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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240624T100000
DTEND;TZID=UTC:20240624T120000
DTSTAMP:20260403T181158
CREATED:20240415T105843Z
LAST-MODIFIED:20240415T105843Z
UID:10089027-1719223200-1719230400@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240624T100000
DTEND;TZID=UTC:20240624T113000
DTSTAMP:20260403T181158
CREATED:20240610T105710Z
LAST-MODIFIED:20240610T105710Z
UID:10089328-1719223200-1719228600@investinangus.com
SUMMARY:STP Learning Event: Creating Inclusive and Accessible Towns and Places
DESCRIPTION:As the go-to body for towns\, STP continues to support Scottish Government’s delivery of the Town Centre Action Plan vision – “Towns and town centres are for the wellbeing of people\, planet and the economy. Towns are for everyone\, and everyone has a role to play in making their own town and town centres successful.” \nOur wider work programme covers action themes of planning\, town centre first\, taxation and fiscal levers\, town centre living\, digital towns\, enterprising communities and vibrant local economies\, climate action\, measuring and evaluating progress\, demonstrator towns. \nAs part of this work programme\, our 2023 – 2024 Learning Event Series has covered Climate\, Digital\, and Community Wealth Building. The fourth and final topic in this series centres around inclusive and accessible towns. \nLearning Event #4 – Creating Inclusive and Accessible Towns and Places \nImagine a town where every individual\, regardless of age\, ability\, or background\, can navigate with ease and participate fully in community life\, supporting the vulnerable\, elderly\, disabled and young families. This not only enhances the quality of life for residents but also boosts the local economy by attracting residents and tourists from all walks of life. \nThe event will explore why we should invest in accessibility? What makes a place accessible? Is it good for business? – exploring the benefits\, challenges and solutions around pedestrianisation. \nJoin us to envision and discuss practical steps toward creating towns and places that are inclusive\, accessible\, and economically vibrant\, where everyone has the opportunity to thrive. \nChaired by STP’s Chief Officer Kimberley Guthrie\, our speakers will share context\, vision and success stories. But importantly\, this event features you! With an opportunity for participants to share their experience and ideas. \nThis session is for anyone with an interest in supporting Scotland’s people\, planet and economy to flourish\, but especially relevant to those involved in place-based initiatives from across public\, private and third sectors.
URL:https://investinangus.com/event/stp-learning-event-creating-inclusive-and-accessible-towns-and-places/
CATEGORIES:Business Planning,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240624T090000
DTEND;TZID=UTC:20240626T170000
DTSTAMP:20260403T181158
CREATED:20231218T101248Z
LAST-MODIFIED:20231218T101248Z
UID:10088341-1719219600-1719421200@investinangus.com
SUMMARY:ICA (International Cooperative Alliance) CCR Europe Research Conference
DESCRIPTION:The School of Business of the University of Dundee is proud to announce that the next ICA CCR Conference will be held from 24 until 26 June 2024 in Dundee\, Scotland. \nHeld annually\, the conference is the key European research conference of the International Co-operative Alliance (ICA).  It brings together some of the world’s leading scholars\, practitioners and policymakers working in the area of member-owned organisations\, which represents amongst the most important firms in the world in a number of key sectors inclusive of agriculture\, banking and finance\, and retail\, and represents a large fraction of the worlds consumers. \nThe overall theme of the 2024 conference is ‘Co-operatives\, Hybrids\, and Democratic Organisations as the Future of Sustainable and Equitable Socio-Economic Development: Operationizing Co-operatives and Democratic Organizations to address contemporary challenges and problems’. \nIt’s important to have a vibrant discussion and robust analysis on the importance of different types of co-operatives and their overlap with democratic organizations for a sustainable\, inclusive\, and equitable future. Still\, papers and sessions on other topics are also welcome.
URL:https://investinangus.com/event/ica-international-cooperative-alliance-ccr-europe-research-conference/
LOCATION:University of Dundee\, Old Hawkhill\, Dundee\, DD1 5EN
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T160000
DTEND;TZID=UTC:20240620T170000
DTSTAMP:20260403T181158
CREATED:20240617T100348Z
LAST-MODIFIED:20240617T100348Z
UID:10089493-1718899200-1718902800@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary.
URL:https://investinangus.com/event/understanding-machine-learning-5/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T150000
DTEND;TZID=UTC:20240620T160000
DTSTAMP:20260403T181158
CREATED:20240617T100439Z
LAST-MODIFIED:20240617T100439Z
UID:10089495-1718895600-1718899200@investinangus.com
SUMMARY:Managing the growth of your small business
DESCRIPTION:Starting a venture is one thing\, growing it is another. Scaling effectively can be one of the most challenging aspects\, with mis-managed growth often leading to downfall after so much time\, effort and money has been invested. So if you are a business owner that has started to see growth\, this webinar will help you to gain more creative\, time and financial freedom as your venture transitions to offer greater reach and impact. \nThis session will look at the principles of growth and: \n\nthe distinction between self-employment and business ownership\nidentifying and implementing optimal systems for record-keeping\, decision-making\, monitoring and evaluation\ndevising a range of risk-management processes to better manage business functions and the people involved\nhow to hire to enable and enhance expansion\nimproving workflow and project management\nlicensing\, franchising\, acquiring another venture
URL:https://investinangus.com/event/managing-the-growth-of-your-small-business-4/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T143000
DTEND;TZID=UTC:20240620T153000
DTSTAMP:20260403T181158
CREATED:20240617T100535Z
LAST-MODIFIED:20240617T100535Z
UID:10089497-1718893800-1718897400@investinangus.com
SUMMARY:Boost your productivity with AI
DESCRIPTION:This Google Digital Garage session introduces learners to cutting-edge AI tools that are already available from Google and others\, to show some of the smartest ways digital-age workers can use them to save time at work and on tasks. \nIn this session\, you will learn: \n\nan introduction to generative AI and how it works\nhow to use AI-powered tools and techniques to save you time\nan overview to crafting effective prompts\n\nThis session is run using YouTube and is 45 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary.
URL:https://investinangus.com/event/boost-your-productivity-with-ai-4/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T140000
DTEND;TZID=UTC:20240620T160000
DTSTAMP:20260403T181158
CREATED:20240415T105805Z
LAST-MODIFIED:20240415T105805Z
UID:10089025-1718892000-1718899200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T100000
DTEND;TZID=UTC:20240620T120000
DTSTAMP:20260403T181158
CREATED:20240429T100342Z
LAST-MODIFIED:20240429T100342Z
UID:10089172-1718877600-1718884800@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-4/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240620T090000
DTEND;TZID=UTC:20240620T123000
DTSTAMP:20260403T181158
CREATED:20240603T094323Z
LAST-MODIFIED:20240603T094323Z
UID:10089312-1718874000-1718886600@investinangus.com
SUMMARY:Operational Excellence Breakfast Workshop
DESCRIPTION:At this highly interactive event\, the Scottish Manufacturing Advisory Service (SMAS) will simulate how businesses are run\, highlight some of the typical daily challenges that we experience and demonstrate an alternative way of looking at your business via simple ‘lean thinking’ principles. This approach is designed to help you gain a better understanding of what might be required to get you started on\, or maintain\, your operational excellence journey. \nThere will also be a live practical demonstration from SP Automation and Robotics. The demonstration will showcase some of the company’s products in automation\, Industry 4.0 technology and collaborative robots that look to improve productivity in manufacturing production. \nYou will also hear from Michelin Scotland Innovation Parc (MSIP) and The Skills Academy\, delivered by Dundee and Angus College. You’ll learn how\, by providing access to creative spaces\, skills training\, business advice and support\, the MSIP site has become an innovation ecosystem for manufacturers across the region and a prime location to sustainably grow your business. \nThis event is open to all manufacturers – large\, small and sector wide – who wish to improve business efficiency. Particularly those who have responsibility for championing or driving business improvement within the workplace and/or those involved in the implementation of new processes\, technologies and new ways of working.
URL:https://investinangus.com/event/operational-excellence-breakfast-workshop/
LOCATION:Michelin Innovation Parc\, Baldovie Road\, Dundee\, DD4 8UQ
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240619T140000
DTEND;TZID=UTC:20240619T160000
DTSTAMP:20260403T181158
CREATED:20240429T100257Z
LAST-MODIFIED:20240429T100257Z
UID:10089170-1718805600-1718812800@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-2/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240619T130000
DTEND;TZID=UTC:20240619T160000
DTSTAMP:20260403T181158
CREATED:20240520T121732Z
LAST-MODIFIED:20240520T121732Z
UID:10089270-1718802000-1718812800@investinangus.com
SUMMARY:Website development for your small business
DESCRIPTION:This webinar is suitable for business owners who are thinking about getting a website\, or those who have just started to put one together. \nDivided over three sessions\, it will look at the principles and practices of developing a website for your business. \nTopics covered include: \n\naudience demographics\nwebsite domains\nwebsite structure\nkeywords\nGDPR\nanalytics\nwebsite building\nGoogle Ads\n\nThe breaks provided have been designed to coincide with a change in the webinar’s focus area within the subject of website development. You can attend all three sections using the same link\, or choose the parts that suit your needs.
URL:https://investinangus.com/event/website-development-for-your-small-business-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240619T100000
DTEND;TZID=UTC:20240619T130000
DTSTAMP:20260403T181158
CREATED:20240603T093905Z
LAST-MODIFIED:20240603T093905Z
UID:10089308-1718791200-1718802000@investinangus.com
SUMMARY:Fundamentals of SEO
DESCRIPTION:This SEO workshop will show you how to increase your chances of showing up on Page 1 of Google. Learn proven strategies and expert tips to enhance your search rankings\, ensuring your business stands out amongst the competition. Presented by Janine Marriott. \nYou will learn how to monitor and assess the known factors affecting your search ranking\, find out what people are searching for and establish current search trends. To ensure maximum success we will brief you on how to keep up to date with search algorithm changes and how to avoid violations and penalties applied by search engines. By the end of this workshop you will be understand the factors affecting your search engine rankings and act to improve your position.
URL:https://investinangus.com/event/fundamentals-of-seo/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240619T090000
DTEND;TZID=UTC:20240620T140000
DTSTAMP:20260403T181158
CREATED:20240610T110238Z
LAST-MODIFIED:20240610T110238Z
UID:10089332-1718787600-1718892000@investinangus.com
SUMMARY:Summer School 2024: Innovation in Town and City Climate Action
DESCRIPTION:The Glasgow Climate Pact\, signed at COP26\, was a step forward in our effort to tackle climate change. But there are serious concerns that it is not enough. While the Glasgow Climate Pact gives guidelines on how we tackle climate change\, it’s not legally binding. \nA clear sign that we are not moving fast enough is that COP26 aimed to ‘keep 1.5ᵒC alive’\, to minimise a rise in global temperatures. In 2023\, just two years later\, 1.5ᵒC has already been breached. More needs to be done. \nSlow progress is not a new problem. The friction between countries on a global stage has always been a barrier to progress. That’s why there is a growing consensus that climate action has to be driven by towns and cities at a local level. The place management industry has every incentive to lead on this. \nNot only are our towns and cities exposed to extreme weather events which are taking a toll on the business community in areas hit by repeated storms and flooding\, but there are also a number of co-benefits to climate action which can bring economic growth. Furthermore\, as outlined in our ground breaking virtual event ‘Divided We Fall’ there needs to be the type of coordinated approach that necessitates the involvement of place management. \nFollowing the legacy of COP26\, Summer School 2024 will take place in Glasgow with a range of keynote sessions\, workshops\, study tours and panel debates. We will explore a number of issues crucial to local climate action including recovering from extreme weather\, business engagement on sustainability\, the 15 minute city\, and the impact of net zero on regeneration. We will use an amended format to deliver more interactive workshops and panel debate to allow members to share best practice.
URL:https://investinangus.com/event/summer-school-2024-innovation-in-town-and-city-climate-action/
LOCATION:University of Strathclyde\, 99 George Street\, Glasgow\, G1 1RD
CATEGORIES:Business Planning,Environment,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T130000
DTEND;TZID=UTC:20240618T140000
DTSTAMP:20260403T181158
CREATED:20240610T105834Z
LAST-MODIFIED:20240610T105834Z
UID:10089330-1718715600-1718719200@investinangus.com
SUMMARY:Circular Communities Toolkit Launch
DESCRIPTION:The circular economy can bring with it many advantages beyond just being better for our environment. \nWith the launch of the Circular Communities Toolkit\, find out how your local area can get involved and what the benefits could be for your communities! \nCo-presented by Kimberley Guthrie\, Chief Officer\, Scotland’s Towns Partnership with Deborah Mooney\, Consultant (Partnerships) and Cheryl Robb\, Partnerships Manager\, Zero Waste Scotland.
URL:https://investinangus.com/event/circular-communities-toolkit-launch/
CATEGORIES:Business Planning,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T123000
DTEND;TZID=UTC:20240618T133000
DTSTAMP:20260403T181158
CREATED:20240617T100705Z
LAST-MODIFIED:20240617T100705Z
UID:10089499-1718713800-1718717400@investinangus.com
SUMMARY:Supporting employees with a visual impairment workshop
DESCRIPTION:Join this webinar on an inclusive workplace environment for employees with visual impairments. In this session\, you’ll explore the experiences and challenges faced by people with visual impairments in the workplace\, and how employers and colleagues can provide meaningful support. \nThrough discussions led by experts in the field\, participants will gain a deeper understanding of the various types of visual impairments and their impact on daily work tasks. The session will also address common misconceptions and barriers faced by visually impaired individuals\, and provide practical strategies for creating accessible workplaces and accommodating diverse needs. \nWhether you’re an HR professional\, manager\, colleague\, or simply interested in promoting inclusivity\, this webinar will equip you with valuable knowledge and actionable steps to better support employees with visual impairments\, ultimately creating a more diverse and inclusive workplace culture.
URL:https://investinangus.com/event/supporting-employees-with-a-visual-impairment-workshop/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T100000
DTEND;TZID=UTC:20240618T130000
DTSTAMP:20260403T181158
CREATED:20240603T093724Z
LAST-MODIFIED:20240603T093724Z
UID:10089303-1718704800-1718715600@investinangus.com
SUMMARY:Build your Business Confidence in Tourism
DESCRIPTION:Do you feel your business confidence could use a boost? \nThis is your chance to enhance your tourism expertise with professional support. \nThis course is designed for individuals who understand the importance of working on their business\, not just in it. In the initial masterclass you will be encouraged to audit your own business or business idea\, identify key areas impacting your success and explore tools and techniques to overcome your obstacles. \nThe two follow-up sessions are designed as individual consultations\, providing attendees with the opportunity to discuss their specific business needs. This ensures that you will finish the course feeling more confident and armed with your very own business action plan. \nThroughout the course\, you’ll be supported by our friendly and relatable course leaders\, Kate Mason and Debbie Hutchison\, two local businesswomen with years of experience in building tourism brands. They understand first-hand the challenges you face and how to overcome them. \nBook now and take the first step towards transforming your business today!
URL:https://investinangus.com/event/build-your-business-confidence-in-tourism/
LOCATION:Strathmore Rugby Club\, Inchmacoble Park\, Forfar\, DD8 1RL
CATEGORIES:Business Planning,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T100000
DTEND;TZID=UTC:20240618T120000
DTSTAMP:20260403T181158
CREATED:20240603T093818Z
LAST-MODIFIED:20240603T093818Z
UID:10089306-1718704800-1718712000@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:Ready to accelerate your business growth but unsure where to begin? \nLook no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-14/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T100000
DTEND;TZID=UTC:20240618T120000
DTSTAMP:20260403T181158
CREATED:20240429T100201Z
LAST-MODIFIED:20240429T100201Z
UID:10089168-1718704800-1718712000@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-6/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240618T093000
DTEND;TZID=UTC:20240618T103000
DTSTAMP:20260403T181158
CREATED:20240617T092507Z
LAST-MODIFIED:20240617T092507Z
UID:10089469-1718703000-1718706600@investinangus.com
SUMMARY:Data Protection and Digital Information (DPDI) Bill
DESCRIPTION:The Data Protection and Digital Information (DPDI) Bill was first introduced to Parliament in 2022. It is the first major piece of data protection legislation since the UK left the EU\, but the legislative approval process was paused to enable collaboration and input from business leaders and data experts. \nThe latest version of the bill\, presented to Parliament in March 2024\, is intended to establish a UK data protection regime that works for individuals and organisations while maintaining high standards of data protection. \nIn this webinar Data Protection specialists\, Loretta Maxfield and Morgan O’Neill will discuss some of the changes proposed by the bill and key provisions organisations should be made aware of. \nWho should attend? \n\nIndividuals responsible for managing privacy\nData Protection and Governance professionals\nManagers\nBusiness owners
URL:https://investinangus.com/event/data-protection-and-digital-information-dpdi-bill/
CATEGORIES:Business Planning,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240617T140000
DTEND;TZID=UTC:20240617T160000
DTSTAMP:20260403T181158
CREATED:20240415T105644Z
LAST-MODIFIED:20240415T105644Z
UID:10089021-1718632800-1718640000@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240617T100000
DTEND;TZID=UTC:20240617T120000
DTSTAMP:20260403T181158
CREATED:20240415T105724Z
LAST-MODIFIED:20240422T160329Z
UID:10089023-1718618400-1718625600@investinangus.com
SUMMARY:Social media essentials: Facebook
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are\nUnderstand the power of Facebook advertising\, and other selling options available to you\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity
URL:https://investinangus.com/event/social-media-essentials-facebook-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240614T140000
DTEND;TZID=UTC:20240614T150000
DTSTAMP:20260403T181158
CREATED:20240520T121326Z
LAST-MODIFIED:20240520T121326Z
UID:10089261-1718373600-1718377200@investinangus.com
SUMMARY:Marketing strategy and AI
DESCRIPTION:How can you supercharge your digital marketing strategy with the help of AI in 2024? \nIn today’s evolving digital landscape\, AI is changing the way consumers access and interact with digital tools: from providing increasingly personalised user experiences to the integration of new technology in our everyday apps. \nIn this one-hour short course\, you’ll explore the impact of AI on digital marketing and how to leverage its potential to reach and engage with customers in new ways. \nThis session delves into the cutting-edge tools from Google and others\, and will provide you with actionable insights to implement in your marketing strategy\, with the help of AI. \nIn this session you will learn: \n\nhow AI is changing the marketing landscape and what are the opportunities for marketers\nAI-powered marketing tools you can try\nsupercharging your digital marketing strategy.\n\nThe session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be opportunity to ask questions during the session. \nThis session is developed by marketing experts at Google as part of the New Fundamentals training series from Google Digital Garage.
URL:https://investinangus.com/event/marketing-strategy-and-ai-3/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240613T160000
DTEND;TZID=UTC:20240613T180000
DTSTAMP:20260403T181158
CREATED:20240527T083630Z
LAST-MODIFIED:20240527T083630Z
UID:10089291-1718294400-1718301600@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-15/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240613T140000
DTEND;TZID=UTC:20240613T160000
DTSTAMP:20260403T181158
CREATED:20240415T105557Z
LAST-MODIFIED:20240415T105557Z
UID:10089019-1718287200-1718294400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240612T150000
DTEND;TZID=UTC:20240612T170000
DTSTAMP:20260403T181158
CREATED:20240429T100107Z
LAST-MODIFIED:20240429T100107Z
UID:10089166-1718204400-1718211600@investinangus.com
SUMMARY:An introduction to business strategy
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/an-introduction-to-business-strategy-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240612T150000
DTEND;TZID=UTC:20240612T160000
DTSTAMP:20260403T181158
CREATED:20240527T083933Z
LAST-MODIFIED:20240527T083933Z
UID:10089295-1718204400-1718208000@investinangus.com
SUMMARY:Precision Medicine Opportunities in the USA
DESCRIPTION:This webinar is delivered in partnership with healthcare market specialists\, AVIA\, and will empower companies involved in Precision Medicine & Data-Driven Healthcare to increase market awareness and improve understanding of health systems\, potential customers and investors in this $25 billion marketplace.
URL:https://investinangus.com/event/precision-medicine-opportunities-in-the-usa/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240612T120000
DTEND;TZID=UTC:20240613T123000
DTSTAMP:20260403T181158
CREATED:20240610T110520Z
LAST-MODIFIED:20240610T110520Z
UID:10089336-1718193600-1718281800@investinangus.com
SUMMARY:Inch Cape Supply Chain Expo
DESCRIPTION:After more than 12 years in development\, the project is assembling its Tier 1 contractors ready to start full construction. The Inch Cape team is keen to ensure UK companies are well-placed to bid for contracts with their Tier 1s and would like to welcome the local supply chain to a face-to-face event held over two days in June 2024. \nA number of the project’s Tier 1s will be exhibiting over two days and there will be opportunities to hear from them directly\, book one-to-ones and meet with others in the offshore wind supply chain. There will also be the chance to find out the latest on the project and have a tour of the port at Leith\, for those keen to see how it’s being developed. \nThis event is organised by NOF and supported by Forth & Tay Offshore Cluster (FTO). \nThe event is recommended for existing and potential suppliers to the offshore wind sector\, particularly those with a local presence or facilities. While attendees can come on either of the days\, Day One will focus on wind turbine generators and the wider project and Day Two on the electrical transmission system.
URL:https://investinangus.com/event/inch-cape-supply-chain-expo/
LOCATION:Forth Ports Leith Cruise Terminal\, Ocean Drive\, Edinburgh\, EH6 6JJ
CATEGORIES:Networking,Offshore Wind
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240612T093000
DTEND;TZID=UTC:20240612T103000
DTSTAMP:20260403T181158
CREATED:20240429T101323Z
LAST-MODIFIED:20240429T101338Z
UID:10089190-1718184600-1718188200@investinangus.com
SUMMARY:Essential Leadership - Taster & Information Session
DESCRIPTION:Are you a new business leader\, someone who aims to move to a leadership role in the next two to three years\, or the leader of a business that’s in the early stages of growth? \nIf so\, the Essential Leadership programme could be for you. \nYou can join our taster session\, which will give an overview of the programme. This will help yo ensure it’s the right leadership development programme for you. You’ll also get the opportunity to ask the team questions about the programme. \nWhats involved in the programme?\n\nPre-programme onboarding – diagnostics (including 360) will be undertaken with each participant prior to the structured learning sessions. During the feedback session the diagnostic results will be discussed\, and you’ll identify and agree on actions to take forward.\nFive half-day workshops – this programme of workshops is delivered over approximately three months. These facilitated sessions are where the like-minded individuals come together to learn\, and to share issues and solutions. You will support\, challenge\, and inspire each other.\nFour hours of coaching – with a dedicated qualified coach to further develop you as a leader. The focus can be on business or personal development.\nA half-day forward action planning session – you’ll review what you have learned\, track your progress to date and plan the next steps\, with the support of your sponsor.\n\nHow much does the full programme cost?\nThere is a cost to the programme\, which has been significantly subsidised by Scottish Enterprise – cost payable per delegate is £700 plus VAT.
URL:https://investinangus.com/event/essential-leadership-taster-information-session-2/
CATEGORIES:Business Planning,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240611T100000
DTEND;TZID=UTC:20240611T110000
DTSTAMP:20260403T181158
CREATED:20240507T101641Z
LAST-MODIFIED:20240507T101641Z
UID:10089215-1718100000-1718103600@investinangus.com
SUMMARY:Growth Leadership - Taster Session
DESCRIPTION:Are you a leader of a business with planned growth aspirations\, a leader looking to build on previous leadership development over the next two to three years\, or the leader of a business that’s in the early stages of growth? \nIf so\, the Growth Leadership programme could be for you. You can join our taster session to get an overview of the programme. This will help you ensure it’s the right leadership development programme for you. \nYou’ll also get the opportunity to ask the team questions about the programme. Growth Leadership is aimed at leaders whose businesses have planned growth aspiration\, as well as experienced leaders wishing to build on previous leadership development participation.
URL:https://investinangus.com/event/growth-leadership-taster-session-2/
CATEGORIES:Business Planning,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240611T090000
DTEND;TZID=UTC:20240611T120000
DTSTAMP:20260403T181158
CREATED:20240507T102059Z
LAST-MODIFIED:20240507T102059Z
UID:10089217-1718096400-1718107200@investinangus.com
SUMMARY:Understanding Process Improvement Training
DESCRIPTION:Join our Scottish Manufacturing Advisory Service (SMAS) on 11 June 2024\, from 9:30am to 12:00 noon\, for a free Lean Breakfast Workshop at W-Zero-1 collaboration space at ETZ\, Aberdeen\, which will provide you with the tools to support you through the Fit 4 Offshore Renewables (F4OR) programme’s Process Excellence requirements. \nThe series is designed to help you develop your own continuous improvement strategies\, to apply process improvements\, improve workplace organisation and much more. Each workshop will also begin and end with a 30-minute networking opportunity. \nWorkshop two – Understanding Process Improvement Training \nThe second session in our series will focus on supporting your business with process improvements. You will learn: \n\nThe flow of departments within a company\nThe importance of gathering data to prioritise improvement actions\nPractical tips and tools to identify waste and how to challenge it\n\nOur event is open to all manufacturers and producers – large\, small and sector wide – who wish to improve business efficiency and begin their F4OR accreditation. It’s aimed at business leaders and managers who are looking to introduce a culture of change within the business and who wish to engage the workforce to look for opportunities to do things better and deliver process improvements that can benefit your business.
URL:https://investinangus.com/event/understanding-process-improvement-training/
LOCATION:ETZ Ltd\, 53 Blenheim Place\, Aberdeen\, AB25 2DY
CATEGORIES:Business Planning,Manufacturing
END:VEVENT
END:VCALENDAR