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X-WR-CALDESC:Events for Invest in Angus
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BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T120000
DTEND;TZID=UTC:20251211T123000
DTSTAMP:20260403T190753
CREATED:20251202T135105Z
LAST-MODIFIED:20251202T135105Z
UID:10092700-1765454400-1765456200@investinangus.com
SUMMARY:How small businesses can create great videos | Lunch and Learn
DESCRIPTION:Join this Lunch and Learn as we showcase a new way of video editing – as a team. \nWhether you’re in marketing\, comms or creative\, you’ll discover how anyone – no matter what their skill level or where they’re based – can co-create professional\, on-brand videos quickly and effortlessly. No expensive equipment and no steep learning curves. \nVideo is the most powerful storytelling format brands can employ – and companies that use video on their landing pages see conversion rates increase by up to 80%. \nYet many teams still believe great video requires big budgets or advanced technical expertise. Today\, that’s no longer true. \nWith next-generation online collaborative tools\, teams can now plan\, edit and publish video content together in real time – saving time\, money and creative energy. \nTopics covered in this session: \n\nHow co-creating videos saves time and money\nA live demo of team video editing in action\nPractical tips for how to make videos quickly and easily
URL:https://investinangus.com/event/how-small-businesses-can-create-great-videos-lunch-and-learn/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T130000
DTEND;TZID=UTC:20251211T150000
DTSTAMP:20260403T190753
CREATED:20251008T161228Z
LAST-MODIFIED:20251008T161228Z
UID:10092230-1765458000-1765465200@investinangus.com
SUMMARY:Social media trends for 2026
DESCRIPTION:Social media continues to evolve at lightning speed. With new features\, shifting algorithms\, and ever-changing user behaviour\, staying relevant can be a challenge. \nThat’s why this session is designed to give you a competitive edge – whether you’re managing social for a brand\, running a small business\, or working as a digital marketing professional. \nLed by social media expert Alison Battisby\, this two-hour session will reveal what’s next\, what’s working and how to prepare your social media strategy for success in the year ahead.
URL:https://investinangus.com/event/social-media-trends-for-2026/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T140000
DTEND;TZID=UTC:20251211T143000
DTSTAMP:20260403T190753
CREATED:20251112T151933Z
LAST-MODIFIED:20251112T151933Z
UID:10092491-1765461600-1765463400@investinangus.com
SUMMARY:VisitScotland Business Essentials Bitesize Webinars: Taking those first steps towards inclusive
DESCRIPTION:Learn about how taking small steps toward accessibility and inclusivity can open your business to a wider audience\, boost customer satisfaction\, and help you stand out in a competitive market. \nThis VisitScotland Business Essentials webinar offers an introduction to the value of inclusive tourism.
URL:https://investinangus.com/event/visitscotland-business-essentials-bitesize-webinars-taking-those-first-steps-towards-inclusive/
CATEGORIES:Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251211T140000
DTEND;TZID=UTC:20251211T160000
DTSTAMP:20260403T190753
CREATED:20251022T093658Z
LAST-MODIFIED:20251022T093658Z
UID:10092299-1765461600-1765468800@investinangus.com
SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-21/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251212T120000
DTEND;TZID=UTC:20251212T123000
DTSTAMP:20260403T190753
CREATED:20251105T150413Z
LAST-MODIFIED:20251105T150413Z
UID:10092419-1765540800-1765542600@investinangus.com
SUMMARY:Supercharge your start-up with marketing trends for 2026 | Lunch and Learn
DESCRIPTION:Join Lorna Bladen\, Chief Marketing Officer at Enterprise Nation\, Alison Battisby\, founder of Avocado Social\, and Martha Keith\, founder of Martha Brook\, for an inspiring and insight-packed webinar exploring the marketing trends set to define 2026. \nIn this session\, Lorna and Alison will unpack how rapid changes in technology\, consumer expectations\, and digital culture are transforming the way small businesses connect with customers. You’ll gain a forward-thinking view of what’s next – and leave with practical steps you can take right now to stay ahead. \nTopics covered in this session: \n\nAI-powered marketing for everyone: How to use automation and personalisation tools to save time and boost engagement\nThe creator economy meets small business: How to collaborate with creators and communities to grow your brand authentically\nSustainability and storytelling: Why conscious marketing is winning hearts (and sales) – and how to communicate your values effectively\nSocial platforms in 2026: Where your audience will actually spend their time and what content is driving results\nBudget-friendly innovation: Smart ways to test new ideas without big-brand budgets
URL:https://investinangus.com/event/supercharge-your-start-up-with-marketing-trends-for-2026-lunch-and-learn/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251215T100000
DTEND;TZID=UTC:20251215T120000
DTSTAMP:20260403T190753
CREATED:20251022T093812Z
LAST-MODIFIED:20251022T093812Z
UID:10092301-1765792800-1765800000@investinangus.com
SUMMARY:Social media essentials: Facebook
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are\nUnderstand the power of Facebook advertising\, and other selling options available to you\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity
URL:https://investinangus.com/event/social-media-essentials-facebook-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251217T100000
DTEND;TZID=UTC:20251217T120000
DTSTAMP:20260403T190753
CREATED:20251022T093944Z
LAST-MODIFIED:20251022T093944Z
UID:10092305-1765965600-1765972800@investinangus.com
SUMMARY:Delivering Profit to Drive Growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nWe will cover: \n\nGetting to know your financials\nControlling growth\nImproving decision making\nOpportunities\nCash is king\nControlling change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth-18/
CATEGORIES:Business Planning,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20251227T100000
DTEND;TZID=UTC:20251227T120000
DTSTAMP:20260403T190753
CREATED:20251117T161532Z
LAST-MODIFIED:20251117T161532Z
UID:10092539-1766829600-1766836800@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, we are here to support you and help you decide if this is the right path for you. \nWe will cover: \n\nPersonal finance\nPlanning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-77/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260107T100000
DTEND;TZID=UTC:20260107T120000
DTSTAMP:20260403T190753
CREATED:20251202T094243Z
LAST-MODIFIED:20251202T094243Z
UID:10092639-1767780000-1767787200@investinangus.com
SUMMARY:How to build a digital marketing plan
DESCRIPTION:This webinar will guide you through the steps needed to create an effective digital marketing strategy\, ensuring you focus on the right tactics to meet your business objectives and goals. \nWe will cover: \n\nThe importance of planning your digital marketing activities\nBuilding your plan around a simple framework\nConducting a situational analysis (and understanding customers and competitors)\nDeveloping your brand and tone of voice\nPlanning your content strategy\nPrioritising digital channels\nEvaluating your Digital Marketing efforts
URL:https://investinangus.com/event/how-to-build-a-digital-marketing-plan-45/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260107T120000
DTEND;TZID=UTC:20260107T123000
DTSTAMP:20260403T190753
CREATED:20251202T135423Z
LAST-MODIFIED:20251202T135423Z
UID:10092702-1767787200-1767789000@investinangus.com
SUMMARY:Mastering the mechanics of achieving goals | Lunch and Learn
DESCRIPTION:This isn’t a “new year\, new you” type of training – you’re already awesome. \nBut in this session led by Rhea Freeman\, we’ll delve into how to make your 2026 goals a reality by creating a simple step-by-step blueprint you can use to get to where you want to be. \nWe’ll look at how to set goals you actually care about\, the anatomy of goals that make them easier to achieve\, how to create the pathway to get there\, and how and why you need to celebrate those micro goals along the way. \nTopics covered in this session: \n\nHow to understand the key bits that make goals a blueprint rather than a wish\nHow to reverse engineer a goal into actionable steps\nThree steps they can take to move them closer
URL:https://investinangus.com/event/mastering-the-mechanics-of-achieving-goals-lunch-and-learn/
CATEGORIES:Business Planning,Wellbeing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260107T120000
DTEND;TZID=UTC:20260107T130000
DTSTAMP:20260403T190753
CREATED:20260105T132658Z
LAST-MODIFIED:20260105T132658Z
UID:10092894-1767787200-1767790800@investinangus.com
SUMMARY:Building capacity\, creating partnerships and leveraging data
DESCRIPTION:The role of councils as connectors and brokers is evolving. By building enabling ecosystems of governance\, finance\, leadership\, and partnerships\, councils turn ambition into delivery. The effective use of data and digital platforms can unlock insight and decision-making that accelerates this coordinated\, place-based progress. \nThis webinar will demonstrate how the Net Zero Living Programme places have used their convening power to align networks\, attract investment\, and drive innovation with visible local impact.
URL:https://investinangus.com/event/building-capacity-creating-partnerships-and-leveraging-data/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260107T140000
DTEND;TZID=UTC:20260107T160000
DTSTAMP:20260403T190753
CREATED:20251202T100129Z
LAST-MODIFIED:20251202T100129Z
UID:10092641-1767794400-1767801600@investinangus.com
SUMMARY:A step-by-step guide to building your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/a-step-by-step-guide-to-building-your-business-plan-27/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260108T100000
DTEND;TZID=UTC:20260108T120000
DTSTAMP:20260403T190753
CREATED:20251202T100506Z
LAST-MODIFIED:20251202T100506Z
UID:10092643-1767866400-1767873600@investinangus.com
SUMMARY:How to plan and schedule your online content
DESCRIPTION:Businesses who plan their content in advance\, aligning their channels with actual business objectives\, customer themes and national events\, and then schedule it to ensure it reaches the target market at the right time\, on the right platform – hugely increase the chances of achieving impact. \nIn this webinar\, you will learn how to: \n\nPlan content based on your business and your customer needs\nEvaluate current social media dashboards and management tools\nCreate a social media content calendar and schedule updates automatically\nReach more people through automating your blog and email newsletter content\nImplement simple automation techniques to increase efficiency\n\nHaving great content is just the start. This webinar will help you better organise and setup your content strategy through simple planning and effective scheduling\, to achieve great business results.
URL:https://investinangus.com/event/how-to-plan-and-schedule-your-online-content-10/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260108T120000
DTEND;TZID=UTC:20260108T123000
DTSTAMP:20260403T190753
CREATED:20251216T093741Z
LAST-MODIFIED:20251216T093741Z
UID:10092770-1767873600-1767875400@investinangus.com
SUMMARY:How to become financially savvy in 2026 | Lunch and Learn
DESCRIPTION:This Lunch and Learn uncovers the top money mistakes founders make – and why they happen. Spoiler: it’s usually because you don’t have the time to keep up with everything. \nKaren McFadden will also show you how Money Insights (and our new matchmaker\, MiMi) helps you find\, save and understand money as you grow\, without the panic. \nTopics covered in this session: \n\nNew tools and support (including Money Insights) that help you manage your business finances with confidence\nWhere to find\, save and understand money more effectively\nWhy gaining traction and organic revenue is crucial before approaching investors
URL:https://investinangus.com/event/how-to-become-financially-savvy-in-2026-lunch-and-learn/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260108T123000
DTEND;TZID=UTC:20260108T133000
DTSTAMP:20260403T190753
CREATED:20251216T094309Z
LAST-MODIFIED:20251216T094309Z
UID:10092772-1767875400-1767879000@investinangus.com
SUMMARY:Make 2026 work for you – the goal system you need
DESCRIPTION:Join Rhea Freeman for a free webinar to get 2026 off to a great start. \n“Make 2026 work for you – the goal system you need” has been created to not set goals you FEEL you should want\, but to look at what you really WANT to do\, and then help you get there! \nHere’s exactly what we’ll be covering in the webinar: \n\nWhy goals matter\nWhy it’s our duty to dream BIG\nThe value of sharing goals with the right people (and why we should NOT share with the wrong ones!)\nThe anatomy of a good goal – and why that helps us achieve\nThree of the most common blocks that stop us from achieving our big goals – and how to overcome them
URL:https://investinangus.com/event/make-2026-work-for-you-the-goal-system-you-need/
CATEGORIES:Wellbeing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260108T140000
DTEND;TZID=UTC:20260108T160000
DTSTAMP:20260403T190753
CREATED:20251202T100737Z
LAST-MODIFIED:20251202T100737Z
UID:10092645-1767880800-1767888000@investinangus.com
SUMMARY:Social media essentials: Instagram
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools\nBest practice profiles\, and some strategies to help your business stand out from the crowd\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels
URL:https://investinangus.com/event/social-media-essentials-instagram-21/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260109T100000
DTEND;TZID=UTC:20260109T120000
DTSTAMP:20260403T190753
CREATED:20251202T102058Z
LAST-MODIFIED:20251202T102058Z
UID:10092647-1767952800-1767960000@investinangus.com
SUMMARY:Bookkeeping essentials
DESCRIPTION:At the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated\n\nYou will also receive a workbook on excel to help you manage and monitor costs and sales.
URL:https://investinangus.com/event/bookkeeping-essentials-38/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260109T120000
DTEND;TZID=UTC:20260109T123000
DTSTAMP:20260403T190753
CREATED:20251216T094741Z
LAST-MODIFIED:20251216T094741Z
UID:10092774-1767960000-1767961800@investinangus.com
SUMMARY:How to create a simple customer persona | Lunch and Learn
DESCRIPTION:In this fast-paced\, practical webinar\, Angela Venoya will tell you how to create a customer persona that improves your marketing without you wasting hours on guesswork or unnecessary details. \nUsing a simple framework\, you’ll uncover what truly motivates your audience\, what holds them back and what triggers them to take action. \nBy the end\, you’ll walk away with a clear persona you can use to guide your content\, messaging and offers immediately. \nTopics covered in this session: \n\nA simple persona framework: The four elements that matter: the problem\, the goal\, the objections and the triggers\nA method of building an accurate persona: A fast\, repeatable process you can use before every campaign or piece of content\nInstant marketing clarity: How this persona helps you improve your messaging\, create more relevant content and boost conversions effortlessly
URL:https://investinangus.com/event/how-to-create-a-simple-customer-persona-lunch-and-learn/
CATEGORIES:Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260109T120000
DTEND;TZID=UTC:20260109T123000
DTSTAMP:20260403T190753
CREATED:20260105T135811Z
LAST-MODIFIED:20260105T135811Z
UID:10092912-1767960000-1767961800@investinangus.com
SUMMARY:How to franchise your business in 2026
DESCRIPTION:Franchising is one of the fastest ways to scale in the UK. Join our free webinar and discover how to turn your successful business into a franchise model that works. \nLearn from Julie Clabby\, who built The Busylizzy Club from a single location in 2011 into an award-winning UK franchise network with over 50 locations. She franchised the business in 2014 and has recruited\, supported and grown franchises ever since. \nWhat you’ll learn in 30 minutes: \n\nWhat franchising actually is\nImportance of a pilot\nFinancials\nDocumenting everything\nTerritory mapping
URL:https://investinangus.com/event/how-to-franchise-your-business-in-2026/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260112T120000
DTEND;TZID=UTC:20260112T123000
DTSTAMP:20260403T190753
CREATED:20260105T135954Z
LAST-MODIFIED:20260105T135954Z
UID:10092914-1768219200-1768221000@investinangus.com
SUMMARY:How to manage stress when you run a business | Lunch and Learn
DESCRIPTION:Ever found yourself working late into the night\, only to wake up feeling more exhausted and less motivated than the day before? \nDo you notice that the pressures of running your business\, managing cash flow\, leading your team and keeping clients happy are starting to take a toll on your health\, focus or relationships? \nIn this Lunch and Learn\, burnout coach David Wallis shares proven strategies to help you manage stress before it leads to burnout. \nYou’ll learn how to spot the early warning signs\, set boundaries that protect your energy and build daily rituals that support both your wellbeing and your business goals. \nThis session is designed for founders and leaders who want to thrive\, not just survive\, in today’s demanding business environment. \nTopics covered in this session: \n\nHow to recognise the difference between stress and burnout: Learn the subtle signs that your stress is becoming unsustainable\, and why early intervention matters.\nThe seven types of exhaustion (and how to recover): Discover the physical\, mental and emotional factors that drain business owners\, and practical ways to restore your energy.\nSetting boundaries without guilt: Master the art of saying “no”\, protecting your time and communicating your needs\, so you can lead with confidence.
URL:https://investinangus.com/event/how-to-manage-stress-when-you-run-a-business-lunch-and-learn/
CATEGORIES:Wellbeing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260112T120000
DTEND;TZID=UTC:20260112T130000
DTSTAMP:20260403T190753
CREATED:20260105T133548Z
LAST-MODIFIED:20260105T133548Z
UID:10092904-1768219200-1768222800@investinangus.com
SUMMARY:Engineering Biology Mission Hubs: preventing plastic pollution
DESCRIPTION:Join members from the team leading the Preventing Plastic Pollution with Engineering Biology (P3EB) Mission Hub as they provide an overview of their expansive engineering biology programme. \nYou can expect to learn more about: \n\nthe aims and objectives of this Engineering Biology Mission Hub\nresearch and innovation activities taking place across the consortium\nopportunities to engage with the programme.\n\nThere will be an opportunity within the webinar for attendees to pose questions to the Mission Hub team. \nThis webinar is part of a series taking place over 2025 and 2026. \nEach webinar will feature members from one of the six UK Research and Innovation (UKRI) Engineering Biology Mission Hub teams.
URL:https://investinangus.com/event/engineering-biology-mission-hubs-preventing-plastic-pollution/
CATEGORIES:Innovation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260112T140000
DTEND;TZID=UTC:20260112T160000
DTSTAMP:20260403T190753
CREATED:20251202T102509Z
LAST-MODIFIED:20251202T102509Z
UID:10092649-1768226400-1768233600@investinangus.com
SUMMARY:How to create engaging content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. \nThis session is ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nWe will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/how-to-create-engaging-content-19/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260113T100000
DTEND;TZID=UTC:20260113T120000
DTSTAMP:20260403T190753
CREATED:20251202T102811Z
LAST-MODIFIED:20251202T102811Z
UID:10092651-1768298400-1768305600@investinangus.com
SUMMARY:Introduction to Canva
DESCRIPTION:Canva is an all-in-one online design tool that makes it simple to create graphics\, edit photos/videos and write content. \nIn this webinar\, you’ll learn how to navigate Canva with confidence\, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. \nWe’ll then explore how to: \n\nDesign professional printed marketing materials and edit photos with ease.\nCreate engaging social media content\, including videos and images for posts and ads.\nWrite creative blog content and make stunning presentations.\n\nWe’ll finish this beginner’s guide to Canva by looking at some clever strategies for improving how you market your business with your new suite of creative marketing materials. \nAs a result of attending this webinar\, you will gain practical knowledge of the basics of Canva and learn how to save time when marketing your business online. We’ll be focusing on the free features of Canva for this webinar but some paid ‘Canva Pro’ features will be demonstrated also.
URL:https://investinangus.com/event/introduction-to-canva-18/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260113T120000
DTEND;TZID=UTC:20260113T123000
DTSTAMP:20260403T190753
CREATED:20251202T135803Z
LAST-MODIFIED:20251202T135803Z
UID:10092704-1768305600-1768307400@investinangus.com
SUMMARY:Why every business needs a strategic plan | Lunch and Learn
DESCRIPTION:Strategic planning is essential for overcoming stagnation and achieving business success. But where do you find time amid daily tasks? And why does it matter? \nThis webinar\, led by experienced researcher and entrepreneur Tammy Whalen Blake\, will challenge your perspective on growth. \nTammy has a proven record of assisting hundreds of businesses in their transition and offers actionable strategies for effective planning and execution. \nThis isn’t just theory – it’s practical insight from actual business experience. \nTopics covered in this session: \n\nHow strategic planning keeps your pipeline primed and creates predictable growth\nHow to identify your best possible balance between CEO\, manager and expert activities so you can grow sustainably without burning out\nHow to transform from self-employed to business owner by defining your vision\, taking advantage of your strengths and making data-informed decisions
URL:https://investinangus.com/event/why-every-business-needs-a-strategic-plan-lunch-and-learn/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260113T130000
DTEND;TZID=UTC:20260113T150000
DTSTAMP:20260403T190753
CREATED:20251202T103053Z
LAST-MODIFIED:20251202T103053Z
UID:10092653-1768309200-1768316400@investinangus.com
SUMMARY:How to generate and increase sales
DESCRIPTION:Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. \nWe will cover: \n\nWhy a clear understanding of what an ideal customer looks like\, and a good understanding of their problems\, needs and wants is key to sales success\nHow to develop your sales platform using digital tools\, platforms\, and techniques\nThe different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press\nThe key phases in prospecting\, qualifying\, and converting sales prospects\nThe value of a ‘sales funnel’ and how it can be used to help plan and achieve sales\nWhy keeping the customers you already have is the best sales strategy of all\nThe importance of appropriate customer service in retaining customers
URL:https://investinangus.com/event/how-to-generate-and-increase-sales-47/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260114T100000
DTEND;TZID=UTC:20260114T120000
DTSTAMP:20260403T190753
CREATED:20251202T103322Z
LAST-MODIFIED:20251202T103322Z
UID:10092655-1768384800-1768392000@investinangus.com
SUMMARY:An introduction to Artificial Intelligence (AI) for small businesses
DESCRIPTION:You’ve heard of Artificial Intelligence\, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective\, through the automatic creation of content for all your digital platforms; as well as helping you better understand your customers and business opportunities. \nThis webinar will cover: \n\nWhat is Artificial Intelligence\nCurrent AI tools and systems to use right now (including ChatGPT and MidJourney)\nAutomating digital content for blogs and social media\nUsing AI for business strategy and customer profiling\nThe pros and cons of AI for small businesses\n\nThis webinar will help you understand how you can integrate AI into your existing marketing\, looking at the potential consequences (good and bad) of Artificial Intelligence\, and its impact on small businesses and their customers.
URL:https://investinangus.com/event/an-introduction-to-artificial-intelligence-ai-for-small-businesses-22/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260114T120000
DTEND;TZID=UTC:20260114T123000
DTSTAMP:20260403T190753
CREATED:20251202T140040Z
LAST-MODIFIED:20251202T140040Z
UID:10092706-1768392000-1768393800@investinangus.com
SUMMARY:How to find the right funding for your start-up | Lunch and Learn
DESCRIPTION:Funding your business can feel like a maze. With so many options available\, how do you know which route to take? \nIn this session\, funding specialist Rachel Hayward will demystify the funding landscape for start-ups and small businesses. \nYou’ll learn the difference between grants and loans\, where to find them and how to position your business for success when applying. \nTopics covered in this session: \n\nKnowing your options: The key funding routes available to small businesses\, including grants and loans\nFinding the right fit: How to assess which type of funding best supports your business stage\, size and ambitions\nGetting application-ready: What funders are looking for and how to prepare a strong\, credible application that stands out
URL:https://investinangus.com/event/how-to-find-the-right-funding-for-your-start-up-lunch-and-learn/
CATEGORIES:Business Start-up,Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260114T130000
DTEND;TZID=UTC:20260114T150000
DTSTAMP:20260403T190753
CREATED:20251202T103603Z
LAST-MODIFIED:20251202T103603Z
UID:10092657-1768395600-1768402800@investinangus.com
SUMMARY:How to deliver low-cost\, high impact marketing
DESCRIPTION:When budgets are tight\, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business – without bursting the bank. \nWe will look at: \n\nHow marketing extends way beyond what most businesses consider it to be and how it provides opportunities for businesses to make transformational change with little or minimal extra spend\nIdentifying marketing priorities and using these to reshape your business\nThe marketing mix as a tool for reviewing how your business plans and delivers its marketing activity\nHow your marketing activity is delivered successfully and effectively in your business\nA series of top tips including the importance of understanding your customers\, the core components of a brand\, the value of strong and consistent branding\, the value of a clear focus and the power of creativity\nThe many options available with traditional advertising and promotion as a way a company communicates what it does and what it can offer customers\, but also looking how this has changed in a world where marketing has moved online\nThe foundations of effective marketing in a digital age\, looking at how your business can grasp new ways of marketing such as social media\, web and digital PR
URL:https://investinangus.com/event/how-to-deliver-low-cost-high-impact-marketing-27/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260114T180000
DTEND;TZID=UTC:20260114T200000
DTSTAMP:20260403T190753
CREATED:20260105T111953Z
LAST-MODIFIED:20260105T111953Z
UID:10092837-1768413600-1768420800@investinangus.com
SUMMARY:Simple Steps to Get Your Business Online
DESCRIPTION:Reaching your customers online is simple\, and we’ll show you how. \nWe’ve teamed up with DLR Media to create a workshop that will help you boost visibility\, improve your online presence\, and plan for a stronger year ahead. No jargon\, no complicated tech\, just practical tips you can start using straight away. \nYou’ll learn: \n\nHow to keep customers informed and engaged online\nWhat to post\, how often\, and how to increase reach\nSimple promotions and ideas to encourage footfall\nHow to build customer loyalty and repeat business\nQuick online improvements you can implement right away\nTools\, templates\, and content ideas to support you\n\nThis workshop is suitable for all levels\, including complete beginners. If you’ve never set up social media or a website before\, don’t worry\, we’ll guide you every step of the way.
URL:https://investinangus.com/event/simple-steps-to-get-your-business-online/
LOCATION:Forfar Community Campus\, Kirriemuir Road\, Forfar\, DD8 3TG
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260115T093000
DTEND;TZID=UTC:20260115T160000
DTSTAMP:20260403T190753
CREATED:20251216T092411Z
LAST-MODIFIED:20251216T092411Z
UID:10092761-1768469400-1768492800@investinangus.com
SUMMARY:Christmas 2025 - How did it go for sales?
DESCRIPTION:Three key note speakers will share how Christmas 2025 went and how they are already planning for 2026. \nChristmas is one of the key opportunities for farm retailers and agritourism enterprises. Many of us are not well enough organised to benefit from this key event. \nThis meeting will focus on how Christmas went in 2025\, when is the right time to plan for Christmas 2026 and what planning should  entail. \nThe day will start with a business talk and tour of the Smiddy Farm Shop\, Blair Drummond\, by Stirling\, with owner Will Muir. \nAfterwards travel the short distance to Gargunnock Community Centre to hear from Monitor Farm Programme Expert in Farm Retail\, Fiona Pollock\, Ardoss Farm Shop and her daughter Nikki Storrar\, and Will Docker\, Balgove Larder\, Fife. \nThey will provide an evaluation of how Christmas 2025 has gone including some sales analysis and discussions on footfall\, sale per basket and marketing. And they will discuss how they have already started planning for Christmas 2026. \nCome along and ask these larger established businesses your questions. All are welcome.
URL:https://investinangus.com/event/christmas-2025-how-did-it-go-for-sales/
LOCATION:Blair Drummond Smiddy Farm Shop\, Stirling\, FK9 4UY
CATEGORIES:Food & Drink,Tourism
END:VEVENT
END:VCALENDAR