Do you want to grow your business by exploring new public sector markets? Wider opportunities are not always as easy to find, so you need to commit time and resources into investigating them. Businesses may be surprised to learn that the procurement rules in Scotland and the rest of the UK are currently largely the […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
This webinar is designed to outline the key accounting and statutory reporting requirements for a limited company and explain the main differences between operating as a sole trader versus a limited company. We’ll cover: Advantanges and disadvantages of setting up as a limited company Company set-up Accounting requirements Record keeping and employing staff Paying directors […]
Join our data protection specialists Loretta Maxfield and Morgan O’Neill for an in-depth practical session on the requirement of Article 30 of UK GDPR requires under GDPR. The webinar will cover topics including how to build and maintain accurate ROPAs, common challenges and solutions for data mapping and practical tips for ongoing compliance. The webinar […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
How well do you know the public sector? This introductory module is recommended for anyone new to bidding. It provides a comprehensive overview of the public sector marketplace in Scotland and beyond and introduces the concept of tendering and procurement. This event is suitable for Level 1 (Beginner) workshop is a first step to tendering for […]
Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […]
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
The VisitScotland Travel Distribution Seminar 2026 provides Scottish tourism experiences with an opportunity to discover the landscape of travel distribution in a global marketplace, learn about different routes to market, online booking systems, Online Travel Agents (OTAs) and how to create bookable tourism experiences for the travel trade. The event is aimed towards those who […]
This Scottish Business Climate Collaboration Webinar on the free SBCC Carbon Tool designed to support small and medium enterprises in Scotland and the wider UK to measure, manage, reduce and report on your carbon. The tool is easy to use and this session will take you through it step by step so you can leave […]
This webinar will provide a comprehensive overview of the SFI26 scheme, outlining the available options and offering practical guidance on planning and preparing applications. The session is designed for both organic and non-organic farmers, helping attendees understand how the scheme can be integrated into different farming systems. It will also highlight opportunities for capital grants […]
At the end of this session, you will be able to: Implement basic bookkeeping skills across your business Create a profit and loss account Understand what expenses can and cannot be claimed Use financial management to increase revenues and profits Understand capital and revenue costs and how they are treated You will also receive a […]
Public Contracts Scotland is the national public sector tender portal for Scotland. It lists contract opportunities for all public sector bodies and has a “Quick Quote” function for lower value contracts. This webinar will help you to ensure that you’re not only comfortable using the PCS website but also know how to generate business from […]
Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic to your site? What pages are users looking at the most? What impact does mobile have on your potential customers? During this webinar, we’ll help you understand how […]
Introducing the enhanced SMAS Business Improvement Academy. Please Note: This is a 10 day programme commencing 16 April 2026 and finishing 9 July 2026. The enhanced Business Improvement Academy (BIA) from the Scottish Manufacturing Advisory Service (SMAS) delivers a high-impact, hands-on programme to help manufacturers and process-driven businesses not only learn about Lean but embed […]
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
Securing funding can be a game-changer — but writing a strong application takes more than just filling out forms. This webinar will offer tools and insights to help improve your chances of a successful application, including: Clarifying and communicating your funding need Building a persuasive business case with clear objectives and costings Understanding your funder’s […]
In Scotland, public sector procurement is governed by rules set out by the Scottish Government. Therefore, there is certain information, policies, and processes which must be in place before your business can begin to bid for public sector contracts. This webinar aims to help Scottish SMEs and social enterprises become tender ready. One of our […]
