What’s the best way to sell your products online? The key to improving your online business is measuring its effectiveness - you can then take steps to optimise its performance. Should you be using your own eCommerce store or Amazon, neither or both? This webinar will help you decide. We will cover: Factors to consider […]
The biggest learning curve in tendering is understanding the time, energy, and resources that go into creating a winning bid. The more planning you do before writing your bid, the easier you'll find it when you begin your response. This training will walk you through the steps of how to plan and manage your bid. […]
Covid-19 right to work measures are ending on 30 September 2022. In this webinar, TalentScotland will look at how employers in Scotland can continue to perform right to work checks after this date. This webinar is presented by Brodies LLP, TalentScotland’s immigration specialists, and you'll have the opportunity to have any questions you might have.
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this webinar gives you expert guidance. You will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives. […]
Are you a business that has been trading for less than five years? Do you realise your full potential? This is an opportunity for you to gain an outsider’s perspective, which can be essential in realising the potential for your business to expand. Working with our advisers, you will analyse the current state of your […]
Join us to find out how criminals are targeting small businesses online, the risks you face, and what you can do to minimise your exposure to online crime. This webinar includes a number of live demos, covering the following areas: What are the main online threats to your business? The 5 pillars of prevention (Backup, […]
Prepare for the 2023 season and discover what insights and trends to look out for this year! Joined by the Highland region's Industry Relationship Manager, find out what business support VisitScotland can offer including: One-on-one advice Quality Assurance schemes (and how they can help your business!) Internationalisation Digital
With most EU and non-EU citizens now subject to the UK immigration system, we invite you to join us as we discuss how the Skilled Worker route can help you to access overseas talent. As a Scottish based SME, TalentScotland can support your business in a number of ways.
Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. Ideal for businesses that already have a business website or use social […]
Do you want to grow your business by exploring new public sector markets? Wider opportunities are not always as easy to find, so you need to commit time and resources into investigating them. Businesses may be surprised to learn that the procurement rules in Scotland and the rest of the UK are currently largely the […]
Business owners and managers are busy. You're wearing many hats, and your time is always in short supply. Cloud-based digital tools help you to run a more productive business by embracing the right digital processes. We'll focus on exploring a range of tools on the market which will help you to enhance your customer service […]
This new workshop will cover the crucial next steps in what you need to know to ensure successful marketing takes place within your business. Marketing Strategy is an advancement from our ‘Market Research Made Easy’ workshop, with the specific focus on supporting those businesses that are established and already have the basic marketing methods in […]
Step by step demonstrations of tasks will be carried out online and live during the session via mobile screen share and desktop showing you what to do, how to do it yourself and understand why you’re doing it. By the end of the session, you will have an understanding of: The potential benefits of a […]
This webinar will help you develop and hone your social media strategy in order to amplify your message using Twitter. You will gain a deeper understanding of where Twitter fits into your overall plan, and how it differs from other platforms. You will also learn about: What makes a good Twitter profile (and the options […]
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. We will cover: Personal finance planning […]
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […]
Join experts Karen Riddick, Ali Shariat and Zamir Cajee and get advice on how to develop your eMarketplace to boost your following and sales. The session will cover all major online marketplaces including Amazon, eBay, Alibaba, Faire, Etsy, and will offer personal advice for your business. About the experts Karen Riddick is a business owner, […]
Everyone consumes and understands information differently, with some facing additional challenges that aren’t always considered. In this webinar, we’ll explore the challenges that people can have when accessing digital content and we’ll look at the ways you can improve your digital content to be inclusive and considerate for all. By the end of this webinar, […]
This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your […]
You might view TikTok as a stream of dance trends and lip-synching videos, but it can also be a fantastic place to engage with your customers and increase the reach of your business online. Explore how to create bitesize vertical video content and how to use this new format for more effective business communication. We […]
