This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools Best practice profiles, and some strategies to help your business stand out from the crowd The types of […]
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. During this webinar, you will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives Learn the difference between personal and company profiles and how to optimise them for […]
This webinar focuses on the main areas of spend that many businesses might incur, and provides a detailed and HMRC backed overview of what can and should be claimed. This webinar will cover: What constitutes a business expense The HMRC rules around business expenses What you can claim and more importantly what you cannot when […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
P4H Scotland – the Procurement Event for Health 2026 ‒ connects buyers and suppliers from across Scotland’s healthcare procurement community – worth more than £3.6bn annually. P4H Scotland is a unique event that enables all stakeholders to learn about the latest developments shaping the future of Scotland’s healthcare procurement – featuring skills development, networking, collaboration […]
Canva is an all-in-one online design tool that makes it simple to create graphics, edit photos/videos and write content. In this webinar, you’ll learn how to navigate Canva with confidence, starting with a broad overview of what you can create and do with Canva including a live demonstration of the Canva Editor. We’ll then explore […]
Rural businesses rely on accountants, insurance brokers and other professional services to deal with all kinds of compliance issues. But immigration compliance often slips through the cracks. With civil penalties now starting at £45,000 and enforcement action at an all-time high, it is essential that rural businesses do not get caught out. Join Jacqueline Moore, […]
At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot be claimed Use financial management to increase revenues and profits Understand capital and revenue costs and how they are treated You will also receive a […]
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships.Most businesses send monthly newsletters to stay in touch with their audience, but your results will improve with a structured plan and the best practices that will be explored in […]
TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. We will cover: […]
The biggest learning curve in tendering is understanding the time, energy, and resources that go into creating a winning bid. The more planning you do before writing your bid, the easier you'll find it when you begin your response. This training will walk you through the steps of how to plan and manage your bid. […]
All-Energy is paving the way to more environmentally friendly events. With several sustainable initiatives and a clear objective to reduce our carbon footprint, we’re leading by example. Join us for two days of networking, connections, and uninterrupted business with the renewable energy community. Explore the star-studded conference programme featuring topical discussions on every form of […]
The world of work has changed substantially in recent years, due to the changes during and post the Covid pandemic, the increase in hybrid working and partly because of changing expectations and needs. Join Thorntons Employment team as we look at the current landscape of flexible working and the changes being brought in by the […]
The Single Procurement Document (SPD) is a set of questions, that cannot be altered, which helps buyers identify if your business is suitably qualified to carry out the contract you are bidding for. Most buyers use the SPD for the tendering process, as it ensures that the process stays consistent. It can reduce your workload […]
Scotland’s universities and research institutions attract talented academics and researchers from all over the world. The Global Talent visa offers a highly favourable visa route for academics, researchers and their families. Join the Immigration team for an in-depth session on the Global Talent visa route.
