Producing quality content is an excellent way of helping your customers develop a meaningful relationship with your brand, services and products. In this webinar we will show you how to source and develop a variety of content for your website and social channels. This session is ideal for businesses that already have a business website […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
In this online session with brand photographer Gerri Campbell, you will learn how to show your business in an authentic way. It will teach you how you can cut through the digital noise and show your values and personality to your ideal client. Gerri is a personal brand photographer capturing the unique personality of business […]
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. During this webinar, you will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives Learn the difference between personal and company profiles and how to optimise them for […]
The workshop will cover the basic principles of marketing, including target audience identification, competitor analysis, value proposition, and the development of marketing strategies. The workshop will also explore the importance of measuring the success of marketing strategies and how adhering to good business practice can positively influence Customer Generated Content Overall, this workshop is ideal […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
Join our Scottish Manufacturing Advisory Service (SMAS) on 14 August 2024, from 9:30am to 12:00 noon, for a free Lean Breakfast Workshop at W-Zero-1 collaboration space at ETZ, Aberdeen, which will provide you with the tools to support you through the Fit 4 Offshore Renewables (F4OR) programme’s Process Excellence requirements. The series is designed to […]
Ready to accelerate your business growth but unsure where to begin? Look no further than our Ready Steady Grow workshop focused on accelerating business growth. Led by experienced business advisers, this session is designed to help you identify your growth potential and create a roadmap for success. Through collaborative discussions with like-minded businesses, you’ll gain […]
Customers buy from businesses that they know, like and trust. Email marketing is powerful and affordable tool in your digital marketing toolkit to build these relationships. Most businesses send monthly newsletters to stay in touch with their audience, but your results will improve with a structured plan and the best practices that will be explored […]
Join Scottish Enterprise for a workshop in Glasgow to learn about the range of funding available to support research and innovation in the critical growth areas of energy and low carbon. The session will provide details of the current and upcoming funding available through Horizon Europe, as well as details of other international funding programmes […]
Join us for an exciting joint networking event with Appetite for Angus at the Pathhead Farm Shop and Café. This event is your chance to connect with like-minded individuals and businesses in your community and to kickstart your business's Christmas plans. Learn about upcoming events hosted by both Business Gateway and Appetite for Angus, and […]
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google - the world’s leading research tool. We will cover: How to […]
Please note this is just to register your interest in the programme. A member of the team will be in touch to discuss whether the programme is right for you. Amazon Accelerator commences on 20th Aug and runs with weekly involvement until 29 Nov , with regular content and 1-2-1's. Our team of experienced Amazon […]
Our workshops cover several key areas that can help you develop the skills of your people managers. You'll learn how to: Identify the skills and approaches managers require to perform their roles successfully both now and in the future Implement fair and progressive work practices through an understanding of key drivers that can develop new […]
Janine Marriott explains practical business uses for the AI that everyone is talking about – Chat GPT We will cover the following topics and more, and there will be plenty of opportunity to ask questions at the end on how it can help your particular business/industry. What is ChatGPT and how does it work? How […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Whether you're running a small online shop, offering freelance services, or pursuing a passion project, the session aims to help give you the confidence you need to take the next step and transform your side gig into a full-time business. Join us for an engaging, practical session where you'll learn the essential steps to building […]
Following the recent announcement on the Danish hydrogen pipeline to Germany, join this free webinar and hear from key stakeholders in the Danish and Scottish hydrogen/PtX ecosystems and get an update on the state of play in both countries.
