nWhether you’re in marketing\, comms or creative\, you’ll discover how anyone – no matter what their skill level or where they’re based – can co-create professional\, on-brand videos quickly and effortlessly. No expensive equipment and no steep learning curves. \nVideo is the most powerful storytelling format brands can employ – and companies that use video on their landing pages see conversion rates increase by up to 80%. \nYet many teams still believe great video requires big budgets or advanced technical expertise. Today\, that’s no longer true. \nWith next-generation online collaborative tools\, teams can now plan\, edit and publish video content together in real time – saving time\, money and creative energy. \nTopics covered in this session: \n\nHow co-creating videos saves time and money\nA live demo of team video editing in action\nPractical tips for how to make videos quickly and easily
URL:https://investinangus.com/event/how-small-businesses-can-create-great-videos-lunch-and-learn/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T130000
DTEND;TZID=UTC:20251211T150000
DTSTAMP:20260403T193416
CREATED:20251008T161228Z
LAST-MODIFIED:20251008T161228Z
UID:10092230-1765458000-1765465200@investinangus.com
SUMMARY:Social media trends for 2026
DESCRIPTION:Social media continues to evolve at lightning speed. With new features\, shifting algorithms\, and ever-changing user behaviour\, staying relevant can be a challenge. \nThat’s why this session is designed to give you a competitive edge – whether you’re managing social for a brand\, running a small business\, or working as a digital marketing professional. \nLed by social media expert Alison Battisby\, this two-hour session will reveal what’s next\, what’s working and how to prepare your social media strategy for success in the year ahead.
URL:https://investinangus.com/event/social-media-trends-for-2026/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T140000
DTEND;TZID=UTC:20251211T143000
DTSTAMP:20260403T193416
CREATED:20251112T151933Z
LAST-MODIFIED:20251112T151933Z
UID:10092491-1765461600-1765463400@investinangus.com
SUMMARY:VisitScotland Business Essentials Bitesize Webinars: Taking those first steps towards inclusive
DESCRIPTION:Learn about how taking small steps toward accessibility and inclusivity can open your business to a wider audience\, boost customer satisfaction\, and help you stand out in a competitive market. \nThis VisitScotland Business Essentials webinar offers an introduction to the value of inclusive tourism.
URL:https://investinangus.com/event/visitscotland-business-essentials-bitesize-webinars-taking-those-first-steps-towards-inclusive/
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T140000
DTEND;TZID=UTC:20251211T160000
DTSTAMP:20260403T193416
CREATED:20251022T093658Z
LAST-MODIFIED:20251022T093658Z
UID:10092299-1765461600-1765468800@investinangus.com
SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-21/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251212T120000
DTEND;TZID=UTC:20251212T123000
DTSTAMP:20260403T193416
CREATED:20251105T150413Z
LAST-MODIFIED:20251105T150413Z
UID:10092419-1765540800-1765542600@investinangus.com
SUMMARY:Supercharge your start-up with marketing trends for 2026 | Lunch and Learn
DESCRIPTION:Join Lorna Bladen\, Chief Marketing Officer at Enterprise Nation\, Alison Battisby\, founder of Avocado Social\, and Martha Keith\, founder of Martha Brook\, for an inspiring and insight-packed webinar exploring the marketing trends set to define 2026. \nIn this session\, Lorna and Alison will unpack how rapid changes in technology\, consumer expectations\, and digital culture are transforming the way small businesses connect with customers. You’ll gain a forward-thinking view of what’s next – and leave with practical steps you can take right now to stay ahead. \nTopics covered in this session: \n\nAI-powered marketing for everyone: How to use automation and personalisation tools to save time and boost engagement\nThe creator economy meets small business: How to collaborate with creators and communities to grow your brand authentically\nSustainability and storytelling: Why conscious marketing is winning hearts (and sales) – and how to communicate your values effectively\nSocial platforms in 2026: Where your audience will actually spend their time and what content is driving results\nBudget-friendly innovation: Smart ways to test new ideas without big-brand budgets
URL:https://investinangus.com/event/supercharge-your-start-up-with-marketing-trends-for-2026-lunch-and-learn/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251215T100000
DTEND;TZID=UTC:20251215T120000
DTSTAMP:20260403T193416
CREATED:20251022T093812Z
LAST-MODIFIED:20251022T093812Z
UID:10092301-1765792800-1765800000@investinangus.com
SUMMARY:Social media essentials: Facebook
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are\nUnderstand the power of Facebook advertising\, and other selling options available to you\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity
URL:https://investinangus.com/event/social-media-essentials-facebook-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251217T100000
DTEND;TZID=UTC:20251217T120000
DTSTAMP:20260403T193416
CREATED:20251022T093944Z
LAST-MODIFIED:20251022T093944Z
UID:10092305-1765965600-1765972800@investinangus.com
SUMMARY:Delivering Profit to Drive Growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-18/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251227T100000
DTEND;TZID=UTC:20251227T120000
DTSTAMP:20260403T193416
CREATED:20251117T161532Z
LAST-MODIFIED:20251117T161532Z
UID:10092539-1766829600-1766836800@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-77/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260107T100000
DTEND;TZID=UTC:20260107T120000
DTSTAMP:20260403T193416
CREATED:20251202T094243Z
LAST-MODIFIED:20251202T094243Z
UID:10092639-1767780000-1767787200@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-45/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
END:VCALENDAR