Invest in Angus

Intellectual property: The fundamentals for business
2022-05-13 10:00 - 12:00 UTC
You have invested time, energy and money into your project, however, have you protected the innovation?
Following this webinar, you will understand how to manage your intellectual property (IP) or how to start the process of registering it.
Topics covered include:

What is IP?
Can you own IP?
How can IP be protected?
What is the difference between intellectual and physical assets?

How to write a Business Plan and why you need one
2022-05-12 18:00 - 20:30
This webinar will help you create a robust business plan.
The webinar will look at:

creating a description for your business
the business planning process
efficient ways of obtaining skills and resources
presenting your business plan

An introduction to business websites & what you need to consider
2022-05-12 18:00 - 20:00
This webinar will take you right from the beginning of website building. You will learn about:

The need to determine website objectives
The importance of knowing who your audience is and measuring results
Setting clear calls to action and creating engaging content.
Create your brand’s visual identity online, your site’s blueprint and how you can structure your site map.
What’s involved in registering and maintaining your site content and options for hosting it.

This webinar will also offer guidance on when and how to outsource your website development. Covering topics such as where to find a contractor, what to organise first and costing for the work.

Marketing your business on a budget
2022-05-12 14:00 - 16:00
When budgets are tight it can be difficult to find the funds for marketing. This webinar will help you use marketing to increase customer engagement. We will offer marketing tips and advice that you can then use across your business. Without bursting the bank!
We will look at:

How marketing extends way beyond what most businesses consider it to be and how that provides opportunities for businesses to make transformational change with little or no extra spend.
Identifying Marketing Priorities and using these to reshape your business.
The Marketing Mix as a tool for reviewing how your business plans and delivers its marketing activity.
How your marketing activity is delivered successfully and effectively in your business.
A series of top tips including the importance of understanding your customers, the core components of a brand, the value of strong and consistent branding and the power of of a clear focus and creativity.
The many options available with traditional Advertising and Promotion as a way a company communicates what it does and what it can offer customers, but also looking how this has changed in a world where marketing has moved online.

Website analytics to improve your business and sales
2022-05-12 10:00 - 12:00
Google Analytics, Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you to be able to improve the performance and effectiveness of your website by:

Learning about top landing pages and traffic sources, to understanding organic search rankings and user interaction,
We’ll show you around the Google Analytics interface, help you view and understand key reports, how to setup Goal conversions and more.

Engineering, Design and Manufacturing Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
2022-05-12 10:00 - 11:00
Let us help you to develop the Engineering, Design and Manufacturing skills of your workforce (of all ages) at no additional cost to your business
Join us on Thursday 12 May to find out how our fully funded Engineering, Design and Manufacturing Graduate Apprenticeship Course can help you to develop the knowledge, skills, and experience of your workforce, whilst helping your business grow.
At the event, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme, so you can find out about their experience first-hand and the benefits the programme can bring to your business.
You will also hear from our Industrial Liaison Officer Wayne Paul, along with some of our Engineering Lecturers, so you can find out everything you need to know about our Graduate Apprenticeship Programme, and how it can help you to develop your talent, boost your performance, and grow your business.
How does it work?
Our fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business.
We have fully funded and easily accessible places available on five different courses:

Civil Engineering
Engineering, Design and Manufacturing
Business Management
IT Management for Business
IT Software Development

Graduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
The application process is simple and easy and there is no mountain of paperwork to complete.

IT Software Development Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
2022-05-12 10:00 - 11:00
Let us help you to develop the IT software development skills of your workforce at no additional cost
As we look to the future, now is the time to think about the development needs of your workforce.
Join us to find out how our fully funded IT Software Development Graduate Apprenticeship can help you to develop the knowledge, skills, and experience of your workforce, whilst helping your business grow.
With fully funded courses available in Business Management, IT Management for Business, IT Software Development, Civil Engineering, and Engineering, Design and Manufacturing, we can help you develop employees from across your business.
At the event, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme, so you can find out about their experience first-hand and the benefits the programme can bring to your business.
You will also hear from our Industrial Liaison Officer Wayne Paul, along with some of our lecturers, so you can find out everything you need to know about our IT Software Development Graduate Apprenticeship, and how it can help you to develop your talent, boost your performance, and grow your business.
How does it work?
Our fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business.
We have fully funded and easily accessible places available on five different courses:

IT Management for Business
IT Software Development
Business Management
Civil Engineering
Engineering, Design and Manufacturing

Graduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
The application process is simple and easy and there is no mountain of paperwork to complete.

Starting a business: Everything you need to know
2022-05-11 14:00 - 16:00
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and this webinar will help you decide if this is the right path for you. We will explore your potential customers, the problems your business can solve for them and how you can do that better than the competition. Once that is clear, we will look at the key activities and costs involved in starting and running the business and tools for determining the commercial viability before considering the main options for business structures (sole trader, partnership, or limited company).
We will look at:

Personal finance planning – how much do you need to earn?
Researching your market – to develop an understanding of your market, who your customers are, understanding your competition and what the trends are within your chosen field.
Business structure – what are the main business structures? How to decide which is right for you and how to register as a business.
Creating your start-up action plan – an outline.

Civil Engineering Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
2022-05-11 13:00 - 14:00
Let us help you to develop the Civil Engineering skills of your workforce (of all ages) at no additional cost to your business
Join us on Wednesday 11 May to find out how our fully funded Civil Engineering Graduate Apprenticeship Course can help you to develop the knowledge, skills, and experience of your workforce, whilst helping your business grow.
At the event, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme, so you can find out about their experience first-hand and the benefits the programme can bring to your business.
You will also hear from our Industrial Liaison Officer Wayne Paul, along with some of our Civil Engineering Lecturers, so you can find out everything you need to know about our Graduate Apprenticeship Programme, and how it can help you to develop your talent, boost your performance, and grow your business.
How does it work?
Our fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business.
We have fully funded and easily accessible places available on five different courses:

Business Management
IT Management for Business
IT Software Development
Civil Engineering
Engineering, Design and Manufacturing

Graduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
The application process is simple and easy and there is no mountain of paperwork to complete.

Build a wellbeing toolkit - Yoga
2022-05-11 12:30 - 13:00
Breathwork, mindfulness and movement practices are all proven to reduce stress, enhance cognitive performance and decision making, foster creativity, bolster self-compassion, connection and kindness to others and so much more.
Join us this week as we explore these practices together, find a moment to reset in the middle of the day and build a wellbeing toolkit you can dip into any time you need. No experience needed, everyone is welcome, and it can be done seated or standing.

All-Energy Dcarbonise
2022-05-11 11:00 - 2022-05-12 16:00
The conference theme for 2022 is net-zero and energy transition, exploring how we can collectively meet ambitious net-zero targets and dissect the latest developments in the transition to the low carbon economy.
Over two days, 600+ world class speakers come together with over 6,000 delegates in conference sessions, show-floor theatres, and academic poster presentations.
Dcarbonise
Find the solutions you need to improve energy efficiency and decrease costs. Co-located with All-Energy, Dcarbonise brings together landlords, housing associations and commercial businesses, trade bodies, governments/public sector, and property developers. It’s the ideal forum to discuss new technologies, and find solutions to challenges.
Dcarbonise is for end-users, such as businesses or private sector landlords, focusing on energy efficiency in the built environment and retrofit; low carbon heating; low carbon transport; industry decarbonisation (including carbon capture and storage and carbon capture usage and storage; and smart and sustainable cities.
All-Energy
Renewable and low carbon energy generation lies at the heart of the All-Energy conference along with vital pillars such as energy systems; transmission and networks; hydrogen; energy storage; finance and funding; corporate PPAs and innovation.

Business Management Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
2022-05-11 11:00 - 12:00
Let us help you to develop the Business Management skills of your workforce (of all ages) at no additional cost to your business
Join us on Wednesday 11 May to find out how our fully funded Business Management Graduate Apprenticeship Course can help you to develop the knowledge, skills, and experience of your workforce, whilst helping your business grow.
At the event, you will hear from both apprentices and employers who are currently utilising our Graduate Apprenticeship Programme, so you can find out about their experience first-hand and the benefits the programme can bring to your business.
You will also hear from our Industrial Liaison Officer Wayne Paul, along with some of our Business Management Lecturers, so you can find out everything you need to know about our Graduate Apprenticeship Programme, and how it can help you to develop your talent, boost your performance, and grow your business.
How does it work?
Our fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business.
We have fully funded and easily accessible places available on five different courses:

Business Management
IT Management for Business
IT Software Development
Civil Engineering
Engineering, Design and Manufacturing

Graduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
The application process is simple and easy and there is no mountain of paperwork to complete.

Building your brand and promotional graphics
2022-05-11 10:00 - 12:00
This webinar will define what a brand is (and isn’t) and explain how it’s more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message and values in order to stand out from competitors, build a loyal customer base and make more sales.
This webinar will:

Provide you with a clear understanding of the difference between brands and branding
Help you learn how to develop your brand’s positioning, character, and purpose to differentiate your business from its competitors
Demonstrate how to set up a brand kit and style guide to ensure consistency across websites, social media, business cards, posters etc.
Teach you how to create simple promotional graphics using a variety of tools including Canva
Highlight a variety of free tools including Google Drive, Hubspot and Mailchimp that can save time and simplify marketing tasks

Why sustainability matters to your business
2022-05-11 10:00 - 11:00
Since COP26 and in the months before the climate change conference, business owners have been encouraged to think about how they can make their businesses and operations more sustainable and help achieve net zero targets. However, this can seem a daunting task. Our panel of experts are on hand to help identify what practical measures can be introduced to make businesses more sustainable, as well as the benefits to the bottom line.
It will explore:

Why should business owners care about sustainability
How can sustainability impact the bottom line for business owners?
What are the short and long-term benefits for business owners that become more sustainable?
How can businesses become more sustainable?
What support is there for business to become more sustainable?

Panelists include:

Jayne Murdoch, Business Coach for Women’s Enterprise, South of Scotland Enterprise
Ian Carstairs, Sustainability Team Leader, Scottish Enterprise
Marie McKinnon, Co-owner of Circle Vintage & Director of Dumfries Slow Fashion Movement
Michael Cusack, Head of Sustainability & Business Transformation, ACS Clothing

IT Management Graduate Apprenticeships - Developing the skills of your workforce at no additional cost
2022-05-11 09:30 - 11:30
Let us help you to develop the IT skills of your workforce at no additional cost
Information Technology, or IT, is all around us. From interacting with customers and processing invoices to checking your email and updating your website, there is a good chance that IT plays a pivotal role in your business.
Our reliance on IT has soared over the last year, and it is very likely that every single employee within your business now uses varying levels of IT daily. With more and more consumers and businesses moving online, this reliance is only going to increase.
In order to keep up with this demand, we would like to help you to invest in the development of your workforce’s IT knowledge, skills and experience at no additional cost to your business.
How does it work?
Our fully funded Graduate Apprenticeship Programme gives you the opportunity to develop current or new members of your workforce (of all ages) to honours degree level at no additional cost to your business.
We have fully funded and easily accessible places available on five different courses:

IT Management for Business
IT Software Development
Business Management
Civil Engineering
Engineering, Design and Manufacturing

Graduate Apprentices spend one day a week studying at the University and the remaining four days of the week working in their role. At the end of four years they will receive the same level of degree as a student studying full time.
The application process is simple and easy and there is no mountain of paperwork to complete.
Join us at our IT event
If you would like to find out how our IT Management for Business Graduate Apprenticeship course can help you to develop the knowledge, skills and experience of your workforce whilst helping your business grow, then join us on Wednesday 11 May.
Not only will you hear from our Industrial Liaison Officer Wayne Paul and our IT Graduate Apprenticeship Lecturers, you will also hear from both employers and apprentices who are currently using the programme, so you can find out about their experience first-hand and the benefits the programme can bring to your business.

Bookkeeping and finance: The essentials for business
2022-05-10 13:30 - 15:30
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including developing basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund both start up and growth. At the end of the session, you will receive a workbook on excel to help you manage and monitor costs and sales.
After this webinar, you will be able to:

Implement basic bookkeeping skills across your business
Create a profit and loss account
Understand what expenses can and cannot be claimed
Use financial management to increase revenues and profits
Understand how you can fund your business

Enhance your business with digital
2022-05-10 11:30 - 13:00
Discover the opportunities using digital could bring your business as well as what you need to consider if your business isn’t online yet. This free webinar will give you the chance to up-skill your digital knowledge and explore some of the common fears and barriers associated with moving your business online, using social media channels and much more.
We will cover:

The opportunities and benefits that doing more digitally could offer your business
Websites and ecommerce
Content marketing and key digital channels, including social media, search and email
Opportunities with cloud computing
Remote working tools
The importance of cyber resilience

Thorntons Webinar - Mental Health in the Workplace
2022-05-10 09:30 - 10:30
With one in four people in the UK likely to be affected by mental ill health at some stage in their lives, employers need to be able to manage the risk this presents within their organisation at every stage in the employment relationship.
By providing an environment in which affected employees feel supported when issues do arise and where management are confident enough to be proactive, risks can be minimised, business can operate as usual and the workforce can be healthier, happier and more productive.
Now with the relaxation of Covid restrictions and a corresponding increase in office working, employers will also have to consider the problems that this change may present for employees and their mental health.
Join Debbie Fellows and Jillian McLaughlan during Mental Health Awareness Week for our next Employment Law webinar and learn practical steps you can use to help support your organisation’s transition back into the office.
What will I learn?

Raising awareness of mental health and recognising the warning signs
The relationship between stress and mental ill health
The importance of open communication
Defining and avoiding disability discrimination

Who should attend?

Anyone who has a role in HR
Managers
Business owners
Supervisors and those with people management responsibilities

An Introduction to Self-Employment and Starting your own Business
2022-05-09 18:00 - 20:30
The workshop will provide you with the opportunity to network with other business owners and will also highlight useful sources of information, advice and guidance.
This webinar is for businesses based in Dundee, Angus or Perth.

Online user experience: How to analyse it and improve it
2022-05-09 14:00 - 16:00
In this webinar you will discover and define your business goals, design a user-friendly experience and learn how to test and launch your online platform.
Once you have completed this webinar you will know more about how to continuously maintain and improve your digital platform, acting on data and results. You will be able to engage with more customers (or potential customers) and sell your products and services to a wider audience.

Paid for advertising
2022-05-09 10:00 - 11:30
After this webinar you will be able to make more informed decisions about where paid-for advertising fits in to your strategy. We will explore the relative merits of all the different types of paid-for online options available to you, as well as the mix of social media platforms you can choose from.
We will cover:

Strategy, ad content guidelines and ad sizes
Keyword planning, tracking and analysis to optimise your campaigns.
You will gain a clearer understanding of how to evaluate and analyse existing social media advertising campaigns
Pinpoint areas for improvement and be on top of legal guidelines.

Creating value for your customers
2022-05-06 10:00 - 12:00
It’s essential to consider your target market when developing your products and services to ensure you meet their needs and desires. Following this webinar, you will understand the key steps you can take now to understand, create and improve your value proposition.
Topics covered include:

How to create value for your customers
The Value Proposition Canvas
Understanding and maximising your value proposition
The Customer Journey Concept
Customer segments, needs, pains and gains

How to build a digital marketing plan
2022-05-05 14:00 - 15:30
This webinar will guide you through the steps needed to create an effective digital marketing strategy to meet your business objectives and create more leads.
We will cover:

Setting measurable goals, establishing what your customers are looking for and competitor analysis.
Developing your brand
Content strategy
Prioritising digital channels
Marketing communications planning and evaluation

Twitter for business
2022-05-05 10:00 - 12:00
This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan, how it relates to other platforms, and the relative benefits of sponsored posts, as well as how to create them.
You will also learn about:

Twitter best practice content and what makes the perfect tweet.
Dashboards such as Hootsuite to help you manage and integrate your social media accounts and schedule content.
Advanced techniques for social listening and pro-actively finding content and customers.

Sales – How to find them, make them and keep them
2022-05-04 13:00 - 15:00
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments.
We will cover:

Why a clear understanding of what an ideal customer looks like and a good understanding of their problems, needs and wants is key to sales success.
How to develop your sales platform using digital tools, platforms, and techniques.
The different motivations potential customers may have and how to identify which ‘buttons’ your business needs to press.
The key phases in prospecting, qualifying, and converting sales prospects.
The value of a Sales Funnel and how it can be used to help plan and achieve sales.
Why keeping the customers you already have is the best sales strategy of all?
The importance of appropriate customer service in retaining customers.

Pinterest for business
2022-05-04 10:00 - 12:00
Thinking about using Pinterest to showcase your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest.
We will cover which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting content and how that can maximise impact.

Cloud for business
2022-05-03 11:30 - 13:00
How can you keep track of customers, manage resources and keep in touch with everyone efficiently? Is a cloud-based solution right for your business? How do different back office strategies compare on cost and value?
At the end of this webinar, you’ll have:

Up-to-date information and tools to help you make strategic back-office decisions.
Real-world examples will help you understand different cloud-based platforms, their functions, and their costs.
You will be able to identify which platforms suit your business, and how their scalability could complement your plans.

Protect your business and data from hackers
2022-04-29 14:00 - 15:30
Join us to look at why it’s important for all businesses to give their online security thought and consideration. We will take you through some simple steps to minimise the risks. We will also direct you to available support to help you and your business.
During the session will cover:

Cyber security and why it matters for businesses
Steps to take to protect yourself including (Backups, Malware protection, Mobile devices, VPNs, Firewalls, Passwords and more secure authentication, avoiding scams and fraud)
Basic Good Practice, to prepare and understand what to do if the worst happens.

Instagram for business
2022-04-29 10:00 - 12:00
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover:

Getting the setup right and benefitting from the available business tools.
Best practice profiles, and some strategies to help your business stand out from the crowd.
Learn which type of audience you can reach via this platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact.
The various types of content you can post to Instagram, from regular posts, to Stories, Reels, and Live Video.

Generating ideas for your business
2022-04-28 17:30 - 19:30
Many people would like to start their own business but don’t have a business idea to focus on. This session will help you:
1. Clarify your motivation behind starting your own business
2. Appreciate your skills and experiences
3. Use a range of techniques for generating new business ideas
4. Gain an appreciation of how to evaluate these ideas
5. Prepare to get started!
