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X-WR-CALNAME:Invest in Angus
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X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240305T100000
DTEND;TZID=UTC:20240305T120000
DTSTAMP:20260403T233855
CREATED:20240122T124809Z
LAST-MODIFIED:20240122T124809Z
UID:10088517-1709632800-1709640000@investinangus.com
SUMMARY:Instagram for Business
DESCRIPTION:An introduction to Instagram for businesses to show how to it can be a useful tool to market your business. \nWe’ll look at how to segment the global social media audience into the audience you are trying to target\, discuss what social media platforms will work for your audience\, and how to create engaging visual content which will spark interaction with your brand.
URL:https://investinangus.com/event/instagram-for-business-31/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240305T100000
DTEND;TZID=UTC:20240305T110000
DTSTAMP:20260403T233855
CREATED:20240109T162138Z
LAST-MODIFIED:20240109T162138Z
UID:10088446-1709632800-1709636400@investinangus.com
SUMMARY:Community Wealth Building – Spending and Procurement
DESCRIPTION:Ready to continue your learning with Co-operative Development Scotland’s (CDS) Community Wealth Building programme? \nThis is the first of four webinars that explore how inclusive business models can contribute to the four key pillars of CWB: spending and procurement\, workforce\, land and property and finance. \nDelivered by support partners of CDS (including the Federation of Small Businesses\, Sustainable Procurement\, the Centre for Local Economic Strategies and the Supplier Development Programme) this webinar will explore how you can maximise community benefits through procurement and commissioning\, developing good enterprises\, fair work and shorter supply chains by commissioning Inclusive Business models. There will also be a chance to ask your questions to the expert panel. \nPlease note\, to attend this webinar you must have already attended the CDS workshop Inclusive Business Models – Identifying the Opportunities for Plural Ownership.
URL:https://investinangus.com/event/community-wealth-building-spending-and-procurement/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240305T080000
DTEND;TZID=UTC:20240305T090000
DTSTAMP:20260403T233855
CREATED:20240219T091504Z
LAST-MODIFIED:20240219T091504Z
UID:10088741-1709625600-1709629200@investinangus.com
SUMMARY:GlobalScot: Scaling Innovation briefing (Timeslot 1)
DESCRIPTION:Following the announcement of our new strategy for economic transformation\, our mission leads are keen to share our approach with the GlobalScot network directly. \nJoin this session to hear from mission lead Derek Shaw on Scaling Innovation. \nThe Scaling Innovation mission will focus on industries where Scotland has the potential to scale internationally\, as set out in the National Innovation strategy. \nWe want to do more to fully harness our world class innovation capability and infrastructure to convert and scale innovation into growth. A doubling of scale-up businesses in Scotland over the next 10 years would add 675 new scale-ups into our economy\, creating 75\,000 new jobs and an additional £14 billion in turnover. \nGlobalScots and the network will play a key role in helping to deliver this strategy and this session will provide more detail about this mission\, give you an opportunity to ask questions\, comment and consider how you can help. \nPlease note there will be two briefing sessions for each of the three missions to accommodate different world time zones.
URL:https://investinangus.com/event/globalscot-scaling-innovation-briefing-timeslot-1/
CATEGORIES:Innovation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240304T140000
DTEND;TZID=UTC:20240304T160000
DTSTAMP:20260403T233855
CREATED:20240122T120525Z
LAST-MODIFIED:20240122T120525Z
UID:10088515-1709560800-1709568000@investinangus.com
SUMMARY:Build an effective strategy to grow your business
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/build-an-effective-strategy-to-grow-your-business-22/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240304T100000
DTEND;TZID=UTC:20240304T120000
DTSTAMP:20260403T233855
CREATED:20240122T120421Z
LAST-MODIFIED:20240122T120421Z
UID:10088513-1709546400-1709553600@investinangus.com
SUMMARY:How Artificial Intelligence (AI) can help your business marketing
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will include: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and Dall-E 2)\nAutomating Digital Content for Blogs and Social Media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/how-artificial-intelligence-ai-can-help-your-business-marketing-14/
CATEGORIES:Digital Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240304T080000
DTEND;TZID=UTC:20240304T090000
DTSTAMP:20260403T233855
CREATED:20240219T090814Z
LAST-MODIFIED:20240219T090814Z
UID:10088735-1709539200-1709542800@investinangus.com
SUMMARY:GlobalScot: Energy Transition Briefing (Timeslot 2)
DESCRIPTION:Following the announcement of our new strategy for economic transformation\, our mission leads are keen to share this approach with the GlobalScot network directly. \nJoin this session to hear from mission lead Suzanne Sosna on Energy Transition. \nThis mission aims to accelerate technological innovation\, supply chain capability and investment in manufacturing facilities and key infrastructure\, with the potential to double the number of companies operating across green energy sectors. Our goal is to ensure that the maximum economic benefit is derived from opportunities presented by the energy transition. \nGlobalScots and the network will play a key role in helping to deliver this strategy and this session will provide more detail about this mission\, give you an opportunity to ask questions\, to comment and consider how you can help. \nPlease note there will be two briefing sessions for each of the three missions to accommodate different world time zones.
URL:https://investinangus.com/event/globalscot-energy-transition-briefing-timeslot-2/
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T180000
DTEND;TZID=UTC:20240229T200000
DTSTAMP:20260403T233855
CREATED:20240219T085736Z
LAST-MODIFIED:20240226T151449Z
UID:10088728-1709229600-1709236800@investinangus.com
SUMMARY:Sustainable Business Practices For Independent Retailers
DESCRIPTION:Join us for an insightful workshop looking at the challenges facing businesses today\, as we offer a selection of considerations and provocations designed to inspire business owners to reimagine their long-term goals. \nThis will involve a business health check with a 5 point plan \n\nCustomer Engagement and Retention – A New Era\nDriving Sales and Footfall – Marketing for Success\nOverall Business Proposition – Developing a USP\nFinancial Health Check – Controlling Costs\nBusiness Modelling – Creating Competitive Advantage\n\nEngage in discussions at each of these points\, followed by a comprehensive wrap-up at the end of the session. We’ll also ensure every participant leaves with actionable next steps and a commitment to their business’s growth. \nThis interactive event guarantees valuable insights through the business health check\, with real-time feedback provided by Kimberley. It’s also an excellent opportunity for networking and gaining insights into other businesses’ operations. \nAttendees will have the chance to schedule a one-hour\, one-on-one online meeting with Kimberley Guthrie to receive personalised guidance and advice on their business’s development.
URL:https://investinangus.com/event/sustainable-business-practices-for-independent-retailers/
LOCATION:The Meffan\, 20 West High Street\, Forfar\, DD8 1BB
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T160000
DTEND;TZID=UTC:20240229T170000
DTSTAMP:20260403T233855
CREATED:20240219T091252Z
LAST-MODIFIED:20240219T091252Z
UID:10088739-1709222400-1709226000@investinangus.com
SUMMARY:GlobalScot Briefing Session: Capital Investment to Drive Productivity (Timeslot 2)
DESCRIPTION:Following the announcement of Scottish Enterprise’s new strategy for economic transformation\, our mission leads are keen to share this approach directly with the GlobalScot network. Join this session to hear from mission lead Elaine Morrison on Driving Capital Investment for Productivity. \nDriving up levels of capital investment is critical to driving up productivity\, leading to higher value jobs and improved standards of living. If Scottish productivity matched the OECD top quartile today\, the Scottish economy would be £35 billion better off\, with annual average wages growing by between £2\,000 and £5\,500 annually. We want to do more to attract new capital investment into Scotland and to work with our partners to support more companies to invest in their future growth potential. \nGlobalScots and the network will play a key role in helping to deliver this strategy and this session will provide more detail about this mission\, give you an opportunity to ask questions\, comment and consider how you can help. \nPlease note there will be two briefing sessions for each of the three missions to accommodate different world time zones.
URL:https://investinangus.com/event/globalscot-briefing-session-capital-investment-to-drive-productivity-timeslot-2/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T143000
DTEND;TZID=UTC:20240229T153000
DTSTAMP:20260403T233855
CREATED:20240226T153555Z
LAST-MODIFIED:20240226T153555Z
UID:10088770-1709217000-1709220600@investinangus.com
SUMMARY:Social media strategy
DESCRIPTION:Join this session to learn how you can build a social media strategy into your business plan. \nIn this session you will learn: \n\nhow social media can help you reach new customers online\nthe building blocks of a simple social media strategy\ntools that can help you save time when creating social posts\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be opportunity to ask questions during the session.
URL:https://investinangus.com/event/social-media-strategy/
CATEGORIES:Business Planning,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T140000
DTEND;TZID=UTC:20240229T160000
DTSTAMP:20260403T233855
CREATED:20240109T161648Z
LAST-MODIFIED:20240109T161648Z
UID:10088444-1709215200-1709222400@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T100000
DTEND;TZID=UTC:20240229T120000
DTSTAMP:20260403T233855
CREATED:20240109T161559Z
LAST-MODIFIED:20240109T161559Z
UID:10088442-1709200800-1709208000@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-5/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T090000
DTEND;TZID=UTC:20240301T170000
DTSTAMP:20260403T233855
CREATED:20240117T145211Z
LAST-MODIFIED:20240117T145211Z
UID:10088505-1709197200-1709312400@investinangus.com
SUMMARY:SCOTO - Scottish Community Tourism National Gathering & Learning Exchange
DESCRIPTION:Welcome to the much-anticipated return of the Scottish National Community Tourism Gathering!\n\nFollowing the resounding success of last year’s event\, hailed as the ‘friendliest’ conference by many attendees\, we’re thrilled to announce that this year’s gathering is heading to the “Queen of the South”\, Dumfries. \nMeet us at the Cairndale Hotel\, Dumfries where we’ll celebrate SCOTO Network’s mission to build skills\, connections and confidence in people working in community-led tourism. \nThe theme of the conference this year is ‘Press Pause’ – we want communities to take time out to consider what is working\, what isn’t working and how things could be done better/differently to ensure tourism helps make your community an even better place to live\, work and visit. \nYour participation is not just an event attendance but an opportunity to share insights\, experiences and innovative ideas that can contribute and empower the SCOTO Network. \nWhether you’re a community tourism activist or simply interested in knowing more about community led tourism in Scotland\, this gathering is perfect for you. \nConnect with like-minded individuals from across Scotland\, share ideas\, and discover new ways to develop and promote responsible tourism\, which brings real benefits back into the host community. \nSee the event programme.
URL:https://investinangus.com/event/scoto-scottish-community-tourism-national-gathering-learning-exchange/
LOCATION:Cairndale Hotel\, English Street\, Dumfries\, DG1 2DF
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T090000
DTEND;TZID=UTC:20240229T130000
DTSTAMP:20260403T233855
CREATED:20240115T123434Z
LAST-MODIFIED:20240115T123434Z
UID:10088491-1709197200-1709211600@investinangus.com
SUMMARY:Made in Scotland\, Sold to the World Exporter Roadshow
DESCRIPTION:Hosted by the UK Government’s Department for Business and Trade with Insider\, this in person and online event will demystify the challenges and highlight the benefits of selling your products and services internationally. \nWhatever your level of exporting experience\, this event will offer free advice and support to help your business expand overseas. \nFrom world-class capability in food and drink production to innovation in financial technology and life sciences\, Scottish businesses are selling to many countries and regions around the world. \nAt this event\, you will hear from exporters\, trade experts and UK Government representatives who will discuss how you can navigate your export journey and the global opportunities that are out there. \nOur expert panellists will help answer the most important questions you may have about expanding into new markets\, including: \n\nHow do I analyse international demand for my products and services?\nHow do I identify suitable markets and how do I reach them?\nWhat regulations and legislation on exporting are there?\nWhat investment is required to export and what finance is available for businesses?\nHow does shipping products work?\nWhat market opportunities are available and how are trade barriers overcome?\nWhat support is out there?\n\nThe event is free to attend and places are limited\, so request your place to attend now.
URL:https://investinangus.com/event/made-in-scotland-sold-to-the-world-exporter-roadshow/
LOCATION:200 Conference & Events\, 200 St Vincent Street\, Glasgow\, G2 5SG
CATEGORIES:Exporting
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T090000
DTEND;TZID=UTC:20240229T120000
DTSTAMP:20260403T233855
CREATED:20240115T105744Z
LAST-MODIFIED:20240115T105744Z
UID:10088489-1709197200-1709208000@investinangus.com
SUMMARY:Thorntons Employment Law Academy - Disability & Reasonable Adjustments
DESCRIPTION:Employers are legally obliged to take steps to minimise difficulties or disadvantages which may arise in the workplace for those with a disability. These steps are known as reasonable adjustments. It is crucial that employers are aware of their responsibilities towards employees and job applicants who require reasonable adjustments. \nThis workshop aims to provide attendees with the necessary knowledge to manage reasonable adjustment requests and ensure that employees with disabilities are treated fairly. Not only will this help all employees to feel supported and well-equipped to do their jobs\, it will also reduce the risk of discrimination and other tribunal claims. \nIn this half day workshop\, Employment Law specialist Noele McClelland will look at issues such as: \nThe duty of care as an employer.\nExamples of reasonable adjustments.\nResponding to a request for reasonable adjustments during recruitment and employment.\nThe risks of failing to make reasonable adjustments.\nBest practice and creating a disability positive environment.\nWho should attend?\nHR professionals\nBusiness owners\nManagers and those with people management responsibilities\nThis is a half day workshop. Qualifies as 3 hours CIPD. \nThe costs of each workshop is £125+VAT per person\, which includes all papers.
URL:https://investinangus.com/event/thorntons-employment-law-academy-disability-reasonable-adjustments/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240229T080000
DTEND;TZID=UTC:20240229T090000
DTSTAMP:20260403T233855
CREATED:20240219T091056Z
LAST-MODIFIED:20240219T091056Z
UID:10088737-1709193600-1709197200@investinangus.com
SUMMARY:GlobalScot Briefing Session: Capital Investment to Drive Productivity (Timeslot 1)
DESCRIPTION:Following the announcement of Scottish Enterprise’s new strategy for economic transformation\, our mission leads are keen to share this approach directly with the GlobalScot network. Join this session to hear from mission lead Elaine Morrison on Driving Capital Investment for Productivity. \nDriving up levels of capital investment is critical to driving up productivity\, leading to higher value jobs and improved standards of living. If Scottish productivity matched the OECD top quartile today\, the Scottish economy would be £35 billion better off\, with annual average wages growing by between £2\,000 and £5\,500 annually. We want to do more to attract new capital investment into Scotland and to work with our partners to support more companies to invest in their future growth potential. \nGlobalScots and the network will play a key role in helping to deliver this strategy and this session will provide more detail about this mission\, give you an opportunity to ask questions\, comment and consider how you can help. \nPlease note there will be two briefing sessions for each of the three missions to accommodate different world time zones.
URL:https://investinangus.com/event/globalscot-briefing-session-capital-investment-to-drive-productivity-timeslot-1/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240228T180000
DTEND;TZID=UTC:20240228T200000
DTSTAMP:20260403T233855
CREATED:20240109T161517Z
LAST-MODIFIED:20240109T161517Z
UID:10088440-1709143200-1709150400@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240228T160000
DTEND;TZID=UTC:20240228T170000
DTSTAMP:20260403T233855
CREATED:20240219T090559Z
LAST-MODIFIED:20240219T090559Z
UID:10088733-1709136000-1709139600@investinangus.com
SUMMARY:GlobalScot: Energy Transition Briefing (Timeslot 1)
DESCRIPTION:Following the announcement of our new strategy for economic transformation\, our mission leads are keen to share this approach with the GlobalScot network directly. \nJoin this session to hear from mission lead Suzanne Sosna on Energy Transition. \nThis mission aims to accelerate technological innovation\, supply chain capability and investment in manufacturing facilities and key infrastructure\, with the potential to double the number of companies operating across green energy sectors. Our goal is to ensure that the maximum economic benefit is derived from opportunities presented by the energy transition. \nGlobalScots and the network will play a key role in helping to deliver this strategy and this session will provide more detail about this mission\, give you an opportunity to ask questions\, to comment and consider how you can help. \nPlease note there will be two briefing sessions for each of the three missions to accommodate different world time zones.
URL:https://investinangus.com/event/globalscot-energy-transition-briefing-timeslot-1/
CATEGORIES:Energy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240228T130000
DTEND;TZID=UTC:20240228T150000
DTSTAMP:20260403T233855
CREATED:20231218T154548Z
LAST-MODIFIED:20231218T154548Z
UID:10088380-1709125200-1709132400@investinangus.com
SUMMARY:People and HR – attraction\, recruiting\, managing and retaining team member
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/people-and-hr-attraction-recruiting-managing-and-retaining-team-member-2/
CATEGORIES:HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240228T093000
DTEND;TZID=UTC:20240228T113000
DTSTAMP:20260403T233855
CREATED:20231218T154453Z
LAST-MODIFIED:20231218T154453Z
UID:10088378-1709112600-1709119800@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-22/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T180000
DTEND;TZID=UTC:20240227T200000
DTSTAMP:20260403T233855
CREATED:20240109T161436Z
LAST-MODIFIED:20240109T161436Z
UID:10088438-1709056800-1709064000@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding Customers and Competitors)\nDeveloping your brand and tone of voice\nPlanning your Content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-32/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T140000
DTEND;TZID=UTC:20240227T160000
DTSTAMP:20260403T233855
CREATED:20231218T154402Z
LAST-MODIFIED:20231218T154402Z
UID:10088376-1709042400-1709049600@investinangus.com
SUMMARY:The business benefits of running a sustainable business
DESCRIPTION:It’s becoming increasingly important to customers to source their products from companies who have strong green credentials. This webinar will show how by becoming more sustainable you can increase sales and profits. \nWe will look at: \nUnderstanding the problem\nWhat is sustainability and why it is important\nInnovation\nProfiting from being a green business\nEmbracing a purpose beyond profit\nThe sustainability triple bottom line\nDeveloping your own green charter\nExamples of those practicing this way of growth with remarkable success\nTop tips for going green
URL:https://investinangus.com/event/the-business-benefits-of-running-a-sustainable-business-19/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T120000
DTSTAMP:20260403T233855
CREATED:20240212T110612Z
LAST-MODIFIED:20240212T110612Z
UID:10088677-1709028000-1709035200@investinangus.com
SUMMARY:Selling Online – The Key to Success
DESCRIPTION:Are you thinking of selling your products/services online and not sure where to start? \nFear not\, help is on hand! Join ourselves and experts from the ecommerce industry to hear more about the opportunities available to grow your business online. \nWe’ll have Zishan Ashraf\, Senior Merchant Success Manager EMEA at Shopify Plus on hand to tell us more about the platform and how their using data from buying habits to enhance the customer journey. We’ll also be joined by Daniel Rosie of DLR Media who is supporting brands across the region to thrive online. Daniel will share with us his top tips on getting started\, from the initial considerations and launch to keeping your presence going. Businesses will walk away with a checklist of things to consider and research which will help you in your ecommerce journey. \nFinally\, we have Daniel McCabe from Trust Pilot who will demonstrate how to take your business reviews to the next level. \nDuring the event there will be networking opportunities for you to meet link minded businesses from across Tayside helping grow your connections. \nThis event is open to businesses who are looking to grow their businesses online. At the event attendees will have the opportunity to book a 1-2-1 session with Daniel giving them the opportunity to discuss specific queries relating to ecommerce and their business. These 1-2-1 sessions will take place on 12 March 2024.
URL:https://investinangus.com/event/selling-online-the-key-to-success/
LOCATION:Montrose Library\, 214 High Street\, Montrose\, DD10 8PJ
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T120000
DTSTAMP:20260403T233855
CREATED:20240109T161355Z
LAST-MODIFIED:20240109T161355Z
UID:10088436-1709028000-1709035200@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-30/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T120000
DTSTAMP:20260403T233855
CREATED:20231218T154254Z
LAST-MODIFIED:20231218T154254Z
UID:10088374-1709028000-1709035200@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThis course explores the relationship between a company’s profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThe course will cover \n\nGetting to know your financials\nControlling Growth\nImproving decision making\nOpportunities\nCash is king\nControlling Change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-2/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T113000
DTSTAMP:20260403T233855
CREATED:20240129T114234Z
LAST-MODIFIED:20240129T114234Z
UID:10088640-1709028000-1709033400@investinangus.com
SUMMARY:Closing the Gender Pay Gap: Steps You Can Take
DESCRIPTION:The workshop will begin with a brief outline of gender inequality in the workplace. This will include: \n– Understanding what inequality looks like \n– Identifying where to focus your time and resources \n– Roles within the business \n– How to track success \nIt will also discuss Close the Gap’s work with IoD Scotland on the role that directors and leaders play within the gender pay gap issue. \nThe webinar will support employers’ capacity to take practical and impactful steps to tackle key gender inequalities in their organisation and advised of the business benefits that come with improved employment practice. \nThe content of the workshop will include discussion of real-life case studies of what successful companies are doing correctly.
URL:https://investinangus.com/event/closing-the-gender-pay-gap-steps-you-can-take/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T100000
DTEND;TZID=UTC:20240227T110000
DTSTAMP:20260403T233855
CREATED:20240109T162314Z
LAST-MODIFIED:20240109T162314Z
UID:10088448-1709028000-1709031600@investinangus.com
SUMMARY:Community Wealth Building - Land and Property
DESCRIPTION:Ready to continue your learning with Co-operative Development Scotland’s (CDS) Community Wealth Building programme? \nThis is the third of four webinars that explore how inclusive business models can contribute to the four key pillars of CWB: spending and procurement\, workforce\, land and property and finance. \nDelivered by support partners of CDS (including the Scottish Land Commission\, Development Trusts Association for Scotland\, The Plunkett Foundation and the Community Energy Foundation) this webinar will focus on Land and Property. It will explore how communities can grow their social\, ecological\, financial and economic value using inclusive business models as a democratic model of land and property ownership. There will also be a chance to ask your questions to the expert panel. \nPlease note\, to attend this webinar you must have already attended the CDS workshop Inclusive Business Models – Identifying the Opportunities for Plural Ownership.
URL:https://investinangus.com/event/community-wealth-building-land-and-property/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T093000
DTEND;TZID=UTC:20240227T110000
DTSTAMP:20260403T233855
CREATED:20240205T165707Z
LAST-MODIFIED:20240205T165707Z
UID:10088657-1709026200-1709031600@investinangus.com
SUMMARY:Statutory Guidance Engagement Workshop: Sustainable Procurement and the CE
DESCRIPTION:Why are these Statutory Guidance stakeholder engagement workshops taking place? \nSSN is working with the Scottish Government to support the development of new Statutory Guidance on Public Bodies’ Climate Change Duties. The guidance is being co-developed this year with contributions from across the Scottish public sector. Formal public consultation will take place in spring/summer 2024. \nBetween September 2023 and February 2024\, SSN and the Scottish Government will run a series of stakeholder engagement workshops\, which will explore a number of prioritised topics that are under development. \nWhat is the purpose of this workshop? \nThis workshop will aim to gather feedback from Scottish public sector professionals on the Scottish Government’s draft guidance chapter on ‘Sustainable Procurement and the Circular Economy’. The chapter will touch on topics such as; \n\nConsidering climate in procurement activity\nThe Sustainable Procurement Duty\nGuidance on asking for climate commitments at the selection stage of procurements\nSupplier and contract management\nReporting emissions from procured goods and services\nCircular economy\n\nWho is this workshop for? \nThis workshop is designed specifically for public sector professionals within the Sustainable Scotland Network membership who a) work closely with the subject matter of the workshop; b) will be able to identify gaps or alternative approaches to the proposed content; and c) can advise on suitable levels of technical detail and structure for the guidance. \nLead SSN members should coordinate the gathering of views from colleagues\, or encourage topic experts to attend. \nIt is essential that attendees come well-prepared and have thoroughly read the draft Statutory Guidance material prior to the workshop. This will enable everyone to get the most out of the session\, while also keeping it brief.
URL:https://investinangus.com/event/statutory-guidance-engagement-workshop-sustainable-procurement-and-the-ce/
CATEGORIES:Procurement,Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240227T090000
DTEND;TZID=UTC:20240227T153000
DTSTAMP:20260403T233855
CREATED:20240129T112240Z
LAST-MODIFIED:20240129T112240Z
UID:10088619-1709024400-1709047800@investinangus.com
SUMMARY:Fife Tourism Conference 2024
DESCRIPTION:The Fife Tourism Conference is back for 2024 with the theme of “developing new markets”. Gain insights from experienced speakers and leaders\, shaping the future of tourism in Scotland. Explore the latest trends\, challenges\, and opportunities in our dynamic industry. \nKey events and highlights: \n\nInnovation and future trends: Find out where the Scottish tourism industry is going next\nDigital advances: Learn about how AI is shaping the future of the tourism industry and how you can get on board\nOnline Travel Agents: Discover how you can work together with Online Travel Agents to promote your business\nTravel trade: Find out how you and your business can get involved in this lucrative market\nSustainability: Hear from other pioneering destinations and local businesses on how you can contribute to making Fife a more sustainable tourism destination\nGolf: Hear about sustainability in the golf industry in Fife\nCommunity tourism: Explore how communities are getting involved with tourism and making their own mark\nNetwork: Meet other Fife tourism businesses\, forge connections with industry leaders\, potential partners\, and fellow enthusiasts. Networking sessions are designed to facilitate meaningful interactions and collaborations
URL:https://investinangus.com/event/fife-tourism-conference-2024/
LOCATION:Adam Smith Theatre\, Bennochy Road\, Kirkcaldy\, KY1 1ET
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240226T140000
DTEND;TZID=UTC:20240226T160000
DTSTAMP:20260403T233855
CREATED:20240109T161313Z
LAST-MODIFIED:20240109T161313Z
UID:10088434-1708956000-1708963200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240224T100000
DTEND;TZID=UTC:20240224T120000
DTSTAMP:20260403T233855
CREATED:20231218T154207Z
LAST-MODIFIED:20231218T154207Z
UID:10088372-1708768800-1708776000@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-31/
CATEGORIES:Business Planning,Business Start-up
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