At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot be claimed Use financial management to increase revenues and profits Understand capital and revenue costs and how they are treated You will also receive a […]
In this fast-paced, practical webinar, Angela Venoya will tell you how to create a customer persona that improves your marketing without you wasting hours on guesswork or unnecessary details. Using a simple framework, you'll uncover what truly motivates your audience, what holds them back and what triggers them to take action. By the end, you'll […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. We’ll then explore […]
Strategic planning is essential for overcoming stagnation and achieving business success. But where do you find time amid daily tasks? And why does it matter? This webinar, led by experienced researcher and entrepreneur Tammy Whalen Blake, will challenge your perspective on growth. Tammy has a proven record of assisting hundreds of businesses in their transition […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
Funding your business can feel like a maze. With so many options available, how do you know which route to take? In this session, funding specialist Rachel Hayward will demystify the funding landscape for start-ups and small businesses. You'll learn the difference between grants and loans, where to find them and how to position your […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Three key note speakers will share how Christmas 2025 went and how they are already planning for 2026. Christmas is one of the key opportunities for farm retailers and agritourism enterprises. Many of us are not well enough organised to benefit from this key event. This meeting will focus on how Christmas went in 2025, […]
This webinar is designed to outline the key accounting and statutory reporting requirements for a limited company and explain the main differences between operating as a sole trader versus a limited company. We’ll cover: Advantanges and disadvantages of setting up as a limited company Company set-up Accounting requirements Record keeping and employing staff Paying directors […]
From next year, we’ll be introducing a new tiered membership system. We know change often brings questions, and with more than 600 members, we want to make sure everyone has the chance to hear directly from us and get clarity about what’s new. To help with this, we’ll be running a series of small information […]
You might be the best in your market, but if buyers can't find you when they're searching, your competitors win the business. In this session, Sarah White will show you how to rethink your marketing and boost your visibility where it matters, so your business has a much better chance of growth. Topics covered in […]
One of the most daunting challenges a business can face is the process of hiring employees, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and look after your team. We'll […]
Discover VisitScotland’s Business Support Hub Sustainability pages – showing you how to navigate resources, access climate tools, and use self-service options to develop or enhance your climate action plan. We’ll walk you through the VisitScotland Climate Action Plan and create a more sustainable business together.
From April 2026, Making Tax Digital (MTD) for Income Tax Self Assessment (ITSA) will bring significant changes to how self-employed individuals manage and report their finances. Join us for an informative 45 minute webinar – including a Q&A – where we'll break down the upcoming MTD requirements and answer any of your questions on the […]
This webinar focuses on the main areas of spend that many businesses might incur, and provides a detailed and HMRC backed overview of what can and should be claimed. This webinar will cover: What constitutes a business expense The HMRC rules around business expenses What you can claim and more importantly what you cannot when […]
In this session, accounting expert Michael Austin will show you how to build and run a simple cash flow model using a spreadsheet and good bookkeeping. Topics covered in this session: How to build a simple cash flow model without using apps How to keep it updated with correct historical information and forecast the near […]
Are you interested in hearing how other businesses have approached difficult challenges? In particular how to make solutions work for the environment and the bottom line? Join us and Conall and Jack to talk about innovative solutions for packaging, the supply chain, raw materials and waste management in the Blair Atholl Brewery. They will tell […]
Securing funding can be a game-changer — but writing a strong application takes more than just filling out forms. This webinar will offer tools and insights to help improve your chances of a successful application, including: Clarifying and communicating your funding need Building a persuasive business case with clear objectives and costings Understanding your funder’s […]
