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X-WR-CALDESC:Events for Invest in Angus
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230828T090000
DTEND;TZID=UTC:20230828T123000
DTSTAMP:20260403T180955
CREATED:20230821T140615Z
LAST-MODIFIED:20230821T140615Z
UID:10087783-1693213200-1693225800@investinangus.com
SUMMARY:Shopify Success: Empowering E-Commerce Excellence
DESCRIPTION:Whether you’re in the process of establishing your online business\, evaluating your current content management system\, or already a part of the Shopify community\, our event is tailor-made for you. \nGet ready to engage with live insights from the renowned experts at Shopify\, TrustPilot\, Segmentify\, and DLR Media. Our objective is to empower you to enhance sales performance and broaden your digital footprint within the dynamic e-commerce sphere. \nTake part in invaluable sessions by leading speakers and industry experts\, as they unravel the tools of mastering Shopify’s sales techniques\, getting more customers\, and boosting your revenue. Hear about the latest updates\, how big brands grow with Shopify\, the newest marketing trends and how to elevate your online presence while building a loyal customer base. \nConnect with others\, ask questions to seasoned Shopify professionals and get personalised advice. Join us to elevate your Shopify journey through firsthand insights and networking opportunities that are second to none.
URL:https://investinangus.com/event/shopify-success-empowering-e-commerce-excellence/
LOCATION:Forbes of Kingennie\, DD5 3RD
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230825T120000
DTEND;TZID=UTC:20230825T140000
DTSTAMP:20260403T180955
CREATED:20230627T091426Z
LAST-MODIFIED:20230627T091426Z
UID:10087533-1692964800-1692972000@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-15/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230825T090000
DTEND;TZID=UTC:20230825T110000
DTSTAMP:20260403T180955
CREATED:20230627T091340Z
LAST-MODIFIED:20230627T091340Z
UID:10087531-1692954000-1692961200@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar\, we’ll explore what makes an email campaign effective and ensure you are able to: \n\nSegment your audiences and target them effectively\nCreate a quality marketing email and measure its effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications
URL:https://investinangus.com/event/email-marketing-for-business-28/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230824T180000
DTEND;TZID=UTC:20230824T210000
DTSTAMP:20260403T180955
CREATED:20230710T072753Z
LAST-MODIFIED:20230710T072754Z
UID:10087607-1692900000-1692910800@investinangus.com
SUMMARY:Developing your Start-Up Action Plan
DESCRIPTION:This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan\, start building a set of SMART Goals\, give thought to business skills development and provide a clear path for steps to launch your business. \nYou will also learn about the key considerations when starting a business and what steps you will need to take from legal\, financial and strategic standpoints. \nBy the end of the webinar\, you will have the information required to start building an action plan and be confident about understanding the next steps.
URL:https://investinangus.com/event/developing-your-start-up-action-plan-7/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230824T180000
DTEND;TZID=UTC:20230824T200000
DTSTAMP:20260403T180955
CREATED:20230627T091252Z
LAST-MODIFIED:20230627T091252Z
UID:10087529-1692900000-1692907200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-23/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230824T140000
DTEND;TZID=UTC:20230824T170000
DTSTAMP:20260403T180955
CREATED:20230816T093911Z
LAST-MODIFIED:20230816T093911Z
UID:10087708-1692885600-1692896400@investinangus.com
SUMMARY:Continuous Improvement Activity Workshop
DESCRIPTION:Improve productivity in your business to reduce production costs and become a more competitive business. You can add value through lean techniques which will lead to improved quality\, cost and delivery performance\, and more capacity. \nThis interactive event will simulate how businesses are run. It highlights some of the daily challenges that we all experience and demonstrates a different way of looking at your business. By applying the ‘Lean Thinking Principles’\, you can start to think and act differently to improve your business efficiency. \nThis workshop will focus on three themes: \n\nThe basics of improvement based on Lean principles\nThe power of team working\nThe benefit of having timely data to make informed decisions\n\nThrough the manufacturing simulation provided\, you’ll gain an understanding of lean wastes and how they impact process performance. \nThis workshop will give you the opportunity to step back from current operations. You’ll get a chance to learn a new way of thinking about operational processes and how to improve them as a way forward for your organisation. \nAgenda \n\n2pm to 2:30pm: arrive and meet the other delegates (tea\, coffee and pastries will be available)\n2:30 pm to 3pm: introductions\, team challenge and introduction to Lean Thinking\n3pm to 4:45pm: interactive manufacturing simulation with continuous improvement techniques applied\n4:45pm to 5pm: wrap up and questions\n5pm: workshop ends
URL:https://investinangus.com/event/continuous-improvement-activity-workshop/
LOCATION:V&A Museum\, 3 Greenmarket\, Dundee\, DD1 4QB
CATEGORIES:Business Planning,Manufacturing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230824T110000
DTEND;TZID=UTC:20230824T120000
DTSTAMP:20260403T180955
CREATED:20230725T094421Z
LAST-MODIFIED:20230725T094421Z
UID:10087644-1692874800-1692878400@investinangus.com
SUMMARY:Providing Work Experience in Angus to Young People
DESCRIPTION:Are you an employer in Angus looking to offer work experience to young people in your local community but not sure what is involved or the next steps\, well this event is for you! \nDYW Tay Cities and the Angus Skills for Work Coordinator\, David Millar\, are partnering together to host two online information sessions on delivering work experience to young people in Angus. Employers are invited to attend either or of the sessions\, the same content will be delivered in both of the sessions. \nDuring the session David will talk though the pre-placement process\, what needs to be in place for a young person in a successful placement and so much more. We also might be joined by a young person who is currently undertaking some work experience with Angus Council. \nOffering work experience placements to young people has many benefits not only to those individuals undertaking the work experience but also to your business. Benefits to your business include: \n1. Developing the skills of your staff \n2. Engaging with your local community \n3. Raising your profile \n4. Promoting opportunities in your industry or profession \n5. Enjoying the energy and perspective of young people \n6. Identifying potential future employees
URL:https://investinangus.com/event/providing-work-experience-in-angus-to-young-people-2/
CATEGORIES:HR,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230823T180000
DTEND;TZID=UTC:20230823T200000
DTSTAMP:20260403T180955
CREATED:20230818T135120Z
LAST-MODIFIED:20230818T135120Z
UID:10087724-1692813600-1692820800@investinangus.com
SUMMARY:Community Development Programme of Support - Good Governance
DESCRIPTION:Angus Council Vibrant Communities\, in collaboration with Angus Rural Partnership\, have commissioned a programme of events for community groups and organisations. \nThe new programme of workshops will help local groups and organisations: \n\nsuccessfully form a sustainable group\nplan their projects\napply for funding\ndeliver their aspirations\n\nWorkshop One: \nDeveloping a sustainable organisation that can secure funding and continue to meet the needs of its community requires solid foundations which start with the right structure and robust governance. \nThis session will cover the basics of: \n– Choosing the right structure. \n– Good Governance & Responsibilities\, including risk assessment and dealing with conflicts of interest \n– Reporting Requirements and Annual Accounts
URL:https://investinangus.com/event/community-development-programme-of-support-good-governance/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230823T160000
DTEND;TZID=UTC:20230823T180000
DTSTAMP:20260403T180955
CREATED:20230724T090318Z
LAST-MODIFIED:20230724T090318Z
UID:10087637-1692806400-1692813600@investinangus.com
SUMMARY:Shaping the future of tourism in Angus
DESCRIPTION:Join us at Forbes of Kingennie Country Resort on Wednesday 23 August 2023\, where we will be reviewing what has been delivered through the Angus Tourism Framework over the last year\, and looking at current challenges and priorities to help shape action plans for the year ahead. \nThis workshop is open to anyone connected to tourism in Angus\, including businesses\, community groups and volunteers. \nSee Eventbrite for more details and to register.
URL:https://investinangus.com/event/shaping-the-future-of-tourism-in-angus/
LOCATION:Forbes of Kingennie\, DD5 3RD
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230823T150000
DTEND;TZID=UTC:20230823T163000
DTSTAMP:20260403T180955
CREATED:20230821T141437Z
LAST-MODIFIED:20230821T141437Z
UID:10087790-1692802800-1692808200@investinangus.com
SUMMARY:Innovation Funding: Heating & Cooling\, Built Environment and Geothermal
DESCRIPTION:Join the Scottish European Green Energy Centre (SEGEC)\, Scottish Enterprise Innovation Collaboration and Funding Team and Innovate UK to discover the latest innovation funding opportunities for heating and cooling\, built environment and geothermal projects. \nThis webinar will provide an overview of current and future opportunities in these areas\, ranging from grants and support designed for single SMEs all the way up to large-scale international collaborative projects. It will be of interest to businesses\, researchers and those in the public sector who support the development of innovative products and services. \nThe presentations will discuss: \nInnovate UK funding programmes\, including IUK SMART\, Innovate UK loans and IUK investor partnerships. \n\nCollaborative funding\, including the £5 million Clean Energy Transition Partnership\, Eureka Eurostars and Horizon Europe.\nThe Scottish Green Heat Innovation Support Programme.\n\nYou will also have the opportunity to find out more about: \n\nSupport available to Scottish organisations interested in applying to these funds.\nTop tips for partner searches and creating eye-catching profiles.\n\nConfirmed speakers include: \n\nKaren Fraser\, European Programme Manager\, Scottish European Green Energy Centre (SEGEC)\n\nSEGEC helps companies access European funding in Scotland in the critical growth areas of energy and low carbon by supporting businesses and key stakeholders. This includes leading on the delivery of the Clean Energy Transition Partnership Programme and promotion and support for the Horizon Europe research and innovation programme. \n\nConall McGinley\, Horizon Europe UK National Contact Point for Energy and Global Innovation Lead for Energy\, Innovate UK\n\nInnovate UK is the UK’s national innovation agency supporting business-led innovation. They provide free and impartial help and support to all organisations innovating in the energy sector to help them access funding for European and international collaborative projects. \n\nJane Watters\, Innovation Collaboration and Funding\, Scottish Enterprise\n\nThis team delivers Innovate UK EDGE services to ambitious Scottish companies\, helping them to grow through innovation\, internationalisation and investment. This includes helping companies navigate and secure innovation funding\, international market opportunities and partners through extensive international networks.
URL:https://investinangus.com/event/innovation-funding-heating-cooling-built-environment-and-geothermal/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230823T093000
DTEND;TZID=UTC:20230823T113000
DTSTAMP:20260403T180955
CREATED:20230705T084731Z
LAST-MODIFIED:20230705T084731Z
UID:10087588-1692783000-1692790200@investinangus.com
SUMMARY:Parents Go Network
DESCRIPTION:It can often be a lonely experience being self-employed\, especially if you have young kids. The Business Gateway team are delighted to be hosting a Parents Go Network session where self-employed parents can connect with others in the same situation\, grow their network and meet like-minded people\, all whilst the children are entertained. \nThis interactive session will encourage attendees to move around the room\, learning more about the other businesses present and share your aspirations for 2023.
URL:https://investinangus.com/event/parents-go-network/
LOCATION:The Montrose Playhouse\, The Mall\, Montrose\, DD10 8NN
CATEGORIES:Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230822T180000
DTEND;TZID=UTC:20230822T200000
DTSTAMP:20260403T180955
CREATED:20230627T091205Z
LAST-MODIFIED:20230627T091205Z
UID:10087527-1692727200-1692734400@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding Customers and Competitors)\nDeveloping your brand and tone of voice\nPlanning your Content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-28/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230822T140000
DTEND;TZID=UTC:20230822T160000
DTSTAMP:20260403T180955
CREATED:20230627T091118Z
LAST-MODIFIED:20230627T091118Z
UID:10087525-1692712800-1692720000@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:The first of 2 webinars designed specifically to help get your business website higher up the search engine rankings\, increasing visibility\, web traffic\, and sales. \nJoin us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-12/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230822T093000
DTEND;TZID=UTC:20230824T160000
DTSTAMP:20260403T180955
CREATED:20230612T081604Z
LAST-MODIFIED:20230612T081604Z
UID:10087370-1692696600-1692892800@investinangus.com
SUMMARY:Data Skills Bootcamp for Women Returners
DESCRIPTION:Are you curious about acquiring data skills but unsure of where to begin? In the 21st Century\, data skills have become as essential as reading and writing were in the 20th Century. With data skills being in demand across almost every job sector\, from healthcare to astronomy\, Scotland is in need of more people with these skills. By developing foundational data skills\, you can prepare yourself for a career or pursue advanced learning opportunities in this dynamic field. \nThis 3-day Bootcamp is free of charge to women living or working in the Tay Cities Region and is designed to help you adapt to the demands of increasingly digitalised\, automated and data-driven workplaces. \nThe Tay Cities Region consists of the following areas: \n\nNorth East Fife\nDundee\nAngus\nPerth & Kinross\n\nThe Bootcamp runs from 22-24 August 2023 from 9.30am until 4.30pm and you will study online from the comfort of your own home. All you need is a laptop/computer and internet access.
URL:https://investinangus.com/event/data-skills-bootcamp-for-women-returners/
CATEGORIES:Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230821T140000
DTEND;TZID=UTC:20230821T160000
DTSTAMP:20260403T180955
CREATED:20230627T091001Z
LAST-MODIFIED:20230627T091001Z
UID:10087523-1692626400-1692633600@investinangus.com
SUMMARY:Online Sales: Improve\, develop & make more money
DESCRIPTION:What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness – you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon\, neither or both? This webinar will help you decide. \nWe will cover: \n\nFactors to consider when selling online.\nWhat eCommerce options exist\, and the benefits of each\nDifferences in available eCommerce platforms\nBenefits of automation\nKey items to optimise performance
URL:https://investinangus.com/event/online-sales-improve-develop-make-more-money-22/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230821T100000
DTEND;TZID=UTC:20230821T120000
DTSTAMP:20260403T180955
CREATED:20230627T090924Z
LAST-MODIFIED:20230627T090924Z
UID:10087521-1692612000-1692619200@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-23/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230818T140000
DTEND;TZID=UTC:20230818T160000
DTSTAMP:20260403T180955
CREATED:20230731T093839Z
LAST-MODIFIED:20230731T093839Z
UID:10087651-1692367200-1692374400@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230818T140000
DTEND;TZID=UTC:20230818T160000
DTSTAMP:20260403T180955
CREATED:20230627T090831Z
LAST-MODIFIED:20230627T090831Z
UID:10087519-1692367200-1692374400@investinangus.com
SUMMARY:The low-cost guide to marketing your business
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank! \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business.\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web\, and digital PR
URL:https://investinangus.com/event/the-low-cost-guide-to-marketing-your-business-15/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230818T140000
DTEND;TZID=UTC:20230818T150000
DTSTAMP:20260403T180955
CREATED:20230725T094234Z
LAST-MODIFIED:20230725T094234Z
UID:10087642-1692367200-1692370800@investinangus.com
SUMMARY:Providing Work Experience in Angus to Young People
DESCRIPTION:Are you an employer in Angus looking to offer work experience to young people in your local community but not sure what is involved or the next steps\, well this event is for you! \nDYW Tay Cities and the Angus Skills for Work Coordinator\, David Millar\, are partnering together to host two online information sessions on delivering work experience to young people in Angus. Employers are invited to attend either or of the sessions\, the same content will be delivered in both of the sessions. \nDuring the session David will talk though the pre-placement process\, what needs to be in place for a young person in a successful placement and so much more. We also might be joined by a young person who is currently undertaking some work experience with Angus Council. \nOffering work experience placements to young people has many benefits not only to those individuals undertaking the work experience but also to your business. Benefits to your business include: \n1. Developing the skills of your staff \n2. Engaging with your local community \n3. Raising your profile \n4. Promoting opportunities in your industry or profession \n5. Enjoying the energy and perspective of young people \n6. Identifying potential future employees
URL:https://investinangus.com/event/providing-work-experience-in-angus-to-young-people/
CATEGORIES:HR,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230818T100000
DTEND;TZID=UTC:20230818T120000
DTSTAMP:20260403T180955
CREATED:20230627T090748Z
LAST-MODIFIED:20230627T090748Z
UID:10087517-1692352800-1692360000@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230817T140000
DTEND;TZID=UTC:20230817T160000
DTSTAMP:20260403T180955
CREATED:20230627T090712Z
LAST-MODIFIED:20230627T090712Z
UID:10087515-1692280800-1692288000@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-30/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230816T180000
DTEND;TZID=UTC:20230816T200000
DTSTAMP:20260403T180955
CREATED:20230710T072710Z
LAST-MODIFIED:20230710T072710Z
UID:10087605-1692208800-1692216000@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:Ready to accelerate your business growth but unsure where to begin? \nLook no further than our in-person Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, Michelle & Norrie\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-7/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230816T140000
DTEND;TZID=UTC:20230816T160000
DTSTAMP:20260403T180955
CREATED:20230627T090632Z
LAST-MODIFIED:20230627T090632Z
UID:10087513-1692194400-1692201600@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230816T100000
DTEND;TZID=UTC:20230816T120000
DTSTAMP:20260403T180955
CREATED:20230627T090547Z
LAST-MODIFIED:20230627T090547Z
UID:10087511-1692180000-1692187200@investinangus.com
SUMMARY:LinkedIn for business
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. Like any tool\, you must learn how to use it\, and this webinar gives you expert guidance. \nYou will: \n\nLearn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.\nUnderstand that content is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand.
URL:https://investinangus.com/event/linkedin-for-business-27/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230815T170000
DTEND;TZID=UTC:20230815T190000
DTSTAMP:20260403T180955
CREATED:20230627T090502Z
LAST-MODIFIED:20230627T090502Z
UID:10087509-1692118800-1692126000@investinangus.com
SUMMARY:e-Commerce with Shopify
DESCRIPTION:Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar\, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. \nBy the end of this webinar\, you will be able to: \n\nUnderstand the essential features that a website needs to have to sell physical and digital products online\nUnderstand what Shopify is and how to use the features it offers to build a secure and powerful e-Commerce website\nUse the Shopify page builder and work with free themes to get the design and style of your website on-brand\nUnderstand how to manage orders and deliver great customer service\nUnderstand how to launch your new e-Commerce website and ensure all essential building blocks are in place using a pre-launch checklist
URL:https://investinangus.com/event/e-commerce-with-shopify-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230815T140000
DTEND;TZID=UTC:20230815T160000
DTSTAMP:20260403T180955
CREATED:20230627T090329Z
LAST-MODIFIED:20230627T090329Z
UID:10087507-1692108000-1692115200@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-14/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230815T100000
DTEND;TZID=UTC:20230815T120000
DTSTAMP:20260403T180955
CREATED:20230627T090238Z
LAST-MODIFIED:20230627T090238Z
UID:10087505-1692093600-1692100800@investinangus.com
SUMMARY:How to protect and manage your intellectual property
DESCRIPTION:You have invested time\, energy\, and money into your project\, however\, have you protected the innovation? \nFollowing this webinar\, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. \nTopics covered include: \n\nWhat are intellectual assets (IA)?\nWhat is intellectual property (IP)?\nHow to use IP (in the real world)\nWhere to get more insight and information\n\nParticipants will leave with: \n\nAn understanding that all businesses create IA/IP\nA framework of knowledge about IP\nA little more knowledge about the diverse types of IP\nAn insight into how to identify\, protect and exploit IP/IA\nContext of why IP/IA matters\nLinks to useful learning resources
URL:https://investinangus.com/event/how-to-protect-and-manage-your-intellectual-property-14/
CATEGORIES:Business Planning,Legislation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230814T140000
DTEND;TZID=UTC:20230814T160000
DTSTAMP:20260403T180955
CREATED:20230627T090155Z
LAST-MODIFIED:20230627T090155Z
UID:10087503-1692021600-1692028800@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-26/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230814T093000
DTEND;TZID=UTC:20230814T113000
DTSTAMP:20260403T180955
CREATED:20230627T090113Z
LAST-MODIFIED:20230627T090113Z
UID:10087501-1692005400-1692012600@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-21/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230811T140000
DTEND;TZID=UTC:20230811T160000
DTSTAMP:20260403T180955
CREATED:20230627T090036Z
LAST-MODIFIED:20230627T090036Z
UID:10087499-1691762400-1691769600@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-14/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
END:VCALENDAR