You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. We […]
This unique, informative and insightful masterclass with Niki Hutcheson our expert in all elements of enhancing a business using online tools and tricks will leave you with information and a plan to take your business to the next level. The best thing about what you will learn in this masterclass is that to take your […]
Are you considering selling your products or services online but feeling uncertain about where to begin? Fear not, help is on hand! Join Business Gateway and three fantastic ecommerce experts to explore the potential for expanding your business online. Zishan Ashraf, Senior Merchant Success Manager EMEA at Shopify Plus, will delve into the platform's capabilities, […]
This unique, informative and insightful masterclass with Niki Hutcheson our expert in all elements of enhancing your personal brand and reigniting your marketing mojo will leave your motivated to take your marketing to the next level. Niki will take you through what you can do when you don’t feel motivated to market yourself or your […]
Scottish Enterprise invites you to join us on 27 March for Clean Heat 2024 in Glasgow. Throughout the day we’ll hear from a range of experts, including Local Authorities, providing an overview of their Local Heat and Energy Efficiency Strategies highlighting the scale of the Clean Heat opportunity in Scotland. We will also spotlight Scottish […]
In this webinar, we will bring together 3 successful women in business to share insights, discuss the challenges currently facing women-led businesses and importantly, chat about tips to build confidence, celebrate success, address barriers, and explore the importance of community. The session will explore: Whether Scotland is a good place to be a woman in […]
The course covers financial analysis, strategic decision-making, resource allocation, and the role of innovation and scalability in leveraging profit for long-term success. This course explores the relationship between a company's profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial […]
Join us for an exclusive Q&A style event, Funding my Business Plans: An Interactive Session hosted by Business Advisers George Ellis and Scott Geddes We're delighted to welcome Rekha Welsh from DSL Business Finance as our special guest, offering valuable insights into funding options for start-up businesses. This event provides a great opportunity for start-up […]
Around 83% of small and medium-sized businesses are not financially prepared to recover from a cyber attack - which could mean going out of business. This event aims to introduce start-ups and new businesses to the risks they face and provide top tips on how to avoid some common threats, protect their organisation and enable […]
One of the scariest things you can do as a business is take on staff – from hiring, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and manage your team. […]
This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […]
This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building a set of SMART Goals, give thought to business skills development and provide a clear path for steps to launch your business. You will also learn about […]
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses.
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
If you’d like to have a better understanding about cloud computing, this short course will help you learn how digital technology has evolved. It will also highlight the impact and digital innovation available to businesses using the cloud. You will learn more about how the cloud works, and what you can do with your data […]
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. We will cover: Personal finance planning […]
