During this learning session we'll be looking at ways in which you can specifically use ChatGPT to assist you in your business. You'll discover how AI can identify specific needs, allowing you to create targeted content that speaks directly to your customer base, fostering strong connections and driving local business growth. By the end of […]
Energy, transport and retrofit are the sectors where local authorities can make the biggest impact. Yet despite strong cases for action, delivery often faces familiar obstacles around capacity, coordination, financing, and the need for innovation in practice. This webinar will focus on factors helping the Net Zero Living Programme places build confidence in and unlock […]
This webinar is practical, outcome driven, and designed to fit with the needs of small businesses in both B2C and B2B environments. It will help you develop a strategically led approach that can turbo charge business growth, identify the core growth strategy(ies) that are right for your business, and develop an action plan. We will […]
Our Branding & Pricing workshop is great for business owners who want to build a strong foundation for their business. In this session our experts will guide you through creating a clear Branding Framework and an aligned Pricing Strategy Blueprint. By the end, you’ll have a personalised plan to define your brand's unique value and price it for profit and […]
Scotland has a vision of becoming one of the most innovative small nations in the world over the next decade. This is key to our efforts to transform the economy, improve our Public Services and drive lasting improvement in Scotland’s economic performance. Public procurement can play an important part enabling innovation in our public services. […]
Join this free Soil Association and OGA webinar to hear the latest IPM research and how it can be put into practice on the ground. This webinar, presented in collaboration between Soil Association, Soil Association Scotland and the Organic Growers Alliance, will combine some of the latest research in Integrated Pest Management (IPM) grounded in […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
Join us to gain an overview of the travel trade show activity for 2026/27, available to Scottish tourism businesses looking to work with the travel trade. This session will share practical guidance on how to prepare for attendance, including the knowledge you need and the collateral to take.
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools Best practice profiles, and some strategies to help your business stand out from the crowd The types of […]
This webinar focuses on the main areas of spend that many businesses might incur, and provides a detailed and HMRC backed overview of what can and should be claimed. This webinar will cover: What constitutes a business expense The HMRC rules around business expenses What you can claim and more importantly what you cannot when […]
[Energy costs are one of the biggest financial challenges for small and medium enterprises leading to tighter margins. Find out from Business Energy Scotland how you can reduce your energy bill and take advantage of energy efficiency support measures available for Scottish businesses. Cutting energy contributes to the overall Just Transition to meet Scotland’s target […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
If tax paperwork fills you with dread, you’re not alone, and you’re probably making it harder than it needs to be. Making Tax Digital is changing how HMRC expects small businesses and sole traders to keep records and submit returns. Add Self Assessment into the mix and it’s no wonder people are overwhelmed, stressed, or quietly hoping it’ll all go away. It won’t. This session gives you the opportunity to speak with […]
Discover straightforward ways to get your business noticed online. Everything is explained in plain language, with quick ideas you can put into practice right away. No digital experience? No problem. This workshop is for absolute beginners, and we’ll guide you through everything at a relaxed, easy pace. You’ll learn simple ways to help people find […]
Creativity is so much more than you may think; it’s about noticing patterns, solving problems you care about, and allowing yourself to experiment. In this practical session, we’ll explore how ideas are formed, how constraint can unlock innovation, and how to use intentional thinking to generate possibilities from what you already know. This session will […]
Part of our megatrends series, learn how you can use emerging technologies to improve performance and support your workforce. Global Megatrends can disrupt markets and challenge established business models, but they can also create powerful new opportunities for businesses that adapt early. In support of the Fair Work Festival 2026. This webinar delivered in conjunction […]
The UK Government has announced significant changes to the path to settlement for most international citizens. This will impact sponsored workers and also their sponsors, who now face an extension of sponsorship costs and compliance obligations for workers on a longer path to settlement. Join Rebecca Engel-Morton and Catriona MacDonald to find out what we […]
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
Public sector procurement in Scotland is guided by several policy requirements that were put in place so that organisations, operations, and procurement exercises achieve specific, desirable outcomes. So, what does that mean for suppliers? During this training, you will get an overview of the most common policy requirements including Sustainability, Community Benefits, Fair Work Practices, […]
