The programme will feature presentations, case studies, and panel discussions hosted by industry leaders. It will also include an Exhibitor Zone where attendees can meet and greet with experts from the field. Attendees will have the opportunity to have one-to-one sessions with experts. Key topics will include: International and cross border eCommerce – developing new […]
Join us for an in depth GDPR Masterclass designed to equip you with the knowledge and tools to navigate and leverage GDPR regulations effectively. What we’ll cover: Understanding the Regulations: Separate fact from fiction and gain a clear understanding of GDPR requirements. Turning GDPR into a Competitive Advantage: Discover the opportunities GDPR presents for your […]
This webinar will guide you through the steps needed to create an effective digital marketing strategy, ensuring you focus on the right tactics to meet your business objectives and goals. We will cover: The importance of planning your digital marketing activities Building your plan around a simple framework Conducting a situational analysis (and understanding customers […]
Looking to create your own brand images using Canva? This interactive workshop will teach you how to create stunning visuals that make your brand stand out on social media. Bring your laptop or MacBook and your brand images for a hands-on experience. We’ll cover everything from the basics to more advanced techniques for creating dynamic, […]
Are you considering employee ownership as a succession plan for your business? Join us on our deep dive into the process of selling to an Employee Ownership Trust (EOT). Aimed at business owners considering employee ownership as a succession option, this interactive online workshop will cover topics that are fundamental to every employee ownership transition. […]
2024 has been another year of growth for cruise ship calls around Scotland's ports, with the season extending well into November. Looking forward, 2025 promises new cruise line calls at Scottish ports, while at an industry level there is growth in both the size of vessels, and in the capacity of the luxury and expedition […]
Join us to look at how Google and other search engines decide the order in which they list their search results. We will show you how to maximise your chances of appearing towards the top of the search rankings, ensuring you understand what key words and phrases your potential customers are using when searching online, […]
This webinar will define what a brand is (and is not) and explain how it is more than just creating a logo. We will explore how a business can use their brand to show its identity, purpose, personality, message, and values in order to stand out from competitors, build a loyal customer base and make […]
Whatever your reasons may be for considering being your own boss, we are here to support you and help you decide if this is the right path for you. We will cover: Personal finance Planning – how much do you need to earn? Researching your market – who your customers are, understanding your competition and […]
Join Scotland's Agritourism Monitor Farms Programme for another informative event, this time focused on development and design of space for agritourism. Whether you're an established agritourism business or just starting out, this event hosted by Duffus Estate will help you understand the process when repurposing or designing new space. Our Agritourism Monitor Farmers, the Scott […]
The Business Gateway team will be at Kirriemuir Library to offer expert advice and support for all your business questions. Drop in and speak to us, or use the book now button and a member of the team will be in touch to book an appointment. Whether you’re just starting out or looking to grow business, our […]
Set against the backdrop of Perth’s major assets investments, STC24 highlights the importance of cultural, built, and natural assets in driving economic, social, and environmental progress in Scotland’s towns and places. Join us to discuss, learn about and connect with the resilient and thriving places showcasing at Scotland's Towns Conference 2024: "Investing in Our Assets […]
The course covers financial analysis, strategic decision-making, resource allocation, and the role of innovation and scalability in leveraging profit for long-term success. We will cover: Getting to know your financials Controlling growth Improving decision making Opportunities Cash is king Controlling change Pricing strategies for maximum profit Measuring profit
Do you want to collaborate with film and TV crews? Or maybe you're already involved in the industry and want to expand your reach? Join TayScreen for a free online event on Wednesday, 27th November at 10:00 AM. Discover how your space or service can become sought-after for production and thrive by partnering with production teams. Don’t […]
Discover the benefits of inclusive recruitment through Skills Development Scotland’s Inclusive Recruitment Guide and how it can help to transform your recruitment strategy. The webinar will explain the guide and demonstrate real-life examples of inclusive hiring practices.
One of the most daunting challenges a business can face is the process of hiring employees, interviewing, payroll, pensions, contracts, remote working and more, it is a minefield for the business owner. This webinar will allow you to have the key information in your possession to take on staff and look after your team. We'll […]
This webinar will equip businesses with the knowledge and strategies to effectively leverage crowdfunding for growth and success. We’ll cover: Understanding your funding audience Crowdfunding success stories The impact of a successful campaign The opportunity presented by patronage models Essential elements of a winning crowdfunding campaign Building a crowdfunding culture Crowdfunding myths and realities Strategies […]
In the session, you will be guided through each segment of the canvas, from identifying your key partners and resources to understanding who your customers are and the value your business will bring to them. You’ll also gain practical insights into what will cost and make money. The Business Model Canvas is an effective tool […]
When budgets are tight, it can be difficult to find the funds for marketing. This webinar will offer marketing tips and advice that you can then use across your business - without bursting the bank. We will look at: How marketing extends way beyond what most businesses consider it to be and how it provides […]
Join us as we take a further, more detailed look at how the Google search engines indexes and ranks websites based on a number of external (off-page) and technical factors. Implementing this learning will increase your chances of customers discovering your business through Google - the world’s leading research tool. We will cover: How to […]
