This workshop will enable you to raise your search engine ranking so consumers can see your business offerings first. This is a key topic for many businesses today. This workshop will allow you to understand how search engines work, how they structure results, how they are listed and how to maximise your chances of getting […]
Google Analytics, Search Console and Heat Mapping are incredibly powerful tools that help you better understand how your website is performing. This webinar will better equip you to be able to improve the performance and effectiveness of your website by: Learning about top landing pages and traffic sources, to understanding organic search rankings and user […]
This webinar will equip you with all the right tools to set up your business including how you can finance your business when starting out and running it. After this session, you will have a clear understanding of legal requirements, tax requirements and a to do list for starting your business. You will also learn […]
By the end of this webinar, you will be able to understand how to: Target the right audiences Create a quality marketing email and how to measure its effectiveness. Learn how to identify the most suitable platforms and tools for email marketing campaigns, including different paid-for account levels. Identify the different components of a successful […]
Businesses who plan their content in advance, aligning all channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this brand new DigitalBoost webinar, you will learn […]
Dundee & Angus College have teamed up with the inspiring team at Shirlaws Group to bring you this interactive webinar to look at how we can maximise opportunities in challenging times. The event, aimed at Business Owners and Directors will be led by Fergus King. Investor, business owner, sought-after speaker and now one of the […]
Around 60% of Amazon's merchants are third-party sellers like you. Today, anyone looking to start or grow a retail or ecommerce business should consider the Amazon marketplace. You can take your first steps by registering for Part One of the ‘Selling on Amazon’ masterclass. On this half-day course, you'll get advice on: Opening and maintaining […]
You have invested time, energy and money into your project, however, have you protected the innovation? Following this webinar, you will understand how to manage your intellectual property (IP) or how to start the process of registering it. Topics covered include: What is IP? Can you own IP? How can IP be protected? What is […]
Job insecurity and precarious working have proliferated with the rise of digital platforms like Uber and Deliveroo. Meanwhile, the tech giants behind digital platforms dominate markets and make huge profits. But there’s a fairer alternative: platform co-ops. Join Co-operatives UK’s Ludovica Rogers to discover how platform co-ops can empower those on the frontline of services […]
Aged 16-25 and ready to start your entrepreneurial journey? This webinar series will show you how to break into business. This specialist two stage webinar series will provide you with the inspiration, tools, and knowledge to start your own business. From developing initial ideas to structuring and funding your business, you will feel confident, motivated, […]
Options for Scottish employers recruiting international talent other than the skilled worker route. Join this webinar to find out which routes are lower cost, more flexible or faster to obtain.
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products.In this webinar we will show you how to source, develop and measure content. It’s ideal for businesses that already have a business website or use social media and now want to take it a […]
Aged 16-25 and ready to start your entrepreneurial journey? This webinar series will show you how to break into business. This specialist two stage webinar series will provide you with the inspiration, tools, and knowledge to start your own business. From developing initial ideas to structuring and funding your business, you will feel confident, motivated, […]
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and this webinar will help you decide if this is the right path for you. We will explore your potential customers, the problems your business can solve for them and how you can do that better than […]
Whatever your tax query our expert is here to help! Lauren will be holding 1-2-1 sessions on Wednesday 26th January. Register for your pre-booked zoom appointment. With over 20 years experience working in accountancy, Lauren was previously employed as a Senior Tax Manager at Scotland's largest firm of independent chartered accountants, Johnston Carmichael. So whether […]
Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that by retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your […]
Learn how the Zero Carbon Business Portal can help you cut carbon more quickly and thrive in the new low carbon economy. This webinar will help business owners understand how to use the portal’s tools to build their own net zero plan and where to find local, regional and national support.
Facebook, Instagram, Twitter, LinkedIn & Pinterest are widely used social platforms, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach, impressions, demographics and more, all of which can help towards improving the impact of your posting and targeting. This webinar will help you understand how […]
Join us to look at why it’s important for all businesses to give their online security thought and consideration. We will take you through some simple steps to minimise the risks. We will also direct you to available support to help you and your business. During the session will cover: Cyber security and why it […]
Eileen Cooper is a Marketing Professional with over 26 years of experience in the industry. After working in various roles in marketing, she set up Limetree (now Limetree Consultancy Limited) in 2009. As well as working with a diverse range of clients across different sectors, she supports small businesses by delivering consultancy and training to […]
