This webinar is designed to support Scottish-based employers in navigating the practical aspects of the sponsor management system for hiring international staff. It will give a practical insight into the UK sponsor management system, including: how to use the system to manage employer roles assign certificates of sponsorship report changes to the Home Office You will […]
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
Join us for the first ASSC Regional Gathering of 2025: Thriving Together: Self-Catering Success, bringing together self-catering operators, ASSC partners, and industry experts from across the East of Scotland and beyond. This event offers a unique opportunity for networking, collaboration, and engaging discussions tailored to the self-catering community and its vital role in Scotland’s tourism […]
Hosted by the UK Government's Department for Business and Trade with Insider, this free in-person and online event will demystify the challenges and highlight the benefits of selling products and services internationally. Whatever your level of exporting experience, this event will offer advice and support to help your business expand overseas. From world-class capability in […]
Video captures people's attention online and is important for getting your message across, while engaging with your target audience. Learn how to: Choose what type of video to create to suit your business objectives Plan, shoot, edit, and upload video without special kit or expertise Get to know the various digital platforms that can be […]
Join us in Montrose, Angus for our third annual gathering with a packed two days of inspirational learning exchanges, enlightening case studies, a feast of Angus supper and a strong focus on doing things differently. We’ll be sharing what’s emerging from over 40 Press Pause community led tourism workshops across Scotland and what clearly needs […]
One of the most daunting challenges a business can face is the process of hiring employees, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and look after your team. We'll […]
Thinking about using Instagram to communicate with existing and potential customers? Want to showcase your products or services using it? During this webinar we will cover: Getting the setup right and benefitting from the available business tools Best practice profiles, and some strategies to help your business stand out from the crowd The types of […]
When submitting applications for funding, you need to ensure that the applications are written in such a way that improves your chances of being successful. There are numerous funders out there and each will have their unique way they wish you to apply, however, in this webinar we’ll explore some key steps you can take to improve your chances of a successful application, including: Clarifying your need Demonstrating your needs Understanding your […]
The Business Gateway team will be at Brechin Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
This webinar will take you through all the steps required to design, build and host a business website. You will learn about: The need to determine website objectives The importance of knowing who your audience is and measuring results Setting clear calls to action and creating engaging content Creating your brand’s visual identity online, your site’s […]
Don’t miss the annual Meet the Buyer Tayside event, on Tuesday 4 March 2025 at the Innovation Hub at Michelin Scotland Innovation Parc, Dundee. Dundee City Council and the Supplier Development Programme, invite local businesses of all sizes to this free, in-person event, which will take place at a new venue, the Innovation Hub at […]
You’ve heard of Artificial Intelligence, but do you know how it can help you as you run your business? This practical webinar will explore how AI can help improve your business marketing to be more efficient and cost-effective, through the automatic creation of content for all your digital platforms; as well as helping you better […]
This webinar will give you the information needed to build a start up action plan. The plan will enable you to consider which actions are relevant to your plan, start building a set of SMART Goals, give thought to business skills development and provide a clear path for steps to launch your business. You will also learn about […]
Google Analytics is a powerful tool that helps you understand how your website is performing. It helps answer lots of questions, including: Which marketing channels drive traffic to your site? What pages are users looking at the most? What impact does mobile have on your potential customers? During this webinar, we’ll help you understand how […]
This masterclass will explain Intellectual Property (IP) and provide clear guidance on how to address issues related to copyright, trademarks, patents, and more that SMEs might encounter. Our expert speaker, Alan Rae, has years of experience with IP legislation, offering guidance to a number of academic and commercial organisations on raising IP awareness and managing […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
TikTok and Instagram Reels aren’t just for dance trends and lip-synching videos, they can also be a fantastic opportunity to engage with your customers and increase the reach of your business online. Learn how to create bitesize video content for more effective business communication on two of the most popular social platforms. We will cover: […]
Join Zero Waste Scotland for this engaging online session. Helen Lavery, Partner in Regional Development at Zero Waste Scotland, will explore the key concepts behind a circular economy and what it could mean for you and your business. Monitor Farm Programme Core Community Group member, Brendan Reade of Isle of Mull Cheese will join Helen […]
