Living Wage Week
Living Wage Week will be held this year from the 14th to the 20th of November. It is the annual celebration of the Living Wage movement across the UK. See the programme of events for businesses on the Scottish Living Wage website.
20 events found.
Facebook for business
Get to grips with Facebook – the world’s most popular social networking platform. In this webinar you will: Learn how to get the most out of Facebook and how it could fit into your business’s digital marketing strategy. Better understand the algorithm behind Facebook, and how to create great content that achieves a bigger reach […]
Tourism businesses: Turn your customer reviews into increased customers
During this session, we'll cover: How to manage your online reputation proactively. How to deal with customer or client feedback, both positive and negative. How the importance of reputation has changed since the pandemic. What cost-effective reassurance tools have increased in importance. What cost-effective reassurance tools are available to tourism businesses such as VisitScotland's Quality […]
Pinterest for business
A commonly used tool for those researching products and services for personal life (clothing ideas, holidays inspiration, cooking alternatives!), but how can it benefit your business? Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest. During this webinar we’ll help you better understand: Who is using Pinterest […]
An update on low cost Visa routes
There are lots of low-cost visa routes under the UK's points-based system. Join TalentScotland for an update on affordable visa options, including the Graduate, High Potential Individual and Youth Mobility routes.
Build your brand and promotional graphics
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Upgrade your business marketing with a CRM system
From organising how you reach new customers to tracking the new deals you close, a Customer Relationship Management (CRM) system is a great tool to help your business grow. In this webinar, we’ll show you how to connect a CRM to your website, track potential new customers, manage your business activities, nurture your leads and […]
Marketing 1-2-1 Surgery Sessions
Whether you’d like to discuss market research, marketing strategy or would even just like an impartial review of your website or social media page, this is an opportunity to book a one to one appointment either from the Business Gateway Dundee office or over Zoom with marketing specialist, Stuart Milne. Once you have booked your […]
Tourism businesses – Use analytics to evaluate your digital platforms and get customers
By the end of this webinar, you will understand how to find out (for Google, Instagram & Facebook Analytics): The characteristics of people who are accessing your online presence. What people are doing when they access your website/s or social accounts. How to set goals and objectives on each platform. The art of measuring the […]
How to start a business: The basics
Whatever your reasons may be for considering being your own boss, Business Gateway is here to support you and help you decide if this is the right path for you. Helping you consider your plans from exploring your potential customers to looking at the key activities and costs involved. We will cover: Personal finance planning […]
The Secret to Successful Tendering – How to win contracts and boost your business’s revenue
Join this specialist webinar to learn how to win public and private sector contracts that will help you increase connections and revenue for your business. Our expert, Judith Stewart, will explain the differences between private and public sector tendering, ways to get your business tender-ready, and how to build your reputation with the people who […]
The Secret to Successful Tendering: 1-2-1 Surgery
Book a space on this specialist surgery to get a one hour 1-2-1 appointment with our expert Judith Stewart. You'll be able to ask advice on how to win public and private sector contracts for your business. Booking this event will secure you a space, one of our team will be in touch with you […]
Planning & scheduling your online content
Businesses who plan their content in advance, aligning their channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform - hugely increase the chances of achieving impact. In this webinar, you will learn how to: Plan […]
Scale up Visa route
The government has recently introduced the Scale-Up visa route, which gives certain employers another visa option to help access international talent. Join us to learn more about this new route and how it could help you access international talent.
How to generate and increase sales
Sales are the lifeblood of every business. This webinar focuses on a pragmatic approach to sales strategy and delivery and is designed to fit with the needs of small businesses in both B2C and B2B environments. We will cover: Why a clear understanding of what an ideal customer looks like, and a good understanding of […]
Photography for online business
During this webinar you will: Discover the basic ‘dos and don’ts’ of taking your own pictures, editing them and uploading them onto digital platforms. See some real-life examples of posts that demonstrate good, bad and indifferent use for businesses.
e-Commerce with Shopify
Shopify is a powerful all-in-one e-Commerce website builder that makes setting up an online store simple and straightforward. In this webinar, we will explore Shopify’s features and pull together the building blocks for your first e-Commerce website. By the end of this webinar, you will be able to: Understand the essential features that a website […]
Build a customer focused business
Did you know that a returning customer will typically spend more than two thirds more with your business than a brand new one? Did you know that retaining just 5% of your customer base can give an increase of over 20% in profits for your business? Having an effective strategy in place for your business […]
How to write and develop your business plan
New and established businesses will require a business plan for getting a loan, grant or just to consider the direction they wish to go in. This webinar will teach you what you need to include and how. We will walk you through what should be included within a business plan, how a business plan is […]
Get impact & engagement with social media analytics
Facebook, Instagram, Twitter, LinkedIn & Pinterest are widely used social platforms, but often account owners aren’t looking at the metrics provided within them. Those metrics will inform you of reach, impressions, demographics and more, all of which can help towards improving the impact of your posting and targeting. This webinar will help you understand how […]