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X-WR-CALDESC:Events for Invest in Angus
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TZID:UTC
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TZOFFSETFROM:+0000
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DTSTART:20230101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20240207T100000
DTEND;TZID=UTC:20240207T110000
DTSTAMP:20260404T095610
CREATED:20240129T111801Z
LAST-MODIFIED:20240129T111801Z
UID:10088611-1707300000-1707303600@investinangus.com
SUMMARY:Understanding machine learning
DESCRIPTION:This session teaches the foundations of how machine learning models learn and work\, the components of designing a problem for machine learning to solve\, and a basic understanding of the resources and tools needed for a business to invest in machine learning. Aimed at small business leaders / owners or anyone looking to get a better understanding on the subject. \nIn this session\, you will learn: \n\nhow different machine learning models work\nthe essentials for preparing data for a machine learning project\noptions for implementing machine learning for a business\n\nThis session is run using YouTube and is 60 minutes long. \nThe course assumes no prior knowledge or experience so there is no pre-reading necessary. \nThere will be the opportunity to ask questions during the session.
URL:https://investinangus.com/event/understanding-machine-learning/
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240206T180000
DTEND;TZID=UTC:20240206T200000
DTSTAMP:20260404T095610
CREATED:20231218T145131Z
LAST-MODIFIED:20231218T145131Z
UID:10088358-1707242400-1707249600@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-34/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240206T140000
DTEND;TZID=UTC:20240206T160000
DTSTAMP:20260404T095610
CREATED:20231218T144315Z
LAST-MODIFIED:20231218T144315Z
UID:10088356-1707228000-1707235200@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-34/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240206T113000
DTEND;TZID=UTC:20240206T170000
DTSTAMP:20260404T095610
CREATED:20240115T105127Z
LAST-MODIFIED:20240115T105127Z
UID:10088483-1707219000-1707238800@investinangus.com
SUMMARY:ETAG conference 2024
DESCRIPTION:Join industry colleagues at the ETAG Conference 2024 – the “must attend” event for everyone with an interest in Edinburgh’s visitor economy. \nThis year’s conference programme will include updates on Edinburgh’s visitor economy activity and developments. It will also highlight the latest tourism trends and insights. \nThe much loved “spotlight sessions” are still a firm fixture on the programme\, where you’ll hear about some of the exciting projects coming to the city over the coming year or so.
URL:https://investinangus.com/event/etag-conference-2024/
LOCATION:Edinburgh International Conference Centre\, 150 Morrison Street\, Edinburgh\, EH3 8EE
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240206T100000
DTEND;TZID=UTC:20240206T120000
DTSTAMP:20260404T095610
CREATED:20240109T155738Z
LAST-MODIFIED:20240109T155738Z
UID:10088412-1707213600-1707220800@investinangus.com
SUMMARY:Producing engaging online content
DESCRIPTION:Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand\, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. Ideal for businesses that already have a business website or use social media and now want to take it a step further\, and develop the skills to show your audience that you are a trusted operator in your field. \nThis session will help you: \n\nUnderstand what kind of content your customers are looking for\nSource\, write and deliver that content\nAmplify your brand and message and boost engagement online
URL:https://investinangus.com/event/producing-engaging-online-content-30/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240205T180000
DTEND;TZID=UTC:20240205T200000
DTSTAMP:20260404T095610
CREATED:20240109T155654Z
LAST-MODIFIED:20240109T155654Z
UID:10088410-1707156000-1707163200@investinangus.com
SUMMARY:e-Commerce with Shopify
DESCRIPTION:Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar\, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. \nBy the end of this webinar\, you will be able to: \n\nUnderstand the essential features that a website needs to have to sell physical and digital products online\nUnderstand what Shopify is and how to use the features it offers to build a secure and powerful e-Commerce website\nUse the Shopify page builder and work with free themes to get the design and style of your website on-brand\nUnderstand how to manage orders and deliver great customer service\nUnderstand how to launch your new e-Commerce website and ensure all essential building blocks are in place using a pre-launch checklist
URL:https://investinangus.com/event/e-commerce-with-shopify-19/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240205T140000
DTEND;TZID=UTC:20240205T160000
DTSTAMP:20260404T095610
CREATED:20231218T144222Z
LAST-MODIFIED:20231218T144222Z
UID:10088354-1707141600-1707148800@investinangus.com
SUMMARY:How to write and develop your business plan
DESCRIPTION:New and established businesses will require a business plan for getting a loan\, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan\, how a business plan is used to improve your prospects for a loan or a grant\, and how you can develop a business plan to meet your needs. \nWe will: \n\nProvide a structure for a business plan\nReview each section of what should be included within the business plan\nExplain when and how to use a business plan\nExplore the connections (and importance) between the words and the numbers\nLook at how to identify and manage cashflow within the business planning process
URL:https://investinangus.com/event/how-to-write-and-develop-your-business-plan-30/
CATEGORIES:Business Planning,Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240202T100000
DTEND;TZID=UTC:20240202T120000
DTSTAMP:20260404T095610
CREATED:20240111T130007Z
LAST-MODIFIED:20240111T130007Z
UID:10088463-1706868000-1706875200@investinangus.com
SUMMARY:Accessible Tourism Open Day
DESCRIPTION:Located in the heart of the Fife countryside\, near Cupar\, The Rings offers self-catering accommodation with advanced accessibility features. \nOwner Moira Henderson is a passionate advocate for inclusive tourism and has developed innovative approaches to make her accommodations fully accessible. \nCome along to this informal event to witness firsthand Moira’s ingenious approach to accessibility\, and learn how to apply these methods to your own business to make it more inclusive.
URL:https://investinangus.com/event/accessible-tourism-open-day/
LOCATION:The Rings\, Chance Inn\, Cupar\, KY15 5QJ
CATEGORIES:Networking,Tourism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240202T100000
DTEND;TZID=UTC:20240202T120000
DTSTAMP:20260404T095610
CREATED:20240109T153401Z
LAST-MODIFIED:20240109T153401Z
UID:10088408-1706868000-1706875200@investinangus.com
SUMMARY:Blogging for business
DESCRIPTION:This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. \nWe will cover: \n\nWhat a ‘blog’ is\, how to set one up and what it takes to make them work\nOther small and medium sized businesses who already blog successfully and what you can learn from them\nOptions for monetising a blog\nHow to promote your blog\nHow your blog can help move your website higher up search engine rankings\nUnderstanding analytics and measuring the impact of your blog
URL:https://investinangus.com/event/blogging-for-business-17/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240201T100000
DTEND;TZID=UTC:20240201T120000
DTSTAMP:20260404T095610
CREATED:20240109T140546Z
LAST-MODIFIED:20240109T140546Z
UID:10088406-1706781600-1706788800@investinangus.com
SUMMARY:Video production for social media
DESCRIPTION:Video captures people’s attention online and is important for getting your message across\, while engaging with your target audience. \nLearn how to: \n\nChoose what type of video to create to suit your business objectives\nPlan\, shoot\, edit\, and upload video without special kit or expertise.\nGet to know the various digital platforms that can be utilised to view and share video content.\nSee what editing apps are available and how to add music and subtitles.
URL:https://investinangus.com/event/video-production-for-social-media-6/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240131T180000
DTEND;TZID=UTC:20240131T203000
DTSTAMP:20260404T095610
CREATED:20240111T125539Z
LAST-MODIFIED:20240111T125811Z
UID:10088460-1706724000-1706733000@investinangus.com
SUMMARY:Unlocking Talent: The 2024 Retention Revolution
DESCRIPTION:Are you struggling to recruit and retain staff? \nDo you want to explore strategies to upskill and retain your employees through funded training? \nJoin us to learn about the support available in your local region\, empowering you to strategically recruit\, skillfully retrain\, and effectively retain top-tier talent. Collaborating with our professional partners\, you will gain insight into each and every one of their fantastic offerings. \nWe will also be launching the new Tay Cities SME Skills Fund\, a game-changing initiative designed to empower small-medium sized businesses in the region. \nThis fund is not just about financial support; it’s a strategic investment in your workforce\, focusing on employee experience and training to drive business growth and enhance talent retention. \nDon’t miss out on this opportunity to revolutionise your approach to employee retention and skills development. \nWho is this event for? \nBusiness Owners & Managers who are responsible for HR & staff development from any industry\, but particularly: Hospitality\, Construction\, Manufacturing and Care. \nWhy attend? \n\nSupport in the Region: Explore the range of support available from all our professional partners – Fife College\, UHI Perth\, University of Dundee\, Abertay University\, Skills Development Scotland\, Scottish Enterprise\, Business Gateway\, Dundee & Angus Chamber of Commerce\, Perthshire Chamber of Commerce and the Federation of Small Businesses.\nLearn about Staff Training Available: Discover how investing in your workforce’s skills can be a game-changer for your business success.\nRetention Strategies: Hear from experts and business owners on innovative approaches to employee engagement and development\, fostering an environment where your team wants to stay and thrive.\nAccess to New Funding: Learn about the Tay Cities SME Skills Fund and how it can provide financial support for your business growth initiatives.
URL:https://investinangus.com/event/unlocking-talent-the-2024-retention-revolution/
LOCATION:Dundee & Angus College\, Gardyne Campus\, Dundee\, DD5 1NY
CATEGORIES:Finance,HR,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240131T180000
DTEND;TZID=UTC:20240131T200000
DTSTAMP:20260404T095610
CREATED:20231204T120315Z
LAST-MODIFIED:20231204T120315Z
UID:10088300-1706724000-1706731200@investinangus.com
SUMMARY:TikTok and Instagram Reels for business
DESCRIPTION:You might view TikTok as a stream of dance trends and lip-synching videos\, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. \nWe will cover: \n\nHow to optimise your TikTok and Instagram accounts for the best results with video.\nHow to discover the latest trends on each platform and leverage this to create popular videos for your business.\nIdeas for creating content to entertain\, inspire or educate your audience (with lots of examples from a variety of relevant TikTok and Reels accounts).\nHow to increase engagement and reach by paying attention to your videos’ structure\, duration\, titles and understanding hashtags and algorithms.\nThe best kit\, apps and workflow to create bitesize vertical videos for both platforms.
URL:https://investinangus.com/event/tiktok-and-instagram-reels-for-business-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240131T130000
DTEND;TZID=UTC:20240131T143000
DTSTAMP:20260404T095610
CREATED:20240115T155841Z
LAST-MODIFIED:20240115T155957Z
UID:10088494-1706706000-1706711400@investinangus.com
SUMMARY:Supporting neurodivergent customers
DESCRIPTION:AccessAble is a world leader in the provision of accessibility information. Their website www.AccessAble.co.uk has Detailed Access Guides to over 70\,000 venues\, and is used by over 6 million people each year. Currently operating in 17 countries\, AccessAble have set a global benchmark for expectations of online detailed access information. \nAccessAble further supports 460 + clients to improve and communicate their access in and around their buildings and services\, with valuable data and actionable insight. \nUsing decades of experience listening to thousands of disabled people\, AccessAble supports organisations to improve their buildings\, policies\, and services to welcome disabled people as customers and colleagues\, through the provision of information\, consultancy\, and E-learning. \nThis session will provide an overview of best practices and strategies to better serve and accommodate this unique customer base. \nAccessAble’s Head of Marketing\, Carrie-Ann Lightley\, will be joined by panelists Dr Hannah Barham-Brown\, Hester Grainger\, and Lydia Wilkins. \nOur panelists will share their lived expertise of disability\, how businesses can support them\, and how neurodivergent customers can be better served.
URL:https://investinangus.com/event/supporting-neurodivergent-customers/
CATEGORIES:Accessibility,Skills & Training
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240131T100000
DTEND;TZID=UTC:20240131T120000
DTSTAMP:20260404T095610
CREATED:20231204T120234Z
LAST-MODIFIED:20231204T120234Z
UID:10088298-1706695200-1706702400@investinangus.com
SUMMARY:Facebook for business
DESCRIPTION:Get to grips with Facebook – the world’s most popular social networking platform. \nIn this webinar you will: \n\nLearn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy.\nBetter understand the algorithm behind Facebook\, and how to create great content that achieves a bigger reach and impact.\nLearn from the stats and data you can get from the system and discover who your most interested customers/clients are.\nUnderstand the power of Facebook advertising\, and other selling options available to you.\nDiscover other business opportunities presented by Facebook\, including how to promote and sell products and services.\nBe introduced to ‘Business Suite’ – a free Facebook dashboard to manage all your business activity.
URL:https://investinangus.com/event/facebook-for-business-4/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240131T093000
DTEND;TZID=UTC:20240131T103000
DTSTAMP:20260404T095610
CREATED:20240115T105624Z
LAST-MODIFIED:20240115T105624Z
UID:10088487-1706693400-1706697000@investinangus.com
SUMMARY:Thorntons Webinar - Reducing Workforce Costs\, Reorganisation and Redundancy
DESCRIPTION:Over the coming months\, employers may encounter some challenges as they continue to  navigate economic uncertainty inflationary pressures and higher costs. Many businesses are already feeling an increasing financial burden\, and accordingly\, some may want to undertake a review of their operating costs. \nWhile many employers will want to do all they can to reduce costs in a way which preserves jobs\, such as amending employment contracts\, regrettably\, others may have to look at restructuring and redundancies to manage costs. \nRegardless of scale\, employers contemplating redundancies must ensure they understand and follow the relevant legal framework. The effective management of any organisational restructure\, whether by redundancy or other means\, can minimise legal costs and ensure smooth transition. This webinar will cover the thorny issues of potential redundancies and restructures\, with a focus on the potential legal pitfalls and how best to navigate these. \nOur Employment Law specialists will host a one hour webinar and online Q&A to guide employers as they prepare to address the potential challenges ahead. As well as sharing legal guidance on these processes\, we will also share practical tips that you can apply in your own organisation. \nThis webinar will cover: \n\nJob preservation – ways to reduce workforce costs without resorting to redundancies\nThe redundancy process – the importance of getting it right!\nParticular points to consider arising out of discrimination and the costs of getting it wrong\nTips for employers\n\nWho should attend? \n\nBusiness owners\nHR Professionals\nFinance Directors\nSenior Managers and those with people management responsibilities
URL:https://investinangus.com/event/thorntons-webinar-reducing-workforce-costs-reorganisation-and-redundancy/
CATEGORIES:Business Planning,HR
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240130T180000
DTEND;TZID=UTC:20240130T200000
DTSTAMP:20260404T095610
CREATED:20240122T115609Z
LAST-MODIFIED:20240122T115609Z
UID:10088509-1706637600-1706644800@investinangus.com
SUMMARY:Ready\, Steady\, Grow: How to Expand Your Business
DESCRIPTION:Ready to accelerate your business growth but unsure where to begin? \nLook no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers\, this session is designed to help you identify your growth potential and create a roadmap for success. \nThrough collaborative discussions with like-minded businesses\, you’ll gain new insights\, tools and knowledge to help support your growth plans. You’ll also walk away with a network of fellow business owners to connect with for ongoing support. \nDon’t miss this opportunity to take your business to new heights!
URL:https://investinangus.com/event/ready-steady-grow-how-to-expand-your-business-10/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240130T130000
DTEND;TZID=UTC:20240130T150000
DTSTAMP:20260404T095610
CREATED:20231211T114216Z
LAST-MODIFIED:20231211T114216Z
UID:10088337-1706619600-1706626800@investinangus.com
SUMMARY:People and HR – attraction\, recruiting\, managing and retaining team member
DESCRIPTION:One of the scariest things you can do as a business is take on staff – from hiring\, interviewing\, payroll\, pensions\, contracts\, remote working and more\, it is a minefield for the business owner. \nThis webinar will allow you to have the key information in your possession to take on staff and manage your team. \nTopics covered: \n\nRecruiting\, managing\, and retaining staff\nAttracting and recruiting the best and right people for our business\nOur obligations as employers\nManaging people to stay with us\nMoving on\nDismissal\nRestructure/Redundancy\n\nWe will also look at: \n\nHow in the current climate you can manage staff and teams in a remote environment\, considering their productivity\, efficiency\, and the issues of home working\nHow you can best manage staff to ensure productivity is kept and mental health is supported\nThe impact of companies who may be considering restructuring and therefore redundancy for the first time and how that can be managed
URL:https://investinangus.com/event/people-and-hr-attraction-recruiting-managing-and-retaining-team-member/
CATEGORIES:Business Planning,HR,Recruitment
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240130T120000
DTEND;TZID=UTC:20240130T150000
DTSTAMP:20260404T095610
CREATED:20240109T131952Z
LAST-MODIFIED:20240115T161436Z
UID:10088395-1706616000-1706626800@investinangus.com
SUMMARY:5G Unwrapped: For Food\, Drink & Agriculture Businesses
DESCRIPTION:Are you a seafood\, farming or food and drink processing business? Is your organisation facing challenges and are keen to discover more about how 5G technology can be used to manage records\, improve camera video feed\, remote monitor equipment and reduce time for machinery maintenance and more? \nOpportunity North East (ONE) and The Scotland 5G Centre (S5GC) are hosting ‘5G Unwrapped: For Food\, Drink & Agriculture Businesses’ at ONE Tech Hub on Tuesday 30th January from 12pm-3pm. \nHear from ONE and Scotland 5G Centre about the opportunities\, facilities and support for businesses like yours. Listen to those who have embarked on a journey t o implement 5G into their operations to solve everyday business challenges. \n5G could help your organisation and enable: \n\nReliable connectivity\, no more buffering or lag\nRemote monitor equipment and reduce machinery maintenance\nReduce costs\, maximise productivity and improve margins\nImplement innovative technical solutions for your business\nMore flexibility\, you could have your own private secure network\n\nGain valuable insights and directly meet the people who can help with your upcoming journey and its challenges. Network with like-minded people in the digital and food and drink sectors and discuss how investment in technology could be implemented in your business.
URL:https://investinangus.com/event/5g-unwrapped-for-food-drink-agriculture-businesses/
LOCATION:ONE Tech Hub\, Schoolhill\, Aberdeen\, AB10 1JQ
CATEGORIES:Technology
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240130T100000
DTEND;TZID=UTC:20240130T123000
DTSTAMP:20260404T095610
CREATED:20240109T162939Z
LAST-MODIFIED:20240109T162939Z
UID:10088456-1706608800-1706617800@investinangus.com
SUMMARY:Inclusive Business Models – Identifying opportunities for Plural Ownership
DESCRIPTION:Co-operative Development Scotland (CDS) can support your organisation in the delivery of your Community Wealth Building (CWB) agenda. Learn how inclusive business models can contribute to the 5 pillars of CWB at this online event. \nCWB is described by the Scottish Government as a practical approach to economic development focused on five pillars of activity: Spending/Procurement\, Workforce\, Land and Property\, Finance\, and Plural Ownership. \nCDS on behalf of all Scotland’s enterprise agencies (Scottish Enterprise\, Highlands & Islands Enterprise and South of Scotland Enterprise)\, contributes to the Plural Ownership pillar by supporting companies and community groups across Scotland that want to adopt an inclusive business model such as employee ownership or a co-operative. \nThis event is aimed at front line business and community advisors\, those with a policy and strategic role and other interested parties from across local authorities\, the enterprise agencies and Third Sector Interfaces (TSI). \nThis workshop aims to help develop an in-depth understanding of inclusive business models\, aiming to help business or community advisors identify\, develop and signpost appropriate referral opportunities to CDS. By the end of the workshop\, you will have: \n\nDeveloped an in-depth understanding of co-operatives and employee ownership\, including legal structures and governance\nThe knowledge to identify future opportunities for inclusive business models for start-up and existing enterprises\, and understand the support available from CDS\nAn increased awareness of ‘Inclusive Business Models’ and why this is important against Scottish policy landscape\n\nParticipants that attend this event will also have access to a subsequent series of webinars to further their knowledge and understanding on a particular pillar of CWB.
URL:https://investinangus.com/event/inclusive-business-models-identifying-opportunities-for-plural-ownership/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240130T100000
DTEND;TZID=UTC:20240130T120000
DTSTAMP:20260404T095610
CREATED:20231204T120150Z
LAST-MODIFIED:20231204T120150Z
UID:10088296-1706608800-1706616000@investinangus.com
SUMMARY:Email marketing for business
DESCRIPTION:Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar\, we’ll explore what makes an email campaign effective and ensure you are able to: \n\nSegment your audiences and target them effectively\nCreate a quality marketing email and measure its effectiveness\nIdentify the most suitable platforms and tools for email marketing campaigns\, including different paid-for account levels\nIdentify the different components of a successful email campaign\, including design\, HTML v text and other formats\nUse reporting and key metrics to make sure your campaigns are successful\nBe compliant with legal requirements relating to email communications
URL:https://investinangus.com/event/email-marketing-for-business-32/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240129T140000
DTEND;TZID=UTC:20240129T160000
DTSTAMP:20260404T095610
CREATED:20231218T135505Z
LAST-MODIFIED:20231218T135505Z
UID:10088352-1706536800-1706544000@investinangus.com
SUMMARY:Delivering profit to drive growth
DESCRIPTION:The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThis course explores the relationship between a company’s profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial analysis\, strategic decision-making\, resource allocation\, and the role of innovation and scalability in leveraging profit for long-term success. \nThe course will cover \n\nGetting to know your financials\nControlling Growth\nImproving decision making\nOpportunities\nCash is king\nControlling Change\nPricing strategies for maximum profit\nMeasuring profit
URL:https://investinangus.com/event/delivering-profit-to-drive-growth/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240129T140000
DTEND;TZID=UTC:20240129T160000
DTSTAMP:20260404T095610
CREATED:20231204T120103Z
LAST-MODIFIED:20231204T120103Z
UID:10088294-1706536800-1706544000@investinangus.com
SUMMARY:e-Commerce with Shopify
DESCRIPTION:Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar\, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. \nBy the end of this webinar\, you will be able to: \n\nUnderstand the essential features that a website needs to have to sell physical and digital products online\nUnderstand what Shopify is and how to use the features it offers to build a secure and powerful e-Commerce website\nUse the Shopify page builder and work with free themes to get the design and style of your website on-brand\nUnderstand how to manage orders and deliver great customer service\nUnderstand how to launch your new e-Commerce website and ensure all essential building blocks are in place using a pre-launch checklist
URL:https://investinangus.com/event/e-commerce-with-shopify-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240129T110000
DTEND;TZID=UTC:20240129T130000
DTSTAMP:20260404T095610
CREATED:20231211T114110Z
LAST-MODIFIED:20231211T114110Z
UID:10088335-1706526000-1706533200@investinangus.com
SUMMARY:Build your brand and promotional graphics
DESCRIPTION:This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity\, purpose\, personality\, message\, and values in order to stand out from competitors\, build a loyal customer base and make more sales. \nThis session will: \n\nProvide you with a clear understanding of the difference between brands and branding\nHelp you understand what a brand is\nShow you why branding is important\nLook at your brand strategy\, brand identity and action\nHelp you learn how to develop your brand’s positioning\, character\, and purpose to differentiate your business from its competitors\nDemonstrate how to set up a brand kit and style guide to ensure consistency across websites\, social media\, business cards\, posters etc.\nTeach you how to create simple promotional graphics using a variety of tools including Canva\nHighlight a variety of free tools including Google Drive\, Hubspot and Mailchimp that can save time and simplify marketing tasks
URL:https://investinangus.com/event/build-your-brand-and-promotional-graphics-20/
CATEGORIES:Digital Marketing,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240126T140000
DTEND;TZID=UTC:20240126T160000
DTSTAMP:20260404T095610
CREATED:20231211T114016Z
LAST-MODIFIED:20231211T114016Z
UID:10088333-1706277600-1706284800@investinangus.com
SUMMARY:The essentials of bookkeeping and what expenses you can claim
DESCRIPTION:This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business\, including basic bookkeeping\, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your business. At the end of the session\, you will receive a workbook on excel to help you manage and monitor costs and sales. \nAt the end of this session\, you will be able to: \n\nImplement basic bookkeeping skills across your business\nCreate a profit and loss account\nUnderstand what expenses can and cannot be claimed\nUse financial management to increase revenues and profits\nUnderstand capital and revenue costs and how they are treated
URL:https://investinangus.com/event/the-essentials-of-bookkeeping-and-what-expenses-you-can-claim-32/
CATEGORIES:Finance
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240126T093000
DTEND;TZID=UTC:20240126T113000
DTSTAMP:20260404T095610
CREATED:20231211T113923Z
LAST-MODIFIED:20231211T113923Z
UID:10088331-1706261400-1706268600@investinangus.com
SUMMARY:Build an effective strategy to grow your business
DESCRIPTION:This webinar is practical\, outcome driven\, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth\, identify the core growth strategy(ies) that are right for your business\, and develop an action plan. \nWe will look at: \n\nYour business today – identifying your strengths and areas for development\nThe key pillars of a business and why balancing all areas is essential for success\nPersonal and business ambitions and using these to guide strategy development\nAnsoff’s Matrix as a tool for identifying core growth strategies\nThe core components of your business delivery\nHow to develop a methodical\, strategic approach to developing your business for future success\n\nAfter the webinar\, you will understand: \n\nHow to undertake a balanced review of where your business is that helps identify areas for development\nAnsoff’s Matrix and how to use it as a core strategic planning tool\nHow to create a strategic plan for growing your business
URL:https://investinangus.com/event/build-an-effective-strategy-to-grow-your-business-20/
CATEGORIES:Business Planning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240125T140000
DTEND;TZID=UTC:20240125T160000
DTSTAMP:20260404T095610
CREATED:20231211T113829Z
LAST-MODIFIED:20231211T113829Z
UID:10088329-1706191200-1706198400@investinangus.com
SUMMARY:How to start a business: The basics
DESCRIPTION:Whatever your reasons may be for considering being your own boss\, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. \nWe will cover: \n\nPersonal finance planning – how much do you need to earn?\nResearching your market – who your customers are\, understanding your competition and what the trends are within your chosen field\nBusiness structure – what are the core business structures? How to decide which is right for you and how to register as a business\nCreating your start-up action plan – an outline\nMarketing\nPricing\nNaming the business\nBasic bookkeeping\nForecasting\nFinancing\, banking\, insurance\, and VAT\nTax
URL:https://investinangus.com/event/how-to-start-a-business-the-basics-33/
CATEGORIES:Business Start-up
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240125T103000
DTEND;TZID=UTC:20240125T130000
DTSTAMP:20260404T095610
CREATED:20240109T133455Z
LAST-MODIFIED:20240109T133455Z
UID:10088399-1706178600-1706187600@investinangus.com
SUMMARY:Funding Socials: Meet Funders\, Find New Resources & Connect with Your Peers
DESCRIPTION:Funding Socials is an inspiring in-person event series designed for charity and social enterprise leaders looking for fresh ideas and connections to help boost income generation. \nAt this Funding Social in Dundee\, Social Investment Scotland will be joined by The National Lottery Community Fund and the Circle. We will be highlighting opportunities to boost your funding and resources and aim to give your income generation the kick start it needs to get going in 2024! \nYou will hear from Kirsty Thomson\, CEO of The Circle CIC\, about her experience of developing new income streams including taking on social investment. \nJane Bruce\, Founder of Brilliant Leaders\, will facilitate the event including leading you through a short group exercise in the middle of the session\, aimed at helping you think through your current challenges around income generation and generate new ideas with the support of your peers. \nEddie Baines\, Funding Officer for the North East at The National Lottery Community Fund and Kieran Daly of Social Investment Scotland will explain the funds they offer charities and be ready to answer any questions you have. \nThe session will close with a light lunch\, where you will have the chance to mix with the funders and your peers and make some new connections.
URL:https://investinangus.com/event/funding-socials-meet-funders-find-new-resources-connect-with-your-peers/
LOCATION:The Circle\, Dunhope Castle\, Dundee\, DD3 6HF
CATEGORIES:Finance,Networking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240125T100000
DTEND;TZID=UTC:20240125T120000
DTSTAMP:20260404T095610
CREATED:20231204T120018Z
LAST-MODIFIED:20231204T120018Z
UID:10088292-1706176800-1706184000@investinangus.com
SUMMARY:The basics of trading on eBay\, Etsy and Amazon Marketplaces
DESCRIPTION:As a consumer\, you’ve almost certainly purchased online from one of the global marketplaces such as eBay\, Etsy or Amazon\, so why wouldn’t your customers do the same and buy from you? \nWe will cover:\n \n\nWhy to sell via a Marketplace\, your own website\, or both\nChoosing the right Marketplace – looking specificly at eBay\, Etsy and Amazon\n\nUnderstanding Profit Margins and how Marketplace fees affect them\n\nAn overview of some of the rules and regulations enforced by these platforms\nTrading internationally – what’s possible?\n\nYou’ll leave with a better understanding of how online marketplaces can help you reach your target audience\, which marketplace is best for you\, and how to get started selling quickly and easily.
URL:https://investinangus.com/event/the-basics-of-trading-on-ebay-etsy-and-amazon-marketplaces-18/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240124T140000
DTEND;TZID=UTC:20240124T160000
DTSTAMP:20260404T095610
CREATED:20231204T115930Z
LAST-MODIFIED:20231204T115930Z
UID:10088290-1706104800-1706112000@investinangus.com
SUMMARY:Instagram for business
DESCRIPTION:Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: \n\nGetting the setup right and benefitting from the available business tools.\nBest practice profiles\, and some strategies to help your business stand out from the crowd.\nThe types of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.\nThe various types of content you can post to Instagram\, from regular posts to Stories and Reels.
URL:https://investinangus.com/event/instagram-for-business-29/
CATEGORIES:Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240124T120000
DTEND;TZID=UTC:20240124T140000
DTSTAMP:20260404T095610
CREATED:20240109T133703Z
LAST-MODIFIED:20240109T133703Z
UID:10088402-1706097600-1706104800@investinangus.com
SUMMARY:Peer Lunch & Learn
DESCRIPTION:The emerging revolution of Industry 5.0 sees businesses using technology to enhance workplace processes and increase business resilience whilst respecting our people and planet. \nAutomating processes can help to free up time for innovative thinking and allow time to deliver improved value-based services. It would also allow workers to become more agile and flexible in their workplace approach. \nBut how can we get organisations to embrace this new concept going forward? \nIn this session we will hear from organisations that have adopted this new approach. We will hear their stories of how innovation and digital transformation have inspired performance and boosted productivity. \nWhether you are new to this concept or are already welcoming new technologies within your business\, we hope that these events will allow you to come together with other businesses and share ideas and new ways of thinking about business processes.
URL:https://investinangus.com/event/peer-lunch-learn/
LOCATION:Michelin Innovation Parc\, Baldovie Road\, Dundee\, DD4 8UQ
CATEGORIES:Networking,Technology
END:VEVENT
END:VCALENDAR