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X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
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END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T140000
DTEND;TZID=UTC:20240508T160000
DTSTAMP:20260404T045654
CREATED:20240429T094536Z
LAST-MODIFIED:20240429T094536Z
UID:10089140-1715176800-1715184000@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-40/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T110000
DTEND;TZID=UTC:20240508T123000
DTSTAMP:20260404T045654
CREATED:20240415T112334Z
LAST-MODIFIED:20240415T112334Z
UID:10089050-1715166000-1715171400@investinangus.com
SUMMARY:Common pitfalls to avoid for start-ups
DESCRIPTION:This webinar gives you an insightful introduction to understanding why many small businesses fail and being able to navigate around these common problems. \nThe session will focus on: \n\nreal-life examples of easily made mistakes which have a devastating effect on the business\neasy answers to navigate around those problems\nunderstanding how certain elements can affect personal life\, as well as the business\nnoticing and understanding the signs that there are problems to solve\n\nThis webinar will look at: \n\ncompany types\nbusiness model canvas\nkeeping organised\nHMRC and making tax digital\ncollecting debts\n\nThe webinar is delivered by Sheila Bell and Cym Baseley from Cygnets.
URL:https://investinangus.com/event/common-pitfalls-to-avoid-for-start-ups/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T103000
DTEND;TZID=UTC:20240508T113000
DTSTAMP:20260404T045654
CREATED:20240415T112234Z
LAST-MODIFIED:20240415T112234Z
UID:10089048-1715164200-1715167800@investinangus.com
SUMMARY:Boost your productivity with AI
DESCRIPTION:This Google Digital Garage session introduces learners to cutting-edge AI tools that are already available from Google and others\, to show some of the smartest ways digital-age workers can use them to save time at work and on tasks. \nIn this session\, you will learn: \n\nan introduction to generative AI and how it works\nhow to use AI-powered tools and techniques to save you time\nan overview to crafting effective prompts\n\nThis session is run using YouTube and is 45 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/boost-your-productivity-with-ai-3/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T100000
DTEND;TZID=UTC:20240508T120000
DTSTAMP:20260404T045654
CREATED:20240415T104028Z
LAST-MODIFIED:20240415T104028Z
UID:10088987-1715162400-1715169600@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-15/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240508T090000
DTEND;TZID=UTC:20240508T120000
DTSTAMP:20260404T045654
CREATED:20240507T102200Z
LAST-MODIFIED:20240507T102200Z
UID:10089220-1715158800-1715169600@investinangus.com
SUMMARY:Creating and Implementing a Strategic Continuous Improvement Plan
DESCRIPTION:Join our Scottish Manufacturing Advisory Service (SMAS) on Wednesday 8 May 2024\, from 9:30am to 12:00 noon\, for a free Lean Breakfast Workshop at W-Zero-1 collaboration space at ETZ\, Aberdeen\, which will provide you with the tools to support you through the Fit 4 Offshore Renewables (F4OR) programme’s Process Excellence requirements. \nThe series is designed to help you develop your own continuous improvement strategies\, to apply process improvements\, improve workplace organisation and much more. Each workshop will also begin and end with a 30-minute networking opportunity. \nWorkshop one: Creating and Implementing a Strategic Continuous Improvement Plan \nOur first session of the series will focus on helping your business develop a continuous improvement strategy. You will gain: \n\nA structure to implement key business objectives\nA framework to communicate key business objectives\nThe confidence and tools required for policy deployment\n\nOur event is open to all manufacturers and producers – large\, small and sector wide – who wish to improve business efficiency and begin their F4OR accreditation. It’s aimed at business leaders and managers who are looking to introduce a culture of change within the business and who wish to engage the workforce to look for opportunities to do things better and deliver process improvements that can benefit your business.
URL:https://investinangus.com/event/creating-and-implementing-a-strategic-continuous-improvement-plan/
LOCATION:ETZ Ltd\, 53 Blenheim Place\, Aberdeen\, AB25 2DY
CATEGORIES:Business Planning,Manufacturing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240507T150000
DTEND;TZID=UTC:20240507T170000
DTSTAMP:20260404T045654
CREATED:20240429T094453Z
LAST-MODIFIED:20240429T094453Z
UID:10089138-1715094000-1715101200@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240504T100000
DTEND;TZID=UTC:20240504T120000
DTSTAMP:20260404T045654
CREATED:20240429T092020Z
LAST-MODIFIED:20240429T092020Z
UID:10089136-1714816800-1714824000@investinangus.com
SUMMARY:How to build your brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240503T140000
DTEND;TZID=UTC:20240503T160000
DTSTAMP:20260404T045654
CREATED:20240429T091922Z
LAST-MODIFIED:20240429T091922Z
UID:10089134-1714744800-1714752000@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/bookkeeping-essentials/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240502T180000
DTEND;TZID=UTC:20240502T200000
DTSTAMP:20260404T045654
CREATED:20240416T161040Z
LAST-MODIFIED:20240416T161040Z
UID:10089104-1714672800-1714680000@investinangus.com
SUMMARY:Unlocking Angus: Harnessing Data For Tourism Success
DESCRIPTION:This presentation is tailored to tourism businesses in Angus\, aimed at revealing the power of data. In this session you’ll explore actionable insights\, innovative strategies\, and cutting-edge tools designed to enhance your business’s competitive edge. \nOur expert speakers from the Moffat Centre at Glasgow Caledonian University will guide you through practical examples and case studies showcasing how data-driven decision-making can transform your marketing efforts\, drive sustainable growth and monitor performance. \nFrom understanding visitor trends to pinpointing untapped market opportunities\, this workshop will equip you with the knowledge and tools necessary to thrive in an increasingly data-driven world.
URL:https://investinangus.com/event/unlocking-angus-harnessing-data-for-tourism-success/
LOCATION:Hospitalfield\, Arbroath\, DD11 2NH
CATEGORIES:Business Planning,Marketing,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240501T100000
DTEND;TZID=UTC:20240501T120000
DTSTAMP:20260404T045654
CREATED:20240415T103945Z
LAST-MODIFIED:20240415T103945Z
UID:10088985-1714557600-1714564800@investinangus.com
SUMMARY:How to plan and schedule your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/how-to-plan-and-schedule-your-online-content/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240430T180000
DTEND;TZID=UTC:20240430T200000
DTSTAMP:20260404T045654
CREATED:20240318T100908Z
LAST-MODIFIED:20240318T100908Z
UID:10088924-1714500000-1714507200@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:This workshop will take place online via Zoom. Joining instructions will be shared with you once you have reserved your space. \nReady to accelerate your business growth but unsure where to begin? \nLook no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-12/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240430T140000
DTEND;TZID=UTC:20240430T160000
DTSTAMP:20260404T045654
CREATED:20240318T100818Z
LAST-MODIFIED:20240318T100818Z
UID:10088922-1714485600-1714492800@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-7/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240430T123000
DTEND;TZID=UTC:20240430T140000
DTSTAMP:20260404T045654
CREATED:20240429T101812Z
LAST-MODIFIED:20240429T101812Z
UID:10089195-1714480200-1714485600@investinangus.com
SUMMARY:Creating accessible destinations
DESCRIPTION:Accessibility is rightly growing in importance. Those organisations who get it right reap the benefits of accessing the disability market. \nYou will gain better access to customers by providing better access to: \n\nphysical destinations and attractions\nwebsite information\n\nMaking your destination accessible will naturally improve visitor satisfaction. It will encourage repeat bookings and boost positive word-of-mouth communication. \nInformation is fundamental. Research shows that 83% of people are looking for access information when planning a trip will use a destination’s website. But only 39% find this information easily. \nThe key is making access information easily accessible which will be covered in this interactive workshop session.
URL:https://investinangus.com/event/creating-accessible-destinations/
CATEGORIES:Business Planning,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240430T100000
DTEND;TZID=UTC:20240430T120000
DTSTAMP:20260404T045654
CREATED:20240318T100731Z
LAST-MODIFIED:20240318T100731Z
UID:10088920-1714471200-1714478400@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240426T140000
DTEND;TZID=UTC:20240426T160000
DTSTAMP:20260404T045654
CREATED:20240311T103242Z
LAST-MODIFIED:20240311T103242Z
UID:10088847-1714140000-1714147200@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-39/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240426T130000
DTEND;TZID=UTC:20240426T160000
DTSTAMP:20260404T045654
CREATED:20240415T111337Z
LAST-MODIFIED:20240415T111337Z
UID:10089036-1714136400-1714147200@investinangus.com
SUMMARY:Website development for your small business
DESCRIPTION:This webinar is suitable for business owners who are thinking about getting a website\, or those who have just started to put one together. \nDivided over three sessions\, it will look at the principles and practices of developing a website for your business. \nTopics covered include: \n\naudience demographics\nwebsite domains\nwebsite structure\nkeywords\nGDPR\nanalytics\nwebsite building\nGoogle Ads\n\nThe breaks provided have been designed to coincide with a change in the webinar’s focus area within the subject of website development. You can attend all three sections using the same link\, or choose the parts that suit your needs.
URL:https://investinangus.com/event/website-development-for-your-small-business/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240426T100000
DTEND;TZID=UTC:20240426T110000
DTSTAMP:20260404T045654
CREATED:20240415T111442Z
LAST-MODIFIED:20240415T111442Z
UID:10089038-1714125600-1714129200@investinangus.com
SUMMARY:Managing the growth of your small business
DESCRIPTION:Starting a venture is one thing\, growing it is another. Scaling effectively can be one of the most challenging aspects\, with mis-managed growth often leading to downfall after so much time\, effort and money has been invested. So if you are a business owner that has started to see growth\, this webinar will help you to gain more creative\, time and financial freedom as your venture transitions to offer greater reach and impact. \nThis session will look at the principles of growth and: \n\nthe distinction between self-employment and business ownership\nidentifying and implementing optimal systems for record-keeping\, decision-making\, monitoring and evaluation\ndevising a range of risk-management processes to better manage business functions and the people involved\nhow to hire to enable and enhance expansion\nimproving workflow and project management\nlicensing\, franchising\, acquiring another venture
URL:https://investinangus.com/event/managing-the-growth-of-your-small-business-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240425T140000
DTEND;TZID=UTC:20240425T150000
DTSTAMP:20260404T045654
CREATED:20240325T171957Z
LAST-MODIFIED:20240325T171957Z
UID:10088937-1714053600-1714057200@investinangus.com
SUMMARY:Your journey to net zero - our climate action resources
DESCRIPTION:Join Tiomóid Foley\, Responsible Tourism – Net Zero Manager at VisitScotland\, to learn more about the new climate action guide and workbook. This is a new practical resource for tourism businesses to help you measure your emissions and build a climate action plan for your business. \nIn this free webinar\, Tiomóid will cover: \n\nan overview of the climate action guide and new workbook\, how to use it and why it’s important for tourism businesses\nhow your business can reduce emissions with a simple climate impact guide that includes an easy-to-use\, free climate action workbook\nsix bespoke quick-start actions to help you reduce the impact your business makes on the climate over the next twelve months – and beyond\ntaking responsibility for your business emissions and activities\, and how the new guide can help you take climate action\n\nAdvance sign-up is required for this free event\, so please register for your space today.
URL:https://investinangus.com/event/your-journey-to-net-zero-our-climate-action-resources/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240425T130000
DTEND;TZID=UTC:20240425T150000
DTSTAMP:20260404T045654
CREATED:20240311T103156Z
LAST-MODIFIED:20240311T103156Z
UID:10088845-1714050000-1714057200@investinangus.com
SUMMARY:People and HR: Finding\, keeping and looking after your staff
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/people-and-hr-finding-keeping-and-looking-after-your-staff/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240425T100000
DTEND;TZID=UTC:20240425T120000
DTSTAMP:20260404T045654
CREATED:20240311T103100Z
LAST-MODIFIED:20240311T103100Z
UID:10088843-1714039200-1714046400@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-34/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240424T140000
DTEND;TZID=UTC:20240424T160000
DTSTAMP:20260404T045654
CREATED:20240318T100606Z
LAST-MODIFIED:20240318T100606Z
UID:10088918-1713967200-1713974400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-20/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240424T130000
DTEND;TZID=UTC:20240424T140000
DTSTAMP:20260404T045655
CREATED:20240311T104017Z
LAST-MODIFIED:20240311T104017Z
UID:10088851-1713963600-1713967200@investinangus.com
SUMMARY:Cyber security for your small business
DESCRIPTION:Around 83% of small and medium-sized businesses are not financially prepared to recover from a cyber attack –  which could mean going out of business. \nThis event aims to introduce start-ups and new businesses to the risks they face and provide top tips on how to avoid some common threats\, protect their organisation and enable them to win new business and gain stakeholder support. \nYour host Jim Wright will introduce security\, how it can benefit businesses and allow them to seize opportunities while minimising risk. Jim will also discuss common frameworks and fundamental principles that business leaders should know from the start of their business venture. \nBy the end of this webinar\, attendees will: \n\nunderstand security risks\nunderstand the benefits of security\nhave an awareness of threat actors\nhave an awareness of threat vectors\nhave an awareness of the services that can be offered to support start-ups\nunderstand the regulatory environment in which they work\nunderstand the common frameworks relating to security\n\nJim Wright is the founder and principal consultant of Principle Defence\, a Hertfordshire-based security and data protection consultancy and training provider. Jim has over 17 years of experience in security having served in the British Army before moving into the private sector.
URL:https://investinangus.com/event/cyber-security-for-your-small-business-2/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240424T100000
DTEND;TZID=UTC:20240424T120000
DTSTAMP:20260404T045655
CREATED:20240318T100515Z
LAST-MODIFIED:20240318T100515Z
UID:10088916-1713952800-1713960000@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding Customers and Competitors)\nDeveloping your brand and tone of voice\nPlanning your Content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-3/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240424T093000
DTEND;TZID=UTC:20240424T103000
DTSTAMP:20260404T045655
CREATED:20240325T172105Z
LAST-MODIFIED:20240325T172136Z
UID:10088939-1713951000-1713954600@investinangus.com
SUMMARY:Writing for social media
DESCRIPTION:Engaging copy can help you say more with less when posting on your social media channels. \nIf you manage a social media channel for your business and you’re looking at ways to sharpen your copy\, join this session on writing for social media. Learn ways to develop a written tone of voice and tips for creating copy for limited space online. \nIn this session you will learn: \n\nhow to define your brand across your social media channels\ntips for writing for social media and responding to customer comments\ntools you can use for content marketing\n\nThis session is run using YouTube and is 60 minutes long. The course assumes no prior knowledge or experience so there is no pre-reading necessary. There will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/writing-for-social-media/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T180000
DTEND;TZID=UTC:20240423T200000
DTSTAMP:20260404T045655
CREATED:20240311T102959Z
LAST-MODIFIED:20240311T102959Z
UID:10088841-1713895200-1713902400@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-39/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T143000
DTEND;TZID=UTC:20240423T153000
DTSTAMP:20260404T045655
CREATED:20240415T111658Z
LAST-MODIFIED:20240415T111658Z
UID:10089042-1713882600-1713886200@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/understanding-machine-learning-4/
CATEGORIES:Business Planning,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T130000
DTEND;TZID=UTC:20240423T160000
DTSTAMP:20260404T045655
CREATED:20240311T104355Z
LAST-MODIFIED:20240311T104355Z
UID:10088857-1713877200-1713888000@investinangus.com
SUMMARY:Cashflow management for your small business
DESCRIPTION:This webinar has been designed for small business owners\, in order to help them with their short-term cash preservation and cashflow\, as well as helping to prepare your business for the future. \nYou’ll learn about managing your short-term cashflow and preparing your business for the future\, with effective cashflow forecasting and planning to put your business in the best position possible. \nThis webinar consists of three sections: \nFinancial assessment and review \n\nreviewing cashflow forecasts\ncapital expenditure\nworking capital\nsales forecasting\nexpenditure (variable and fixed) forecasting\nactual versus forecast analysis\n\nFinancial management: \n\ntimely financial reporting\nmanaging reduction in overheads\ninventory (stock) management\nmanaging debtor lists\nmanaging creditor lists\n\nFinancial support: \n\nalternative revenue streams\nmaintaining and meeting tax obligations\nassessing financing options\napplying for government support\nbank services
URL:https://investinangus.com/event/cashflow-management-for-your-small-business-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T103000
DTEND;TZID=UTC:20240423T143000
DTSTAMP:20260404T045655
CREATED:20240308T100230Z
LAST-MODIFIED:20240308T100230Z
UID:10088815-1713868200-1713882600@investinangus.com
SUMMARY:Tay Cities Clean Growth - Financial and Investment Readiness
DESCRIPTION:You are invited to take part in our next Tay Cities Clean Growth in-person event focusing on financial readiness. \nA candid discussion on financial and investment readiness from the perspective of the organisations who provide funding. \nThe aim is: \n\nTo provide an overview of the basics of funding\, its main types and players (i.e. grant\, debt\, equity – domestic or international). To look at the basics of how to find an external funding injection into a business or project.\nTo explain the journey and the importance of preparation for this.\nTo raise awareness of questions businesses must ask themselves before embarking on funding applications.\nTo clarify the terminologies and potential misunderstandings around different investors. To debunk any myths or fears around the providers in the funding field.\nTo look at the main differences between the options and who are they suitable for. (domestic or international options).\n\nSome businesses in Tay Cities region and across Scotland may have a strong desire for funding injection whether they are a spin-out\, start-up or an established entity wishing to start a new venture\, plan capital projects\, R&D or just making sure that current projects reach their designed output. Navigating the funding landscape can be daunting or confusing\, so we wish to bring this topic closer to you\, making it more manageable and understandable in plain English. \nThis is an informal\, frank and practical event explaining the types of funding\, domestic and international investment / finance options in general with the view to creating an opportunity for practical support. The panel of speakers will provide corporate finance\, equity\, banking and international perspectives and allow attendees to ask questions and share opinions on these topics.
URL:https://investinangus.com/event/tay-cities-clean-growth-financial-and-investment-readiness/
LOCATION:Perth & Kinross Council Civic Hall\, 2 High Street\, Perth\, PH1 5HP
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T100000
DTEND;TZID=UTC:20240423T120000
DTSTAMP:20260404T045655
CREATED:20240311T102735Z
LAST-MODIFIED:20240311T102735Z
UID:10088839-1713866400-1713873600@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThis course explores the relationship between a company’s profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThe course will cover \n\nGetting to know your financials\nControlling Growth\nImproving decision making\nOpportunities\nCash is king\nControlling Change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-4/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T090000
DTEND;TZID=UTC:20240423T120000
DTSTAMP:20260404T045655
CREATED:20240321T095440Z
LAST-MODIFIED:20240321T095440Z
UID:10088931-1713862800-1713873600@investinangus.com
SUMMARY:Made in Angus\, Sold to the World: Grow your business with international sales
DESCRIPTION:Hosted by Angus Council\, this event will help demystify the challenges and highlight the benefits of selling your products or services internationally. \nFrom world-class capability in food and drink production to innovation in financial technology and life sciences\, Scottish businesses like yours are already selling to many countries and regions around the world. \nWhatever your level of exporting experience\, this event will offer free advice and support to help your business expand overseas. \nYou will hear from exporters and representatives from the UK Department for Business and Trade\, Scottish Development International\, Dundee and Angus Chamber of Commerce and Business Gateway who will discuss how you can  navigate your export journey and the global opportunities that are out there. \nThe event will cover: \n· Scottish success stories \n· free tools and services available \n· people who are on hand to help \nThis is free to attend\, and spaces are limited\, so request your place to attend now.
URL:https://investinangus.com/event/made-in-angus-sold-to-the-world-grow-your-business-with-international-sales/
LOCATION:Arbikie Distillery Experience\, Arbikie Highland Estate\, Lunan\, DD10 9TR
CATEGORIES:Exporting,International Trade
END:VEVENT
END:VCALENDAR