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X-ORIGINAL-URL:https://investinangus.com
X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20240101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20251001T140000
DTEND;TZID=UTC:20251001T160000
DTSTAMP:20260404T161847
CREATED:20250825T130332Z
LAST-MODIFIED:20250825T130332Z
UID:10091790-1759327200-1759334400@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 1: On page optimisation
DESCRIPTION:Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings\, ensuring you understand what key words and phrases your potential customers are using when searching online\, and how to optimise your website as a result. \nWe will cover: \n\nHow search engines work\, and the ‘on-page’ factors used to rank your site\nUnderstanding customer search behaviour\nKeyword research tools and how to benefit from them\nOptimising your website content for search engines
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-1-on-page-optimisation-38/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251002T100000
DTEND;TZID=UTC:20251002T123000
DTSTAMP:20260404T161847
CREATED:20250923T081619Z
LAST-MODIFIED:20250923T090500Z
UID:10092046-1759399200-1759408200@investinangus.com
SUMMARY:Become a CPD-certified Green Champion
DESCRIPTION:Rising energy costs\, the climate emergency and increasing consumer pressure continue to impact businesses and challenge the way they manage their environmental performance. \nThe good news is Business Energy Scotland’s Green Champions training course has already helped over 4\,000 professionals from organisations across Scotland to prepare for this challenge. \nAnd this is your chance to join them. This webinar will pack the entire Green Champions foundation modules into one session and provide you with the skills and knowledge needed to grow a green\, profitable business.
URL:https://investinangus.com/event/become-a-cpd-certified-green-champion-7/
CATEGORIES:Sustainable/Circular Economy
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251002T120000
DTEND;TZID=UTC:20251002T123000
DTSTAMP:20260404T161847
CREATED:20250923T090729Z
LAST-MODIFIED:20250923T090729Z
UID:10092084-1759406400-1759408200@investinangus.com
SUMMARY:Lunch and Learn: What does AI search mean for marketers\, SEO and content?
DESCRIPTION:AI is rewriting the rules of search in real time and\, frankly\, who isn’t struggling to keep up? \nWith generative AI replacing traditional customer search journeys\, the trusty old playbook for SEO and content marketing isn’t enough anymore to win. \nWe’ll discuss how AI is reshaping the search landscape and what you should be thinking about to stay ahead of your competitors. \nTopics covered in this session: \n\nIs SEO dead or just evolving?\nIs it really possible to optimise for large language models (LLMs)?\nWhat role does your website play when answers are generated\, not linked?
URL:https://investinangus.com/event/lunch-and-learn-what-does-ai-search-mean-for-marketers-seo-and-content/
CATEGORIES:Digital Marketing,Marketing,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251003T093000
DTEND;TZID=UTC:20251003T113000
DTSTAMP:20260404T161847
CREATED:20250923T081734Z
LAST-MODIFIED:20250923T081734Z
UID:10092049-1759483800-1759491000@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-15/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251003T130000
DTEND;TZID=UTC:20251003T133000
DTSTAMP:20260404T161847
CREATED:20250923T091024Z
LAST-MODIFIED:20250923T091024Z
UID:10092087-1759496400-1759498200@investinangus.com
SUMMARY:Lunch and Learn: Identifying ideal customers and validating potential demand
DESCRIPTION:In this session\, business consultant Paul Cunningham will introduce you to actionable tools and frameworks you can use to identify your ideal customers and validate that there’s demand for what you’re selling. \nTopics covered in this session: \n\nHow to model your ideal customer profile for accurate and cost-effective marketing\nValidating potential demand to scale your efforts and investments to match\nSimple tools and frameworks that accelerate and sustain your progress
URL:https://investinangus.com/event/lunch-and-learn-identifying-ideal-customers-and-validating-potential-demand/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251004T100000
DTEND;TZID=UTC:20251004T120000
DTSTAMP:20260404T161847
CREATED:20250908T160906Z
LAST-MODIFIED:20250908T160906Z
UID:10091931-1759572000-1759579200@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-72/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251006T093000
DTEND;TZID=UTC:20251006T113000
DTSTAMP:20260404T161847
CREATED:20250825T130449Z
LAST-MODIFIED:20250825T130449Z
UID:10091792-1759743000-1759750200@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-14/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251006T120000
DTEND;TZID=UTC:20251006T123000
DTSTAMP:20260404T161847
CREATED:20250923T091402Z
LAST-MODIFIED:20250923T091402Z
UID:10092089-1759752000-1759753800@investinangus.com
SUMMARY:Lunch and Learn: Building a loved local brand
DESCRIPTION:In this webinar\, Teresa Ferreira\, creative director and founder of Ferrgood Studio\, shares some practical ways to cultivate a positive and beloved brand presence in your immediate local community. \nLearn how to foster customer loyalty\, increase footfall and drive sustainable growth. \nTopics covered in this session: \n\nHow to identify the key elements that contribute to a “loved” local brand that stands out on the high street\nA simple framework for connecting with customers through storytelling\, visuals and tone of voice\nBudget-friendly ways to enhance shopfronts and digital channels\nOther resources and tools you can use to build your brand
URL:https://investinangus.com/event/lunch-and-learn-building-a-loved-local-brand/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251006T140000
DTEND;TZID=UTC:20251006T160000
DTSTAMP:20260404T161847
CREATED:20250825T130559Z
LAST-MODIFIED:20250825T130559Z
UID:10091794-1759759200-1759766400@investinangus.com
SUMMARY:How to create engaging content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. \nThis session is ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nWe will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/how-to-create-engaging-content-16/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251007T100000
DTEND;TZID=UTC:20251007T110000
DTSTAMP:20260404T161847
CREATED:20250923T084042Z
LAST-MODIFIED:20250923T084042Z
UID:10092078-1759831200-1759834800@investinangus.com
SUMMARY:How to scale your business on TikTok Shop
DESCRIPTION:The eCommerce marketplace has expanded from established platforms like Amazon to dynamic discovery commerce ecosystems like TikTok Shop\, where content and commerce seamlessly merge. \nWhile traditional marketplaces remain essential\, TikTok Shop offers businesses a unique way to drive sales through features like shoppable videos\, LIVE shopping\, and partnerships with creators. \nThis free webinar\, led by Nora Zukauskaite\, Integrated Marketing Director at TikTok Shop UK & Europe\, will show you how to harness the potential of TikTok shop. \nIt’s designed for small businesses that sell goods and products and will help you learn how to open a shop and grow revenue through shoppable content on TikTok Shop. It will particularly benefit your business if you sell products across FMCG\, Home and Living\, Electronics\, or Beauty and Fashion. \nDuring the session\, you’ll learn: \n\nPractical steps to set up your TikTok Shop and start selling quickly\nHow to create shoppable videos\, LIVE shopping\, and use the affiliate programme\nTips for optimising your TikTok Shop for maximum visibility\, engagement and sales\n\nWhether you’re new to TikTok Shop or looking to scale your existing presence\, this session will give you the insights and tools to succeed.
URL:https://investinangus.com/event/how-to-scale-your-business-on-tiktok-shop/
CATEGORIES:Business Planning,Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251007T100000
DTEND;TZID=UTC:20251007T120000
DTSTAMP:20260404T161847
CREATED:20250908T161127Z
LAST-MODIFIED:20250908T161127Z
UID:10091933-1759831200-1759838400@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-24/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251007T140000
DTEND;TZID=UTC:20251007T160000
DTSTAMP:20260404T161847
CREATED:20250825T130707Z
LAST-MODIFIED:20250825T130707Z
UID:10091796-1759845600-1759852800@investinangus.com
SUMMARY:Google Analytics – Understand how your website performs
DESCRIPTION:Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions\, including: \n\nWhich marketing channels drive traffic to your site?\nWhat pages are users looking at the most?\nWhat impact does mobile have on your potential customers?\n\nDuring this webinar\, we’ll help you understand how Google Analytics is set up and give you an overview of key reports. We’ll also look at other web analytics tools to help you online.
URL:https://investinangus.com/event/google-analytics-understand-how-your-website-performs-29/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251008T100000
DTEND;TZID=UTC:20251008T120000
DTSTAMP:20260404T161847
CREATED:20250908T161230Z
LAST-MODIFIED:20250908T161230Z
UID:10091935-1759917600-1759924800@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:At the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated\n\nYou will also receive a workbook on excel to help you manage and monitor costs and sales.
URL:https://investinangus.com/event/bookkeeping-essentials-34/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251008T120000
DTEND;TZID=UTC:20251008T123000
DTSTAMP:20260404T161848
CREATED:20250923T091540Z
LAST-MODIFIED:20250923T091540Z
UID:10092091-1759924800-1759926600@investinangus.com
SUMMARY:Lunch and Learn: Money-saving questions to ask your accountant
DESCRIPTION:Most small business owners only speak to their accountant once a year – when the tax bill lands. By then\, it’s too late to make changes. \nBut if you know the right questions to ask during the year\, you can save money\, improve decision-making and put your business in the best possible position for growth. \nIn this practical 30-minute Lunch and Learn\, award-winning finance trainer Tara Askham will share simple tips to help you stay on top of your cash flow\, understand the key numbers that matter and build the confidence to have better conversations with your accountant. \nTopics covered in this session: \n\nThe key questions to ask your accountant to save money and improve decisions\nThe three essential numbers every business owner should know (and why they matter for loans\, mortgages\, and growth)\nHow to keep on top of your cash flow so there are no surprises
URL:https://investinangus.com/event/lunch-and-learn-money-saving-questions-to-ask-your-accountant/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251008T140000
DTEND;TZID=UTC:20251008T160000
DTSTAMP:20260404T161848
CREATED:20250825T130831Z
LAST-MODIFIED:20250825T130831Z
UID:10091798-1759932000-1759939200@investinangus.com
SUMMARY:How to improve your Google search rankings - Part 2: Off page optimisation & technical considerations
DESCRIPTION:Join us as we take a further\, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google – the world’s leading research tool. \nWe will cover: \n\nHow to block or control what websites are allowed to ‘index’\nThe importance of a fast loading mobile website\nHow security and usability influence Google\nWhat “off-page” optimisation means\, and tactics to generate back-links\nThe importance of Local SEO\, and why a “Google Business Profile” is vital
URL:https://investinangus.com/event/how-to-improve-your-google-search-rankings-part-2-off-page-optimisation-technical-considerations-38/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251009T100000
DTEND;TZID=UTC:20251009T120000
DTSTAMP:20260404T161848
CREATED:20250825T130950Z
LAST-MODIFIED:20250825T130950Z
UID:10091800-1760004000-1760011200@investinangus.com
SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-19/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251009T120000
DTEND;TZID=UTC:20251009T123000
DTSTAMP:20260404T161848
CREATED:20250923T091708Z
LAST-MODIFIED:20250923T091708Z
UID:10092093-1760011200-1760013000@investinangus.com
SUMMARY:Lunch and Learn: Building a food business with creativity and confidence
DESCRIPTION:Join us for an inspiring session in which Dee Omole\, CEO of Dee’s Basement\, explores why your story is just as powerful as your product. \nDiscover how to keep your creative spark alive while navigating the demands of running a business\, and learn how to recognise and grow opportunities that truly let your brand shine. \nWhether you’re building your brand or looking to refresh your vision\, this webinar offers practical insights to fuel both passion and purpose. \nTopics covered in this session: \n\nWhy your story matters as much as your product\nHow to keep your creativity alive while running a business\nHow to spot and nurture opportunities that help your brand shine
URL:https://investinangus.com/event/lunch-and-learn-building-a-food-business-with-creativity-and-confidence/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251010T100000
DTEND;TZID=UTC:20251010T120000
DTSTAMP:20260404T161848
CREATED:20250825T131203Z
LAST-MODIFIED:20250825T131203Z
UID:10091802-1760090400-1760097600@investinangus.com
SUMMARY:Social media essentials: TikTok and Instagram Reels
DESCRIPTION:TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos\, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts)\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms
URL:https://investinangus.com/event/social-media-essentials-tiktok-and-instagram-reels-16/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251010T120000
DTEND;TZID=UTC:20251010T123000
DTSTAMP:20260404T161848
CREATED:20250923T091842Z
LAST-MODIFIED:20250923T091842Z
UID:10092095-1760097600-1760099400@investinangus.com
SUMMARY:Lunch and Learn: Why changing the high-street narrative is vital for success
DESCRIPTION:In this webinar\, Laura Harris from HighStreetPositives will explore why changing the narrative about our high streets is vital for business success\, investment and local engagement. \nUsing survey insights and real-life examples\, she’ll show you how to build pride in your place\, share local good news\, collaborate with fellow enterprises and highlight the high street as a community hub – all to strengthen both your business and your town. \nTopics covered in this session: \n\nWhy narrative matters – understand how perceptions influence local engagement and your business\, with insights from HSP surveys\nBuilding pride in place – practical steps for small businesses to foster community spirit and collaborate with other local enterprises\nMaking high streets experiential\, convenient and community-focused – actionable ways to attract and retain customers while contributing to a vibrant\, valued local high street
URL:https://investinangus.com/event/lunch-and-learn-why-changing-the-high-street-narrative-is-vital-for-success/
CATEGORIES:Business Planning,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251013T103000
DTEND;TZID=UTC:20251013T120000
DTSTAMP:20260404T161848
CREATED:20251008T135243Z
LAST-MODIFIED:20251008T135243Z
UID:10092205-1760351400-1760356800@investinangus.com
SUMMARY:Predicting the future of soil health with AI
DESCRIPTION:Part of the “Envisioning the future of soil health monitoring” series for AI4SoilHealth\, hosted by Soil Association. \nWhat role can AI play in assessing soil degradation\, mapping vulnerabilities\, and identifying the drivers of soil health decline? Can machine learning and process-based models provide reliable insights into Soil Organic Carbon (SOC) dynamics? And how can indicator frameworks be integrated into modelling projects to strengthen our ability to track and safeguard soil health? \nSign up to this free webinar to join leading experts to discuss these topics and learn more about the future of soil science. \nIn this webinar we are joined by AI 4 Soil Health project partners and a member of the European Commission to discuss AI\, modelling and soil health indicator frameworks. The panel will discuss what these methods mean for the future of soil health\, explore challenges and opportunities\, and share lessons learned from applying models across Europe.
URL:https://investinangus.com/event/predicting-the-future-of-soil-health-with-ai/
CATEGORIES:Environment,Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251013T120000
DTEND;TZID=UTC:20251013T123000
DTSTAMP:20260404T161848
CREATED:20251008T160146Z
LAST-MODIFIED:20251008T160146Z
UID:10092213-1760356800-1760358600@investinangus.com
SUMMARY:Lunch and Learn: Bringing your business story to life
DESCRIPTION:Storytelling brings the emotional element into the buying process. Knowing how and when to use your story ensures that people hear what you have to say and engage with it. \nIn this webinar\, Bev Hepting will look at how you can incorporate your story into your business marketing and create highly compelling messages in the process. \nTopics covered in this session: \n\nHow to put your story together\nHow to incorporate it into your business message\nHow to deliver your story and message with confidence and clarity
URL:https://investinangus.com/event/lunch-and-learn-bringing-your-business-story-to-life/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251014T100000
DTEND;TZID=UTC:20251014T120000
DTSTAMP:20260404T161848
CREATED:20250908T161337Z
LAST-MODIFIED:20250908T161337Z
UID:10091937-1760436000-1760443200@investinangus.com
SUMMARY:Young person’s guide to starting a business
DESCRIPTION:This webinar will provide you with information\, direction and support on a range of topics\, including: \n\nPlanning (before you start\, & once you are up and running)\n\n\nThe personal benefits of working for yourself\n\n\nHow to make sure your idea is viable and sustainable\n\n\nHow to research your market and market your business\n\n\nHow to identify who your customers are\n\n\nStaffing\n\n\nFunding\n\n\nHow to register and set up – sole trader or a limited company
URL:https://investinangus.com/event/young-persons-guide-to-starting-a-business-6/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251014T120000
DTEND;TZID=UTC:20251014T123000
DTSTAMP:20260404T161848
CREATED:20251008T160306Z
LAST-MODIFIED:20251008T160306Z
UID:10092215-1760443200-1760445000@investinangus.com
SUMMARY:Lunch and Learn: Leaning into adversities to make your brand stronger
DESCRIPTION:Many businesses don’t survive “shock events” (global pandemics\, heavy flooding\, recessions and so on). So what helps those that do survive them to keep going? \nIn this Lunch and Learn\, Adrian Ashton will share insight into how he’s managed to keep his business afloat in the face of ongoing crises that would’ve forced most other businesses to wind up. And he’ll explain how to apply these lessons to any enterprise. \nTopics covered in this session: \n\nHow not to lose clients when dealing with challenges\nHow to approach recreating your business model\nHow you can use crises to help strengthen your brand
URL:https://investinangus.com/event/lunch-and-learn-leaning-into-adversities-to-make-your-brand-stronger/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251015T100000
DTEND;TZID=UTC:20251015T120000
DTSTAMP:20260404T161848
CREATED:20250908T161840Z
LAST-MODIFIED:20250908T161840Z
UID:10091939-1760522400-1760529600@investinangus.com
SUMMARY:Business expenses – What can I claim
DESCRIPTION:This webinar focuses on the main areas of spend that many businesses might incur\, and provides a detailed and HMRC backed overview of what can and should be claimed. \nThis webinar will cover: \n\nWhat constitutes a business expense\nThe HMRC rules around business expenses\nWhat you can claim and more importantly what you cannot when submitting an accurate tax return\nThe main expenses that are claimable\, what can be claimed and how they should be calculated
URL:https://investinangus.com/event/business-expenses-what-can-i-claim/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251015T120000
DTEND;TZID=UTC:20251015T123000
DTSTAMP:20260404T161848
CREATED:20251008T160423Z
LAST-MODIFIED:20251008T160423Z
UID:10092217-1760529600-1760531400@investinangus.com
SUMMARY:Building a finance stack that grows with your business
DESCRIPTION:Expanding globally starts with the right systems in place. \nMany founders choose low-cost finance tools early on. It works for a while. But as the business grows\, those tools often fall short – leading to messy migrations and delays. \nIn this session\, we’ll hear from Tannah Matus\, CFO at Secret Food Tours. He’ll share how he’s built finance systems that scale\, support global operations and connect smoothly with tools like Xero\, NetSuite and Shopify. \nTannah will also answer questions based on real challenges small businesses face when expanding into new markets – drawing from his own experience and from the wider community. \nIf you’re thinking about growing internationally\, this conversation will help you plan ahead and avoid common roadblocks. \nTopics covered in this session: \n\nThe essential tools for early-stage vs scaling-stage businesses\nHow to avoid painful migrations later on\nReal examples from founders and leaders\nHow Airwallex integrates with accounting and e-commerce software
URL:https://investinangus.com/event/building-a-finance-stack-that-grows-with-your-business/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251015T130000
DTEND;TZID=UTC:20251015T150000
DTSTAMP:20260404T161848
CREATED:20250908T162046Z
LAST-MODIFIED:20250908T162046Z
UID:10091941-1760533200-1760540400@investinangus.com
SUMMARY:How to build your brand
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/how-to-build-your-brand-23/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251016T120000
DTEND;TZID=UTC:20251016T123000
DTSTAMP:20260404T161848
CREATED:20250923T092012Z
LAST-MODIFIED:20250923T092012Z
UID:10092097-1760616000-1760617800@investinangus.com
SUMMARY:Lunch and Learn: Unlocking the power of video to scale your business
DESCRIPTION:Think creating professional video is too complicated or costly? \nJoin this Lunch and Learn to discover how easy it can be to produce stand-out content with zero editing experience and hear why video should be a core part of your brand strategy. \nVideo is the storytelling medium of choice\, delivering up to 20 times more engagement than other formats. Yet many businesses struggle with the perception that it requires expensive tools or advanced skills. \nIn this session with video editor Tim Chaffee\, you’ll learn how to overcome those barriers and create professional-looking videos quickly\, affordably and with ease. \nTopics covered in this session: \n\nHow to build brand visibility with video storytelling\nHow to create high-quality content using next-gen\, browser-based tools\nHow to collaborate with your team to streamline production and scale output
URL:https://investinangus.com/event/lunch-and-learn-unlocking-the-power-of-video-to-scale-your-business/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251016T140000
DTEND;TZID=UTC:20251016T143000
DTSTAMP:20260404T161848
CREATED:20250825T140709Z
LAST-MODIFIED:20250825T140709Z
UID:10091822-1760623200-1760625000@investinangus.com
SUMMARY:VisitScotland bitesize webinars: Optimise your website with UX fundamentals
DESCRIPTION:Want to make your tourism website easier and more enjoyable for your visitors? \nIn this introductory UX (User Experience) webinar\, you’ll learn simple\, practical tips to understand what your users really need\, so your site feels welcoming and easy to navigate. \nIdeal for tourism businesses looking for an easy introduction to website optimisation.
URL:https://investinangus.com/event/visitscotland-bitesize-webinars-optimise-your-website-with-ux-fundamentals/
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251017T120000
DTEND;TZID=UTC:20251017T123000
DTSTAMP:20260404T161848
CREATED:20251008T160556Z
LAST-MODIFIED:20251008T160556Z
UID:10092220-1760702400-1760704200@investinangus.com
SUMMARY:Lunch and Learn: How to set healthy tech boundaries at home and work
DESCRIPTION:Juggling client demands\, content creation and monitoring your child’s screen time is the modern parent’s triathlon. \nLed by Nicola Millington\, this hands-on Lunch and Learn will equip you with a concrete framework to handle the specific online challenges you face. Nicola will move from theory to practice\, giving you scripts\, tools and routines you can implement immediately. \nReclaim your time\, protect your mental energy and build your business from a place of calm confidence. \nTopics covered in this session: \n\nThe 5-minute troll triage: A step-by-step flowchart for assessing and responding to (or ignoring) negative online engagement without it ruining your day.\nDesigning your digital perimeter: Learn how to configure privacy settings\, use content filters and establish “digital-free zones” in your home to protect your family’s peace.\nThe family media agreement co-created by an entrepreneur: A practical framework for creating a set of online rules with your children\, fostering trust and open communication instead of control and secrecy.
URL:https://investinangus.com/event/lunch-and-learn-how-to-set-healthy-tech-boundaries-at-home-and-work/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251020T100000
DTEND;TZID=UTC:20251020T123000
DTSTAMP:20260404T161848
CREATED:20251003T140952Z
LAST-MODIFIED:20251003T140952Z
UID:10092136-1760954400-1760963400@investinangus.com
SUMMARY:#MadeOnAMobile
DESCRIPTION:Do you watch videos on YouTube\, TikTok\, Instagram or LinkedIn and wonder… should I be doing that too? \nIf you want to promote your business\, share your story\, or build your brand\, video is a powerful way to connect. This two-part workshop will show you how to create authentic\, engaging content\, using just your phone. \nSession 1: Filmmaking Foundations (Online via Zoom) \nStart with the essentials that will shape everything you create: \nPlan and structure your story\nCompose compelling shots\nEdit video clips with sound\, titles and transitions\, all on your mobile device\nVideo is the only format where your audience can hear your voice\, see your face\, and feel your passion\, even when you’re not in the room. \nWhether you use Apple or Android\, you’ll leave with the confidence to shoot and edit creative content that truly connects. \nThis is a two part event. When you book the first session you are also booking session 2 on 23rd October at Arbroath Football Club from 10am – 4.30pm\, where you’ll get hands-on experience with interview techniques and learn how to share your finished video across social media and the web\, ensuring it reaches and resonates with the right audience.
URL:https://investinangus.com/event/madeonamobile/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
END:VCALENDAR