No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. During this webinar, you will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives Learn the difference between personal and company profiles and how to optimise them for […]
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
As we enter a crucial year for developing offshore wind in Scotland, Scottish Renewables’ Offshore Wind Conference 2026 will explore what is needed to ensure the right conditions are in place to maximise the delivery of Scotland’s extensive pipeline of offshore wind projects. The two-day event in Glasgow, on January 28 and 29, will examine […]
Join one of the free Rural AI Roadshow Conferences running across Scotland in January 2026, hosted by Scottish Enterprise, Highlands and Islands Enterprise, South of Scotland Enterprise, The Scottish AI Alliance and The Data Lab. AI isn’t just for tech giants. It’s already helping rural businesses improve customer service, manage stock, reduce waste, and even […]
At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot be claimed Use financial management to increase revenues and profits Understand capital and revenue costs and how they are treated You will also receive a […]
By offering complementary products or services, you give customers the chance to purchase a more complete solution from you. This not only increases sales revenue but also improves customer satisfaction and convenience. The goal is to build on what you already do well—whether you’re a service provider, producer, or retailer. In this Learning Session, led […]
As your business grows, so do your opportunities and so do the risks. From protecting customer data to securing your systems against new cyber threats, keeping your business safe is essential to scaling with confidence. In this practical and forward-looking session, experts from Dell and Intel will share real-life examples and demos of smart, affordable […]
Join this webinar to learn how AI can enhance your Shopify store. Get practical insights into AI-powered tools that can help improve product recommendations, streamline customer service, and increase conversions.
Trumpted as the biggest change in employment law in a generation, and with almost daily changes to the Employment Rights Bill being reported, keeping track of what is happening and when is a bit of a minefield. This webinar will bring you right up to date on what is happening, and more importantly what you […]
Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise Get to know the various digital platforms that can be […]
Are you a Scottish tourism business interested in exploring different routes to market, how to create bookable experiences, boost off-season yield, and connect with the travel trade? This introductory Teams webinar is for you. Suitable for tourism business of all sizes.
Discover our four-step process to help you develop an inclusive business by reviewing where you are currently, identifying areas for improvements and setting a plan for the future. Our new tools will help you improve your accessibility, engage diverse audiences, and foster an inclusive culture within your business.
Customers increasingly expect quick, convenient conversations with the businesses they buy from. Messaging apps like WhatsApp, Facebook Messenger and Instagram DMs have become powerful channels for answering questions, giving personalised recommendations and even completing sales on the spot. Join this free Tech Hub webinar to discover how your small business can use messaging apps to […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot be claimed Use financial management to increase revenues and profits Understand capital and revenue costs and how they are treated You will also receive a […]
Modern tools can quietly take care of the small but essential jobs that keep your business moving. From reminders to invoicing, simple automations can save you time every single day so you can focus on the work that actually needs you. Join this practical session to explore straightforward, reliable automations that handle routine tasks in […]
International Energy Week 2026 is the first major global energy event following COP30, where the world’s energy leaders gather to turn climate commitments into action. Backed by the Energy Institute and its 20,000-strong membership, International Energy Week offers a unique platform to tackle the most urgent challenges in energy: from grid resilience and supply chain […]
This webinar will explore how responsible tourism development can meet the demand for meaningful and authentic experiences, while benefitting local communities. You will also discover how trade-ready Scottish tourism businesses that are creating positive impact for visitors can gain visibility on the Tourism Cares Meaningful Travel Map.
