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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
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END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20240604T100000
DTEND;TZID=UTC:20240604T120000
DTSTAMP:20260403T180955
CREATED:20240415T105243Z
LAST-MODIFIED:20240415T105243Z
UID:10089011-1717495200-1717502400@investinangus.com
SUMMARY:How to create engaging content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. \nThis session is ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nWe will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/how-to-create-engaging-content/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240603T140000
DTEND;TZID=UTC:20240603T160000
DTSTAMP:20260403T180955
CREATED:20240415T105149Z
LAST-MODIFIED:20240415T105149Z
UID:10089009-1717423200-1717430400@investinangus.com
SUMMARY:Social media essentials: LinkedIn
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. \nDuring this webinar\, you will: \n\nLearn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness\nUnderstand that content is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand
URL:https://investinangus.com/event/social-media-essentials-linkedin/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240531T110000
DTEND;TZID=UTC:20240531T120000
DTSTAMP:20260403T180955
CREATED:20240415T111930Z
LAST-MODIFIED:20240415T111930Z
UID:10089044-1717153200-1717156800@investinangus.com
SUMMARY:Create videos with YouTube
DESCRIPTION:With 2 billion users logging in every month\, YouTube provides an exciting way of increasing your brand’s exposure through video. \nThis session will cover: \n\nhow to understand your brand and target audience’s behaviours\nhow to write\, storyboard and film engaging videos\nhow to market your content to users and measure your success\n\nYou will also learn: \n\nhow to identify your niche\ntop tips for creating engaging content\nways to increase your video’s discoverability\n\nThis session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/create-videos-with-youtube/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240530T100000
DTEND;TZID=UTC:20240530T120000
DTSTAMP:20260403T180955
CREATED:20240422T160151Z
LAST-MODIFIED:20240422T160151Z
UID:10089122-1717063200-1717070400@investinangus.com
SUMMARY:Business Finance Viability
DESCRIPTION:Led by experienced advisers\, this webinar takes the fear out of finances\, providing practical tools and guidance to help you confidently manage your business’s budgeting and forecasting. You’ll learn how to identify the hidden costs of running your business\, including the cost of hiring staff\, maintaining stock levels\, and other crucial expenses. \nThrough a series of engaging exercises\, you’ll gain a deeper understanding of your business’s financial viability\, helping you make informed decisions about its future growth and success. Whether you’re a new entrepreneur or have been in business for a couple of years\, this webinar is tailored to your needs\, providing you with the knowledge and skills to take your business to the next level. \nDon’t let financial worries hold you back from realizing your business’s full potential. Sign up for the Business Finance Viability webinar today and discover how to confidently manage your business’s financial health!
URL:https://investinangus.com/event/business-finance-viability-13/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240530T100000
DTEND;TZID=UTC:20240530T120000
DTSTAMP:20260403T180955
CREATED:20240415T105008Z
LAST-MODIFIED:20240415T105008Z
UID:10089007-1717063200-1717070400@investinangus.com
SUMMARY:Creating an effective email marketing strategy
DESCRIPTION:Customers buy from businesses that they know\, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. \nMost businesses send monthly newsletters to stay in touch with their audience\, but your results will improve with a structured plan and the best practices that will be explored in this webinar. \nWhether you’re new to email marketing or you’re looking to optimise your email strategy\, this webinar enable you to: \n\nAdopt email marketing into your wider marketing strategy and gain insight into your target audience\nUnderstand the key stages of an effective marketing strategy\nSegment your audiences and to target and position your offering to them effectively\nCreate a value-driven and customer-focussed content for email marketing whilst measuring and testing it’s effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nOptimise the different components of a successful email campaign\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications and use best practices for escaping the spam folder
URL:https://investinangus.com/event/creating-an-effective-email-marketing-strategy/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T150000
DTEND;TZID=UTC:20240529T170000
DTSTAMP:20260403T180955
CREATED:20240429T095517Z
LAST-MODIFIED:20240429T095517Z
UID:10089158-1716994800-1717002000@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-2/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T150000
DTEND;TZID=UTC:20240529T160000
DTSTAMP:20260403T180955
CREATED:20240311T104110Z
LAST-MODIFIED:20240311T104110Z
UID:10088853-1716994800-1716998400@investinangus.com
SUMMARY:Cyber security for your small business
DESCRIPTION:Around 83% of small and medium-sized businesses are not financially prepared to recover from a cyber attack –  which could mean going out of business. \nThis event aims to introduce start-ups and new businesses to the risks they face and provide top tips on how to avoid some common threats\, protect their organisation and enable them to win new business and gain stakeholder support. \nYour host Jim Wright will introduce security\, how it can benefit businesses and allow them to seize opportunities while minimising risk. Jim will also discuss common frameworks and fundamental principles that business leaders should know from the start of their business venture. \nBy the end of this webinar\, attendees will: \n\nunderstand security risks\nunderstand the benefits of security\nhave an awareness of threat actors\nhave an awareness of threat vectors\nhave an awareness of the services that can be offered to support start-ups\nunderstand the regulatory environment in which they work\nunderstand the common frameworks relating to security\n\nJim Wright is the founder and principal consultant of Principle Defence\, a Hertfordshire-based security and data protection consultancy and training provider. Jim has over 17 years of experience in security having served in the British Army before moving into the private sector.
URL:https://investinangus.com/event/cyber-security-for-your-small-business-3/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T140000
DTEND;TZID=UTC:20240529T150000
DTSTAMP:20260403T180956
CREATED:20240520T120313Z
LAST-MODIFIED:20240520T120313Z
UID:10089255-1716991200-1716994800@investinangus.com
SUMMARY:USA Offshore Wind Market Update - May 2024
DESCRIPTION:Join us to hear an update on the current state of play in the US offshore wind market. \nLearn more about upcoming projects\, proposed longer term developments and SDI’s future event calendar.
URL:https://investinangus.com/event/usa-offshore-wind-market-update-may-2024/
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240529T100000
DTEND;TZID=UTC:20240529T120000
DTSTAMP:20260403T180956
CREATED:20240415T104914Z
LAST-MODIFIED:20240415T104914Z
UID:10089005-1716976800-1716984000@investinangus.com
SUMMARY:Social media essentials: Facebook
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are\nUnderstand the power of Facebook advertising\, and other selling options available to you\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity
URL:https://investinangus.com/event/social-media-essentials-facebook/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240528T130000
DTEND;TZID=UTC:20240528T150000
DTSTAMP:20260403T180956
CREATED:20240429T095418Z
LAST-MODIFIED:20240429T095418Z
UID:10089156-1716901200-1716908400@investinangus.com
SUMMARY:Finding\, keeping and looking after your staff
DESCRIPTION:One of the most daunting challenges a business can face is the process of hiring employees\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and look after your team. \nWe’ll cover: \n\nFinding\, keeping and looking after your staff\nAttracting and recruiting the best people for your business\nYour obligations as employers\nHow to retain staff members\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/finding-keeping-and-looking-after-your-staff/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240528T110000
DTEND;TZID=UTC:20240528T120000
DTSTAMP:20260403T180956
CREATED:20240507T101443Z
LAST-MODIFIED:20240507T101443Z
UID:10089213-1716894000-1716897600@investinangus.com
SUMMARY:Unlocking Efficiency in Green Energy Supply Chains through Emerging Technologies
DESCRIPTION:Join this webinar to learn about how new and emerging technologies can unlock efficiencies in the green energy supply chain and how secure data sharing can reduce costs and optimise processes in the Energy sector.
URL:https://investinangus.com/event/unlocking-efficiency-in-green-energy-supply-chains-through-emerging-technologies/
CATEGORIES:Energy,Green Economy,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240528T100000
DTEND;TZID=UTC:20240528T120000
DTSTAMP:20260403T180956
CREATED:20240429T095328Z
LAST-MODIFIED:20240429T095328Z
UID:10089154-1716890400-1716897600@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:This workshop will take place online via Zoom. Joining instructions will be shared with you once you have reserved your space. \nReady to accelerate your business growth but unsure where to begin? \nLook no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-13/
CATEGORIES:Business Planning,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240527T100000
DTEND;TZID=UTC:20240527T120000
DTSTAMP:20260403T180956
CREATED:20240429T095235Z
LAST-MODIFIED:20240429T095235Z
UID:10089152-1716804000-1716811200@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240525T100000
DTEND;TZID=UTC:20240525T120000
DTSTAMP:20260403T180956
CREATED:20240429T095152Z
LAST-MODIFIED:20240429T095152Z
UID:10089150-1716631200-1716638400@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-41/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240523T100000
DTEND;TZID=UTC:20240523T120000
DTSTAMP:20260403T180956
CREATED:20240429T095005Z
LAST-MODIFIED:20240429T095005Z
UID:10089148-1716458400-1716465600@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-5/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240522T120000
DTEND;TZID=UTC:20240522T130000
DTSTAMP:20260403T180956
CREATED:20240520T120059Z
LAST-MODIFIED:20240520T120059Z
UID:10089253-1716379200-1716382800@investinangus.com
SUMMARY:The essential guide to Trade Fairs
DESCRIPTION:If you’re thinking about selling wholesale via trade shows and not sure where to start\, this session will help you understand what’s involved and how to get started. \nYou’ll learn more about: \n• How to choose your stand \n• What you need to think about when setting up \n• Pricing and marketing yourself \n• Navigating contracts to follow up \nExhibition industry experts Becky and Stacey will give an overview to help you decide if this could be a worthwhile route to market for your business. \nSpringboard Events call on decades of experience in trade shows to bring you the basics of what you need to know to navigate this daunting move.
URL:https://investinangus.com/event/the-essential-guide-to-trade-fairs/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240522T100000
DTEND;TZID=UTC:20240522T120000
DTSTAMP:20260403T180956
CREATED:20240507T095602Z
LAST-MODIFIED:20240507T095602Z
UID:10089211-1716372000-1716379200@investinangus.com
SUMMARY:Selling and Exporting Overseas
DESCRIPTION:Jane Milroy our expert in exporting will be running this innovative masterclass helping you to look at ways to grow business and explore some great opportunities selling to different markets overseas. \nThis information packed webinar will take you through all the key areas you need to consider when trading internationally with a particular emphasis on doing business with EU countries in the post-Brexit era. \nIt will cover both strategic and practical aspects of both exporting and importing and is suitable for companies that are new or in the earlier stages of trading internationally. \nTopics to be covered will include: researching market opportunities\, routes to market and working with international partners\, incoterms\, customs and VAT implications\, legal aspects of working internationally and pricing strategies and getting paid.
URL:https://investinangus.com/event/selling-and-exporting-overseas/
CATEGORIES:Exporting,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240522T100000
DTEND;TZID=UTC:20240522T120000
DTSTAMP:20260403T180956
CREATED:20240429T094851Z
LAST-MODIFIED:20240429T094851Z
UID:10089146-1716372000-1716379200@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials-2/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240522T090000
DTEND;TZID=UTC:20240522T150000
DTSTAMP:20260403T180956
CREATED:20240429T135229Z
LAST-MODIFIED:20240429T135229Z
UID:10089197-1716368400-1716390000@investinangus.com
SUMMARY:Sustainable Scotland Network Conference 2024
DESCRIPTION:We’re thrilled to announce the return of SSN’s Annual Conference on public sector climate action. This year’s Conference will address the key challenges and opportunities facing the public sector as we move from ambition into action on climate change\, resilience and sustainability. \nTaking place online on Wednesday 22nd May 2024\, the Conference will welcome public sector colleagues\, SSN members\, and industry professionals to one of Scotland’s major public sector climate change events. \nThe Conference will present insights and initiatives designed to shift the dial on climate and sustainability action. It will draw on the work of SSN members and bring together leading advocates for transformational change within and across the public sector. \nThe event will focus on progressing integrated approaches designed to deliver multiple national performance outcomes across climate\, wellbeing\, nature\, health\, sustainability and\nprosperity. \nMáiri McAllan\, Cabinet Secretary for Wellbeing Economy\, Net Zero and Energy\, Scottish Government will open the event\, alongside Cllr Gail Macgregor\, Environment and Economy Spokesperson\, COSLA. We will also be joined by speakers who will share their own insights and lived experience of putting policy into practice. The event will also feature sessions on taking a holistic approach to mitigation\, adaptation\, resilience and well-being. \nThis is a key event for anyone working on climate change and sustainability in\, or with\, the public sector. The conference audience will include leaders\, policy makers and practitioners from across the Scottish public sector\, including local authorities\, NHS Boards\, universities and colleges and the wide array of national and regional public bodies that are all actively involved in SSN.
URL:https://investinangus.com/event/sustainable-scotland-network-conference-2024/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240522T090000
DTEND;TZID=UTC:20240522T100000
DTSTAMP:20260403T180956
CREATED:20240429T101033Z
LAST-MODIFIED:20240429T101033Z
UID:10089184-1716368400-1716372000@investinangus.com
SUMMARY:Introduction to Energy Transition in APAC
DESCRIPTION:Meet the APAC Energy Transition  team and hear our priorities and opportunities for the year ahead. \nThis webinar is for Scotland based companies in energy transition.
URL:https://investinangus.com/event/introduction-to-energy-transition-in-apac/
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240521T140000
DTEND;TZID=UTC:20240521T160000
DTSTAMP:20260403T180956
CREATED:20240415T104829Z
LAST-MODIFIED:20240415T104829Z
UID:10089003-1716300000-1716307200@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240521T100000
DTEND;TZID=UTC:20240521T160000
DTSTAMP:20260403T180956
CREATED:20240501T161953Z
LAST-MODIFIED:20240501T161953Z
UID:10089200-1716285600-1716307200@investinangus.com
SUMMARY:Recruiting\, Training & Retaining Staff - Monitor Farms Programme
DESCRIPTION:This Monitor Farm meeting takes place on Tuesday 21 May 2024 at Charleton Fruit Farm and Arbikie Distillery. The focus of the meeting is on recruiting\, training and retaining staff. \nRegistration is at 10am at Charleton Fruit Farm with the meeting starting at 10.30am and lunch will be provided. \nGraeme and Lisa from Charleton will provide a tour of the business and speak about staffing within their business. There will also be experts providing further information on the topic including employment law. \nWe will then move to Arbikie Distillery at 2.30pm for the final part of the meeting and a representative from Arbikie will speak about how the business has developed over the past few years and how they recruit\, train and retain a great staff team. This will be followed by a tour of the distillery and the new accommodation. \nAll welcome. \nThe meeting itself is free to attend and all agritourism\, rural tourism and rural food and drink businesses are welcome as well as farmers and crofters considering agritourism.
URL:https://investinangus.com/event/recruiting-training-retaining-staff-monitor-farms-programme/
LOCATION:Charleton Farm\, Montrose\, DD10 9EW
CATEGORIES:Food & Drink,Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240521T100000
DTEND;TZID=UTC:20240521T120000
DTSTAMP:20260403T180956
CREATED:20240415T104745Z
LAST-MODIFIED:20240415T104745Z
UID:10089001-1716285600-1716292800@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240520T140000
DTEND;TZID=UTC:20240520T160000
DTSTAMP:20260403T180956
CREATED:20240415T104657Z
LAST-MODIFIED:20240415T104657Z
UID:10088999-1716213600-1716220800@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240520T100000
DTEND;TZID=UTC:20240520T120000
DTSTAMP:20260403T180956
CREATED:20240415T104500Z
LAST-MODIFIED:20240415T104500Z
UID:10088997-1716199200-1716206400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-21/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240517T120000
DTEND;TZID=UTC:20240517T140000
DTSTAMP:20260403T180956
CREATED:20240507T102939Z
LAST-MODIFIED:20240507T102939Z
UID:10089230-1715947200-1715954400@investinangus.com
SUMMARY:Upskill for Today & Future Proof Your Business
DESCRIPTION:Calling all electricians\, plumbers\, car mechanics/technicians and tradespeople working with hybrid/electric vehicles (EV)\, EV charging installation points\, hydrogen vehicles or heat pump systems. \nExplore our cutting-edge facilities\, equipment and training at The Skills Academy at Michelin Scotland Innovation Parc\, designed to elevate your skills in current & future technologies. \nWhy Attend? \nHands-On Experience: Explore our state-of-the-art equipment used for our upskilling courses for plumbers\, electricians and car technicians at The Skills Academy. \nFunding Opportunities: Learn about accessing funding to upskill yourself or your team in these skills. \nBusiness Success: Understand the importance of upskilling in electric and renewable technologies to future-proof your business. \nDon’t miss this chance to stay ahead in your field and shape the future of your business!
URL:https://investinangus.com/event/upskill-for-today-future-proof-your-business/
LOCATION:Michelin Innovation Parc\, Baldovie Road\, Dundee\, DD4 8UQ
CATEGORIES:Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240516T100000
DTEND;TZID=UTC:20240516T110000
DTSTAMP:20260403T180956
CREATED:20240429T101449Z
LAST-MODIFIED:20240429T101449Z
UID:10089193-1715853600-1715857200@investinangus.com
SUMMARY:Growth Leadership - Taster Session
DESCRIPTION:Are you a leader of a business with planned growth aspirations\, a leader looking to build on previous leadership development over the next two to three years\, or the leader of a business that’s in the early stages of growth? \nIf so\, the Growth Leadership programme could be for you. You can join our taster session to get an overview of the programme. This will help you ensure it’s the right leadership development programme for you. \nYou’ll also get the opportunity to ask the team questions about the programme. Growth Leadership is aimed at leaders whose businesses have planned growth aspiration\, as well as experienced leaders wishing to build on previous leadership development participation. \nWhat’s involved in Growth Leadership?\n\nPre-programme onboarding – you’ll get personal and business assessments and diagnostics prior to the structured learning sessions. Before the learning phase\, the diagnostic results will be discussed and actions to take forward will be identified and agreed.\nLearning phase – you can join eight 0.5-day workshops\, delivered over approximately three months. These facilitated sessions bring the group of leaders together to learn\, share issues and solutions and support\, and challenge and inspire each other.\nPost-programme support and implementation – you’ll review what has been learned\, track progress to date\, review the action plan and plan your next steps.\nYou’ll also get coaching with a dedicated qualified coach to further develop you as a leader – your coach can focus on business or personal development.\n\nPricing\nThe cost to participating businesses is £1600 (plus VAT) per participant. \nThe programme is significantly subsidised by Scottish Enterprise.
URL:https://investinangus.com/event/growth-leadership-taster-session/
CATEGORIES:Business Planning,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T160000
DTEND;TZID=UTC:20240515T170000
DTSTAMP:20260403T180956
CREATED:20240415T111534Z
LAST-MODIFIED:20240415T111534Z
UID:10089040-1715788800-1715792400@investinangus.com
SUMMARY:Managing the growth of your small business
DESCRIPTION:Starting a venture is one thing\, growing it is another. Scaling effectively can be one of the most challenging aspects\, with mis-managed growth often leading to downfall after so much time\, effort and money has been invested. So if you are a business owner that has started to see growth\, this webinar will help you to gain more creative\, time and financial freedom as your venture transitions to offer greater reach and impact. \nThis session will look at the principles of growth and: \n\nthe distinction between self-employment and business ownership\nidentifying and implementing optimal systems for record-keeping\, decision-making\, monitoring and evaluation\ndevising a range of risk-management processes to better manage business functions and the people involved\nhow to hire to enable and enhance expansion\nimproving workflow and project management\nlicensing\, franchising\, acquiring another venture
URL:https://investinangus.com/event/managing-the-growth-of-your-small-business-3/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T090000
DTEND;TZID=UTC:20240515T100000
DTSTAMP:20260403T180956
CREATED:20240429T101212Z
LAST-MODIFIED:20240429T101226Z
UID:10089186-1715763600-1715767200@investinangus.com
SUMMARY:Essential Leadership - Taster & Information Session
DESCRIPTION:Are you a new business leader\, someone who aims to move to a leadership role in the next two to three years\, or the leader of a business that’s in the early stages of growth? \nIf so\, the Essential Leadership programme could be for you. \nYou can join our taster session\, which will give an overview of the programme. This will help yo ensure it’s the right leadership development programme for you. You’ll also get the opportunity to ask the team questions about the programme. \nWhats involved in the programme?\n\nPre-programme onboarding – diagnostics (including 360) will be undertaken with each participant prior to the structured learning sessions. During the feedback session the diagnostic results will be discussed\, and you’ll identify and agree on actions to take forward.\nFive half-day workshops – this programme of workshops is delivered over approximately three months. These facilitated sessions are where the like-minded individuals come together to learn\, and to share issues and solutions. You will support\, challenge\, and inspire each other.\nFour hours of coaching – with a dedicated qualified coach to further develop you as a leader. The focus can be on business or personal development.\nA half-day forward action planning session – you’ll review what you have learned\, track your progress to date and plan the next steps\, with the support of your sponsor.\n\nHow much does the full programme cost?\nThere is a cost to the programme\, which has been significantly subsidised by Scottish Enterprise – cost payable per delegate is £700 plus VAT.
URL:https://investinangus.com/event/essential-leadership-taster-information-session/
CATEGORIES:Business Planning,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240514T100000
DTEND;TZID=UTC:20240514T143000
DTSTAMP:20260403T180956
CREATED:20240319T100157Z
LAST-MODIFIED:20240319T100157Z
UID:10088926-1715680800-1715697000@investinangus.com
SUMMARY:Tasting Tayside & Fife 2024
DESCRIPTION:Bringing together outstanding producers from Angus\, Dundee\, Fife and Perthshire\, this is a networking event that allows guests to experience world class local food and drink and find out more about how to stock it. \nThe event allows for informal conversations to help facilitate understanding between fantastic local producers and buyers (chefs\, retailers\, distributors etc). \nWhether you’re a wholesale buyer looking to expand your local produce range\, chef or retailer looking to champion more of the best local food and drink\, or are simply interested in finding out what’s available locally\, this is the event for you. \n‘Meet the Supplier’ runs from 10am to 1pm with the opportunity to tour the fascinating Discovery Point venue afterwards. \nThe supplier showcase will be followed by an interactive workshop aimed at local producers. The topic of discussion will be ‘How to Grow Your Business & Explore New Routes to Market’. \nJoin our expert panel for an engaging\, informal discussion on the avenues to growth in the local food & drink sector and gain valuable insights into the opportunities and support available to your business. \nLocal producers\, in addition to those exhibiting at the Meet the Supplier event are encouraged to attend.
URL:https://investinangus.com/event/tasting-tayside-fife-2024/
LOCATION:Discovery Point\, Riverside Drive\, Dundee\, DD1 4XA
CATEGORIES:Food & Drink,Networking
END:VEVENT
END:VCALENDAR