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METHOD:PUBLISH
X-WR-CALNAME:Invest in Angus
X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20220303T090000
DTEND;TZID=UTC:20220303T170000
DTSTAMP:20260403T181152
CREATED:20220131T111801Z
LAST-MODIFIED:20220131T111801Z
UID:10084034-1646298000-1646326800@investinangus.com
SUMMARY:Meet The Adviser - General Surgery
DESCRIPTION:Whether you are thinking about starting a business or you have already started one\, the Meet the Adviser General Surgery is an opportunity to meet with one of the Business Gateway Tayside team over Zoom to ask any business related questions you may have. \nWe have slots throughout the day and you will be matched up with an adviser that suits whichever stage of running a business you are at.
URL:https://investinangus.com/event/meet-the-adviser-general-surgery-4/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220302T180000
DTEND;TZID=UTC:20220302T200000
DTSTAMP:20260403T181152
CREATED:20211220T161747Z
LAST-MODIFIED:20211220T161747Z
UID:10083810-1646244000-1646251200@investinangus.com
SUMMARY:Bookkeeping
DESCRIPTION:This workshop will explain: \n\nwhat financial records are needed\nthe broad principles and procedures of accounting systems\nhow to choose accounting systems – both manual and computerised\nwhich financial statements and statutory returns are relevant to your business\ndifferent accounting periods and financial years\nhow to use financial records for monitoring the financial state of your business\ncash flow forecasting\, profit and loss statements as well as what they should contain\nwhat financial measures and forecasts are needed by your business\nwhat information on financial record keeping is available and from whom\n\nBy the end of the workshop you will be able to introduce or improve your financial record keeping system and improve how you manage your finances.
URL:https://investinangus.com/event/bookkeeping-17/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220302T140000
DTEND;TZID=UTC:20220302T153000
DTSTAMP:20260403T181152
CREATED:20220221T094854Z
LAST-MODIFIED:20220221T094854Z
UID:10084162-1646229600-1646235000@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy to meet your business objectives and create more leads. \nWe will cover: \n\nSetting measurable goals\, establishing what your customers are looking for and competitor analysis.\nDeveloping your brand\nContent strategy\nPrioritising digital channels\nMarketing communications planning and evaluation
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-12/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220302T110000
DTEND;TZID=UTC:20220302T130000
DTSTAMP:20260403T181152
CREATED:20220221T094628Z
LAST-MODIFIED:20220221T094628Z
UID:10084160-1646218800-1646226000@investinangus.com
SUMMARY:Building your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis webinar will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/building-your-brand-and-promotional-graphics-13/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220301T140000
DTEND;TZID=UTC:20220301T160000
DTSTAMP:20260403T181152
CREATED:20220221T094547Z
LAST-MODIFIED:20220221T094547Z
UID:10084158-1646143200-1646150400@investinangus.com
SUMMARY:Creating value for your customers
DESCRIPTION:It’s essential to consider your target market when developing your products and services to ensure you meet their needs and desires. Following this webinar\, you will understand the key steps you can take now to understand\, create and improve your value proposition. \nTopics covered include: \n\nHow to create value for your customers\nThe Value Proposition Canvas\nUnderstanding and maximising your value proposition\nThe Customer Journey Concept\nCustomer segments\, needs\, pains and gains
URL:https://investinangus.com/event/creating-value-for-your-customers-8/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220301T140000
DTEND;TZID=UTC:20220301T153000
DTSTAMP:20260403T181152
CREATED:20220221T094504Z
LAST-MODIFIED:20220221T094504Z
UID:10084156-1646143200-1646148600@investinangus.com
SUMMARY:Cloud for business
DESCRIPTION:How can you keep track of customers\, manage resources and keep in touch with everyone efficiently? Is a cloud-based solution right for your business? How do different back office strategies compare on cost and value? \nAt the end of this webinar\, you’ll have: \n\nUp-to-date information and tools to help you make strategic back-office decisions.\nReal-world examples will help you understand different cloud-based platforms\, their functions\, and their costs.\nYou will be able to identify which platforms suit your business\, and how their scalability could complement your plans.
URL:https://investinangus.com/event/cloud-for-business-11/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220301T100000
DTEND;TZID=UTC:20220301T120000
DTSTAMP:20260403T181152
CREATED:20220216T114158Z
LAST-MODIFIED:20220216T114158Z
UID:10084151-1646128800-1646136000@investinangus.com
SUMMARY:German market immersion session
DESCRIPTION:Tune in and find out why this market is so important to the region and how your tourism business can work with the German travel trade\, to influence the decision-making process of visitors from this market. \nYou’ll hear from our market specialists on specific characteristics of the German visitors and how you can tailor your product to appeal to these visitors. \nThese sessions will conclude with the opportunity to ask questions and find out more about working with this market.
URL:https://investinangus.com/event/german-market-immersion-session/
CATEGORIES:International Trade,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220301T100000
DTEND;TZID=UTC:20220301T120000
DTSTAMP:20260403T181152
CREATED:20220216T112720Z
LAST-MODIFIED:20220216T112720Z
UID:10084118-1646128800-1646136000@investinangus.com
SUMMARY:Pinterest for business
DESCRIPTION:Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. \nWe will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise impact.
URL:https://investinangus.com/event/pinterest-for-business-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220301T093000
DTEND;TZID=UTC:20220301T130000
DTSTAMP:20260403T181152
CREATED:20220105T160257Z
LAST-MODIFIED:20220105T160257Z
UID:10083854-1646127000-1646139600@investinangus.com
SUMMARY:Amazon-Selling International Masterclass - Part 2
DESCRIPTION:For anyone looking to start or grow a retail or e-commerce business\, the Amazon marketplace is worth considering. \nAfter completing Part One\, register for Part Two of this ‘Selling on Amazon’ masterclass. You’ll learn how to: \nOptimise your product catalogue \nHandle your customer order \nUse the Fufilment by Amazon (FBA) service \nExpand into Amazon’s international stores \nThis workshop will be led by Karen Riddick\, the founder of Second Nature Online\, an eco-friendly soft furnishing business. She started it as a hobby business in 2008. She has since expanded her ecommerce stores across Europe and has plans to expand into other parts of the world. \nThe growth of Second Nature Online has largely resulted from Karen’s use of global marketplaces\, particularly Amazon\, to reach international customers. \nGlobal e-marketplaces provide an ideal route to international growth. But to get the most out of them\, sellers need to fully consider matters like tax\, language translation and shipping logistics. This masterclass will help you cover all bases. \nAmazon is the world’s largest business-to-consumer (B2C) commerce platform. It offers a great shop window for Scottish businesses to expand their online retail function. Karen has the skills and experience to help you make the most of these\, as well as other\, e-marketplace opportunities.
URL:https://investinangus.com/event/amazon-selling-international-masterclass-part-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220228T140000
DTEND;TZID=UTC:20220228T160000
DTSTAMP:20260403T181152
CREATED:20220117T171818Z
LAST-MODIFIED:20220117T171818Z
UID:10083962-1646056800-1646064000@investinangus.com
SUMMARY:Bookkeeping and finance: The essentials for business
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including developing basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund both start up and growth. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAfter this webinar\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand how you can fund your business
URL:https://investinangus.com/event/bookkeeping-and-finance-the-essentials-for-business-19/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220228T100000
DTEND;TZID=UTC:20220228T120000
DTSTAMP:20260403T181152
CREATED:20211213T112849Z
LAST-MODIFIED:20211213T112849Z
UID:10083764-1646042400-1646049600@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-16/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220225T130000
DTEND;TZID=UTC:20220225T143000
DTSTAMP:20260403T181152
CREATED:20220124T113638Z
LAST-MODIFIED:20220124T113638Z
UID:10083995-1645794000-1645799400@investinangus.com
SUMMARY:How to Utilise Business Support from the Education Sector
DESCRIPTION:There is a wealth of support available to Tayside businesses from the local education sector. Come along to our online session to find out more\, where we’ll be hearing from representatives from Abertay University\, the University of Dundee\, the University of Stirling\, Perth College and Dundee & Angus College. \nTopics covered will include support available with: \n\nBusiness development\nApprenticeships\nShort-term placements\nBusiness programmes\nEvents\nResearch needs\nStaff development\n\nThe session will finish with a Q&A where local businesses will have the opportunity to raise issues specific to their business.
URL:https://investinangus.com/event/how-to-utilise-business-support-from-the-education-sector/
CATEGORIES:Business Planning,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220224T140000
DTEND;TZID=UTC:20220224T160000
DTSTAMP:20260403T181152
CREATED:20211213T112812Z
LAST-MODIFIED:20211213T112812Z
UID:10083762-1645711200-1645718400@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nLearn which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts\, to Stories\, Reels\, and Live Video.
URL:https://investinangus.com/event/instagram-for-business-13/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220224T100000
DTEND;TZID=UTC:20220224T120000
DTSTAMP:20260403T181152
CREATED:20211213T112729Z
LAST-MODIFIED:20211213T112729Z
UID:10083760-1645696800-1645704000@investinangus.com
SUMMARY:Protect your business and data from hackers
DESCRIPTION:Join us to look at why it’s important for all businesses to give their online security thought and consideration. We will take you through some simple steps to minimise the risks. We will also direct you to available support to help you and your business. \nDuring the session will cover: \n\nCyber security and why it matters for businesses\nSteps to take to protect yourself including (Backups\, Malware protection\, Mobile devices\, VPNs\, Firewalls\, Passwords and more secure authentication\, avoiding scams and fraud)\nBasic Good Practice\, to prepare and understand what to do if the worst happens.
URL:https://investinangus.com/event/protect-your-business-and-data-from-hackers-13/
CATEGORIES:Data Protection
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220224T100000
DTEND;TZID=UTC:20220224T110000
DTSTAMP:20260403T181152
CREATED:20220105T155618Z
LAST-MODIFIED:20220105T155618Z
UID:10083842-1645696800-1645700400@investinangus.com
SUMMARY:Alternative Visa Routes
DESCRIPTION:Options for Scottish employers recruiting international talent other than the skilled worker route. Join this webinar to find out which routes are lower cost\, more flexible or faster to obtain.
URL:https://investinangus.com/event/alternative-visa-routes-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220224T093000
DTEND;TZID=UTC:20220224T113000
DTSTAMP:20260403T181152
CREATED:20220110T112102Z
LAST-MODIFIED:20220110T112102Z
UID:10083886-1645695000-1645702200@investinangus.com
SUMMARY:Implementing Effective Change in Your Business
DESCRIPTION:Business Gateway Tayside in partnership with Skills Development Scotland. This webinar will be run by Yvonne Anderson on behalf of SDS. \nWhy People Resist Change \nUnderstand the psychology\, leadership and organisational factors that get in the way of change\, helping you anticipate how best to engage your people through effective and adaptable leadership. \nAn introduction to Change Models \nYou will look at a structure to plan\, implement and assess the effectiveness of change through good strategy\, planning and organisational skills. A structured approach to leading change that helps you increase your chances of success. \nOvercoming Resistance \nYou will learn solutions for how to deal with what gets in the way: often the people you are leading! This requires emotionally intelligent leadership and sound communication skills. \nAction Plan \nYou will come away with an action plan to look at what will you put into practice\, following this session and have an idea of what support do you need and where will that come from.
URL:https://investinangus.com/event/implementing-effective-change-in-your-business/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220224T093000
DTEND;TZID=UTC:20220224T103000
DTSTAMP:20260403T181152
CREATED:20220221T102320Z
LAST-MODIFIED:20220221T102320Z
UID:10084216-1645695000-1645698600@investinangus.com
SUMMARY:Thorntons Data Protection Webinar - Transferring personal data outside the UK
DESCRIPTION:When transferring personal data outside the UK to a country that does not provide adequate protection\, the UK organisation must put in place an appropriate transfer mechanism.  More often than not\, UK organisations rely on the old EU’s Standard Contractual Clauses (“SCCs”).  \nRecognising that the old EU SCCs required an overhaul\, the Department for Culture\, Media and Sport (DCMS) consulted on a UK approach to international transfers of personal data.  Following this\, the DCMS laid\, on 28th January 2022\, the International Data Transfer Agreement (IDTA)\, the International Data Transfer Addendum to the EU SCCs and a document setting out the transitional provisions as to the use of the current SCCs for international data transfers\, before Parliament.  Unless objections are raised\, the documents will enter into force on 21 March 2022 and will have an immediate impact on international data flows from the UK. \nJoin Partner Loretta Maxfield to explore what this means for UK organisations sharing personal data outside of the UK and also gain practical insight into what your business needs to do next. \nThis one hour webinar and Q&A will cover: \n\nContext to understand the background to these reforms.\nThe impact of these reforms on transferring personal data outside of the UK.\nPractical insight on steps your organisation needs to take to prepare for these documents coming into force on 21 March 2022.\n\nWhat will I learn? \nYou will be given practical tips and advice on how your organisation can prepare for these new documents coming into place next month. \nWho should attend? \n\nAnyone responsible for managing privacy\, data protection or governance and operations\nManagers\nBusiness owners
URL:https://investinangus.com/event/thorntons-data-protection-webinar-transferring-personal-data-outside-the-uk/
CATEGORIES:Data Protection
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T140000
DTEND;TZID=UTC:20220223T160000
DTSTAMP:20260403T181152
CREATED:20211213T112650Z
LAST-MODIFIED:20211213T112650Z
UID:10083758-1645624800-1645632000@investinangus.com
SUMMARY:Get impact & engagement with social media analytics
DESCRIPTION:Facebook\, Instagram\, Twitter\, LinkedIn & Pinterest are widely used social platforms\, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach\, impressions\, demographics and more\, all of which can help towards improving the impact of your posting and targeting. \nThis webinar will help you understand how to access those metrics\, how to use them to improve your social media delivery.
URL:https://investinangus.com/event/get-impact-engagement-with-social-media-analytics-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T140000
DTEND;TZID=UTC:20220223T153000
DTSTAMP:20260403T181152
CREATED:20220124T165140Z
LAST-MODIFIED:20220124T165140Z
UID:10084002-1645624800-1645630200@investinangus.com
SUMMARY:Talking Tenders with Scotland Excel - Social Care Agency Workers Flexible Framework
DESCRIPTION:Scotland Excel is retendering its Social Care Agency Workers Flexible Framework. It currently manages and procures a second-generation Flexible Framework Agreement for Social Care Agency Workers on behalf of Scottish Local Authorities and Associate Members. \nScotland Excel in partnership with the Supplier Development Programme is hosting this webinar to raise awareness of the opportunity to SMEs in the care sector across Scotland\, and to support those who have perhaps not bid or engaged in public sector tendering before. \nStaff from Scotland Excel will be there to provide further information about the contract opportunity\, as well as to answer any questions you may have. \nAgenda \nIntroduction from SDP \nWelcome from Scotland Excel \n\nOverview and key points of the Social Care Agency Workers Flexible Framework\nQ&A (moderated by SDP)\nTendering training – using PCS-T\nQ&A (moderated by SDP)\n\nNext steps/Session Closes
URL:https://investinangus.com/event/talking-tenders-with-scotland-excel-social-care-agency-workers-flexible-framework/
CATEGORIES:Procurement
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T130000
DTEND;TZID=UTC:20220223T163000
DTSTAMP:20260403T181152
CREATED:20220105T160712Z
LAST-MODIFIED:20220105T160712Z
UID:10083860-1645621200-1645633800@investinangus.com
SUMMARY:Targeting American and Australian markets through your own website
DESCRIPTION:In this masterclass we will delve into the opportunities and techniques to sell in America and Australia via your own website. This will include: the most efficient channels for customer acquisition; user-experience considerations to maximise the conversion rate; fulfilment channels and administrative considerations. \nAl Conroy works with businesses to support them planning and delivering growth in their online revenues focusing on increasing traffic\, optimising their user experience & conversion rate and internationalisation. \nHis ecommerce career started in London working for a large management consultancy. In 2009 he moved to Edinburgh’s Freeze Pro Shop where he created and led the team which took Freeze’s revenues from <£1M to >£6M\, trading across multiple channels with overseas market accounting for >70% of revenue. Since 2018 he has been working with a range of Scottish businesses to accelerate their online growth efficiently\, sustainably and profitably. \nExperience / Strategic Focusses: \n\nCustomer acquisition & digital marketing\nUser experience and conversion rate optimisation\nCustomer retention and increasing life-time value\nCustomer service and fulfilment processes & infrastructure\nSystem selection\, integrations and vendor management\nInternationalisation and expansion through targeting overseas markets
URL:https://investinangus.com/event/targeting-american-and-australian-markets-through-your-own-website/
CATEGORIES:Digital Marketing,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T130000
DTEND;TZID=UTC:20220223T150000
DTSTAMP:20260403T181152
CREATED:20220117T171740Z
LAST-MODIFIED:20220117T171740Z
UID:10083960-1645621200-1645628400@investinangus.com
SUMMARY:Building your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis webinar will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/building-your-brand-and-promotional-graphics-12/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T113000
DTEND;TZID=UTC:20220223T130000
DTSTAMP:20260403T181152
CREATED:20211213T112606Z
LAST-MODIFIED:20211213T112606Z
UID:10083756-1645615800-1645621200@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:By the end of this webinar\, you will be able to understand how to: \n\nTarget the right audiences\nCreate a quality marketing email and how to measure its effectiveness.\nLearn how to identify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels.\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats.\nReporting and measuring is vitally important\, we will recommend what reporting to track to make sure your campaigns are successful\nLegal requirements that you need to follow will also be covered.
URL:https://investinangus.com/event/email-marketing-for-business-11/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T100000
DTEND;TZID=UTC:20220223T120000
DTSTAMP:20260403T181152
CREATED:20220221T102108Z
LAST-MODIFIED:20220221T102108Z
UID:10084212-1645610400-1645617600@investinangus.com
SUMMARY:E-Commerce Platforms to Enhance Your International Sales
DESCRIPTION:E-commerce offers businesses a vast range of opportunities\, from product range diversification to in-depth analytics that can provide valuable insights into the habits and interests of your clients. Alongside this\, you can accompany your sales strategy with high-performing digital marketing campaigns to help you meet your goals. \nOver the last few years\, we’ve seen traditional companies starting to shift from an offline to an online model to meet the demand of digitally-savvy consumers. With an optimised and well-developed website and e-commerce presence\, you can offer your customers a convenient\, around-the-clock service that can boost your business offering. \nJoin us at our webinar to gain more insight into e-commerce opportunities for your business and industry\, become better acquainted with digital marketing techniques\, learn from the success stories of renowned businesses around the world\, and see how you can take your company to the next (international) level. \nWhat’s covered: \n– An introduction to e-commerce platforms and their benefits\, including Alibaba\, Amazon\, JD.com\, eBay\, Shopify\, Rakuten\, and Walmart\n– Trends and global statistics within digital marketing and the evolving world of online shopping\n– Choosing the right e-commerce platform for international trade (B2B\, B2C\, and D2C)\n– An introduction to international payment processors and choosing the right payment solution for your business\n– Success stories and case study examples from internationally trading companies\n– Live Q&A and introduction to additional support services available to businesses \nSession host: \nThis event will be delivered by tech entrepreneur\, James Buchan – founder of the multi-award-winning development agency\, Zudu\, which prides itself on delivering measurable successes for companies looking to break into the digital space. Zudu’s Chinese Digital Platform (NihaoScotland) and Chinese exporting division (Neio) focus on helping UK companies create high-performing digital campaigns and grow their sales in the Chinese market.
URL:https://investinangus.com/event/e-commerce-platforms-to-enhance-your-international-sales-2/
CATEGORIES:Digital Marketing,International Trade
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T100000
DTEND;TZID=UTC:20220223T110000
DTSTAMP:20260403T181152
CREATED:20220105T160622Z
LAST-MODIFIED:20220105T160622Z
UID:10083858-1645610400-1645614000@investinangus.com
SUMMARY:Ecommerce platforms to enhance your international sales
DESCRIPTION:Ecommerce has become a game-changer for growing international brands and is forecasted to be an important driver of growth in coming years. \nEcommerce offers businesses a whole range of opportunities\, from marketing to increasing your product ranges to generating more sales. With an optimised and well-developed website and ecommerce channels you can not only achieve these goals\, but also offer your customers convenient service around the clock that can boost your business. \nGain an overview ecommerce opportunities and how they can take your business to the next (international) level. \nWhat’s covered \n\nAn introduction to ecommerce platforms – Alibaba\, Amazon\, JD.com\, eBay\, Shopify\, Rakuten\, Walmart\nChoosing the right ecommerce platform for international trade – B2B\, B2C\, D2C\nAn introduction to payment processors\nChoosing the right payment solution to trade internationally\nBest in class examples of internationally trading companies\nFurther info and support\nBenefits to your business\nYou’ll learn to identify which platforms are right for your business to trade internationally.
URL:https://investinangus.com/event/ecommerce-platforms-to-enhance-your-international-sales-2/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T093000
DTEND;TZID=UTC:20220223T103000
DTSTAMP:20260403T181152
CREATED:20220221T102212Z
LAST-MODIFIED:20220221T102212Z
UID:10084214-1645608600-1645612200@investinangus.com
SUMMARY:Thorntons Employment Law Webinar - Managing Organisational Changes in the Workplace
DESCRIPTION:When your organisation needs to adapt to new circumstances\, your workforce may also need to transform\, both in its size and how people do their jobs. \nJoin Employment Law Partner\, Chris Phillips and Solicitor Kerri McIver who will provide practical advice on handling organisational change\, whilst also meeting your obligations as an employer\, easing any transition and minimising potential claims. \nThis one hour webinar and Q&A will cover: \n\nWhat is “organisational change” and the importance of managing change well.\nTypes of organisation change: redundancy\, restructuring and the rise of flexible working.\nTop tips for managing organisational changes: defining the issue\, planning\, communicating\, implementing and sustaining.\nThe impact of organisational change on mental health and how to support employees.\n\nWhat will I learn?\n\nYou will be given practical tips and advice on how to effectively manage organisational change in your workplace. \nWho should attend? \n\nAnyone with a role in HR\nManagers\nBusiness Owners
URL:https://investinangus.com/event/thorntons-employment-law-webinar-managing-organisational-changes-in-the-workplace/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220223T090000
DTEND;TZID=UTC:20220223T170000
DTSTAMP:20260403T181152
CREATED:20220131T111716Z
LAST-MODIFIED:20220131T111716Z
UID:10084032-1645606800-1645635600@investinangus.com
SUMMARY:Meet the Adviser – HR Surgery
DESCRIPTION:If you are an employer or are thinking of taking on staff\, our HR Surgery Day is an opportunity for you to book a one to one appointment over Zoom with our specialist HR Advisor\, Isla McIntosh and ask any questions you may have relating to HR and employing staff. \nThese surgeries are for businesses based in Dundee\, Angus and Perth.
URL:https://investinangus.com/event/meet-the-adviser-hr-surgery/
CATEGORIES:HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220222T180000
DTEND;TZID=UTC:20220222T200000
DTSTAMP:20260403T181152
CREATED:20211213T111836Z
LAST-MODIFIED:20211213T111836Z
UID:10083754-1645552800-1645560000@investinangus.com
SUMMARY:LinkedIn for business
DESCRIPTION:No longer just an online CV\, LinkedIn can be an incredibly powerful – and profitable – business tool. Like any tool\, you must learn how to use it\, and this webinar gives you expert guidance. \nYou will: \n\nCreate a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives.\nLearn the difference between personal and company profiles and how to optimise them for both maximum visibility and brand awareness.\nContent is king on LinkedIn\, and we’ll show you how to plan and produce captivating content that enriches your brand.
URL:https://investinangus.com/event/linkedin-for-business-12/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220222T140000
DTEND;TZID=UTC:20220222T160000
DTSTAMP:20260403T181152
CREATED:20211213T111757Z
LAST-MODIFIED:20211213T111757Z
UID:10083752-1645538400-1645545600@investinangus.com
SUMMARY:Photography for online business
DESCRIPTION:During this webinar you will: \n\nDiscover the basic ‘dos and don’ts’ of taking your own pictures\, editing them and uploading them onto digital platforms.\nSee some real-life examples of posts that demonstrate good\, bad and indifferent use for businesses.
URL:https://investinangus.com/event/photography-for-online-business-9/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220222T113000
DTEND;TZID=UTC:20220222T130000
DTSTAMP:20260403T181152
CREATED:20220117T171656Z
LAST-MODIFIED:20220117T171656Z
UID:10083958-1645529400-1645534800@investinangus.com
SUMMARY:Tourism businesses: Use analytics to evaluate your digital platforms and get customers
DESCRIPTION:By the end of this webinar\, you will understand how to find out: \n\nThe characteristics of people who are accessing your digital platforms\nWhat people are doing when they access your websites or social accounts\nHow to set goals and objectives on each platform\nThe art of measuring the effectiveness of website content and social posts\nHow to continuously monitor\, develop and improve your digital activities\n\nThis is a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
URL:https://investinangus.com/event/tourism-businesses-use-analytics-to-evaluate-your-digital-platforms-and-get-customers-3/
CATEGORIES:Digital Marketing,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220222T100000
DTEND;TZID=UTC:20220222T120000
DTSTAMP:20260403T181152
CREATED:20220216T114111Z
LAST-MODIFIED:20220216T114111Z
UID:10084149-1645524000-1645531200@investinangus.com
SUMMARY:North American market immersion session
DESCRIPTION:Tune in and find out why this market is so important to the region and how your tourism business can work with the North American travel trade\, to influence the decision-making process of visitors from this market. \nYou’ll hear from our market specialists on specific characteristics of the North American visitors and how you can tailor your product to appeal to these visitors. \nThese sessions will conclude with the opportunity to ask questions and find out more about working with this market.
URL:https://investinangus.com/event/north-american-market-immersion-session/
CATEGORIES:International Trade,Tourism
END:VEVENT
END:VCALENDAR