Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness - you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon, neither or both? This webinar will help you decide. We will cover: Factors to consider […]
The HIT Scotland Talent Conference will take place at the voco Grand Central Hotel in Glasgow on Thursday 8th February 2024. The 2024 programme will bring you more inspirational and thought-provoking speakers, which will challenge you and your teams to think differently about your roles and your business and how as an industry we can […]
Join our webinar and be part of this informative conversation to help empower your team with the tools needed to support them through their menopausal journey. Health Improvement Officer Sarah Thomson will be answering your questions on how to embed menopause support into your workplace. Open to ALL employers, managers, or anyone passionate about supporting […]
This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building a set of SMART Goals, give thought to business skills development and provide a clear path for steps to launch your business. You will also learn about […]
Looking to give your brand a shake up? This session is for you. Juls is a Canva Verified Expert and will show you the tricks of the trade and some best practice during the session. Check out her magic on You Tube and get inspired.
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
This webinar by Co-operative Development Scotland (CDS) is second in a series of four topics in the Community Wealth Building (CWB) event programme. This event will help participants explore how, practically, inclusive business models can contribute to the other 4 pillars of CWB: Spending and Procurement, Workforce, Land and Property and Finance. This series of […]
Age Scotland’s age inclusion awareness webinar is an hour-long introduction to the topic of age in the workplace. The purpose of the session is to: raise awareness of ageism in the workplace and the potential consequences for organisations and individuals explore what you can do as an individual to co-create an age inclusive working environment […]
Janine Marriott explains practical business uses for the AI that everyone is talking about – Chat GPT We will cover the following topics and more, and there will be plenty of opportunity to ask questions at the end on how it can help your particular business/industry. What is ChatGPT and how does it work? How […]
Age Scotland’s Age Inclusion for Managers workshop is a 3-hour interactive virtual workshop which will provide an opportunity to learn about Age Inclusion and to develop skills around managing difficult conversations. The purpose of the workshops is to: • raise awareness of ageism in the workplace and the potential consequences for organisations and individuals • […]
Join us online for an update on the Belgium offshore wind industry and its new energy island. Find out about tenders, dates, new players and technology advances to get ready for 2023 & 2024.
Led by experienced advisers, this webinar takes the fear out of finances, providing practical tools and guidance to help you confidently manage your business's budgeting and forecasting. You'll learn how to identify the hidden costs of running your business, including the cost of hiring staff, maintaining stock levels, and other crucial expenses. Through a series […]
Join us as we take a look at the software available to help you get your finances in check, freeing up your time to take your business to the next level. We’ll have an expert in the field of finance walk us through the benefits of investing in accounting software. Gavin Howie of Work Smarter […]
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this webinar gives you expert guidance. You will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives. […]
Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […]
The workshop will cover the basic principles of marketing, including target audience identification, competitor analysis, value proposition, and the development of marketing strategies. The workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content. Overall, this workshop is ideal […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This brand new practical webinar will explore how AI can help revolutionise your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping […]
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses.
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
