This webinar is for those who are entering business for the first time or require an understanding of what is involved in financially managing a business, including basic bookkeeping, and creating a profit and loss account. You will also get an understanding of what expenses the business can claim and then how to fund your […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […]
The course covers financial analysis, strategic decision-making, resource allocation, and the role of innovation and scalability in leveraging profit for long-term success. This course explores the relationship between a company's profitability and its potential for growth. Participants will learn how to optimise profits and strategically reinvest them to foster sustainable growth. The course covers financial […]
Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […]
Co-operative Development Scotland (CDS) can support your organisation in the delivery of your Community Wealth Building (CWB) agenda. Learn how inclusive business models can contribute to the 5 pillars of CWB at this online event. CWB is described by the Scottish Government as a practical approach to economic development focused on five pillars of activity: […]
Are you a seafood, farming or food and drink processing business? Is your organisation facing challenges and are keen to discover more about how 5G technology can be used to manage records, improve camera video feed, remote monitor equipment and reduce time for machinery maintenance and more? Opportunity North East (ONE) and The Scotland 5G […]
One of the scariest things you can do as a business is take on staff – from hiring, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and manage your team. […]
Ready to accelerate your business growth but unsure where to begin? Look no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers, this session is designed to help you identify your growth potential and create a roadmap for success. Through collaborative discussions with like-minded businesses, you’ll gain […]
Over the coming months, employers may encounter some challenges as they continue to navigate economic uncertainty inflationary pressures and higher costs. Many businesses are already feeling an increasing financial burden, and accordingly, some may want to undertake a review of their operating costs. While many employers will want to do all they can to reduce […]
Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy. Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach […]
AccessAble is a world leader in the provision of accessibility information. Their website www.AccessAble.co.uk has Detailed Access Guides to over 70,000 venues, and is used by over 6 million people each year. Currently operating in 17 countries, AccessAble have set a global benchmark for expectations of online detailed access information. AccessAble further supports 460 + clients to […]
You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. We […]
Are you struggling to recruit and retain staff? Do you want to explore strategies to upskill and retain your employees through funded training? Join us to learn about the support available in your local region, empowering you to strategically recruit, skillfully retrain, and effectively retain top-tier talent. Collaborating with our professional partners, you will gain insight […]
Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise. Get to know the various digital platforms that can be […]
This webinar will provide you with the knowledge and understanding you need to create a blog that promotes your business. We will cover: What a 'blog' is, how to set one up and what it takes to make them work Other small and medium sized businesses who already blog successfully and what you can learn […]
Located in the heart of the Fife countryside, near Cupar, The Rings offers self-catering accommodation with advanced accessibility features. Owner Moira Henderson is a passionate advocate for inclusive tourism and has developed innovative approaches to make her accommodations fully accessible. Come along to this informal event to witness firsthand Moira's ingenious approach to accessibility, and […]
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. Ideal for businesses that already have a business website or use social […]
