Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this webinar, you will learn how to: Plan […]
The government has recently introduced the Scale-Up visa route, which gives certain employers another visa option to help access international talent. Join us to learn more about this new route and how it could help you access international talent.
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses.
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […]
Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your business […]
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
Facebook, Instagram, Twitter, LinkedIn & Pinterest are widely used social platforms, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach, impressions, demographics and more, all of which can help towards improving the impact of your posting and targeting. This webinar will help you understand how […]
Local suppliers are invited to attend clinic appointments lasting 20 minutes, available from 9:00am to 1:00pm by prior appointment only. The appointments shall be conducted via Webex, hosted by the Supplier Development Programme. Procurement Surgery Aims Procurement Surgeries will: Signpost and prepare businesses to local support, aiming to increase their confidence when tendering with the […]
We will explore the ways you can improve your efficiency with the least business impact and at a low cost, covering: Governance and process Good financial management Understanding your sales and costs Targeting only profitable customers Reducing stock Cutting wastage (process, people, and projects)
No longer just an online CV, LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you must learn how to use it, and this webinar gives you expert guidance. You will: Learn how to create a LinkedIn strategy to boost your business reputation via marketing and brand promotion initiatives. […]
This workshop will explain: what financial records are needed the broad principles and procedures of accounting systems how to choose accounting systems – both manual and computerised which financial statements and statutory returns are relevant to your business different accounting periods and financial years how to use financial records for monitoring the financial state of […]
Robertson Construction Tayside is hosting a Supply Chain Event to give local subcontractors and suppliers the opportunity to learn more about the business as well as our upcoming project, Monifieth Learning Campus. Monifieth Learning Campus is a replacement for the existing Monifieth High School. The new Campus will be constructed on the existing site with […]
It’s more vital than ever to get your business to the first few places in the online search results page. These two 90-minute events will tell you all you need to know to improve your rankings, including how search engines work. This first session will show you how search engines work and we’ll show you […]
Connecting with your audience through effective email marketing campaigns is a great way to improve your marketing strategy and boost sales. In this webinar, we’ll explore what makes an email campaign effective and ensure you are able to: Segment your audiences and target them effectively Create a quality marketing email and measure its effectiveness Identify […]
This new workshop will cover the crucial next steps in what you need to know to ensure successful marketing takes place within your business. Marketing Strategy is an advancement from our ‘Market Research Made Easy’ workshop, with the specific focus on supporting those businesses that are established and already have the basic marketing methods in […]
So many start-up businesses fail due to lack of planning. This webinar will be a short and sharp overview of what you need to think about to ensure your business is sustainable and avoids the pitfalls when starting up. We will cover: Why start-ups fail (cash, time, market research) Spend time researching your idea Will […]
Take this opportunity to discuss your finance queries with our finance specialist, Scott Geddes. Gain clarity on the start-up and running costs for your business or discuss how to make your business profitable and financially viable. Brush up on some financial basics by learning how to create a cash-flow forecast and better understand your business's […]
There are many tools available to allow you to communicate with people online. Whether you are trying to run a workshop or seminar, hold a meeting or just communicate. Many of these digital tools are easy to use and offer some powerful facilities. Let us guide you through: What webinars, live streams and video conferences […]
As a consumer, you’ve almost certainly purchased online from one of the global marketplaces such as Ebay, Etsy or Amazon, so why wouldn’t your customers do the same and buy from you? We will cover: Why to sell via a Marketplace, your own website, or both Choosing the right Marketplace – looking specificly at Ebay, […]
